Lifestyle Retailer 44, Nov/Dec 2017

The magazine exclusively for

retailers

Retailer Issue 44 Nov/dec 2017

Don’t miss

Chill out

Heat up your sales with the right chillers

Top of the class

Are your staff your greatest asset?

christmas tipples Get your range right and watch sales fizz

Let’s get

festive!

Christmas is the biggest date on the retail calendar so ask yourself, are you ready?

Plus. . . retailer stories n industry news n latest must-stock products n store profiles

*IRI: 52 weeks, Total Convenience, Value Sales: Period Ending 17th June 2017. ®Reg. Trademark of Société des Produits Nestlé S.A.

A.

Felix Pouch outsells Felix Cans 12 to 1 in convenience* ®

®

Stock up on Pouch

Lifestyle Retailer is published six times a year by The Bright Media Agency, The Old Bank, 2 Cross Street, Enderby, Leicestershire LE19 4NJ on behalf of Landmark Wholesale.

For Landmark

Stuart Johnson For The bright media agency

Editor Stephenie Shaw Head of Design Emma Bramwell PR and Communications Executive Rosie Bambury Contributors Roy Kilcullen and James Bastable Artworker Chris Gardner Head of Commercial Development Adam Turner Publisher David Shaw To advertisE

Please contact Adam Turner: 0116 296 0214 or adam@thebrightmedia agency.com To DISCUSS EDITORIAL

Please contact Stephenie Shaw: 0116 296 0133 or stephenie@thebright mediaagency.com

Welcome… …to the last edition of Lifestyle Retailer for 2017.

Now we’re officially in winter, the Halloween decorations are packed away and trees and tinsel are everywhere.

As we head full force into the busiest shopping period of the year, now is the time to think about how you can make the most of the festive season. Make sure you stock up on your top-selling lines and add seasonal bestsellers such as advent calendars, selection boxes, Christmas puddings and impulse confectionery. Turn to page 24 for more festive ideas.

It wouldn’t be Christmas if we didn’t talk alcohol sales. For convenience retailers, alcohol is a major focus of festive sales, with customers stocking up for parties, gifts and maybe something special for new year and the big day itself. Make the most of this huge opportunity by following our tips on page 18.

In this packed issue, we also cover the importance of chillers (page 39) and how, if they’re right, they can be a fantastic source of revenue for your store.

Our visit to Peter and Helen Rogers (page 28) is a great example, describing how they spotted the rising demand for chilled food, invested in new chillers and are now reaping the rewards.

I wish you all a successful Christmas and I’ll see you next year.

Disclaimer: All prices listed are correct at the time of going to press, but may be subject to change.

Stuart Johnson Retail Controller, Landmark Wholesale

18

39

get in touch, share your news If you have news, top tips or ideas for features, get in touch with Lifestyle Retailer.

Just email

lifestyleretailer@ thebrightmediaagency. com issue 44 2017

retailer

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now available in 25oml Cans

• In a new, convenient, on-the-go 250ml Can format • Exempt from the Soft Drinks Industry Levy, April 2018 • £3m marketing campaign, find us on Facebook • Place in the chiller next to Energy

www.purdeys.com BRV398137 - CM - Purdeys PMP Can Trade Ad_FV.indd 1

29/09/2017 16:55

Contents THE

Y ADEM ING AC LEARN

53

66

28

09 N eed to know 43 store profile The latest news, views and product insights from across the industry

Rav began his career working at a local garage and now he owns it.

on the cover

15 ones to watch 57 core listings Our guide to the latest new products to hit the shelves near you

28 store profile

Peter and Helen Rogers are playing to their store’s strengths with their new chillers

The must-stock products

64 next issue

Coming up in the January/February issue

68 the lowdown The latest retailing festive facts and figures

15 43

24

Thanks to cover star Rav Raju from Jacksons Services, Aston (p43)

18 category focus

Perfect your range and watch your beers, wines, cider and spirits fly

tep into 24 Schristmas

Are you prepared so you can make the most of the festive period?

39 chill out

Chilled sales are up but are your chillers letting you down?

53 key to success

Staff are your greatest asset. Are you making the most of them?

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GIVE THE

SUPRÊME

PMP

£4.50 4 x CANS

Brewed in the UK the French way

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26/09/2017 16:57

Need to know

Lifestyle retailers among UK’s best The Retail Industry Awards celebrate the best in convenience retailing including two of our own THE RETAIL INDUSTRY AWARDS on 28 September saw two Lifestyle Express retailers named as some of the very best in the UK. Peter and Helen Rogers (far right) of Lifestyle Express Midway Convenience Stores, (who are featured in this issue) were shortlisted for Chilled Retailer of the Year after their impressive chilled range wowed the judges. They came away with a Highly Commended on the night.

Janette Tucker (pictured right, with Dan Stenning, Retail Operations Manager,

Jones Convenience Stores) of Lifestyle Express Winscombe fought off stiff competition to reach the final of Store Manager of the Year.

Her excellent customer service skills and can-do attitude saw her come away as Highly Commended.

“It’s wonderful that Peter, Helen and Janette have all been recognised for their retailing excellence,” said Stuart Johnson, Retail Controller. “These awards

celebrate the very best in convenience retailing and I’m delighted that two of our own were named among the best retailers in the country.”

We win again When it comes to celebrating, your customers would be hard pushed to find a better bottle of fizz than our very own Santa Loretta Prosecco. Not only does it offer excellent value, but it’s also just won yet another industry award.

Light, dry and refreshing, Santa Loretta Prosecco was a big hit with the judges of the Local Shops Quality Food Awards who named it Best Sparkling Wine.

With 20% POR, it’s also a big hit with retailers so stock up now and spread the word that this award-winner is only available in Lifestyle stores.

Birthday wishes in store A Lifestyle Express store has really gone above and beyond for its customers by inviting members of the local community to its own birthday party.

Lifestyle Express Winscombe in Weston Super Mare, Somerset, celebrated its third birthday by inviting local children and their families to a party, which was themed around Disney’s hit family favourite, Frozen.

Guests enjoyed birthday cake and ice cream and the store laid on prizes awarded to children who got into the spirit of day by

dressing up.

Not content with that, the store also surprised a loyal customer with a bouquet of flowers to mark her 90th birthday.

“We know that the most successful stores play an active role in their community and Lifestyle Express Winscombe really go above and beyond to deliver exceptional customer care,” said Stuart Johnson.

“For customers, stores like Winscombe provide a real lifeline and it’s a fantastic example of how ingrained in the community stores can be.”

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➥

Need to know

Bank of England issues new £10 polymer note Rising prices mean shoppers are turning to own brand An increasing number of shoppers are choosing supermarket and convenience store own-label products rather than the better-known brands due to the rising prices of household groceries.

Over the last three months, consumer spending on supermarket own-label products rose by 5.5% compared with last year, nearly five times the spending growth of branded products.

As the new ‘indestructible’ note is launched, retailers warned that old note will be phased out in 2018 Hot on the heels of the £5 polymer banknote, the Bank of England has issued a £10 note into circulation.

The note, which features English novelist Jane Austin, is the first of its kind which supports blind and partially-sighted users by introducing a tactile feature and contains “sophisticated security features” making it much more difficult to counterfeit.

There are more than one billion polymer £10 notes that have been printed ready for issue but there’s no need to panic just yet as the existing £10 note isn’t expected to be withdrawn from circulation until spring 2018.

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Tobacco plans cause for concern ACS warns that tracking tobacco would put pressure on UK retailers The Association of Convenience Stores has raised concerns about the impact that recent tobacco proposals from the EU Commission might have on retailers.

The EU Commission has proposed to track the progress of legitimate tobacco products through the supply chain which

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would require all UK retailers to officially register to buy tobacco products and track each purchase of tobacco from a wholesaler.

EU member states, including the UK government, will have opportunities to amend and block regulations before they come into effect.

➥

® *

£1.38**

Christmas 2017

NESTLÉ® SMARTIES® 150g Giant Tube

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ROWNTREE’S® FRUIT PASTILLES® 125g Giant Tube

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NESTLÉ® CARAMAC 100g Giant Tube

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NESTLÉ® MUNCHIES® 100g Giant Tube

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NESTLÉ® SMARTIES® 150g Giant Tube

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NESTLÉ® MILKYBAR® 100g Giant Tube

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ROWNTREE’S® PICK & MIX 140g Giant Tube

£1.38**

ROWNTREE’S® JELLY TOTS®130g Giant Tube For illustrative purposes only

No1 GIANT TUBE RANGE FOR CHRISTMAS* ® Reg. Trademark of Société des Produits Nestlé S.A. All rights reserved. *Source: IRI 20 w/e 31st Dec 16 ** RRP Resale price is at the discretion of the retailer.

Need to know

In the know Low and no is the way to go A recent survey by online parenting forum Netmums and Sugarwise has found that a staggering 80% of parents would opt for low- or no-sugar products when it comes to stocking up for their families.

However, the survey also revealed that 30% of parents

looking for these products are unable to find them in convenience stores and supermarkets.

Sweet biscuits were the most popular choice when respondents were asked which foods they would like to see low sugar versions of.

Cider sales reach £1bn

Cider sales have climbed 5.5% to more than £1bn for the first time since 2014, according to Nielsen.

Organics on the rise Sales of organic products look set to exceed a record £2.2 billion by the end of the year, up by 6.3%, according to Kantar Worldpanel.

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James Lowman, Chief Executive at Association of Convenience Stores, takes on the annual budget

A

t the end of September, we put our annual submission into government ahead of the Chancellor’s budget, setting out the measures that we believe will help the convenience sector.

Firstly, we have restated our calls for a proper review of the business rates system. Revised rates bills are still being issued to retailers that are eligible for relief, the online appeals system is essentially broken and hopes of fundamental reform have been kicked into the long grass. Proper rate reform needs to be at the top of government’s priority list for businesses, with a system that conducts frequent revaluations and incentivises investment instead of punishing retailers that want to improve their stores.

Rising employment costs We’ve made specific recommendations on the way statutory sick pay is allocated and measures to reform things like ‘fit notes’ which can hamper businesses and staff, as well as tackling the main issue, which is the use of wage rates as a political football.

The Low Pay Commission is supposed to be independent, recommending future wage rates based on economic analysis and what the business community can afford, and we want them to be able to do their job free of pressure from politicians naming arbitrary numbers to grab headlines.

The need to freeze rates Finally, we have called for duty rates on fuel, alcohol and tobacco to be frozen. On alcohol and tobacco, when duty rates go up, consumers are driven further away from legitimate retailers and into the hands of the illicit traders. Instead of trying to raise more through legitimate channels, the government should tackle illicit trade at local level. There is also a new challenge as this is the first time since 1997 that main Budget announcements have come in the autumn. If the Chancellor insists on changing duty rates, this should be delayed until at least 1 January to give businesses time to deal with the keep upe Christmas rush without the added with th latestion pressure of altering prices. format in The Chancellor has an opportunity to on the at n stimulate growth in our sector and we campaigyspecial. unda ps ee .k w w will be watching closely on 22 November. w org.uk

GET FOR

WINTER! NEW PACK DESIGN

• Rich in Calcium • Source of Vitamin D Added Sugar • No or Salt • High Oat Fibre 6 x 250g • Case: PMP £1

Stock up with the UK’s No.1 Kids’ Hot Cereal* *Source: Nielsen Value Sales latest 52 weeks to 1st July 2017

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Ones to watch Our round-up of the latest products that need space on your shelves

From lunch hour to full power A multivitamin fruit drink to keep you invigorated, Purdey’s is now available as pricemarked packs exclusively for independent retailers. The £1.19 cans promise even better value for thirsty shoppers looking for refreshment on the go.

