Merry
Everyone here at The Beer Trading Company would like to take this opportunity to thank each and every one of our valued customers for their custom, support and understanding during the past 12 months. This has been an unusual year for most, one that started with such uncertainty for the industry, that has seen disruption across the supply chain, and that has shown just how resilient our industry is. We thank you for your patience and understanding as we have tried to navigate what has been our busiest year to date.
As always we have lots of exciting developments happening behind the scenes, which will help us to assist our valued customers further; these include expanding our fleet, gaining additional premises and continuing to develop our new website.
Merry Christmas, lets raise a glass to what we hope is a prosperous new year.
With the festive period fast approaching, please find our brochure full of exciting deals and offers, with 43 deals to be had, you might think that Christmas has come early! Please remember to quote the deal number when ordering to ensure that the correct promotion is processed.
Due to the high volume of orders that we receive, where feasible we would recommend you scheduling your Christmas and New Year deliveries with your area manager prior to the festive period, we also ask you to accommodate an AM delivery where possible. Outside of this, orders will be dealt with on a first come first serve basis. We will endeavour to accommodate all of our customers requirements during this extremely busy period.
www.beertrading.co.uk @beertrading The
Find Us: Phone - 01606 841467 Email - sales@beertrading.co.uk Text - 07825 413667 Online:
Beer Trading Company
FROM ALL AT THE BEER
COMPANY
Christmas AND A HAPPY NEW YEAR
TRADING
THE N O.1 BEST SELLING AND BEST TRENDING BEER BRAND SOURCE: DRINKS INTERNATIONAL ANNUAL BAR REPORT 2019 noitamrofniesaelptcatnoc ku.oc.reebihasa@secivresremotsuc ORRUZZA ROF44£ HTIW ORRUZZA KCOTSEHT1.ON *WON IF OF Y OUR DRINK IS THE MIXER , MIX W ITH THE BEST *Limited to 2 deals per customer. *While promotional stocks last. BUY ANY 4 FEVER-TREE PRODUCTS AND RECEIVE A FREE CASE OF REFRESHINGLY LIGHT MEDITERRANEAN TONIC WATER* Client: FEVER-TREE Job Name: Wholesale Christmas Ad File Ref: J7967_Wholesale_Christmas_Promotions_2021_Fever-Tree_RL_Mediterranean_Tonic_A5_Landscape_210x148 File Size: 210mm (W) x 148mm (H) Page Number: 1 of 1 – No. Applications: 1 File Notes: None CMYK Deal 1 Deal 2
Source: CGA Christmas Sales 2019 vs Total Year Sales 2019 BUY TWO CASES OF THATCHERS ZERO AND RECEIVE A CASE FREE.* Sales of alcohol free drinks increase by 33.4% at Christmas time so choose our alcohol free apple cider to add to your range. Deal 3 Deal 4
THREE WRENS GIN THE SPIRIT OF CHESHIRE Your local, sustainable, family run distillery. Full range of craft gins now in stock! Original Dry Rhubarb Raspberry Modena Bison Grass Bloody Apricot Apple Crumble DECEMBER OFFER! Buy any mixed case and receive a FREE bottle of Apple Crumble gin, rated one of the world’s best flavoured gins! Deal 5
Deal 6
01283 217703 sales.uk@amberbev.com @amberbevuk 50 p 50OFF P OFF per bottle across the Luxardo range www.brockmansgin.com @brockmans.gin @brockmansgin BUY 2 BOTTLES OF BROCKMANS GIN GET 6 GLASSES* FREE *Whilst stocks last. Deal 7 Deal 8
© 2020
DELICIOUSLY SIMPLE 100% JUICE • NO ADDED SUGAR
European Refreshments. All rights reserved. APPLETISER is a registered trademark of European Refreshments.
