Bedding and homewares business Bedfolk secures expansion funding

Bedfolk, the Cheltenham online bedding business and homewares business which launched in 2018, has raised £1 million in it latest Enterprise Investment Scheme round.

Founded by husband-and-wife team, Nick and Jo James the company, which last year secured £1 million investment from retail and consumer sector specialist investment firm True, has since expanded into duvets and pillows, towels and robes, and has plans to further expand the product range.

One of the company’s new products is a recycled down duvet. Kinder to the environment, this eco-duvet is filled with 100 per cent recycled down taken from luxury clothing and regenerated via environmentally friendly practices.

The company has 25,000 customers and has shipped more than 35,000 orders.