DISCOVERED UNDER ICE. SERVED OVER ICE

Inspired by one of the great adventurers of the 20th century, Sir Ernest Shackleton, Shackleton Blended Malt Scotch Whisky has been crafted from more than 20 of the finest Highland Single Malts and looks set to be in high demand.

PUTTIN’ ON THE RITZ

Ritz Crisp & Thin is a delicious alternative to traditional crisps and is ideal as a tasty grab-and-go snack.

Available in 30g packs in two popular flavours, the baked and crispy snack has a new PMP at just 55p.

Festive advice from Mondelez

This Christmas, Mondelez is advising retailers to be prepared as the festive season gets underway. Retailers should start by stocking indulgent self-eats as soon as possible, before adding advent calendars, sharing novelties and gifting to capture those essential festive sales.

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Ones to watch A Vienna-style lager from Carlsberg

If you’re looking for a dry-hopped amber lager to tantalise your tastebuds, look no further. Carlsberg have released Brooklyn Lager, a Vienna-style lager, dry hopped to create a true American original sure to delight customers.

Ready Break is a must

New products for Dolmio Dolmio is launching two new products to add to its range: Dolmio No Added Sugar Pasta Sauce and Dolmio Chicken Tray Bake.

The sauce is available in five flavours

including Sun-Ripened Tomato & Sweet Pepper, while the tray bake is Dolmio’s first chicken range and is available in six flavours, including Italian Herbs & Garlic.

You’d be barking mad not to snap this up Boost pet food sales by stocking up on the UK’s number one dry dog food brand with Bakers pricemarked £3.69 1.35kg packs.

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Now with no added artificial flavours, colours or preservatives, Bakers PMPs are available in beef, chicken and duck.

retailer issue 44 2017

SHARING’S CARING

An essential source of vitamin D and rich in calcium, Ready Brek ticks all the right health boxes and is a winter warmer.

With 56 bowls of Ready brek bought every minute, don’t miss out. £1 PMP

As a result of huge sales success, Walkers is now expanding its sharing range with two brand-new additions to the £1 PMP range. Doritos Heatburst and Bugles BBQ look set to be popular choices as shoppers settle down for a big night in.

WIINN W 0 0 , , 0 0 0 0 1 1 ££1122 Terms and conditions apply. Prize draws will take place between 29/09/17 and 15/12/17. Open to all Independent UK Retailers aged 18+ only. For full T&C’s please visit www.boostdrinks.com/trade

Carbonated Mixed Fruit Flavoured Drink with Taurine and Caffeine Produced in the UK for Boost Drinks Ltd, Leeds LS15 8ZB. www.boostdrinks.com/trade

12 x 500ml

SIMPLY SEND US YOUR TOKEN TO FIND OUT IF IT'S YOUR LUCKY WEEK!

ORIGINAL

WEEKLY PRIZE DRAW OF £1,000

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In the pink with Gordon’s latest The latest offering from Gordon’s, Gordon’s Premium Pink Distilled Gin looks set to be a popular choice this winter following a big ad campaign. The raspberry and redcurrant gin has been perfectly crafted to balance the refreshing taste of gin with the natural sweetness of raspberry and strawberry and the tang of redcurrant.

Made using only natural flavourings.

ECHO FALLS VODKA BRINGS A TASTE OF SUMMER TO WINTER

Now the nights are drawing in and summer seems a long way away, keep the warmer months alive with the new vodka range from Echo Falls. Taking the light, fresh flavours of Summer Berries and combining it with a delicious vodka, the new range creates a drink that has the zing of summer in every single sip.

U! YOU! CANN YO SO CA ANDD SO INSS AN WIN ER W UMER NSUM CONS CO

The new Special K protein bars are a source of protein, packed with nuts, seeds and almond butter and containing no artificial flavours or preservatives. The range is available in Blackcurrant, Pumpkin Seed, Coconut and Cocoa and Cashew.

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Cut out and post to Boost Drinks, 1270 Century Way, Thorpe Park, Leeds, LS15 8ZB along with your name, store name, postcode, phone number and where you bought your pack.

If you can't make it to the post office, take a photo of the token and email it to us with the above information at info@boostdrinks.com.

ORIGINAL

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Category focus

Get in the

Christmas spirit Christmas is a crucial time for alcohol sales, but knowing what to stock to make it a merry Christmas can be tricky. As it’s a time for giving, Lifestyle Retailer has a few tips to help you get it right

I

t’s Christmas time, which means sales of beers, ciders, wines and spirits soar.

Get your range right and you could have one of the best sales periods ever.

Alcohol has always been one of the top-performing categories for convenience retailers at Christmas. We know that 11% of

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shoppers choose to buy alcohol in a convenience store (him! Research & Consulting) so now is the time to review your range. One tip is to stock lines that you wouldn’t at other times of the year, such as sherry, to appeal to all shoppers. And be prepared for a shift in shopping patterns;

typically sales of larger pack sizes peak from mid-November, then come the impulse purchases of spirits, sparkling wines and champagne, and finally those last-minute wine purchases.

As with any category, the first port of call on what to stock is the Core Range, which

has been carefully put together by the experts at Landmark to make your life easier, especially at this hectic time of year.

Bring out the bestsellers

The approach of the party season bodes well for beer and cider but it’s important to focus on the bestsellers in this category as these are the brands shoppers are looking for.

Stella Artois, Foster’s, Heineken, Carlsberg, Carling, Guinness, Strongbow and Budweiser are must-stocks. Consider

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Category focus

selling cases on promotion to compete with the supermarkets, but make sure you offer the top brands in sharing bottles, singles and four-packs as well to cater for your top-up shoppers. Essentially, don’t forget to keep all of your beers, white wines and ciders in your chillers so they are ready to consume or ideal for those grabbing drinks to take to a party or dinner.

Fruit ciders are still hugely popular and the appeal of craft ales remains strong and those with a Christmas theme are sure to be a big hit. They also make the perfect gift for beer lovers. Could you create gift packs of three different bottles?

Wine time

A constant star performer is prosecco and the award-winning own-brand Santa Loretta Prosecco should be the focus of your range, offering great value and great quality. Make sure you have a section of your chiller dedicated to sparkling wines and prosecco, including a rosé option, and have champagne offerings for those prepared to push the boat out.

In this age of time-poor consumers, ready-to-drink options such as pre-mixed cans of gin and tonic, Pimm’s and cocktails, need to be part of your offering, especially as Nielsen research shows RTD cans are showing continual growth. They are ideal for taking to parties, so keep them chilled.

Wine is a key seller particularly at Christmas – 31% of wine sales are purchased from convenience stores (Nielsen 2016) – whether it’s for taking to a party, a ‘big night in’, buying as a gift or for the Christmas dinner table. You’ll need a good range of white wines and a few rosé options but red is generally more popular when the temperature drops. Stick to the classics such as Merlot and Cabernet Sauvignon and you can’t go wrong. Modern consumers tend to look for wines that are suitable for all occasions and food styles.

That’s why the carefully selected Vintner’s Collection of wines is a perfect range to stock as there is a variety to appeal to everyone and all at a fantastic price point.

The spirit of It’s also important to remember that Christmas shoppers will splash out, so don’t be As shoppers move into afraid to offer more expensive, more impulsive, indulgent and high-quality wines and highlight the unpredictable shopping gifting opportunity. And whatever moods leading up to Beer , you do, don’t forget mulled wine Christmas, sales wine an – the spicy yuletide classic is spirits is d sp irits 2016 value in guaranteed to get everyone in Chr wa the Christmas spirit. on t s up by istmas he p Who doesn’t like a glass of revio us y fizz on Christmas morning?

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where to focus your attention.

Consumers are keen to trade up, giving you plenty of opportunity to sell more premium spirits. Again, it’s all about offering the leading brands, such as Smirnoff and Gordon’s, but with a selection of more upmarket and unusual options too.

Now is the time to rearrange your shelves, ensuring the products normally kept on the top shelf are at eye level. If you haven’t already, consider creating a display on the promotional end opposite your counter to showcase premium alcohol products. Don’t forget gifting options, which is an important area to cater for in the spirits category – 55% of consumers say they buy spirits as a gift (him! Research & Consulting 2016). ➥

%

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Category focus

Think about offering tasting sessions This is also ideal too, where customers can try some of opportunity to your premium products to encourage cross-merchandise with bottle bags, festive gift wrap, purchases of alcohol that may otherwise be overlooked. sticky tape and gift tags.

Pack formats have a crucial role to play in Award-winner Nicky Kaur of alcohol sales, with smaller pack sizes on Drinks Express Anchor Wines more luxury drinks allowing customers to in Aldridge has a store bursting choose a lower-priced option for more with premium spirits and wines and she expensive spirits. Don’t be too concerned finds that customers are drawn to her store about offering promotions and reduced because they know they can get a luxurious product, so shout about the deluxe products prices at this time of year as people are prepared to buy anyway. There are also you have in your store. customers who tend to only buy alcohol at Balance your offering with the Christmas and new year. These customers fantastic-value own-brand Prince Consort want to be inspired when they shop and if range, stocked alongside the branded you have premium offers on offer, they’ll be equivalent to really show off the value. prepared to pay more.

Include a selection of price-marked bottles So whether your customers are on a to cater for all shoppers and consider an gifting mission, are partygoers or simply offer of a free own-brand mixer with every want to pull out all the stops for a festive purchase of certain spirit brands. family day, make sure you have something Scotch whisky sales can increase 68% in for everyone. When in doubt, check the the eight weeks ahead of Christmas Core Range and go for a combination of the according to Pernod Ricard. Whisky makes bestsellers across all categories, premium a fantastic gift so make sure you’ve stocked products, different pack sizes and formats, up with a great range to appeal to all and a few unusual products and price points. flavours to excite shoppers and Baileys is a stalwart of the Pr your Christmas alcohol sales Christmas drinks cabinet and 100 emi u % m will soar, just like Santa always sees a surge in sales the of spi s and his reindeer! over the festive period. to impu pirit rits lse s g gen Vodka is an essential too cha row era (AC as it’s popular with a nne th te Ni i els mixer and in cocktails, n en the l, equ within Sc as the trend for making las atin an tra ty g cocktails at home continues to ck ear 17 flourish. Flavoured vodkas also make .07 ) a great gift. Make sure you have a good selection of mixers in stock, from lemonade to tonic waters and ginger ale, and plenty of ice in your freezers.

Make use of clear signage in your spirits area to direct people to mixers, fresh lemons and limes, and ice.

£6.

Gin’s a winner

Savvy retailers will be well aware of the continued popularity of gin, so a good range at different price points, with some unusual varieties included, will hit the mark for shoppers who enjoy a niche product and will inspire other shoppers to try something different.

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5m

new year

The last evening of the year is a time for everyone to celebrate, so keep a good stock of sparkling white and rosé wines, Santa Loretta Prosecco and champagne, and make sure they’re kept chilled. Spirits that sell well in the lead-up to Christmas will be essentials for new year celebrations too, especially the ingredients needed to make cocktails, mainly vodka and gin. Pay attention to soft drinks, making sure you have all the classic mixers and also more upmarket options for celebratory drinks – J2O Glitterbomb is perfect and is sure to entice customers looking for something different.