free POS kit when you buy 3 bottles OF 50cl JÄgermeister Cold brew coffee Kit includes: Chalkboard plus Stickers, cold brew Bar Runners, cold brew plinths and Digital Screen Content £1.50+off perbottleofJÄgermeisterColdbrewcoffee Terms and Conditions (While stocks last, 1 deal per customer) Deal 9 Deal 10
*Whilst stocks last, subject to availability (24 x 275ml) FANTASTICAL OFFER BUY 3 GET 1 FREE* Deal 11 Deal 12
BUY 4 CASES AND RECEIVE 1 CASE FREE While stocks last. Promotion valid from 1st November - 31st December 2021. Deal 13
Deal 14
BUY 10 X 70CL FROM THE RANGE AND RECEIVE A FREE SMIRNOFF NO. 21 VODKA 70CL* THE RANGE INCLUDES SMIRNOFF NO. 21 RED LABEL, CAPTAIN MORGAN DARK, CAPTAIN MORGAN SPICED GOLD, BELL’S, ARCHERS, BAILEYS ORIGINAL, GORDON’S LONDON DRY, GORDON’S PREMIUM PINK, GORDON’S SICILIAN LEMON, GORDON’S MEDITERRANEAN ORANGE, GORDON’S WHITE PEACH AND JOHNNIE WALKER RED LABEL. *OFFER AVAILABLE FROM 01.12.2021 - 31.12.2021. CORE SPIRIT BASKET DEAL FREE CR11931_H219440_P430818 Diageo Cyan Magenta Deal 15
ASAHILTD-2021-0102 London Pride New VBI Brochure Feature A4PT_£89.99_AW_HR.pdf 1 03/06/2021 17:30 £90.00 Deal 16
BUY 2 X 9GS INCLUDING 1 X 9G CHRISTMAS BEER & RECEIVE A FREE 70CL BOTTLE OF SPIRIT BUY 2 X 9GS CHRISTMAS BEERS & RECEIVE A 70CL BOTTLE OF SMIRNOFF BLACK SHEEP BEST BITTER ALC. 3.8% VOL. YORKSHIRE BITTER BLITZEN ALC. 4.0% VOL. RUBY CHRISTMAS ALE SNOWFLAKE ALC. 4.0% VOL. FESTIVE PALE ALE ONLY AVAILABLE IN DECEMBER PERMANENTLY AVAILABLE Buy ANY 2x9g from the range below and get 1x70cl Smirnoff Vodka, Gordon’s Dry or Gordon’s Pink Gin FREE Deal is available up to 31st December 2021 23303_GK Cask Ales A5 wholesale ad.indd 1 28/10/2021 17:02 Deal 17 Deal 18 Deal 19
MERRY CHRISTMAS FROM DECEMBER SPECIAL CORE RANGE DEAL 1 Buy 2 x 9g’s and get 2 x 75cl Prosecco FOC Le Dolci Colline Prosecco. Buy 3 x 9g’s and get a 70cl Whitley Neill Rhubarb & Ginger Gin FOC Buy any 6 x 9g’s and get 1 x 9g JHB FOC DEAL 2 DEAL 3SEASONAL JHB - 3.8% A.B.V. Hop Challenger, Mount Hood Colour Light Gold Taste Light gold in colour, distinctively smooth, with citrus fruitiness and a refreshing hoppy finish. BELOW ZERO - 4.1% A.B.V. Hop Wolf, Brewers Gold, Willamette Colour Golden AVAILABLE DECEMBER Taste A zesty pale ale with aromas of mango and elderflower, plenty of tropical fruit flavours and a balanced bitterness. INFERNO - 4.0% A.B.V. Hop Sterling, Amarillo, Centennial, Cascade, Chinook Colour Golden Taste A light golden beer with a big personality, bursting with fruity hop flavours, citrus notes and a refreshing finish. CITRA - 4.2% A.B.V. Hop Citra Colour Golden Taste Light gold in colour, bursting with citrus and tropical hop flavours and sensationally refreshing. The original UK Citra. BISHOPS FAREWELL - 4.6% A.B.V. Hop Challenger, Cascade Colour Golden Taste A golden, premium beer with a smooth, malty background, rich and fruity hop flavours and a refreshing finish. OakhámAles.com OakhámAles.com OAA21_BeerTrading_A5_Sep21 | 28/09/21 | PDF/X-1a © 2008-2021 j6c21.arr info@jammz.co.uk Deal 20 Deal 21 Deal 22
Deal 23
Terms & conditions: Available during the promotional period and specific to this brochure only. This offer only relates to the casks of Dark Star Hophead while stocks last. Promoter: Asahi (UK) limited. Chiswick, London w4 2QB buy 1 x 9G firkin for only Deal 24 £78.00
