TheatreWorld ::: December 2018 - February 2019

MINDSHARE THEATREWORLD EDITORIAL

Indian cinema exhibition was vastly different when TheatreWorld was launched 20 years back. Cinema exhibition back then was dominated by single-screens that were trying to upgrade their sound systems from analogue to digital with some also changing their consoles from arc-carbon to xenon. Random murmurs of multiplexing were being heard with PVR having opened the country’s first multiplex at New Delhi years earlier. The most vibrant cinema exhibition region was South India and anybody who was a somebody in his town or village would construct a single-screen theatre. However, the single-screen was shunned by the urban middle-class and closing down gradually.

TheatreWorld was launched in 1999 on a whim and a fancy. There were no business plans as such, but just pure passion of Shri Sandeep Mittal, Founder, TheatreWorld magazine.

He did not think then that this very passion would bring it to 84 issues in 20 years but the journey has been very overwhelming indeed. Celebrating our 20th anniversary, we strive to continue further for the next decade and so forth to come by.

The Kingdom of Saudi Arabia is now allowing movie theatres to open for the first time in more than 35 years. With a population of more than 33 million and roughly two-thirds of it under 30 years of age, the country’s demographics play into mere strength as a social entertainment destination that is also an affordable luxury. The brands believe the middle-east market is large enough to support more locations within the next ten years and they are on the run to expand to all parts of the region. With exclusive insights of mega projects like Reel Cinemas in Downtown, Dubai; Vox Cinemas launching its first multiplex in Riyadh park and Iraqi Cinemas’ exuberant revival, take a glimpse into how the middle east market is currently giving a huge opportunity to the cinema industry.

Issue # 84 December 2018 - February 2019

Raghavendra T Editor-Publisher +91 9980 208 208 raghav@network208.com

Asha Ranjith Business Development +91 9902 208 208 asha@network208.com

Himanshu Peshwani Business Development +91 9148 208 208 himanshu@network208.com

Shireen Mariam Deputy Editor content@network208.com

Varsha Naidu

With Technology constantly changing at every touch, Major Cineplex launches the first E-sports Theatre in the world ensuring E-sports as an official sport which would encourage gamers to utilize the theatre for their practice sessions and for the later International Stage Competition. The launching of this theatre is considered to be a significant leap in Cinema Business offering an exclusive experience much more than a theatre and is expected to expand more outlets.

Subscription & Circulation +91 9108 208 208 info@network208.com

Major acquisitions like Vue-Cinestar internationally; and PVR-SPI in the Indian cinema business with the cinema market is now experiencing an assured and a rather strong transition spiralling the globe. Buzz today is all about the mega alliance of INOXCinépolis in Inida to shake-up the competitive multiplex market.

Contributing Author Demetri Panos

With technological advancement, Superstar Rajinikanth’s ‘2.0’ will have the new age technology of 4D sound that has been used for the first time in the world for this mega Sci-fi thriller.

Furthermore, the recent demise of the legendary Marvel Comics writer, editor, and publisher, Stan Lee leaves not just the crazy comic fans but the whole world in massive grief and he will surely be missed. Lee’s legacy and the impact on the world of both comic books and entertainment remains vast, enduring and undeniable. News of his death prompted eulogies all-round the globe but he will surely stay undying through his work for the generations to come furthermore.

With crazy blockbusters releasing worldwide, the moviegoers are never given an option to run out of movies. Hollywood’s Aquaman; Shahrukh Khan’s Zero and Rajinikanth’s 2.0 from the Indian Cine Industry is now set to hit the screens all around the globe.

TheatreWorld is once again the media partner to CineAsia - Hong Kong (10-13 December 2018). See you all soon at CineAsia and do not forget to pick your copy of the 20th Anniversary special edition of TheatreWorld magazine at the show!!!