Cross-merchandise with all the ingredients needed for a hearty breakfast for the morning after; think eggs, bacon, sausages, beans, and bread.

Seasonal opportunity

Your c At Christmas, your customers might buy their turkey elsewhere but your store’s never been more in demand

I

n a matter of weeks it will be December, so you need to focus on Christmas, now! Finding your way through the busiest and most profitable period in the retail calendar can be mind-boggling but you really do need to make the most of the next couple of months. Go all out on festive merchandising to boost sales and draw new customers in, while ensuring your regular customers can depend on you to have everything they need when they need it.

While research shows that shoppers do their main festive shop at the larger supermarkets, convenience retailers can cash in on those essential top-up shops as shoppers are keen to avoid the

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r customers need you! crowded supermarkets. Be the store they rely on for those last-minute items they’ve forgotten and be open when they need you, i.e. from early morning to late at night and even briefly on Christmas Day and Boxing Day when the supermarkets are shut – it’s why you are called a convenience store after all. According to him!, an astonishing eighth of shoppers will do their Christmas food and drink shopping on Christmas Day itself.

Create in-store theatre by putting up lights inside and out, hanging decorations and putting up a Christmas tree. Playing Christmas music never fails to cheer up stressed customers. You could even run a Christmas raffle, donating the proceeds to a local charity.

Sweet success

Christmas needs to come early for retailers to maximise on its sales potential, so if you haven’t already, get a festive confectionery display up as soon as possible in a prominent position and place the bestsellers at eye level so shoppers can’t miss them. The benefit of selling confectionery lines early is that customers are more than likely to buy and then buy again nearer the big day.

Focus primarily on impulse lines, festive-themed gifts and advent calendars, most of which are bought in the last week of November, but it’s never too early to sow the seed in shoppers’ minds. Cadbury and Mars are the key brands and they have both launched new products, but the tried-and-tested favourites need to make up

the majority of your offering. For impulse purchases, go for the ever-popular Maltesers Merryteaser Reindeer and Mini-Reindeer, now available in sharing bags, and new bags of Maynards Bassetts Jelly Snowmen for a non-chocolate option.

Cadbury Heroes have been added to the brand’s cracker range as has Cadbury Snow Bites, also available in a small carton format, perfect for popping by the tills as stocking-filling suggestions. Three advent calendars have been included in Mars’ line-up this year – Maltesers Merryteaser, Galaxy and Mars Chocolate – and Cadbury options are guaranteed to fly off shelves.

When it comes to gifting, cover all bases with boxed treats for adults and cute festive-themed packs for children, such as the new Juicy Chews Festive Jar, which is penguin-shaped. New boxed gifts for this

Christmas include Maltesers Teasers, Celebrations, M&Ms Peanut and Cadbury Dairy Milk Classic Collection.

For stocking fillers and gifting, the tube format remains popular, with Fruit Pastilles, M&Ms, Galaxy, Munchies, Caramac and Milky Bar Buttons all guaranteed crowd pleasers. And your Christmas gifting range isn’t complete without selection boxes.

Go for new Galaxy, Maltesers or Snickers selection boxes for grown-ups and the smaller M&Ms & Friends or Mars & Friends selection boxes for little ones.

And it goes without saying that Cadbury selection boxes are a must-stock. Why not surprise and excite your customers by offering the Galaxy Giant Bar? According to Mars, it provided 56% incremental sales in the category last Christmas. And don’t forget the classics such as Cadbury Roses, ➥

favourite christmas chocolates

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Seasonal opportunity

Celebrations and Quality Street. Make sure you have plenty of stock for when the rush hits and you’ll cash in with a category that grew by £6m last year.

Taking the biscuit… and cake

Biscuits play a key role at Christmas as people love a tin of them to put out for guests or to share with family while sat on the sofa watching a Christmas film. It’s a time to indulge, so make sure your range includes luxury biscuit tins from the leading brands. It’s also worth flagging them as a gifting option – new McVitie’s Milk Chocolate Digestives Postbox Tin is spot on. New products from McVitie’s include White Chocolate Digestive Nibbles in a sharing pouch format perfect for nights in.

A party isn’t a party without Cadbury Fingers, so Snowy Fingers, Fingers Star assortment and Mini Fingers are must-stocks. And don’t forget the savoury biscuits for festive cheeseboards.

Nothing says Christmas more than mince

pies and it’s another product that it’s never too early to have on your shelves as customers will make repeat purchases.

These days there are all sorts of variations on the classic pie, so try and provide as much choice as possible.

Although traditionally German, demand for stollen remains high. Make plain and decorated Christmas cakes the focus of this category, alongside stollen, mince pies and cake bars – festive-themed cake bars and those using seasonal ingredients and flavours will be popular for snacking and Christmas lunchboxes.

Cross-merchandise with hot drinks, including hot chocolate – look out for limited edition seasonal flavours like orange or mint chocolate – as well as the more traditional tea and coffee to warm up cold, weary shoppers.

Snack-tastic

Crisps are a staple at this time of year and Pringles limited edition Xmas Turkey and Pigs in Blankets are sure to be big hits again.

As this is a time that customers like to splash out, look at your premium snacking

grab customers’ attention with a festive display Maximise on those late sales by creating an attentiongrabbing festive display in store in the weeks leading up to Christmas.

Pack it full of the items you know will tempt your customers either for the big day itself or as a treat in the run up.

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range and add in something a little different such as Jacob’s Cracker Crisps Sour Cream & Chive Caddy tubs. Burton’s Biscuit Company has launched Turkey ‘n’ Chips, which features turkey and chip-shaped, turkey-flavoured pieces – which are a fun option for kids but don’t forget the bestsellers for adults and children alike.

Large sharing bags of crisps are essential for entertaining and for those shoppers looking for snacks to take to parties or enjoy at home. Go nuts with nuts – peanuts and cashews are essential.

Drink up

Soft drinks are a crucial category that, like confectionery, can generate great sales. It’s important to have cola and lemonade, but remember the tonic, soda and sparkling waters, ginger ale and flavoured lemonades.

Dare to be different and cater for those looking for a more indulgent soft drink that is different from what they usually have; think upmarket cordials like elderflower and ‘grown-up’ drinks like J2O, Appletiser or Schloer. People buy soft drinks for various reasons, so have a variety of pack sizes and formats to cater for all shoppers.

Shoppers will start to stock up from the beginning of November, so make sure you have enough products to keep up with demand for Christmas and New Year get-togethers. Convenience stores accounted for 39% of soft drinks sold over the 2016 Christmas period, generating £651m worth of sales* (*Nielsen Scantrack).

Essentials

Help make sure your customers don’t forget a thing by cross-merchandising throughout the store and ensuring you have a steady supply of festive essentials including Sellotape for last-minute wrapping. Make sure you don’t forget the all-important batteries – Lifestyle own-brand batteries offer great quality at a great price and are crucial when people need so many for toys.

Add in those grocery must haves too, such as cranberry sauce, tin foil, milk and bread.

Availability is vital for retailers to really make the most of festive sales, so make sure your key items are well-stocked and you can be sure you’re providing your customers with all they need to have a very merry Christmas indeed.

SEASON

UP ST O EA CK RL Y

TO STOCK UP ON THESE FESTIVE FAVOURITES!

MARS®, GALAXY®, M&M’s®, MALTESERS® and MERRYTEASER® are all registered trademarks. ©Mars 2017.

Fact file Location: Fromes Hill, Ledbury

Trading times: Mon–Sat

7am–9pm, Sun 9am–4pm

Nearest Star garage, over competition: five miles away

Features: ATM, hot drinks machine, deli counter, chilled produce, off-licence, newspapers

Staff: Seven, including owners Peter and Helen

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Store profile

Store Profile

Play to your strengths When it became clear that their chilled sales were hot, it made sense for Peter and Helen Rogers to invest in additional chillers to meet demand and since then, they haven’t looked back. issue 44 2017

➼ retailer

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Store profile

W

hen Peter and Helen Rogers opened their brand-new Lifestyle Express store in summer 2016, they quickly realised that it was their chilled range that was selling like hot cakes.

Having refurbished the store, which had previously been a restaurant, just months before, it seemed a risky decision to make changes again so soon. However, it quickly became obvious that their chilled range was what was attracting customers from far and wide and so increasing the number and size of chillers made sense.

meats and cheeses

While the couple stocked all the chilled essentials you’d expect from a convenience store, they also offered something very special; fresh meats, pies and products from their farm shop, The Cutting Block.

“While some customers who are passing by might pop in for soft drinks, sandwiches and snacks, we also have a high number of

top tip

Jot down any requests for products that you don’t have.

Stocking requested products is sure to keep your customers coming back.

For every customer that asks for a missing product, there are plenty more who would purchase it if you had it on offer.

shoppers who come to us knowing they’ll find what they need for that evening’s meal,” said Peter. “As a result, we stock a range of tasty ready meals alongside fresh sausages, pies, burgers, chicken, steaks, cooked meats and cheeses, which all come from The Cutting Block.”

“Our previous fridges were not even a year old but we wanted to give investment customers what With chilled products making up around they wanted so 45% of the store’s total sales, it made sense for the couple to take the plunge. Peter and invested in Helen have now devoted 30% of their 1,500 larger chillers. square feet store to chillers, replacing their Thankfully our ¾-sized fridges and freezers with full-sized, floor-to-ceiling chillers which have enabled gamble paid off them to add more than 100 new chilled products, all catering to their customers’ and we can clearly see an shopping habits. This decision has really reaped rewards as the couple have more uplift in sales” than tripled their chilled food turnover.

“Despite the obvious demand, it was still a big decision to replace the fridges and

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➥

Amazing deals in your local depot,

Stock up for Christmas now!

New to the ÂŁ1 Range in 2017

Store profile

freezers,” Peter said. “Our previous fridges were excellent and not even a year old, but we decided to invest in full-sized ones when we were inundated with requests for products that we simply didn’t have the space to stock. We obviously wanted to be able to give the customers the products they wanted and thankfully, our gamble paid off: we’ve had a brilliant response from customers and we can clearly see an uplift in sales as a result.

“The new chillers have doors which cut down on our energy costs which is fantastic. Even better, it’s so much easier for our customers to see the full range and spot the items they want.

With the additional space, we’ve also introduced new lines and we’re continually on the lookout for new products to trial, such as sandwiches and ready meals which we know our customers really want.”

customer service

When it comes to understanding the needs of their customer base, Peter and Helen are committed to keeping a close ear to the ground

top tip

Face up products in your chillers, and make sure your chillers especially are not only clean but also uncluttered and tidy. This way, customers can see exactly what you’ve got on offer and may even spot something tasty that they hadn’t previously considered.

when it comes to supply and demand.

“We’re very mindful of what our customers want,” Helen commented. “We have what we call a ‘customer wish list’ behind the counter and we write down every request for a product that we don’t currently stock. We then try our hardest to stock it in the near future. We find that this really impresses customers who know we listen to what they want.”

The couple also make sure to cater for health-conscious shoppers, as Helen explains: “We’ve found that salad has become a hugely popular item so we make sure to stock lots of this. Other healthy options such as the Naked range of juices are frequently asked for.

It’s about listening to the customer and making note of current ➥

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Store profile

trends and making sure we’re stocking those products.”

