The whole team here at The Beer Trading Company would like to thank all of our valued customers for the continued support and custom over the past 12 months. We say this each year but we really do mean it!
This has been a year of change here at The Beer Trading Company, from incorporating into a LTD company and launching a new website, to gaining additional premises and team members. We can’t wait to continue on this journey with all of our customers both old and new.
Next year will see the official launch of our wine division and we are excited to share this with you.
Merry Christmas to you all, lets raise a toast to the year ahead. Find
With the festive period fast approaching, please find our brochure full of exciting deals and offers, with 49 deals to be had, you might think that Christmas has come early! Please remember to quote the deal number when ordering to ensure that the correct promotion is processed.
Due to the high volume of orders that we receive, where feasible we would recommend you scheduling your Christmas and New Year deliveries with your area manager prior to the festive period, we also ask you to accommodate an AM delivery where possible. Outside of this, orders will be dealt with on a first come first serve basis. We will endeavour to accommodate all of our customers requirements during this extremely busy period.
@beertrading The Beer
Company
Christmas and a HAPPY NEW YEAR from all at THE BEER TRADING COMPANY
Us: Phone - 01606 841467 Email - sales@beertrading.co.uk Text - 07825 413667 Online: www.beertrading.co.uk
Trading
Merry
Deal 1
Fwww.lilleyscider.co.uk or more info go Mto ade in Somerset @lilleyscider Madein Somerset fromCMerryider-mas 01373 466626 or office@lilleyscider.co.uk Deal 2
ENJOY BIRRA MORETTI RESPONSIBLY NOT MORE THAN ALC 0 05% VOL * GET 1 FREE BUY 3 CASES, ENJOY LIFE’S SIMPLE PLEASURES November - 31st December 2022 T&Cs: Offer period 1st November - 31st December 2022. Excludes Birra Moretti Zero. Deal 3 Deal 4
CHOOSE FRESH BEER STOCK UP ON CAMDEN HELLS AND CAMDEN PALE WITH A SPECIAL PRICE ON EVERY KEG Available 01.11.2022 – 31.12.2022 to Beer Trading customers. Customer orders must be submitted by 31.12.2022 in order to receive promotion. Offer applies to Camden Hells (30L) and Camden Pale (30L) kegs only. One discounted order available per customer. ©2022 AB InBev UK Limited, all rights reserved.
Install Thatchers Gold or Haze and Receive a free keg. Install Gold and Haze on draught and receive a free 50L keg. make the time www.folkingtons.com Sales of alcohol free drinks increase by 33.4% at Christmas time. So add the #1 alcohol free apple cider to your fridge. Source: CGA OPMS data to P08 2021 (14/08/2021). CGA GB On Trade MAT to P06 2022. BUY 3 CASES OF THATCHERS ZERO AND GET 1 FREE Buy three 6x500ml cases of Thatchers Zero and get one 6x500ml case of Thatchers Zero free. Deal 5 Deal 6
award winning www.hofmeister.co.uk@hofmeister_beer @hofmeisterbeer @hofmeister_beer Please contact your Beer Trading Account Manager for more details. Full T&Cs available on request. POS kit includes pint steins, bar runners & coasters. Hof meis ter is bac k with wo rld clas s Bavarian beers slow brewed from pure mineral water, locally sourced barley and Hallertau Hops. Imported Beers Bavarian POS kit with every new install.* Deal 7