Raghavendra T Editor-Publisher

DISCLAIMER - TheatreWorld Magazine does not warrant or assume any legal liability or responsibility for the quality, accuracy, completeness, legality, reliability or usefulness of any information, product or service represented within our magazine or web site. The information provided is for knowledge or entertainment purposes only. TheatreWorld Magazine does not endorse or recommend any article, product, service or information found within said articles or advertisements. The views and opinions of the authors who have submitted articles to TheatreWorld Magazine belong to them alone and do not necessarily reflect the views of TheatreWorld Magazine or its staff.

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December 2018 - February 2019

Jagadeesh M Online & Social Media

Printing Ramya Reprographic, Bengaluru Published by Raghavendra T on behalf of NETWORK208 11/1, 7th Main, Indiranagar 2nd Stage, Bangalore 560 038, India Tel: +91 80 2529 0208 Email: info@network208.com www.network208.com

Sandeep Mittal Founder Editor-Publisher RNI # KARENG02795/10/1/2002-TC TheatreWorld is a quarterly publication, on the motion picture exhibition industry, for private circulation. It reaches out to subscribers, mainly theatre owners and trade professionals around the world. Additional copies are being promoted at major international industry tradeshows. TheatreWorld seeks the healthy promotion of the theatre industry through dissemination of useful information. Some of the information is compiled from industry sources, trade journals, company brochures for the benefit of readers, especially, theatre owners.

TheatreWorld acknowledges with thanks the authors and publishers of these printed materials. Views expressed in the articles are those of the authors and not necessarily of TheatreWorld. TheatreWorld is a trademark under registration. The contents of TheatreWorld are under copyright registration. All rights reserved. Reproduction by any means in whole or part without written permission is prohibited. Unsolicited printed material is welcome but no responsibility is undertaken for the same and will not be returned.

TheatreWorld does not take responsibility for the absolute accuracy of information published.

contents

This issue of TW has two sets of page numbers - International pages TW-1 to TW-64 for TW, and India pages TM-1 to TM-38 for TM. TM is inserted between pages TW-58 and TW-59 of TW.

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BUSINESS TRENDS TW-25 What Consumers Say it Takes to Bolster the Movie-Going Experience TW-28

WIM BUYENS CEO, CINIONIC

CREATING 'WOW' EXPERIENCES!

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Stan Lee

Legend of Marvel Empire

INSTALLS TW-38

Reel Cinemas:

First Hotel-Cinema in Dubai TW-44

Cinepax::

Pakistan's Largest Cinema Chain TW-46

CineStar:

Largest Multiplex Cinema in Istria

SPECIAL STORY

SPECIAL STORY

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Iraqi Cinemas:

A Great Modern Revival

TECHNOLOGY TW-48

Major Cineplex:

TW-41 I N S TA L L S

First E-sports Theatre in The World

TRADESHOWS TW-50 Preview TW-55 Review -

VOX Cinemas:

Gets Bigger and Better

TW-58 Review TW-59 Review -

F

U T U R E

R E L E A S E S

TM-30

TM-3

Aurora Talkies:

The Story Behind the Insanity Celebrated Today

SPECIAL FEATURE TM-10 Arris Architects Onto being Sui Generis

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PVR ICON, Chennai:

On the Journey to World-Class

INDIA PLEXING INOX INSIGNIA at Epicuria

The 7-star Legacy Continues TM-20

Cinépolis:

Mesmerizing Delhites for the Best TM-22

NOVA Cinemaz:

To Rebrand & Redefine!

TM-26

Mukunda Cinemas:

Standing Strong as Iron TM-28

Pan Cinemas:

Scales New Heights in Alappuzha

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December 2018 - February 2019

INDIA PLEXING

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Mighlani Cinema:

Joining Hands Towards Making Memories

TM-24

Cinemark to Enhance MovieGoing Experience in North Florida Cinemark Holdings, Inc., a leader in the motion picture exhibition industry, announced plans for an amenity-packed, 12-screen theatre at The Pavilion in Durbin Park, scheduled to open fall of 2019.