Christmas Pump Clips available on request from pos@timtaylors.co.uk For promotional and permanent stockist POS support please contact andyt@timtaylors.co.uk All for that taste of Taylor ’s www.timothytaylor.co.uk Buy any 2 x 9g and receive a FREE 75cl Dead Man’s Fing ers Spiced Rum Orders must include 2 different beers Maximum 2 deals per customer Deal 25 Deal 26
Deal 27
THE PERFECT ALES THIS NOËL
BUTTY BACH
MAKE ROOM AT YOUR INN FOR THIS PREMIUM ALE
Named after a Welsh term meaning ‘little friend, Butty is burnished gold, full-bodied, smooth and incredibly satisfying. 4.5% ABV
BAUBLE BANDIT
DON’T SLIP UP BY MISSING THIS MARV-ALE-OUS BREW!
With this malty dark amber ale packed with Herefordshire’s finest hops, there’s no way punters will stay home alone this Christmas!
4.2% ABV
HPA
THE PALE ALE THAT ENSURES A VERY HPA CHRISTMAS
A delightful straw-coloured pale ale with a wonderful citrus hop aroma. It’s truly distinctive and terrifically popular! 4.0% ABV
WYE VALLEY BREWERY have been brewing beautiful beers since 1985. We use only the HIGHEST QUALITY INGREDIENTS including Maris Otter barley and whole hop cones. We have some of the NATION’S FINEST HOP GROWERS on our doorstep. In fact, over 70% of our hops come from farms WITHIN 10 MILES OF OUR BREWERY in Stoke Lacy.
INSTALL A PERMANENT LINE OF ANY VOCATION BEER & RECEIVE A FREE 30L KEG AND POINT OF SALE KIT. P.O.S KIT INCLUDES BAR RUNNERS, GLASSWARE AND MERCH NEW MUSICK 4.0% HAZY PALE ALE HOP, SKIP & JUICE 5.7% HAZY PALE ALE HEART & SOUL 4.4% SESSION IPA ROLL WITH IT 5.2% DDH PALE ALE Deal 28
*Offer runs from 1st December to 31st December 2021, whilst stocks last. 20% OFF DOUBLE DUTCH RANGE www.doubledutchdrinks.com doubledutchdrinks Double Dutch Ltd. Acre House, 11-15 William Rd, London NW1 3ER UK Deal 29 Deal 30
make the time
BUY A MIX OF SIX FROM THE RANGE AND RECEIVE 1X70CL SHEEP DOG FREE OF CHARGE.* *Range includes Antica Sambuca Flavours, Fireball, Buffalo Trace, Southern Comfort Original, Southern Comfort Black, RedLeg Spiced Rum, RedLeg Pineapple, RedLeg Banana, Warner’s Rhubarb, Raspberry, Elderflower and London Dry. Available while stocks last. Max 6 deals per customer. Basket must include 3 different products Deal 31
www.folkingtons.com
£250 CASH BACK AVAILABLE INSTALL INCH’S AND RECIEVE BRANDED GLASSWARE & POS DON’T MISS OUT. CONTACT YOUR BEER TRADING REPRESENTATIVE TODAY. *Cash back incentive to be paid on agreement of stocking Inch’s draught cider for a minimum of 12 months, £125 to be paid after 3 months, £125 to paid after 12 months. Minimum sell through of 1 x 11g Keg per week. Deal 32
Free keg on install and POS kit Buy 6 bottles and get a free bottle of Dry Gin Deal 33 Deal 34
Terms and conditions apply. Only valid during the promotional period as specified on this brochure and available while stocks last. Asahi UK reserve the right to end this promotion at any time. Please contact customer.services@asahibeer. co.uk for more information. Promoter: Asahi (UK) Limited, Griffin Brewery, Chiswick Lane South, London W4 2BQ. Contains alcohol, please drink responsiblySparkling water with a bite. The Next Generation Drink with the Hard Seltzer Category now worth £10.4mil in the UK* *Nielsen data MAT to 15.5.2021 12 X 330ML VIPER HARD SELTZER £xxFOR ONLY ABV 4.0% Deal 35 Deal 36 £13.50
Our Little World is a great portfolio of nationally recognised, locally loved craft beers from around the world. Falling in love with craft has never been so easy!