And it’s not just their chilled range that is seeing products flying off the shelves. The couple also make use of promotions to drive additional purchases. “We offer a range of promotions throughout the store, including our chilled range,” said Peter. “Our promotions from Lifestyle Express change every three weeks which is great as it keeps our offers fresh for customers. We also offer multi-buy and money-off promotions on our own butchery items to drive up sales and these are always received brilliantly. We always look at the bigger picture to assess demand.”

bestsellers

And they don’t just leave it to chance that customers will spot the products they’re looking for. “Our bestsellers have multiple facings, with clear, easy-to-understand prices, and any promotion is clearly signed,” agreed Helen. “If we are provided with any POS material, we use as much as we can, provided it doesn’t obscure other items in the chiller. And, as we have a dedicated butchery chiller, we also ensure these items are clearly priced and displayed so customers can see the products and where they’re from as there is a huge demand in store for local products.”

Current average weekly chilled sales at the store have rocketed up to £3,000, which is an increase of £2,000 since this time last year. “We can definitely attribute our financial success, at least in part, to the investment in our chillers,” said Helen.

“In fact, we often get comments from customers that we stock products that they couldn’t even find in large local supermarkets. This means that many shoppers can complete a full weekly shop with us now that our chillers give them access to a much wider choice.

“We’re absolutely delighted with our investment, and we can thoroughly recommend it to other retailers.”

top tip Never be afraid to try out something new.

Think about what your customers would benefit from. In winter, consider stocking de-icer near your till.

Peter & Helen’s bestseller basket

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REFRESH THE

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Advertorial

Cash is still king Christmas is approaching and now, more than ever, UK shoppers are splashing the cash in their favourite local convenience stores

I

n 2016 shoppers and businesses made more than 15.4 billion cash payments, 3.8 billion more than debit cards, which is the second most popular form of payment.

Cash is also really popular among shoppers during the Christmas period.

Indeed, according to LINK, the UK’s ATM network, Brits withdrew £730 million from UK cash machines in the lead up to Christmas last year – an all-time record!

23rd December was a particularly busy day for British shoppers as nearly £100 million more was withdrawn than on 24th December 2015, the previous record holder.

For this reason, retailers should consider installing a cash machine in their stores to give shoppers the cash access they demand and offer a smooth shopping experience to

their customers. The impact that an ATM can have on retailers has been proven in the research reports ‘The value of cash’ and ‘The value of cash on the UK high street’, published by independent cash machine operator Cashzone and conducted by independent research company Populus:

ATMs boost in-store spend:

n Among all spenders, cash machine users have a higher average spend of £16.39 n Local ATMs inject a large amount per withdrawal directly into the tills of stores in the vicinity n High street shoppers prefer cash over card for purchases below £17.

In-store ATMs strengthen customer loyalty and footfall:

n 74% of shoppers say that an ATM is an important in-store service and over half (53%) of ATM users say that without the ATM, they would not visit that store at all

n 47% of shoppers wouldn’t come back to the shop if the cash point was removed or broken – this would equate to an average loss of £11.49 per customer n Up to 11.7 million British shoppers would abandon their local high street if they weren’t able to withdraw money and shop at the same time.

About Cashzone

n Cashzone is the only UK company to provide a true, in-house, 360° service: Cashzone fits, fixes and fills cash machines. n Cashzone works with many of the world’s leading retailers, banks, service stations, food and beverage outlets and many other locations. The business operates more than 17,000 cash machines across the UK, Ireland, Germany, Spain and Poland.

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190% lifestyle express, 36 birmingham road, walsall

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FOR MAXIMUM SALES, SITE NEXT TO THE GREETING CARDS FOR ALL GIFTING OCCASIONS

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FOR YOUR FREE FSDU CONTACT ANDREW.MOLLART@THORNTONS.CO.UK WWW.YOURPERFECTSTORE.CO.UK *Sales Out MAT to Aug 17 **Source: Internal Independent Retail Test 2016

Practical advice

Let’s talk about

chillers

With chilled foods currently in great demand, it’s never been more important to have the very best refrigerators. What are you waiting for?

C

hilled and fresh products have the potential to make up a massive portion of your store’s total sales and are the two categories driving convenience, so it pays to get these categories right.

Having a well-stocked chilled food section can be a real lifeline for customers,

whether it’s a worker wanting to pick up something for lunch or choosing something spontaneously for tonight’s dinner. Chillers can make or break your store and are quickly becoming a priority for investment for retailers keen to cash in on the trend.

To make sure you’re staying ahead of the game when it comes to your chilled and

fresh offering, it pays to listen to your customers’ wishes and put the effort in to make sure you stock something that could potentially be a hot seller in future.

The use of chillers with doors has rocketed in recent years, with 45% of convenience stores now thought to feature doors on some, if not all, of their chillers, as

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➥

Practical advice

retailers are facing pressures to make stores as energy efficient as possible, and save money on their bottom line. Chillers with doors not only look sleek and professional, they also make the temperature of aisles more comfortable for customers, and reduce energy consumption by as much as 40%. It’s a win-win solution. Even better, grants for making energy-saving changes within your business can be available via government and local authority organisations.

However, be mindful before you leap into purchasing your full-scale-sized refrigerator. It pays to do your research as it has been reported that doors don’t always open you up to instant energy savings.

A store’s location and footfall, for example, are two factors that can have a direct impact on just how significant energy savings can be. Essentially, the busier your store, the less effective your savings can be.

Doors can be a less-effective solution in high-traffic stores with frequent door openings, and in these circumstances have been shown to save little energy when compared with an open-fronted cabinet.

With this in mind, think carefully about your footfall before making an investment.

Benefits of PoS

Using PoS around your chillers can really

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“Make sure your chillers are spotless and products are displayed to maximum effect with 100% availability at all times. Our bestsellers have multiple facings with easy-to-understand prices.”

Helen Rogers, Lifestyle Express

help to signpost special offers and grab your shoppers’ attention, directing them to new products and promoting products that give the best margin.

THE CHOICE IS YOURS

There are a wide variety of door styles for retailers to choose from; sliding, hinged, acrylic and glass. Fit floor-to-ceiling remote refrigeration which should enable you to provide maximum chilled space.

Some options are more popular than others, with many retailers seeing glass as not only having a high thermal performance but also being much easier to keep in pristine condition.

Top Tips

When you choose to invest in chillers, it’s crucial to remember that they will directly affect the look of your store. Your customers will really notice if your chillers fall below standard.

It’s important to make sure they remain immaculate and are spotlessly clean with temperatures checked on a regular basis.

It’s also important to make sure they are kept well stocked, with products faced up and any gaps filled quickly.

For advice on the right chillers for your store, contact your Landmark Retail Development Manager or email storedevelopment@lmkcc.co.uk.

NEW 330ML BOTTLE.

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193001030.indd 1

25/09/2017 10:21

"Owning four businesses was never part of my plan but I’m loving the journeY"

When retailer Rav Raju first started work at the local garage forecourt 17 years ago, he had no idea that one day he’d end up owning it, and another three stores too 10:21

Store profile

➥

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Store profile

Fact file Location: Aston,

Birmingham

Trading times: Mon–Sat

6am–10pm, Sun 6am–6pm

Nearest Just a walk away competition: Features: ATM, hot drinks, food to go, petrol, groceries

Staff: Seven plus Rav and family members

W

hen it comes to filling up on fuel, drivers are in for a big surprise when they pull into Jacksons Services, in Aston, Birmingham. Far from your normal forecourt convenience store, this friendly, welcoming store offers so much more than the standard staples of a forecourt store such as soft drinks, sandwiches and confectionery.

The store is large enough for customers to do their whole weekly food shop, which many of their regulars do. With shelves bursting with groceries, the modern, airy and smart store has a streamlined layout and the feel of a small supermarket, and it’s no surprise that it’s a hit locally as well as with passing motorists.

And the store isn’t one on its own. The family-run business is one of four Lifestyle Express businesses owned by Rav Raju who first walked through the doors 17 years ago when he took up a job at his local petrol station.

He soon discovered a passion for the business and worked his way up to managing the store. Then, when an opportunity to buy the business presented itself, he was quick to grab it. He now employs seven members of staff and owns three other Lifestyle Express convenience stores as well as the café adjacent to the forecourt.

“Owning four stores was never part of my plan,” admitted Rav. “It’s been a huge learning curve but I’ve absolutely loved the journey.

And to take the store to the next level, I decided to join Lifestyle ➥ 44

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Store profile

➥

top tip

It’s essential to keep the store looking fresh.

We try to use the space in store in the best way we can and we’re continually changing things around to make sure our customers broaden their horizons and spot new things rather than heading for their usual products.

Express, which has been a brilliant decision. Not only have we given the stores a fresh, modern new look but we can also offer our customers the best value and tonnes of great promotions which means we can compete with any business nearby.”

rEaping the rewards

Rav’s decision has paid off. Since taking on the business and converting it to Lifestyle Express, he’s seen the store’s weekly turnover soar from £3,000 to an impressive £15,000.

Being a forecourt store, Rav knows that many of his customers will be passing trade using the petrol station. To cash in on this trade, Rav makes sure he sells car essentials such as air freshener, sponges, screenwash and de-icer. Other products that appeal to passing trade also sell well, as Rav explains: “Scratch cards, lottery tickets and chocolate are huge sellers for us. We make sure we stock a wide range of chocolates for people looking for a snack as part of a long journey.” ➥

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Store profile

top tip As we’re surrounded by students, it’s essential we provide them with what they need so we keep our prices as low as possible and word’s spread.

The store and the café are well known for offering brilliant value.

Customer service

Having worked in the business for so long, Rav immediately knew how to attract customers and keep them loyal. “We’re surrounded by students and we knew that if we wanted them to use the store, we had to make sure our prices were the cheapest around,” said Rav. “Everyone knows students love a bargain, and as a result we find that a lot of the local students come here to do their weekly food shop as well as grabbing their daily essentials.”

“Students also love treating themselves but on a budget, so we make sure our café prices are also the cheapest locally.” As well as students, Rav’s also aware of the number of offices nearby so the garage and café are the ideal destination for hungry workers looking for a quick lunch stop. And, to further tap into the lunchtime opportunity, Rav had the brainwave of delivering sandwiches directly to local workplaces.

While Rav is committed to ensuring his customers get the very best products and prices, he’s also committed to helping his local community. The family, which includes Rav’s wife and three daughters, all acknowledge the importance of charity work and so work with Aston Cathedral to fundraise for charity. They also donate food to local homeless hostels. “We rely so much on our local community and so we have always valued the importance of giving something back to them,” said Rav. “We would much rather our short-date food help the homeless than be chucked into the bin.

It’s something that we feel so strongly about and charity work is definitely something I want to grow and do more of in the future.”

Rav isn’t doing this alone as his family also helps out with the store. His daughter Ketchurah, 21, is studying Politics and ➥

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Store profile

International Relations at Westminster University and comes back regularly. “My two sisters and I have known this store for most of our lives,” she said. “We’ll always be involved with it in some way or another, even if we’re not physically here.”

Future plans

Ketchurah (pictured below) has plans for the store that she’s trying to convince her dad about. “I would love to get the store onto social media,” she said. “We’ve already gained some interest on an automatic Facebook-generated page so I know there’s real potential there. With such a huge student community here, it would be a great way to increase our presence, show off our brilliant products and prices and encourage new customers.”

So what are Rav’s future plans? “I want to compete with nearby supermarkets and continue to develop my existing stores with the best offer and the best service.