Located approximately 20 minutes south of Jacksonville along I-95 in Northern St. Johns County, The Pavilion at Durbin Park is a jointventure development between GATE Petroleum Company and Gatlin Development Company.

All 12 auditoriums at the Cinemark Durbin Park theatre will boast advanced technology and customerpreferred amenities including: •

Cinemark XD auditorium - the number one private label Premium Large Format (PLF) in the world;

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Cinemark's Luxury Loungers electric-powered, plush, oversize recliners with footrests and cup holders in all auditoriums;

•

Reserved seating in all auditoriums with convenient online and kiosk ticketing;

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An ultramodern viewing environment with wall-to-wall screens and enhanced sound systems in all auditoriums;

•

4K digital projection powered by Barco projectors with RealD 3D capability.

"Cinemark is proud to bring the ultimate moviegoing experience to The Pavilion at Durbin Park," said Mark Zoradi, Cinemark CEO. "Our brand new theatre is sure to be a popular entertainment destination within this new lifestyle centre, providing an unparalleled experience for the St. Johns County community."

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December 2018 - February 2019

The Pavilion at Durbin Park is a mixed-use development opening in several phases in St. Johns County, the fastest growing county in Florida. In addition to the multiplex theatre, the Pavilion development phase features diverse retail stores and a variety of restaurants.

"We are pleased to welcome Cinemark to The Pavilion at Durbin Park," said Frank Gatlin III, CEO and President of Gatlin Development.

"Joining Walmart, Home Depot, Burlington and Petco, the theatre will anchor our family entertainment wing, which will have a collection of sit-down restaurants in a beautifully landscaped environment. With the completion of Florida Route 9B interchange and complementing the growth in St. Johns County, we are excited that our plans for this phase of our dynamic shopping and entertainment destination are coming to fruition."

Moviegoers can get the most out of their experience by joining Cinemark Movie Club, a unique monthly membership program, offering ticket and concession discounts, along with other exclusive benefits for just $8.99, plus tax where applicable, per month.

AMC Stubs A-List Crosses More Than 400,000

AMC Theatres is excited to announce that AMC Stubs A-List recently crossed more than 400,000 enrolled members. Adam Aron, AMC CEO and President, said, "While we do not plan to issue A-List enrolment statistics on a weekly basis, our hitting more than 400,000 enrolled members only three months and a week after launching the program is an enormous milestone. Those who have been following our progress with A-List are aware that we had originally expected 500,000 enrolments at the one-year mark and 1,000,000 enrolments at the two-year mark. Above our wildest hopes, in just 14 weeks, we have achieved 80% of our one-year goal and 40% of our two-year goal. This all bodes well for the future of increased moviegoing in America."

Vue to Acquire CineStar Vue International has agreed to acquire CineStar in Germany for an upfront payment of Euro 130 million

and variable consideration of up to Euro 91.8 million. This represents a maximum potential enterprise value of Euro 221.8 million. The acquisition of 57 premium multiplex sites (55 in operation with two new sites opening in late 2018 and mid-2019) with 438 screens is the largest in Vue's history and signifies Vue's continuing confidence in the European market and the future of the international exhibition industry.

CineStar is a leading cinema circuit in Germany and is well known as one of the most innovative and exciting cinemas and entertainment providers. The circuit will be acquired from Event Hospitality & Entertainment Limited (EVT), Australia's premier entertainment, hospitality and leisure company.

Vue's successful expansion strategy has seen 14 acquisitions since its inception 15 years ago with this acquisition being the third in 2018 following on from the recent agreements to acquire Cinema3D in Poland and Showtime Cinemas in Ireland.

CineStar will be joining a leading international cinema Group that owns and operates the most respected brands in the industry. Vue International is globally recognised as having a significant position in the industry, owning and operating Vue Entertainment in the UK and Ireland, CinemaxX in Germany and Denmark, Space in Italy, Multikino in Poland, Latvia and Lithuania, Vue Nederland in the Netherlands and SBC in Taiwan.