DIVE INTO OUR WINTER FLAVOURLAND PARTY THROUGH WINTER WITH DOUBLE DUTCH Buy a minimum of 3 cases of Double Dutch and upload your proof of purchase to our competition website page by 30th December to be in with a chance of winning a holiday for 2 to an Après-Ski destination in the Alps during the Winter of 2023. Scan the QR code for T&Cs and more info! #DOUBLEYOUREXPECTATIONS doubledutchdrinks.com @doubledutchdrinks WIN THE ULTIMATE APRES-SKI PARTY HOLIDAY! Deal 8 Deal 9
Deal 10 Deal 11
Deal 12 Deal 13
PUNK IPA DEAL FREE PUNK AF 24 X 33OML CANS CONTACT YOUR BEER TRADING TEAM FOR ORDERS *ONE DEAL PER CUSTOMER BUY 2 KEGS OF PUNK IPA GET ONE CASE PUNK IPA ALCOHOL FREE CANS FREE C M Y CM MY CY CMY K PUNK IPA AF DEAL BEER TRADING.pdf 1 10/10/2022 14:47 Deal 14
BUY 5 GET 1 STRAWBERRY & APPLE FREE * MAKING FRUIT MORE USEFUL SINCE 1947 *T&C’s Offer period 1st November - 31st December 2022. Excludes Old Mout Alcohol Free. ESTABLISHED IN NZ. MADE IN EU. ENJOY RESPONSIBLY Deal 15
BUY ANY MIXED 12 BOTTLES AND RECEIVE A FREE 70CL FROM OUR FLAVOURED RANGE FREEFREE FREEFREE OFFER INCLUDES: CAPTAIN MORGAN WHITE, CAPTAIN MORGAN SPICED GOLD, CAPTAIN MORGAN SLICED APPLE. CAPTAIN MORGAN TIKI, GORDON’S LONDON DRY, GORDON’S PREMIUM PINK. GORDON’S MEDITERRANEAN ORANGE, GORDON’S SICILIAN LEMON, GORDON’S WHITE PEACH. GORDON’S TROPICAL PASSIONFRUIT, GORDON’S SLOE, SMIRNOFF RED LABEL, SMIRNOFF VANILLA. SMIRNOFF RASPBERRY CRUSH AND SMIRNOFF MANGO & PASSIONFRUIT TWIST. FREE STOCK IS LIMITED TO ONE FREE 70CL BOTTLE OF EITHER: CAPTAIN MORGAN SLICED APPLE, CAPTAIN MORGAN TIKI, GORDON’S TROPICAL PASSIONFRUIT OR SMIRNOFF MANGO & PASSIONFRUIT. *OFFER AVAILABLE 1ST NOVEMBER - 31ST DECEMBER 2022. DEAL IS LIMITED TO ONE FREE BOTTLE, PER OUTLET PER WEEK. POS, TIPS AND MORE SCAN FOR CR15263_H249137_P531291 Diageo x mm Cyan Magenta Deal 16
FESTIVE AMBER BITTER ENRICHED WITH WARMING FESTIVE SPICES 4.5% Deal 17 Deal 18
FREE 70 cl BOTTLE OF SMIRNOFF WHEN YOU BUY ANY CORE AND A SEASONAL BEER IN THE SAME ORDER WWW .CASTLEROCKBREWERY. CO.UK core range seasonal range Harvest Pale • 3.8% Blonde Beer Elsie Mo • 4.7% Golden Ale Preservation • 4.4% Red Ale Screech Owl • 5.5% IPA Oatmeal Stout • 4.6% Stout • Vegan Snowhite • 4.2% Pale Ale Midnight Owl • 5.5% Black IPA Head In The Clouds • 4.4% Hazy Pale • Vegan Time Bomb • 3.4% Golden Ale Superstition • 4.1% Dry Hop Pale and receive a FREE bottle of Smirnoff THROUGHOUT NOVEMBER AND DECEMBER 2022 BUY ANY 2 X 9 *6X, Horizon and Swordfish only. Deal 19 Deal 20
THE PERFECT ALES THIS NOËL
ABV
ABV
HPA THE PALE ALE THAT ENSURES A VERY HPA CHRISTMAS A delightful straw-coloured pale ale with a wonderful citrus hop aroma. It’s truly distinctive and terrifically popular! 4.0%
BUTTY BACH MAKE ROOM AT YOUR INN FOR THIS PREMIUM ALE Named after a Welsh term meaning ‘little friend’, Butty is burnished gold, full-bodied, smooth and incredibly satisfying. 4.5%
QUALITY
OUR
C M Y CM MY CY CMY K
WYE VALLEY BREWERY have been brewing beautiful beers since 1985. We use only the HIGHEST
INGREDIENTS including Maris Otter barley and whole hop cones. We have some of the NATION’S FINEST HOP GROWERS on our doorstep. In fact, over half of our hops come from farms WITHIN 10 MILES OF
BREWERY in Stoke Lacy.