Rather than branch out further, I want to make my stores the best they can possibly be and with Lifestyle Express, I know I’ve got the best support, advice and expertise close to hand.”

top tip The devil is in the detail when it comes to making your customers feel valued.

I remember as many names and faces as I can which is easy because we have a fantastic community around here with a lot of returning customers.

I also try and remember the brand of cigarettes or particular spirit they often ask for, which helps them feel at home here.

Rav’s bestseller basket

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Stock it like

it’s hot

ed No Addimto Sugar Vsales Squash +£2m, are up g +12% growin

Vimto s i Squash ming or outperf tegory the ca % +4

Source: Nielsen Value & Volume Sales; Scantrack; Total Coverage & Impulse, MAT 09.09.17

Squash Vimto more sells na in be than Ri lse!!

Impu

Seriously Mixed Up Fruit

Practical support

The key to success… is it closer to home than you think?

Standing out from the crowd is essential and your staff are your most valuable asset when it comes to creating a great impression

S

ince the UK’s first supermarket opened its doors in 1948, smaller retailers have been faced with the challenge of setting themselves apart and driving custom back into their stores. At a first glance, it might seem tough to compete with the supermarket giants when the sheer size of their stores naturally means that they can offer customers a wider range of products.

It’s not all doom and gloom though. Thousands of consumers every year choose to avoid the hustle and bustle of larger supermarkets in favour of completing their weekly food shop at their local convenience store. So, what do you have to do to ensure this sort of shopper comes back to your store time and time again?

The answer couldn’t be simpler. One way that smaller convenience stores can compete with larger supermarkets is to add

➥

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Practical support

THE

MY ACADE G N I N LEAR Customers love to feel valued and important. By training your staff to be courteous, helpful, and use simple tactics such as remembering customers’ names and their preferred type of cigarettes or alcoholic drink, for example, this can really impress your buyers and help to make sure they will shop with you again.

“Compete with supermarkets by adding the personal touch IT PAYS TO TRAIN to a customer’s Training your staff is an important way to make sure they are at the top of their game experience”

the personal touch to a customer’s experience. Who delivers this personal touch? Your employees. Your staff are the greatest asset that your store has and could really help it to stand up against the competition.

IT’S THE SMALL THINGS THAT COUNT Believe it or not, size does not always count in a supermarket’s favour. As an

independent retailer, you have the ability to tune into customers’ individual needs and that is, in itself, what can give your store the edge.

Your customer base is likely to revolve around a lot of returning custom.

Supermarket cashiers may see hundreds of customers a day and are likely to experience pressure from above to make transactions as quick and efficient as possible. You and your staff can use this to your advantage.

how to sign up Self-registration

You can self-register for your training by visiting http://tiny.cc/lla or scanning the QR code to the right, with your mobile phone (using a QR code scanner app).

Email registration

Send an email to support@boltlearning.com and we will respond to you with the registration requirements.

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when it comes to customer service skills.

One in five symbol group retailers admit that they don’t offer induction training for their new staff, but when customers should be your top priority, the people that look after them should be a close second.

Especially when those people could be vital to a customer’s decision whether or not to return to your store.

Earlier this year, Lifestyle Express launched The Lifestyle Learning Academy.

Completely free of charge for Lifestyle Express retailers, the Learning Academy is available online and is perfect for whenever you or your staff have a quiet moment in store.

The training covers age-related sales, basic health and safety, customer service, the importance of Core Range and much more. You can also allocate and track staff training and progress, showing which training sessions have been completed.

Training your staff via the Learning Academy will not only save you the headache of outsourcing your training, but it will also save you money and time spent on the administration side of it.

By upskilling your staff, you will ultimately be delivering a better service to your customers, which will then positively impact your footfall and sales.

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M D or ea e ls Gr fr ea om t

Make this Christmas a cracker by stocking up on these top 12 bestsellers

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28/09/2017 11:17

core range Your guide to the bestselling brand and own-brand products Item

Size

Soft Drinks – Chilled Boost 250ml Buxton 750ml Capri Sun Orange 330ml Carabao Green Apple 325ml Carabao Original 325ml Carabao Sugar Free 325ml Cherry Coke 500ml Cherry Coke 330ml Coca Cola 500ml Coca Cola 330ml Diet Coke 500ml Diet Coke 330ml Diet Pepsi 600ml Dr Pepper 500ml Dr Pepper 330ml Fanta Fruit Twist 500ml Fanta Orange 500ml Fanta Orange 330ml Fruit Shoot NAS Blackcurrant & Apple 275ml Fruit Shoot NAS Orange 275ml Glaceau Smartwater 600ml Highland Spring Still 500ml Irn Bru 500ml Lucozade Orange 380ml Lucozade Original 380ml Lucozade Sport Orange 500ml Lucozade Sport Raspberry 500ml Lucozade Zero Orange 380ml Lucozade Zero Pink Lemonade 380ml Monster 500ml Monster Ripper 500ml Monster Ultra 500ml Oasis Citrus Punch 500ml Oasis Summer Fruits 500ml Pepsi 500ml Pepsi Max 600ml Pepsi Max 330ml Pepsi Max Cherry 600ml Red Bull 473ml Red Bull 355ml Red Bull 250ml Red Bull Sugar Free 250ml Relentless 500ml Ribena Blackcurrant 500ml Ribena Blackcurrant 288ml Ribena Strawberry 500ml Ribena Very Berry 500ml Rockstar Punched Guava 500ml Rockstar Xdurance Blueberry 500ml Sprite 500ml Vimto Fizzy 500ml Vimto Still 500ml Volvic 500ml Volvic Sportscap 1ltr Volvic Touch of Fruit Lemon & Lime 500ml Volvic Touch of Fruit Strawberry 500ml *Barrs Cola 500ml *Barrs Cola 330ml *Barrs Cream Soda 500ml *Barrs Limeade 500ml *Highland Spring Still 750ml *Irn Bru 750ml *Irn Bru 330ml *Irn Bru Sugar Free 500ml *Irn Bru Sugar Free 330ml *Irn Bru Wee Bru 250ml *Macb Peach 500ml *Macb Strawberry & Kiwi 500ml *Rockstar Punched Zero 500ml

Soft Drinks – Lifestyle & LSV Range Lifestyle Apple Juice Lifestyle Orange Juice LSV Energy

One of the Must Stock Own Brand Range

11:17

200ml 200ml 250ml

New

New New New

Item LSV Energy (Can) LSV Glucose Cherry LSV Glucose Orange LSV Isotonic Mixed Berry LSV Isotonic Orange LSV Isotonic Tropical Berry (Blue) LSV Sugar Free

Size

New New

Boost 1ltr Coca Cola 1.75ltr Diet Coke 1.75ltr Diet Pepsi 2ltr Dr Pepper 2ltr Fanta Orange 2ltr Highland Spring Sparkling 1.5ltr Highland Spring Still 1.5ltr Irn Bru 2ltr Lucozade Energy Orange 1ltr Lucozade Energy Original 1ltr Pepsi 2ltr Pepsi Max 2ltr Red Bull 4pk Ribena Blackcurrant 600ml Robinsons NAS Blackcurrant & Apple 1ltr Robinsons NAS Orange 1ltr Rubicon Mango 1ltr Schweppes Lemonade 2ltr Vimto Cordial 725ml Vimto Fizzy 2ltr Volvic 1.5ltr Volvic Touch of Fruit Strawberry 1.5ltr *Barrs Cola 2ltr *Irn Bru Sugar Free 2ltr

New

New

1ltr 1ltr 1ltr 1ltr 1ltr 1ltr

New to Core Range for 2017/2018 *Scotland only

New New

New

New

New

Confectionery – Gifting 114g 180g 200g 150g 150g 300g 300g 250g 300g 150g 300g 300g 200g 5pk 154g 6pk 4pk

Crisps & Snacks Butterkist Toffee Popcorn Doritos Chilli Heatwave Doritos Chilli Heatwave Doritos Cool Original Doritos Tangy Cheese Doritos Tangy Cheese Frazzles Bacon Hula Hoops BBQ KP Dry Roasted Nuts KP Salted Nuts McCoys Cheddar & Onion McCoys Flamegrilled Steak

New

Belvita Honey & Nut 50g Eat Natural Almond & Apricot 50g Kellogg’s Coco Pops Bar 20g Kellogg’s Nutri-grain Strawberry 37g Kellogg’s Rice Krispies Squares Mallow 28g Kellogg’s Rice Krispies Squares Totally Chocolately 36g KP Milk Chocolate Dips 32g Nutella & Go 48g

Biscuits Cadbury Milk Chocolate Fingers Fox’s Chunkie Cookies Milk Chocolate Jacobs Cream Crackers Jammie Dodgers Maryland Choc Chip Cookies MCV Dark Chocolate Digestives MCV Digestives MCV Ginger Nuts MCV Hobnobs MCV Jaffa Cakes MCV Milk Chocolate Digestives MCV Milk Chocolate Hobnobs MCV Rich Tea Nestle Kit Kat Oreo Vanilla Roll Tunnocks Teacakes *Tunnocks Caramel Wafer

New

Sweet Snacks

Soft Drinks – Lifestyle Range Lifestyle Apple Juice Lifestyle Cranberry Juice Lifestyle Orange Juice Lifestyle Soda Water Lifestyle Tonic Water LSV Energy

Size

McCoys Salt & Vinegar Std McVities Mini Cheddars Std Monster Munch Beef Sharing Monster Munch Pickled Onion Std Nick Naks Nice ’n’ Spicy Sharing Pringles Original 190g Pringles Sour Cream & Onion 190g Pringles Texas BBQ 190g Quavers Sharing Quavers Std Sensations Thai Sweet Chilli Sharing Space Raiders Beef Std Space Raiders Pickled Onion Std Squares Cheese & Onion Std Squares Salt & Vinegar Std Transform-a-Snack BBQ Std Transform-a-Snack Cheese & Onion Std Walkers Cheese & Onion Sharing Walkers Cheese & Onion Std Walkers Classic Variety 6pk Walkers Prawn Cocktail Std Walkers Ready Salted Std Walkers Ready Salted Sharing Walkers Salt & Vinegar Std Walkers Snaps Tomato Std Wotsits Sharing Wotsits Std *Golden Wonder Cheese & Onion Std *Golden Wonder Sausage & Tomato Std *Golden Wonder Spring Onion Std *Walkers Pickled Onion Std *XL Cheese Std

500ml 380ml 380ml 500ml 500ml 500ml 250ml

Soft Drinks – Ambient

New

Item

Sharing Sharing Std Sharing Sharing Std Std Sharing 80g 90g Std Std

New

Celebrations Carton Ferrero Rocher T16 Milk Tray Box Quality Street Carton Roses Carton

Confectionery – sharing New

Aero Mint Bassetts Jelly Babies Cadbury Eclairs Cadbury Giant Buttons CDM Dairy Milk CDM Fruit & Nut CDM Oreo Galaxy Galaxy Caramel Galaxy Minstrels Haribo Starmix Haribo Supermix Haribo Tangfastics Lindor M&M’s Peanut Maltesers Maoam Pinballs Maynards Wine Gums Nestlé Milky Bar Revels Skittles

Large Bar Large Bag Large Bag Pouch Large Bar Large Bar Large Bar Large Bar Large Bar Pouch Large Bag Large Bag Large Bag New 200g Pouch Pouch Large Bag Large Bag Large Bar Pouch Pouch

Confectionery – chocolate Aero Mint

➥

Std

issue 44 2017

retailer

57

Core Range

Item

Size

Confectionery – chocolate CONT. . .