Tim Richards, Founder and CEO of Vue International commented:"This acquisition is our third international acquisition this year and further reinforces our commitment to international expansion. Germany is an extremely important cinema market and is consistently in the top ten box office markets in the world.

The acquisition of CineStar supports our strategic and business objectives of developing and owning the highest quality cinema assets

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December 2018 - February 2019

globally. We look forward to further investing in the estate and welcoming CineStar into the Vue Group."

CineStar is well known for its strong presence in rural areas as well as in Berlin where it has seven state-ofthe-art cinemas, including the famous CUBIX at Alexanderplatz.

Completion of the CineStar transaction is subject to regulatory consent. Further information will be available on the Vue International website.The transaction will be financed from existing cash resources and 114m (c.ÂŁ102m) of debt financing which has been underwritten. On a proforma basis, the transaction will be leverage neutral to the Vue Group's Q3 2018 net leverage position.

CGR Declares RGB Laser to Be the Future of Cinema CGR Cinemas has chosen Christie, a leading cinema technology manufacturer, as its exclusive laser projection partner, as it moves to convert all 700 of its theatres to RGB pure laser technology. In a landmark agreement that sees CGR becoming the largest investor in Christie’s RealLaser systems in the world today,

200 CGR Classic auditoriums will be redeveloped for Christie RealLaser over the next two years.

Complementing CGR's hugelysuccessful ICE (Immersive Cinema Experience) theatres, which also utilize RGB pure laser systems, CGR will deliver the premium cinema experience. Christie's proprietary technology uses next-generation RGB pure lasers to deliver the highest levels of brightness, contrast and colour reproduction, fulfilling the long-heralded potential of laser illumination as the preferred successor to lamp-based cinema projection technology."Following the ICE premium screen success with our cinemagoers, this investment demonstrates our commitment to offering the best quality experience for our audiences, as we look to keep them coming back to CGR time and time again," says Jocelyn Bouyssy, CEO of CGR Cinemas. "Having experienced what RGB pure laser can do with ICE premium screens, we believe it is the future of cinema, and, having successfully upgraded to digital projection with Christie 10 years ago, we are delighted to again be utilising the company's latest technology developments."

The first 100 projectors will be installed in 2019, with the remaining 100 projectors to arrive in 2020. To

accommodate the variety of screen sizes required to facilitate projection across CGR Cínemas' 73 locations, the projectors will be selected from across Christie's portfolio of RGB pure laser cinema projectors. This portfolio includes the CP4325-RGB, the soon to be released CP2315-RGB and CP2320RGB models, and further Christie RealLaser cinema projector models to be released in the next 12 months."Our trusted relationship with Christie has created an environment where we can continue to lead the way by using the best technology available," says Sebastien Bruel, CTO, CGR Cinemas. "We've worked together since 2007, and in that time, they've helped us to advance our offering and remain at the forefront of the cinema experience. They're breaking new grounds once again with RGB pure laser projection, and we're delighted to be offering it in our cinemas."

CGR Cinemas has experienced strong interest in its current premium screen ICE experience, which utilises Christie's first generation of RGB pure laser cinema projectors. As a result, the company has several years of experience and customer data with the technology. CGR believes now is the best time to invest, as Christie's next generation of Christie RealLaser projectors deliver 4K, high frame rate, DCI performance and even higher contrast.

With the support of Christie and Ciné Digital Service (CDS) - the leading French cinema integrator - the company will oversee the upgrade of 200 classic auditoria across its network from lamp technology to RGB pure laser."Our relationship with CDS and CGR Cínemas goes back many years," says Adil Zerouali, Senior Sales Director Cinema Europe, Christie. "It continues to flourish. As CGR looks with us to the future of cinema, seeking out the best technologies; first digital and now RGB pure laser to excite and entertain cinema audiences. And CGR's enthusiasm to do so makes them a pleasure to work with."