A FREE 70CL BOTTLE OF TANQUERAY LONDON DRY GIN Deal 21
@cmbcuk@cmbcuk Terms: Qualifiers include: Pedigree, Hobgoblin Gold, Wainwright Gold, Tetley’s Original, Wainwright Amber and Hobgoblin Ruby. Reward product is either 1 x 70cl Smirnoff Red, 1 x 70cl Gordon’s Gin or 1 x 70cl Gordon’s Pink. Promotion valid throughout November and December 2022 and January 2023. All casks must be purchased in a single transaction. BUY 3 X 9G AND RECEIVE 1 X 70CL SMIRNOFF RED, GORDON’S GIN OR GORDON’S PINK Carlsberg Marston’s Brewing Company is a proud member of the Portman Group, promoting responsible drinking. 171181r HB Clarke - Christmas 2022 Deals Ad_Cask_191x130mm_DR3.indd 1 14/09/2022 14:45 Deal 22
A GORD ONS PINK GIN 70CL 1 X 9 GALS BUTCOMBE ORIGINAL FREE ** 2 X 9GALS* TO RECEIVE BUY 5 X 9GALS* TO RECEIVE For additional suppor t email: orders@butcombe.com or call: 01934 863963 *order must include one of the seasonal ales ** Original/Gold/Rare Breed and Chris Moose November Only December Only Deal 23 Deal 24
01606 841467 DECEMBER 2022 MONDAY TUESDAY WEDNESDAY THURSDAY 1. 5. 6. 8. 12. 13. 7. 15. 19. 20. 14. 22. 26. 27. 21. 29.28.Boxing Day
THURSDAY FRIDAY SATURDAY SUNDAY 2. 3. 4. 9. 10. 11. 16. 17. 18. 23. 24. 25. 30. 31. Christmas Eve Christmas Day New Years Eve New Years Day1. 3 Weeks To Go 2 Weeks To Go 1 Week To Go 01606 841467
E N J O Y O U R G R E A T B E E R S E L E C T I O N C R A F T E D F O R E V E R Y B E E R L O V E R alc 4 5% vol R I WA K A From our single hop range we bring you Riwaka This Blonde ale is produced using Vienna Malt combined with the New Zealand hop variety, Riwaka. Pronounced citrus notes, adding aromas of passionfruit, grapefruit, lemon and tropical fruits into to the mix alc 4 1% vol H I N K Y P U N K A well hopped beer with a secret blend of no less than 7 American hop varieties Intense citrus notes and its incredibly pale colour make this a truly unique ale. Awarded BRONZE 2020 SIBA National Cask Session IPA (up to 4 3%) Awarded GOLD 201 9 & SILVER 202 1 SIBA Regional Cask Session IPA (up to 4 3%) alc 4 2% vol J A C K O L A N T E R N Tawney ale brewed using a trilogy of hops including Fuggles, Target & Cascade, with the addition of crystal malts for flavour and colour alc 4 .7% vol W I L L O T H E W I S P A golden coloured ale brewed with USA Citra, Chinook & Cascade hops to give a strong, fruity and hoppy premium ale alc 4 .0% vol F R O S T Y B O G A pale, crisp & refreshingly hoppy ale made with USA Cascade hops in abundance Trending against the darker beers associated with the season B I G B O G B R E W I N G C O M P A N Y L I M I T E D , 7 4 E VA N S R O A D , L I V E R P O O L , L 2 4 9 P B Te l 0 1 5 1 5 5 8 0 2 9 0 E m a i l m a i l @ b i g b o g . c o . u k We b s i t e www.bigbog.co.uk S T R AW B E R R Y F I E L D S B R E W E R Y, 7 4 E VA N S R O A D , L I V E R P O O L , L 2 4 9 P B Te l 0 1 5 1 5 5 8 0 9 0 4 E m a i l m a i l @ s t r a w b e r r y f i e l d s b re w e r y c o u k We b s i t e www s t r a w b e r r y f i e l d s b re w e r y c o u k S E A S O N A L A L E E X C E P T I O N A L B E E R S , L O C A L L Y P R O D U C E D O U T O F T R U E L O V E alc 4 .0% vol F O R E V E R Our first brew and aptly named from the lyrics of the famous Beatles song! A true American Pale Ale made with 6 row American barley malt and oodles of American Chinook and Cascade hops. It’s dry hopped too! A golden beer with a good bitterness and a refreshing citrus fruit taste alc 4 .2% vol E L E A N O