Boost Bounty Cadbury Freddo Cadbury Fudge CDM Caramel CDM Dairy Milk Crunchie Double Decker Ferrero Rocher Flake Fry’s Turkish Delight Galaxy Galaxy Caramel Galaxy Minstrels Galaxy Ripple Kinder Bueno Kinder Bueno White Kinder Snack Bar Kinder Surprise Kit Kat 4 Finger Kit Kat Chunky M&M’s Peanut Maltesers Maltesers Teasers Mars Mars Milkyway Stars Munchies Nestlé Milky Bar Picnic Rolo Smarties Snickers Snickers Starbar Toffee Crisp Twirl Twix Twix Wispa Yorkie

Cadbury Drinking Chocolate Coffee Mate Douwe Egberts Pure Gold Horlicks Kenco Smooth (Jar) Nescafe 3 in 1 Nescafe Azera Nescafe Cappuccino Nescafe Cappuccino Unsweetened Nescafe De-Caff Nescafe Gold Blend Nescafe Original Nescafe Original Nesquik Strawberry PG Tips PG Tips Silverspoon Granulated Sugar Tetley De-Caff Tetley Tea bags Tetley Tea bags Yorkshire Tea *Nambarrie *Scottish Blend

Lifestyle Rich Roast Instant Coffee

58

retailer issue 44 2017

New

500g

Batchelors Bigga Marrowfat Peas Batchelors Mushy Peas Batchelors New Potatoes Batchelors Red Kidney Beans Fray Bentos Meatballs in Tomato Sauce Fray Bentos Steak & Kidney Pie Green Giant Naturally Sweet NAS Sweetcorn Green Giant Original Niblets Sweetcorn Heinz Baked Beans Heinz Baked Beans with Sausages Heinz Macaroni Cheese Heinz Ravioli Heinz Spaghetti Heinz Spaghetti Bolognese Heinz Spaghetti Hoops Hunger Breaks All Day Breakfast John West Mackerel Fillets in Sunflower Oil John West Mackerel Fillets in Tomato Sauce John West Sardines in Rich Tomato Sauce Napolina Chopped Tomatoes Princes 8 Hot Dogs Princes Beef Paste Princes Chicken Paste Princes Corned Beef Princes Ham Princes Red Salmon Princes Stewed Steak Princes Tuna Chunks in Brine Princes Tuna Chunks in Sunflower Oil Smash Original Spam Chopped Pork & Ham

Std Std Std Std Std Std Std Std

10’s 10’s 10’s 10’s 10’s 10’s 10’s 10’s 10’s 10’s

300g 300g 540g 400g 410g 475g 340g 198g 415g 415g 400g 400g 400g 400g 400g 395g 125g 125g 120g 400g 400g 75g 75g 340g 200g 213g 400g 160g 160g 176g 200g

Grocery – Canned Veg, Meat & Fish – Lifestyle Range New

Lifestyle Baked Beans Lifestyle Chopped Tomatoes Lifestyle Garden Peas

410g 400g 300g

400g 300g 170g

4pk 4pk 400g 400g 400g 400g 415g 415g 400g

GRocery – Sauces & Condiments

Grocery – Canned Veg, Meat & Fish

Std Std Std Std

375g 295g 500g 375g 375g 375g 340g 300g

Batchelors Cup a Soup Chicken Batchelors Cup a Soup Golden Vegetable Heinz Chicken Soup Heinz Oxtail Soup Heinz Tomato Soup Heinz Vegetable Soup *Baxters Chicken Broth *Baxters Scotch Broth *Heinz Lentil

100g

Lifestyle Value Sugar

Size

Grocery – Soup

Grocery – hot beverages – Lifestyle value range

Grocery – Breakfast Cereals Alpen Kellogg’s Coco Pops Kellogg’s Cornflakes Kellogg’s Crunchy Nut Cornflakes Kellogg’s Frosties Kellogg’s Fruit ‘n’ Fibre Kellogg’s Rice Krispies Kellogg’s Special K

250g 200g 95g 200g 100g 5pk 60g 10’s 10’s 100g 100g 100g 50g 300g 80’s 40’s 1kg 40’s 80’s 40’s 80’s 80’s 80’s

Item Lifestyle Plum Tomatoes Lifestyle Sliced Carrots Lifestyle Tuna Chunks in Brine

Grocery – hot beverages – Lifestyle range

Confectionery – Chewing Gum Airwaves Blackmint Airwaves Cherry Menthol Airwaves Menthol Eucalyptus Extra Cool Breeze Extra Ice Peppermint Extra Peppermint Extra Spearmint Extra Strawberry Extra White Extra White Bubblemint

8’s 375g 16’s 500g 500g 12’s 320g 24’s

Grocery – Hot Beverages

Confectionery – Mints & Medicated Halls Soothers Blackcurrant Lockets Honey & Lemon Polo Tic Tac Mint Tic Tac Orange & Lime Trebor Extra Strong Mints Trebor Softmints Peppermint Trebor Softmints Spearmint

Size

Kellogg’s Variety Pack Nestle Multi Cheerios Nestle Shredded Wheat Nestle Shreddies Quaker Oats Quaker Oats So Simple Original Honey Monster Puffs Weetabix

Std Std Std Std Std Std Std Std T3 Std Std Std Std Std Std Std Std Std Std Std Std Std Std Std Duo Std Std Std Std Std Std Std Duo Std Std Std Std Xtra Std Std Std

Confectionery – Sugar Maynards Wine Gums Rowntrees Fruit Pastilles Skittles Starburst

Item

New

Amoy Dark Soy Sauce 150ml Batchelors Pasta ‘N’ Sauce Chicken & Mushroom 122g Batchelors Super Noodles BBQ Beef 100g Batchelors Super Noodles Chicken 100g Batchelors Super Rice Golden 120g Baxters Sliced Beetroot 340g Bisto Chicken Gravy Granules 170g Bisto Gravy Granules 170g Branston Original Pickle 360g Chicken Tonight Spanish Chicken 500g Colman’s Bramley Apple Sauce 250ml Colman’s Cheddar Cheese Sauce Mix 40g Colman’s Classic Mint Sauce 250ml Colman’s English Mustard 100g Colman’s Parsley Sauce Mix 20g Colman’s Sausage Casserole Mix 40g Crisp n Dry Vegetable Oil 1ltr Dolmio Bolognese Extra Onion & Garlic 500g Dolmio Creamy Tomato Pasta Bake 500g Dolmio Original Bolognese Sauce 500g Haywards Piccalilli 400g Haywards Pickled Onions 270g Heinz Salad Cream 235g Heinz Tomato Ketchup 460g Hellmann’s Mayonnaise 400g Hellmann’s Mayonnaise Light 400g HP Original Sauce 255g Knorr Chicken Stock Cubes 8’s Lea & Perrins Worcestershire Sauce 150ml Napolina Extra Virgin Olive Oil 250ml Old El Paso Fajitas Dinner Kit Kit Oxo Cubes - Beef 12’s Paxo Sage & Onion Stuffing 85g Pot Noodle Chicken & Mushroom 90g Pot Noodle Curry 90g Sacla Green Basil Pesto 190g Sarsons Malt Vinegar 250ml Sharwood’s Korma Sauce 420g Sharwood’s Tikka Masala Sauce 420g Tilda Basmati Rice 500g Uncle Ben’s Express Basmati Rice 250g Uncle Ben’s Express Egg Fried Rice 250g Uncle Ben’s Express Long Grain Rice 250g Uncle Ben’s Medium Chilli Sauce 500g Uncle Ben’s Original Sweet & Sour Sauce 500g

C

M

Y

CM

New New

MY

CY

CMY

K

£

Grocery – Sauces & Condiments – Lifestyle Range Lifestyle Ground Black Pepper Lifestyle Salt Lifestyle Spaghetti Lifestyle Pasta Twists Lifestyle Sunflower Oil Lifestyle Vegetable Oil

25g 750g 500g 500g 1ltr 1ltr

Grocery – Homebake Ambrosia Devon Custard Ambrosia Rice Pudding Birds Trifle Carnation Evaporated Milk Del Monte Fruit Cocktail in Juice Del Monte Peach Slices in Juice Del Monte Sliced Pineapple in Juice Gales Lemon Curd

One of the Must Stock Own Brand Range

New

400g 400g 141g 410g 415g 415g 432g 410g

New

New

➥

New to Core Range for 2017/2018 *Scotland only

® S

Christmas 2017

65p* NESTLÉ® MILKYBAR® Polar Bear Cub 25g

65p* NESTLÉ® SMARTIES® Little Choc Penguin 21g C

M

Y

CM

MY

CY

MY

K

£4*

NESTLÉ® SMARTIES® 3D Activity Pack

£2.55

65p* QUALITY STREET® Honeycomb Crunch For illustrative purposes only

No1 RANGE FOR CHRISTMAS ® Reg. Trademark of Société des Produits Nestlé S.A. All rights reserved.

Source: * Resale price is at the discretion of the retailer.

win

free stock * for a year

WITH THE FASTEST GROWING SPIRITS PORTFOLIO IN CONVENIENCE** PLUS 100s OF CASES AVAILABLE TO BE WON INSTANTLY

1.buy

buy a case from our range

2.display

POS toolkit

3.win

stock for a year*

*T&Cs: GB, 18+. Online instant win and Online Prize Draw open to trade. Enter between 01/10/17 and 31/01/18. Purchase necessary. Enter unique code found in pack at www.winwithwilliamgrant.com/ salesonthemove. Instant Win Prizes: 100 x case Glenfiddich 12 YO, 100 x case Grant’s Family Reserve, 100 x case Sailor Jerry, 100 x case Three Barrels VSOP, 100 x case Russian Standard Original, 100 x 2 cases (1 x Glenfiddich 12 YO, 1 x Russian Standard Original), 100 x 3 cases (1 x Grant’s Family Reserve, 1 x Three Barrels and 1 x Sailor Jerry), 50 x 5 cases (1 x Glenfiddich 12 YO, 1 x Grant’s Family Reserve, 1 x Sailor Jerry, 1 x Three Barrels VSOP and 1 x Russian Standard Original) Prize Draw: 70 x cases (10 x Glenfiddich 12 YO, 15 x Grant’s Family Reserve, 15 x Sailor Jerry, 15 x Three Barrels VSOP and 15 x Russian Standard Original). All cases are 6 x 70cl bottles. No cash prize alternatives. Entries automatically entered into online prize draw. At participating stores. Visit www.winwithwilliamgrant. com/salesonthemove/terms for full terms and prize details. Promoter: William Grant & Sons UK Limited, 17 Bartley Wood Business Park, Bartley Way, Hook, RG27 9XA. All rights reserved. For the facts about alcohol visit www.drinkaware.co.uk. **Fastest growing portfolio of the top 5 Spirits suppliers 12 week ending 15.05.2017.

Core range

Item

Size

Grocery – Homebake cont. . .