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December 2018 - February 2019

The RealLaser family of projectors offer all the advantages of a highperformance laser projector in a compact 'all-in-one' form factor that eliminates the need for sub-ambient external cooling, while providing a low cost of ownership, excelling in image quality and posting an impressive operational lifetime.

RealLaser delivers superior and more consistent brightness levels according to DCI standards throughout the entire lifetime of the projector.

"Christie is strongly committed to developing technologies that add real value to our customers. With Christie RealLaser, we are the first manufacturer to make available the world's first laser illumination technology that qualifies as a true replacement of lamp-based illumination," said Dale Miller, Executive Vice President, Cinema, Christie. Christie RealLaser offers directors and producers a muchincreased colour palette, approaching Rec. 2020 and over 30,000 hours of theatre operation without lamp changes. It is the only laser technology to offer brightness levels above DCI standards throughout its natural life.

It's why United has fully outfitted its newest cinema with all Barco projectors, including three Smart Laser models featuring the brightest, highest contrast picture quality to delight fans. This is the first theatre in the city to be equipped with Barco Laser cinema projection, delivering bright, clear images for an immersive movie experience.

Barco Smart Laser projectors feature a laser light source with a wide colour gamut, offering high light utilization efficiency and long lifetime. "Compared to a lamp projector, the luminance drop over time for Barco Laser projectors is extremely small." Superior image quality combines with operational efficiency and economy to make Smart Laser projection from Cinionic ideal for premium showings in smaller theatres and the perfect solution to outfit an all-laser multiplex."Japan has a very strong fan base for today's blockbusters and we're excited to see exhibitors invest in Barco Laser to provide their guests with a supreme moviegoing experience," comments Serge Plasch, Chief Commercial Office at Cinionic.

GDC SR-1000 Standalone IMB is the Cutting-Edge for Exhibitors!

United Cinemas First to Thrill Movie Fans with Barco As one of Cinionic's newest exhibition customers, United Cinema Forte Miyagi Ogawara is absolutely committed to offering its guests the highest quality movie experiences.

SR-1000 is the company's sixthgeneration digital cinema media server designed for near-zero maintenance and minimal total cost of ownership. The key features include: •

CineCache (built-in cache memory), content playback can be performed without the need of local HDD storage

•

Ultra Storage technology, enables the playback of over 1,000 movies when combined with Cinema Automation CA2.0

•

Seamless integration with series 1, 2 and 3 projectors including Barco, Christie and NEC to ensure highly reliable and secure content delivery

•

Wireless Tablet (SMS) that allows maximum mobility and access anywhere inside the cineplex

Is your cinema ready for the future?

Equip your cinema management with innovative technologies and machine intelligence to enhance your competitive edge in the industry now.

Cinionic Endorses Chinese and Belgian Government

Village Cinemas Powers up with Barco Laser

Imagine a cinema that could make every occasion special, whether you're on a romantic date night or celebrating your 8-year-old son's birthday. Village Cinemas grants these wishes with the first-ever "conceptonly" cinema. Featuring four distinct cinema experiences, Village Entertainment chose Barco Smart Laser projectors from Cinionic to present movies in every unique auditorium.

Sony and IMAX Announces New Global Blockbuster Slate Deal This morning at the Egmont Palace in Brussels (Belgium), the signing ceremony took place to endorse the creation of the cinema joint venture between Barco, Appotronics, and CFEC, called Cinionic. The Prime Minister of China, Li Keqiang, and the Prime Minister of Belgium, Charles Michel, witnessed this historic moment. This signing proves the support of all partners joining forces to deliver exceptional cinema experiences for moviegoers across the world and driving global cinema growth together. Created to bring unique cinema technology, solutions, and services into the global market, Cinionic is proud to have received this honour from the Chinese and Belgian government.