R Amber coloured, zesty ale produced using plenty of Cascade & Challenger hops with a touch of crystal malts alc 4 .5% vol L U C Y Named “Lucy” after the famous Beatles song “Lucy in the Sky with Diamonds” Brewed with pale ale and a touch of crystal malt for an amber look Hopped cleverly with Liberty, Simcoe & Delta following the inferences in the song A hoppy and satisfying beer with a good fruity finish alc 4 5% vol M A R M A L A D E S K I E S Brewed with lightly kilned dark malts for colour (but not too much roast flavour), to allow the orange notes from the Amarillo hops used both in the boil and dry hopping, to shine through To further add to the fruit flavour, orange peel is added late in the boil! A deliciously rich and unique tasting Stout alc 5 2% vol K A L E I D O S C O P E An IPA brewed with Mosaic hops which are characterised by their tropical fruit flavours of mango & passionfruit Addition of hops are generous throughout the brewing process Married to this is the use of pale ale malt with a little torrefied wheat producing a hop driven robust ale alc 3 9% vol H E R E C O M E S T H E S N O W An extra pale ale brewed using extra pale malts and wheat with plenty of Citra & Cascade hops S E A S O N A L A L E alc 4 .7% vol S WA M P Y Ruby red in colour with a robust bitterness that is offset by a slightly sweet finish owing to the inclusion of Muscovado sugar in the recipe Awarded BRONZE 201 9 SIBA Regional Cask British Premium Bitter (4 5% to 6 4%)
All for that taste of Taylor ’s www.timothytaylor.co.uk Buy any 2 and receive a FREE Timothy Taylor ’s Hoodie Orders must include 2 different beers Christmas Pump Clips available on request from pos@timtaylors.co.uk Max 2 deals per customer 9g CASK 9g CASK 9g CASK 30L KEG Beer Trading A5 Landscape Advert.qxp_Layout 1 30/09/2022 17:54 Page 1 BEAUTIFULLY CRAFTED, SINCE 1698 Deal 25 Deal 26
theakstons.co.uk Available f ember 2022 – 31st Januar y 2023. One deal per customer, per month Deals cannot be taken in the same order Accounts can qualify for both deals. Cider deal only one deal per customer, per month Christmas Ale available in Nov and Dec Only Gold Vintage Cider’ new for 2022 Buy any 2 x 9g Theakston cask beers ...and get £5.00 o each one! Deal 27 Deal 28
Deal 29 Deal 30 Deal 31
buy any 2 x 9g casks and get a 70cl SPIRIT free* buy any 5 x 9g casks and get a 6th cask free* *Promotion available for orders placed between 1st November – 31st December 2022. Deal applies to any product shown above but excludes any product that you already stock permanently. Stock can be taken over a period of 6 weeks. Maximum of 5 deals per customer. Deals cannot be used together, or used in conjunction with any other offer. Subject to availability and while stocks last. Free vodka is 70cl Smirnoff or Gordon’s Pink. OR nov Decnov nov Dec Dec Deal 32 Deal 33
MERRY CHRISTMAS FROM DECEMBER SPECIAL
Discover Westons Bag-in-Box cider range Boost your cider sales this Christmas FOR GLASSWARE AND POS EMAIL POS@WESTONS-CIDER.CO.UK ROSIE’S PIG CLOUDY APPLE 4.2% ABV 10L ROSIE’S PIG RASPBERRY 4% ABV 10L HENRY WESTONS FAMILY VINTAGE 5% ABV 10L ROSIE’S PIG RHUBARB 4% ABV 10L ROSIE’S PIG STRAWBERRY 4% ABV 10L HENRY WESTONS ORGANIC VINTAGE 6% ABV 10L OLD ROSIE 6.8% ABV 20L HENRY WESTONS VINTAGE 8.2% ABV 10L HENRY WESTONS CLOUDY VINTAGE 7.3% ABV 10L How to serve a bag-in-box cider Fitting is easy with a converter kit available from Westons HANDPULL Traditionally served at an ambient room temperature BACK BAR For those who prefer their ciders chilled CHILLER 1 2 3 SEASONAL OFFER buy any 30l from the range and receive a free 70cl bottle of gordons pink gin BeerTrading_Xmas22.indd 1 05/10/2022 10:34 Deal 34