Contact amy.clarkson@lionlittleworld.com to discuss our great incentives for stocking any of Little World’s draught brands. lionlittleworld.com
Making craft accessible for all
OUR BRANDS
BUY 2 ABK KEGS AND GET A PACK OF ABK HELL 660mL x 12 FREE! ABK HAVE BEEN BREWING THE FINEST BEERS IN BAVARIA SINCE 1308. WE STILL USE THE SAME RECIPES WE’VE ALWAYS USED, IN ACCORDANCE TO THE BAVARIAN PURITY LAWS OF 1516, USING ONLY PURE WATER, THE FINEST HOPS, AND BARLEY AND YEAST *NEW AND EXISTING CUSTOMERS* AVAILABLE ON 5% HELL, 5.3% WEISSBIER AND 4.2% PILSNER Call The Beer Trading Company on 01606 841467 Ends 31st December 2021 *Deal limited to 1 offer per customer per month. Deal 37
Westons-cider.co.uk Westons cider bag-in-box range Celebrate£5 Off 20 LITRE BAG-IN-BOXES ROSIE’S PIG RASPBERRY 4% ABV 10L BIB ROSIE’S PIG STRAWBERRY 4% ABV 10L BIB ROSIE’S PIG RHUBARB 4% ABV 10L BIB ROSIE’S PIG CLOUDY 4.2% ABV 20L & 10L BIB HENRY WESTONS ORGANIC 6% ABV 10L BIB HENRY WESTONS VINTAGE 8.2% ABV 10L BIB HENRY WESTONS FAMILY VINTAGE 5% ABV 10L BIB HENRY WESTONS CLOUDY VINTAGE 7.3% ABV 10L BIBOLD ROSIE 6.8% ABV 20L BIB £3 Off 10 LITRE BAG-IN-BOXES FREE POS KIT INCLUDING GLASSWARE AND DRIPMATS WITH EACH DEAL BeerTrading_A5_BIB_Christmas2021.indd 1 04/10/2021 10:45 Deal 38 Deal 39
AVAILABLE IN 5L Mini Kegs 50 & 30L Kegs 330ML 5% abv bottles
MIT FELSQUELLWASSER GEBRAUT Discover the taste of Natural beer. for the facts drinkaware.co.uk www.krombacher.com info@krombacher.co.uk @KrombacherUK FREE 50L KEG UPON INSTALL T&C‘s: New stockists only. Promotional period runs 1st November to 31st December 2021. Email info@krombacher.com for POS. 21135_KROM_AZ_UK_Fassbier_A4.indd 1 13.10.21 16:04 Deal 40
Deal 42 BEER - ALC. 4.0% VOL O DESAHCRUP DOIREPD P .emit,gnillatsnigek n tseuqer.llatsni ,yrewerBBQ2P £L REP K DEHT ELBUO F.RUOVAL Deal 41
For more info go to www.lilleyscider.co.uk
in
fromCiderMerry-mas Deal 43
Made in Somerset @lilleyscider Made
Somerset