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December 2018 - February 2019

Sony Pictures and IMAX Corporation recently announced that the companies have extended their on-going partnership with a new, multi-picture deal.

Following the record-breaking first weekend release of Sony Pictures' Venom, which reached $15.4M on IMAX screens and overall, became the biggest October global opening weekend at $207.0M, the agreement also includes the IMAX release of several upcoming, highly-anticipated Sony Pictures feature films, including Spider-Man: Far From Home starring Tom Holland, set for a July 5, 2019 release, the upcoming Men in Black spinoff out on June 14, 2019 and the sequel to the 2017 hit, Jumanji:

Welcome to the Jungle out on December 13, 2019.

The IMAX release of each film will be digitally re-mastered into the image and sound quality of The IMAX EXPERIENCE with proprietary IMAX DMR (Digital Re-Mastering) technology. The crystal-clear images, coupled with IMAX's customized theatre geometry and powerful digital audio, create a unique environment that will make audiences feel as if they are in the movie.

Moving iMage Technologies Selected as First Official Samsung Onyx Dealer MIT has been selected as the first official North American Samsung Onyx dealer. MIT was instrumental in the first US installation of the DCI compliant, 4k Onyx Cinema LED wall at the Pacific Winnetka theatre earlier this year. "From the first time this direct view cinema display was shown publically, MIT realized by the overwhelmingly positive reaction of our customers that this technology was going to be the future of cinema," said EVP of Sales and Marketing Joe Delgado. "MIT is in the process of developing new products and technologies in support of this new cinema image platform." "We at Samsung are thrilled to partner with resellers that understand the future of cinema," said Nick Conti, Business Development Senior Manager for Cinema at Samsung. "We've had exceptional success with MIT as a partner in our installation at Pacific Winnetka 12 & XD in Chatsworth, California. Having MIT in our group of resellers will help us continue to revolutionize the cinema experience and expand its presence among global cinemaoperators to reach wider audiences both in the U.S. and throughout the world."

IMAX Appoints Megan Colligan IMAX Corp. recently announced the appointment of Megan Colligan to President, IMAX Entertainment and Executive Vice President, IMAX Corporation. Reporting to Rich Gelfond, CEO of IMAX Corp., Colligan's appointment will be effective February 19, 2019, immediately following a consulting period.

She will oversee IMAX's global Entertainment division and will help grow the Company's worldwide box office as well as cultivating IMAX's strategic relationships and partnerships in the entertainment industry. Colligan also will be responsible for the Company's domestic and international film slates, global distribution and programming of the IMAX theatre network and post-production, quality control and DMR process (IMAX's proprietary film conversion technology). She will oversee IMAX's own original content development, production and distribution and the Company's alternative content strategy. Additionally, she will play a key role in shaping IMAX's Film Fund strategies as well as developing partnerships in the emerging streaming marketplace.

The Company and Greg Foster also announced that, as has been anticipated, Foster will exit from his role as CEO, IMAX Entertainment and Senior Executive Vice President, IMAX Corp., when his current contract concludes at the end of the year.

In making the announcement, Gelfond said, "Given Megan's extensive experience in the entertainment industry, she has a unique perspective on how it is evolving and what IMAX can do to grow our global entertainment business in new and innovative ways.

Her strong relationships with film studios, exhibitors, filmmakers and talent around the world will help us take our already robust partnerships

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to the next level and build exciting new ones.

"I'd like to thank Greg for his dedication and commitment to building IMAX'sblockbuster film business and contributing to our overall success. He is a great friend who has worked tirelessly for IMAX and I'm grateful for his enormous contributions over nearly two decades. His relentless drive to build relationships across the industry in both domestic and international markets with the finest filmmakers, studios and exhibitors was critical in helping IMAX become the global brand that audiences equate with the best moviegoing experience on the planet."

"After nearly 18 years at IMAX, I leave extremely proud of what we've built and accomplished," said Foster.