FREE 30L KEG UPON INSTALLATION* THE ORIGINAL THAI BEER *Stockist must purchase 1 x keg to receive 1 x keg FOC A pilsner style lager proudly displaying the official Thai emblem, by royal permission. APPEARANCE Straw, clear, mid-carbonation AROMA Floral, herbal, peppery TASTE Fresh zesty, hoppy bitter dryness, fruity sweetness MOUTH FEEL Easy drinking FINISH Clean, dry HOPS Malted barley, European hops SERVE 2-8 °C Deal 35 Deal 36
C M Y CM MY CY CMY K AF-CV-UK-Hops and Barley-A4.pdf 1 26/7/22 13:46 Deal 37
@cmbcuk@cmbcuk T&C’s – 1 deal per customer. Limited deals available. While stocks last. Deal only available on Brooklyn Lager 24x330ml, Brooklyn Pilsner 12x330ml, Birrificio Angelo Poretti 24x330ml, Erdinger Weissbier 12x500ml, San Miguel 24x330ml, San Miguel Gluten Free 24x330ml and Estrella Damm 24x330ml. Complimentary case selection is San Miguel Especial 24x330ml. Promotion valid throughout November and December 2022. Carlsberg Marston’s Brewing Company is a proud member of the Portman Group, promoting responsible drinking. YOUR COMPLIMENTARY CASE BUY 3 CASES FROM THE RANGE AND RECEIVE A COMPLIMENTARY CASE OF SAN MIGUEL ESPECIAL 176390 Primo Drinks Christmas Brochure Ad_184x135.5mm_DR5.indd 05/10/2022 07:58 1/3ofadults moderate alcoholintake 1/5ofadultsdon’tdrinkanyalcohol STOCK UP NOW Bavaria 0% 24 x 330ml NRB ....... £12.50 Cobra Zero 24 x 330ml NRB ....... £13.75 Doom Bar Zero 8 x 500ml NRB ......... £10.49 Rekorderlig Alcohol Free 15 x 500ml NRB ........ £14.95 While stocks last. Promotion valid from 1st November 2022 - 31st December 2022. Deal 38 Deal 39
WHEN YOU INSTALL ANY GOOSE ISLAND BRAND PLEASE EMAIL ALEX.NUTTER@AB-INBEV.COM FOR FURTHER INFORMATION Available 01.11.2022 – 31.12.2022 to Beer Trading customers only. Install request must be submitted to BBG by 31.12.2022 in order to receive promotion. Offer applies to Goose Island IPA 30L Keg, Today’s Haze 30L Keg and Midway 30L Keg only. Customer must agree that the Goose Island tap installed will remain on the bar for the minimum of three months in order to be eligible for this offer. 18+ only,©2022 AB InBev UK Limited, all rights reserved RECEIVE TWO FREE OF CHARGE KEGS Deal 40
Sweet deal! www.sunmagic.co.uk hello@sunmagicdrinks.co.uK Price Reduction! 60p per case! Stock up today... RMC238 Sun Magic juice advert 1L cartons.indd 1 29/09/2022 16:50 Deal 41
Call The Beer Trading Company on 01606 841467 or email: sales@beertrading.co.uk Ends December 31st 2022 AVAILABLE ON 5% HELL, 5.3% WEISSBIER AND 4.2% PILSNER ABK HAVE BEEN BREWING THE FINEST BEER IN BAVARIA SINCE 1308. WE STILL USE THE SAME RECIPES WE’VE ALWAYS USED, IN ACCORDANCE TO THE BAVARIAN PURITY LAWS OF 1516. ABK POS KIT INCLUDED INSTALL ABK AND GET 1 KEG AND 1 BOTTLE OF BANDERO TEQUILA FOR FREE! (NEW CUSTOMERS ONLY) 24 PINT / 12 ½ PINT GLASSES, 2X BUNTING, 1X LARGE FLAG, 4X T-SHIRTS, 1X PACK DRIPMATS & 2X BAR RUNNERS POS KIT INCLUDES: LAGER 4 2% Deal 42
Must purchase minimum 1 keg a month for 3 months to receive keg. Receive a FREE 30L KEG with every new install Deal 43