Hartley’s Best Raspberry Seedless Jam Hartley’s Best Strawberry Jam Hartley’s Strawberry Jelly Block Hartley’s Ready to Eat Strawberry Jelly Jif Lemon Marmite Yeast Extract McDougalls Plain Flour McDougalls Self Raising Flour Nutella Robertson’s Golden Shred Marmalade Rowse Honey Pure & Natural Clear Squeezable Silverspoon Caster Sugar Sunpat Peanut Butter Crunchy

340g 340g 135g 125g 250ml 125g 1.25kg 1.25kg 400g 454g 340g 500g 227g

Grocery – Baby

New

New

Item Calpol Sugar Free Six Plus Chapstick Classic Original Lip Balm Durex Extra Safe Condoms Gaviscon Double Action Mint Tablets Gaviscon Original Aniseed Liquid Imodium Anti-Diarrhoea Capsules Lemsip Max All in One Lemon Lemsip Max Capsules Nurofen Express Liquid Capsules Nurofen Tablets Nurofen Strawberry for Children Panadol Advance Tablets Piriteze Allergy Tablets Pro Plus Rennie Spearmint Strepsils Honey & Lemon Lozenges Sudafed Dual Relief Congestion & Sinus Capsules Sudafed Nasal Spray

Size 80ml single 6’s 16’s 150ml 6’s 4’s 16’s 10’s 12’s 100ml 16’s 7’s 24’s 12’s 16’s 16’s 15ml

Item Bold Liquid Bold 2 in 1 Lavender & Camomile Bold Liquitabs 2 in 1 Comfort Fabric Conditioner Original Blue Comfort Fabric Conditioner Pure Daz Go Pods Daz Auto Regular Daz Liquid Lenor Spring Awakening Fabric Conditioner Persil Capsules Non Bio Persil Small & Mighty Liquid Non Bio Surf Liquid Tropical Surf Tropical

Size 9 wash 10 Wash 12’s 750ml 750ml 12’s 10 Wash 1ltr 550ml 12 Wash 15 Wash 560ml 10 Wash

One of the Must Stock Own Brand Range

900g 200ml 900g 200ml 125g 125g 200g 120g 150g 56’s 200ml 200ml 100g 200ml 22’s 20’s 16’s 17’s 60g

New

New to Core Range for 2017/2018 *Scotland only

New

Non Food – Household

Airwick Aerosol Lavender 240ml Bloo Acticlean Original Twin Cif Lemon 500ml Dettol Antiseptic Liquid 500ml New Dettol Surface Trigger 500ml PErsonal care & medicines – New Domestos Original Bleach 750ml lifestyle range New Duck Liquid Fresh 750ml Lifestyle Aspirin Tub 16’s New Fairy Wash Up Lemon 433ml Lifestyle Paracetamol Blister Pack 16’s New Fairy Wash Up Original 433ml Lifestyle Ibuprofen Blister Pack 16’s Finish All in 1 13’s Lifestyle Paracetamol Tub 16’s Flash Wipes Lemon 40’s Flash All Purpose Liquid Lemon 500ml PErsonal care & medicines – Flash Bathroom Spray 500ml toiletries Flash Spray with Bleach 500ml Balsam Shampoo Raspberry 400ml Mr Muscle Lemon Kitchen 750ml Carex Handwash Original 250ml Mr Muscle Oven Cleaner 300ml Colgate Toothbrush Twister Single Mr Muscle Sink & Plug Unblocker 1ltr Colgate Toothpaste UCP 100ml Mr Muscle Window 750ml Dove Cream Bar 100g Mr Sheen Original 300ml Gillette Blue II Fixed Disposable Razors 5’s Shake ‘n’ Vac Citrus Blossom 500g Gillette Shave Gel Sensitive 200ml

Head & Shoulders Shampoo Classic Clean 250ml Grocery – Baby – Lifestyle range Listerine Coolmint Mouthwash 250ml Grocery – Baby – LIFESTYLE RANGE Non Food – Household – Lifestyle Cotton Buds 100’s Lifestyle Range Lynx Bodyspray Africa 150ml Lifestyle Nappies Size 5 12’s Lifestyle Clingfilm 350mm 25m Lynx Showergel Africa 250ml Lifestyle Firelighters 14’s Radox Showergel Refresh 250ml Lifestyle Heavy Duty Refuse Sacks 10’s Silvikrin Hairspray Maximum 250ml PET CARE – DOG Bakers Complete Beef & Veg 1.35kg Lifestyle Kitchen Foil 300mm 7.5m Sure APD Active for Men 150ml New Bakers Complete Chicken & Veg 1.35kg Lifestyle Press ‘n’ Seal Sandwich Bags 50’s Sure APA Invisible Aqua 150ml Cesar Turkey & Lamb 150g Lifestyle Soap Pads 10’s Pedigree Dentastix 3’s Lifestyle Swing Bin Liners 20’s PErsonal care & medicines – Pedigree Jumbone 2’s Lifestyle Thick Bleach 750ml feminine hygiene Pedigree Original 400g Lifestyle Wash Up Liquid Original 500ml Always Ultra Long Plus 12’s Pedigree Schmackos Beef 10’s Always Ultra Night 10’s Pedigree Chicken 385g Always Ultra Normal 16’s Non Food – Household – Winalot Chicken in Jelly 1.2kg Lifestyle value Range Always Ultra Normal Plus 14’s Winalot Chicken in Jelly 400g Lifestyle Value Dishcloths 5’s Bodyform Ultra Normal with Wings 14’s Kotex Maxi Pad Nighttime 10’s Tampax Compak Regular 20’s PET CARE – DOG – chilled & frozen – chilled lifestyle value range Cathedral City Mature Cheddar 200g Tampax Compak Super 20’s Lifestyle Value Dog Food Beef 1.2kg Cheestrings Original Singles 21g Tampax Compak Super Plus 20’s Copella English Apple 330ml Dairylea Dunkers Jumbo Tubes 47g PET CARE – cat Non Food – paper Dreamies Chicken 60g Elmlea Double 284ml Andrex Natural 4 Roll Felix Pouch Fish Selection 12pk Flora Original 500g Andrex Quilts White 4 Roll Felix Pouch Mixed Favourites in Jelly 12pk Fridge Raiders Roast 60g Andrex Quilts White 2 Roll Felix AGAIL Ocean Feast 12pk Kraft Philadelphia 200g Andrex White 4 Roll Go Cat Tuna, Herring & Veg 340g Lurpak 250g Andrex White 2 Roll Gourmet Perle Pouch Chicken 85g Mattessons Crumbed Ham 120g Fiesta Kitchen Towel Single Sheba Salmon 85g Mattessons Wafer Thin Ham 100g Kleenex Balsam Pocket Tissues 9’s Thomas Cat Litter 5ltr Muller Corner Strawberry 150g Kleenex Balsam Regular 80’s Whiskas Chicken 390g Muller Light Strawberry 175g Kleenex for Men 100’s Whiskas Chicken Pouch 100g Peperami Original 25g Whiskas Complete Chicken 340g Richmond Skinless Sausage 213g Non Food – paper – lifestyle range Whiskas Fishermans Choice 12pk Richmond Thick Sausage 454g Lifestyle Kitchen Roll White 2 Roll Whiskas Pouch Poultry 12pk Rustlers Chicken Sandwich 150g Lifestyle Softest Toilet Tissue White 4 Roll Rustlers Quarter Pounder 190g Lifestyle Softest Toilet Tissue White 2 Roll Tropicana Original 850ml PErsonal care & medicines – medicine Tropicana Original 330ml Non Food – paper – Alka Seltzer Original 10’s Tropicana Smooth 850ml lifestyle value range Anadin Extra Caplets 16’s Tropicana Smooth 330ml Lifestyle Value Kitchen Towel 4 Roll Beechams All in One Tablets 16’s Utterly Butterly 500g Lifestyle Value Toilet Tissue White 4 Roll Benylin Chesty Coughs Original 150ml Walls 8 Rashers Smoked Back Bacon 260g

Benylin Tickly Coughs Original 150ml Walls 8 Rashers Unsmoked Back Bacon 260g Non Food – Laundry Bonjela Baby Teething Gel 15g Walls Chicken & Bacon Slice 180g Ariel Liquid 9 wash New Calpol Sugar Free 100ml Walls Chicken & Mushroom Slice 180g Ariel Liquitabs 3 in 1 12’s Aptamil First Milk Cow & Gate First Milk Cow & Gate First Milk Cow & Gate Follow On Milk Cow & Gate Sunday Roast Chicken Stage 1 Cow & Gate Rice Pudding Stage 1 Cow & Gate Spaghetti Bolognese Ella’s Kitchen Strawberries & Apples Farley’s Original Rusks Huggies Pure Baby Wipes J&J Baby Lotion J&J Baby Oil J&J Baby Powder J&J Baby Shampoo Pampers Baby Dry Size 3 Pampers Baby Dry Size 4 Pampers Baby Dry Size 5 Pampers Baby Dry Size 6 Sudocrem

New

issue 44 2017

retailer

New New

➥ 61

Core Range

Item

Size

Walls Chicken Tikka Slice Walls Sausage Roll Wyke Farm Ivy’s Farmhouse Butter Block Yazoo Banana Yazoo Chocolate Yazoo Strawberry

180g 140g 200g 475ml 475ml 75ml

Amber Leaf Gold Leaf Golden Virginia Old Holborn Yellow Sterling RYO

200g 200g 1ltr 1ltr

chilled & frozen – FROZEN Aunt Bessie’s 12 Yorkshire Puddings Aunt Bessie’s Homestyle Roast Potatoes Ben & Jerry’s Cookie Dough Birds Eye 12 Cod Fish Fingers Birds Eye 4 Chicken Burgers Birds Eye Chicken Curry Birds Eye Garden Peas 860g Birds Eye Chicken Dinner Birds Eye Stir Your Senses Tagliatelle Birds Eye Beef Lasagne Birds Eye Harry Ramsden Cod & Chips Dinner Birds Eye Chicken Pie Birds Eye 4 Original Burgers Birds Eye 14 Chicken Dippers Birds Eye 2 Crispy Chicken Birds Eye Harry Ramsden 2 Cod in Batter Birds Eye 2 Cod in Breadcrumbs Birds Eye Steam Fresh Sunshine Mixed Veg Birds Eye 10 Potato Waffles Cadbury Dairy Milk Buttons Cones Chicago Town 2 Deep Dish Pepperoni Pizzas Chicago Town 2 Four Cheese Pizza Chicago Town Takeaway Pepperoni Plus Dr Oetker Ristorante Pizza Quattro Fromage Dr Oetker Ristorante Pizza Speciale Haagen-Daaz Strawberry Cheesecake Jus-Rol Puff Pastry Sheet Kershaws Big Breakfast McCain Home Chips McCain Original Oven Chips McCain Micro Chips McCain 4 Jacket Potatoes Rowntrees Fruit Pastilles Lollies Viennetta Vanilla Wall’s Magnum Classic Wall’s Magnum White Wall’s Carte D’Or Strawberry Wall’s Soft Scoop Vanilla Young’s Admiral Pie Young’s 4 Cod Fish Cakes

pack pack carton pack pack pack pack pack pack pack pack sgl pack pack pack pack pack pack pack pack pack pack pack pack pack carton pack pack pack pack pack pack pack pack pack pack tub tub pack pack

tobacco – cigarettes B&H Blue KS B&H Blue SK Carlton SK Chesterfield Menthol SK Chesterfield Red KS Chesterfield Red SK JPS Blue KS Lambert & Butler KS Lambert & Butler Blue KS Marlboro Gold KS Players KS Players SK Rothmans KS Sovereign KS Sovereign SK Sterling KS Sterling SK