"I want to do everything possible to guarantee the continued prosperity of a company I have known and loved for such a long time. I can't think of anyone better to hand the baton to than Megan. We've been friends and colleagues for many years and she's a professional and talented film executive. I look forward to working with Megan to ensure a smooth transition of responsibilities. I'm leaving the company I helped build in excellent hands. Rich and everyone at IMAX will always be part of the extended Foster Family."

"One of the many things that attracted me to IMAX is the strong

spirit of entrepreneurship and innovation. The company has long been dedicated to since the very beginning," said Colligan. "We're at a really interesting time in the content business and IMAX is uniquely positioned to help drive the future of our industry by leading the way with technological innovation, creative problem solving, and smart, thoughtful experimentation. I'm excited to be to be a part of a Company, led by Rich, that is at the forefront of advancement."

From 2006-2017, Colligan served in executive roles at Paramount Pictures, most recently as Worldwide President of Marketing and Distribution from 2014-2017. She spearheaded the marketing and distribution efforts for many of Paramount's most successful franchise properties, including "Transformers," "Anchorman," "Terminator," "Mission: Impossible," "Star Trek," "Teenage Mutant Ninja Turtles," "G.I. Joe" and was the architect of the launch for the "Paranormal Activity" franchise. During this time, Colligan also oversaw Paramount's Home Entertainment division, a $1 billion dollar annual business for the studio.

From 2011-2014, Colligan served as Head of Domestic Marketing and Distribution and as co-head of Domestic Marketing from 2008 to 2011. She oversaw the campaigns for some of the industry's most commercially successful films, including the worldwide blockbusters "Transformers: Revenge Of The Fallen" "Transformers: Dark Of The Moon," "Star Trek," "G.I. Joe: The Rise Of Cobra" and "Shutter Island." With Marvel's exclusive distribution deal with Paramount, Colligan helped launch and build the now iconic brand with campaigns for "Thor," "Captain America: The First Avenger," and "Iron Man 2."

During her time at Paramount, the studio earned 14 Best Picture Oscar nominations in 11 years, including Denis Villeneuve's "Arrival," Denzel Washington's "Fences," Adam

McKay's "The Big Short," Martin Scorsese's films "The Wolf Of Wall Street" and "Hugo," Alexander Payne's "Nebraska," Ava Duvernay's "Selma," Christopher Nolan's "Interstellar," David O. Russell's "The Fighter," David Fincher's "The Curious Case Of Benjamin Button," Jason Reitman's "Up In The Air," Alejandro González Iñárritu's "Babel," Ethan and Joel Coen's "True Grit," and Paul Thomas Anderson's "There Will Be Blood."

A member of AMPAS, Colligan was also the winner of the 2013 Sherry Lansing Award from Big Brothers and Big Sisters of Greater Los Angeles. She has served on the organization's Board since receiving the honour. She chairs the marketing committee and serves on the executive committee and fund development committee. She graduated from Harvard University with a B.A. in American history and African American studies.

Cinépolis Partners with Lippo Group to Help Cinemaxx Grow Lippo Group, Indonesia's leading consumer services group, and its subsidiary PT Cinemaxx Global Pasifik"Cinemaxx", has entered into a strategic partnership with Cinépolis, the second largest cinema operator in the world in terms of moviegoers.

Through this strategic investment, Cinépolis will own a significant minority stake in Cinemaxx. The proceeds will be used to fuel growth and help Cinemaxx achieve its vision of becoming a dominant player in the Indonesian cinema industry.

Cinépolis, a powerhouse in global cinema with almost five decades of operating experience, currently operates 5,609 screens across 691 cinemas, with its presence in 17 countries and entertaining over 338 million patrons annually.

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Alejandro Ramirez Magaña, Chief Executive Officer of Cinépolis said, "The Indonesian cinema market is significantly under-screened considering its large population.

Through this partnership with Lippo Group, we are excited to expand Cinépolis' global network of cinema to South East Asia and bring our vast experience, innovation, and operational expertise to develop the Indonesian exhibition market."