THE ORIGINAL REFRESHMENT BUY 2 X 50L KEGS OF ASAHI SUPER DRY AND RECEIVE A CASE OF ASAHI SUPER DRY 330ML FREE Available during the promotional period from 01.07.22 – 31.12.22 and specific to this brochure feature only. Available in UK only. To receive your complimentary case of Asahi Super Dry 24 x 330ml NRB you must order 2 x 50ltr kegs of Asahi Super Dry. The Promoter reserves the right to withdraw this promotion at any time. While stocks last and subject to availability. Promoter Asahi UK Limited, Gri in Brewery, Chiswick Lane South, London, W4 2DB STOCK JAPAN’S NO.1 BEER BARTENDER REWARDS SCAN NOW Deal 44
Sessionability without compromise NEW TASTE: Tropical fruit and citrus Terms and conditions: Standard POS install package provided ahead of install valued at £125. Available to new stockists only. One package per install. POS support includes: 48 pint glasses, 2 bar runners, 500 drip mats, 2 recyclable trays. Items subject to availability and equivalents may be provided. Hobgoblin Session IPA delivers the bold hop kick consumers expect from an IPA at a truly sessionable 3.4% strength. No compromise needed. Install Hobgoblin SIPA to receive a complimentary keg and support package worth £125 – including new glassware! needed. 175697 Hobgoblin Session IPA Install Trade Advert_DR1.indd 1 06/09/2022 12:28 Deal 45
Galway Hooker have been brewing small batch ar tisan beer since 2006. This makes us one of the oldest Irish Craf t breweries in Ireland. We have the original Irish Pale Ale! This beer is a testament, you could say, to how the craf t beer movement has changed tastes and attitudes in Ireland Call
INSTALL galway ho oker IRISH PALE ALE AND GET A FREE KEG & POS KIT (IN CLUDIN G GL ASSWARE)!
Deal 46
The Beer Trading Company on 01606 841467 or email: sales@beertrading.co.uk
NEW FOR 2022. BROOKLYN PILSNER OUTPERFORMS ON PREFERENCE Nielsen Consumer Research Amongst N=850,18-55yo ACB1 Beer Drinker. SUPPORTED BY A £ MULTIMILLION ATL CAMPAIGN IN 2022 INSTALL TO RECEIVE A COMPLIMENTARY KEG AND A POS SUPPORT PACKAGE WORTH £125* A WINNING PORTFOLIO FROM CMBC @cmbcuk@cmbcuk Carlsberg Marston’s Brewing Company is a proud member of the Portman Group, promoting responsible drinking. *Estrella Damm install does not include complimentary keg. Standard POS install package provided ahead of install valued at £125. Available to new stockists only. One package per install. POS Support Includes: Estrella Damm: 48 Pint Glasses, 24 Half Pint Glasses, 200 Drip Mats, and 2 Rubber Bar Runners. Carlsberg Pilsner: 48 Pint Glasses, 48 Half Pint Glasses, 400 Drip Mats and 1 Bar Runner. San Miguel: 48 Pint Glasses, 24 Half Pint Glasses, 400 Drip Mats, 1 Bar Runner and 1 Tray. Poretti: 48 Pint Glasses, 24 Half Pint Glasses and 1 Wooden Bar Runner. Brooklyn Pilsner: 72 Pint Glasses, 375 Drip Mats, 2 Bar Runners, 3 T-Shirts and a Sampling Activation kit. Items subject to availability. Carlsberg Marston’s Brewing Company (CMBC) is one of the newest yet historic brewers in the UK. Formed of a joint venture between Carlsberg UK and Marston’s PLC, we combine over 300 years of shared values, history and heritage in UK brewing. No.2 MOST WIDELY AVAILABLE STANDARD LAGER IN FREE TRADE 1CGA P12 W/E 4/12/2021 171181L CMBC Portfolio_Xmas_Full Page Ad_A4_DR1.indd 1 02/08/2022 13:23 Deal 47
Enjoy Brixton Beers Responsibly Install Brixton Reliance and get a FREE keg and upweighted POS kit worth £100! Includes… • 1 x 30 litre Keg • 48 x Pint Glasses • 3 x Bar Runners • 1 x Tin Sign • 10 x Staff Tees Deal 48
Festive price £20.99 across Kopparberg packaged fruit ciders* Make sure you are stocking the UKs bestselling fruit cider brand For stocking info: sales@kopparberg.co.uk Deal 49