20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s 20’s

New

62

20’s 20’s

retailer issue 44 2017

50g 30g 30g 30g 30g

New New New New

Cider

New

Bulmers Red Berries & Lime Bulmers Wild Blueberry & Lime Crumpton Oaks Frosty Jacks Henry Westons Vintage K Cider Koppaberg Mixed Fruit Koppaberg Strawberry & Lime Magners Original Magners Original Can Rekorderlig Strawberry & Lime Rekorderlig Wild Berries Scrumpy Jack Stella Cidre Strongbow Strongbow Pint Can Strongbow Strongbow Cloudy Apple Strongbow Dark Fruits

New New New New New New New New New New New New

New

Size

Amber Strong Black Storm Eridge Vale White Storm White Storm White Storm

4pk 500ml 2ltr 2ltr 1ltr 500ml

Ge sh

New

New

New

Item

New Brooklyn Lager 355ml Barefoot Pinot Grigio 75cl New Bud Light Can 4pk Black Tower Rivaner 75cl Budweiser Bottle 6pk Blossom Hill White 75cl Budweiser Can 4pk Brancott Estate Sauvignon Blanc 75cl Carling Can 4pk Casillero Del Diablo Sauvignon Blanc 75cl Carling Pint Can 4pk Echo Falls Chardonnay 75cl Carlsberg Can 4pk Echo Falls Fruit Fusion Summer Berries 75cl Carlsberg Export Can 4pk Echo Falls Pinot Grigio 75cl Carlsberg Export Bottle 6pk Echo Falls White 75cl Carlsberg Special Brew Can 4pk Hardys VR Chardonnay 75cl Cobra 660ml Hardys VR Pinot Grigio 75cl Cobra Can 4pk Isla Negra Sauvignon Blanc 75cl New Coors Light Bottle 6pk Jacobs Creek Chardonnay 75cl Coors Light Can 4pk Jacobs Creek Pinot Grigio 75cl Corona Bottle 4pk Jacobs Creek Semillon Chardonnay 75cl Crabbies Alcoholic Ginger Beer 500ml Lindemans Bin 65 Chardonnay 75cl Desperados 3pk Turner Road Chardonnay Pinot Grigio 75cl Desperados 650ml Wolf Blass Yellow Label Chardonnay 75cl Fosters Can 4pk

Fosters Gold Bottle 6pk Wine – white – Vintners Collection Fosters Pint Can 4pk (Own Brand) Range Guinness Draught Can 4pk Vintners Collection Australian Chardonnay 75cl Heineken 650ml Vintners Collection Australian Pinot Grigio 75cl Heineken Can 4pk Vintners Collection Californian Chardonnay 75cl Holsten Pils Can 4pk Vintners Collection Chilean Sauvignon Blanc 75cl John Smiths Extra Smooth Can 4pk Vintners Collection Italian Pinot Grigio 75cl Kronenbourg 1664 Can 4pk Newcastle Brown Ale 550ml Wine – white – Premium Own Brand Old Speckled Hen 500ml The Shallows New Zealand Sauvignon Blanc 75cl Peroni Bottle 620ml Peroni Bottle 4pk Wine – Red Red Stripe Can 4pk Barefoot Merlot 75cl San Miguel Bottle 660ml Blossom Hill Red 75cl San Miguel Bottle 4pk Campo Viejo Tempranillo 75cl San Miguel Can 4pk Echo Falls Red 75cl Sharps Doom Bar 500ml Hardys VR Merlot 75cl Skol 8pk Hardys VR Shiraz 75cl Stella Artois Bottle 660ml Isla Negra Cabernet Sauvignon 75cl Stella Artois Bottle 6pk Isla Negra Merlot 75cl Stella Artois Can 4pk Jacobs Creek Grenache Shiraz 75cl Stella Artois Pint Can 4pk Jacobs Creek Shiraz Cabernet 75cl Tyskie Can 4pk Lindemans Bin 50 Shiraz 75cl *McEwans Export Can 4pk Lindemans Shiraz Cabernet Sauvignon 75cl *Miller Genuine Draft Bottle 4pk Trivento Malbec 75cl *Tennent’s Can 4pk Turner Road Cabernet Sauvignon Merlot 75cl *Tennent’s Can 8pk Wolf Blass Yellow Label Cabernet Sauvignon 75cl *Tennent’s Pint Can 4pk Wolf Blass Yellow Label Shiraz 75cl *Tennent’s Special Ale Can 4pk Yellow Tail Shiraz 75cl

New

Cigarettes – No3 (Own Brand) Range No.3 KS No.3 SK

Size

Beer Becks 6pk Wine – White

chilled & frozen – lifestyle range Lifestyle Mature Cheddar White or Coloured Lifestyle Mild Cheddar White or Coloured Lifestyle UHT Semi Skimmed Milk Lifestyle UHT Whole Milk

Item

Tobacco Cider – amber strong, eridge vale, New Amber Leaf 30g white & black storm (OWN BRAND)

chilled & frozen – chilled cont . . .

568ml 568ml 2ltr 2ltr 500ml 4pk 500ml 500ml 568ml 4pk 500ml 500ml 4pk 568ml 4pk 4pk 2ltr 4pk 4pk

Wine – Vintners Collection (Own Brand) Range New

Vintners Collection Australian Shiraz Vintners Collection Californian Merlot Vintners Collection Chilean Cabernet Sauvignon

75cl 75cl 75cl

Wine – Red – Premium Own Brand Don Fabian Spanish Rioja

75cl

9 t

Wine – Rose New

Barefoot White Zinfandel Blossom Hill White Zinfandel Echo Falls Rosé Echo Falls White Zinfandel Gallo White Grenache Gallo White Zinfandel

75cl 75cl 75cl 75cl 75cl 75cl

Wine – rose – Vintners Collection (Own Brand) Range Vintners Collection Californian White Zinfandel

One of the Must Stock Own Brand Range

New

75cl

New to Core Range for 2017/2018 *Scotland only

➥

Get to grips with your shoppers’ missions.

.

Watch your sales soar with practical tips and tasks.

Be prepared for anything with our events planner.

Get a fresh ÂŁ5,500 worth of category growth per year.

+12%

Cider & Beer sales growth.

All stats sourced by Kantar/Heineken 2016

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96% of our retailers say that their range has improved.

96%

83% have seen sales increase.

83% Feb 2017 +4%

All stats sourced by Kantar/Heineken 2016

HEINEKEN UK Limited is a member of The Portman Group - promoting responsible drinking

April 2017 +12%

Mar 2017 +8%

Core Range

Item

Size

Wine – Sparkling Asti Martini Jacobs Creek Sparkling White Pinot Noir

75cl 75cl

Wine – sparkling – Premium Own Brand Prosecco Santa Loretta

75cl

Wine – Fortified Wine Cockburns Fine Ruby Port Croft Original Harveys Bristol Cream Martini Bianco Martini Extra Dry QC Cream QC Medium Stones Ginger Wine Taylors Select Port

75cl 75cl 75cl 75cl 75cl 70cl 70cl 70cl 75cl

Wine – Sparkling Perry Lambrini Lambrini Lambrini Cherry

1.5ltr 75cl 1.5ltr

Wine – Bellarini (Own Brand) Range Bellarini

1.5ltr

Spirits & ARTDs – Spirits Bacardi Bacardi Baileys Bell’s Whisky Bell’s Whisky Captain Morgan Captain Morgan Spiced Chivas Regal

70cl 35cl 70cl 70cl 35cl 70cl 70cl 70cl

Item

Size

Item

Size

Courvoisier 70cl Prince Consort Brandy 35cl Disaronno 50cl Prince Consort Gin 70cl Glenfiddich 70cl Prince Consort Vodka 70cl Glen’s Vodka 70cl Prince Consort Vodka 35cl Glen’s Vodka 35cl Prince Consort Whisky 70cl Gordon’s Gin 70cl Prince Consort Whisky 35cl Gordon’s Gin 35cl Jack Daniel’s 70cl ARTDs Jack Daniel’s 35cl Gordon’s Gin & Tonic 250ml Jagermeister 70cl New Gordon’s Gin & Slimline Tonic 250ml Jameson 70cl Jack Daniel’s & Cola 330ml Malibu 70cl Morgans Spiced & Cola 250ml Russian Standard 70cl Smirnoff & Cola 250ml Smirnoff 70cl Smirnoff & Cranberry 250ml Smirnoff 35cl Smirnoff Ice 70cl New Sourz Apple 70cl WKD Blue 70cl Southern Comfort 70cl WKD Blue 4pk The Famous Grouse 70cl WKD Blush 70cl The Famous Grouse 35cl

Three Barrels Brandy 70cl Light Spirits (Own Brand) Range Tia Maria 70cl V*dgrad 1ltr *Drambuie 70cl V*dgrad 70cl *Famous Grouse 20cl *Glayva 70cl *Highland Park 70cl *Isle of Jura 70cl *Martell 70cl *OVD Rum 70cl *OVD Rum 35cl *Whyte & Mackay 70cl C *Whyte & Mackay 35cl *Whyte & Mackay 20cl M

One of the Must Stock Own Brand Range

Spirits & ARTDs – Prince Consort (Own Brand) Range Prince Consort Brandy

70cl

New New to Core Range for 2017/2018 *Scotland only

This listing is believed correct at time of printing. E&OE.

Y

CM

MY

CY

coming next issue…

Clean up this spring

secrets of our success

Dust off your household groceries

More inspiring tales of retailing excellence

the price is right New year is when value matters most

smokin’ hot

Don’t lose your tobacco sales to the multiples

Plus 64

Industry news and updates, hints and tips and the latest must-stock products

retailer issue 44 2017

CMY

K

the

Lowdown

Festive facts We get a sneak peek into shopper habits and behaviours which will help you cash in on Christmas

Only

38%

of Lifestyle Express shoppers make the meals they buy from the store from scratch so think about your pre-prepared ingredients and ready meals to aid your customers this Christmas

For more information. . .

. . . on him!’s research and insights programme, please contact info@ him.uk.com

66 lifestyle retailer

W

hen it comes to the festive period, it pays to know what your customers are looking for and why. While we know that most shoppers do their main shop at the large supermarket, the local convenience store has never been more important for those last-minute essentials, spur-of-the-moment treats and even, according to the latest research from him! Research & Consulting, parts of their Christmas Day dinner.

Remember, the biggest convenience sellers at Christmas are soft drinks, chocolate, wine, beer, crisps and snacks, so stock up in advance.

56%

of Lifestyle Express shoppers who receive a leaflet of promotions tell us that it actively makes them visit the store

64%

of shoppers make a list for their Christmas food and drink shop

10%

of Lifestyle Express shoppers would be more likely to use a store if it had parcel delivery/ collection services, essential for those last-minute gifts

39%

of shoppers are more likely to trade up to premium products at Christmas, and 16% of Lifestyle Express shoppers would trade up if their store had a good range of premium products

issue 44 2017

BRV

of females think healthy products are very important in store compared to 26% of males

Last year, on average six J2O products were bought every second over the 4 week Christmas period Source: Nielsen Scantrack, Total Coverage, 05th Aug, 2017 & CGA Foodservice OPS, Out of Home, 31 Mar, 2017

BRV397325_QuizmasPosters_FruitBlend_4Pack Port_A4 FV.indd 1

28/09/2017 16:59

HERE’S TO A SPARKLING SEASON

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