Arturo López Martin, Chief Investment Officer of Cinépolis, said, "This is a very strategic investment for Cinépolis. Indonesia will represent an important growth market for our Company as Cinemaxx is poised to become Indonesia's leading cinema operator."

Javier Sotomayor, Managing Director of Cinépolis in Asia said, "We are confident in the leadership of Cinemaxx and look forward to working together alongside their team."

Brian Riady, Executive Director of Lippo Group and Cinemaxx said, "We have searched long and hard for a world-class operator to partner with us in order to achieve our ambitious vision of building Indonesia's largest and most preferred cinema group. Cinépolis brings to Indonesia an unrivalled reputation in cinema entertainment and will surely drive Indonesian cinema to greater heights."

Gerald Dibbayawan, Chief Executive Officer of Cinemaxx said, "The entire team is very excited by what the future holds for Cinemaxx. We are blessed to have the support of Lippo and Cinépolis, two giants in their respective spheres of operation, and are confident of the growth potential of Cinemaxx."

Since its inception in 2014, Cinemaxx has rapidly stamped its presence across Indonesia's cinema industry, operating modern world-class cinemas in 31 cities, with 45 cinemas and 226 screens. The company deploys the very latest cinema

projection, sound and content management systems and is progressively adopting the latest technology to serve its millions of guests. Cinemaxx offers a full range of cinema concepts including its innovative kid's cinema brand "Cinemaxx Junior", a state of the art premium large screen format called "Ultra XD", and its very own luxury cinema offering known as "Cinemaxx Gold". The chain aims to bring innovations in guest experience through new concepts in food and beverage, cinema advertising, guest engagement, and exciting promotions.

ODEON to Open UK's First Dolby Cinema ODEON Luxe Leicester Square is all set to reopen following a multimillion pound luxe upgrade introducing it to now be UK's First Dolby Cinema. It is uniquely designed for Royal, Global and European film premieres, multimillion-pound luxury refurbishment recaptures golden age of cinema.

The reinvention of iconic premiere screen offers 800 luxury seats including powered Luxe recliners and hence is UK's first Dolby Cinema featuring enhanced imaging via Dolby Vision laser projection and immersive audio via a unique Dolby Atmos system. Four further screens are being equipped with luxury seating creating a unique alternative intimate viewing experience. The ornate new interior plus restored heritage features and new glassfronted Oscar's cocktail bar creates world's most sophisticated cinema for Hollywood stars and film fans at the present. It claims to be re-opening for Christmas 2018. First opened in 1937, Europe's most famous cinema will reopen for a packed schedule of blockbusters. Further more, ODEON Leicester Square has hosted over 700 film premieres over the past 80 years and will set the standard for generations to come.

Shin Kong Cinemas Selects AAM to Achieve Rapid Growth Arts Alliance Media (AAM), the global leader in cinema software and services, announces that it has been selected as a software partner by Shin Kong Cinemas (SKC), a member of the Shin Kong Group (SKG), Taiwan's leading financial, retail, and entertainment group. AAM's Screenwriter Theatre Management System (TMS) will provide automated scheduling and content management for every screen in SKC's estate across Taiwan. The deal marks AAM's first entry into the Taiwan market. SKC is planning to expand into more sites rapidly over the next 3 to 5 years. To ensure stable, sustainable growth, one of SKC's key business initiatives is to automate many of their complex operational tasks to reduce the technical workload on their employees. Investing in the right technology at this stage will make it easier for them to open new sites in

scalable benefits during their expansion, as Screenwriter allows for quick on-boarding of new staff, and integrates directly with AAM's enterprise level software solutions.

the future and allow them to focus on differentiating their customer experience.

The screenwriter is the most powerful, flexible, and widely deployed TMS in the world, and manages tens of millions of screenings every year. It enables site staff to monitor, control, and automate their hardware, content, playback, and KDMs from a single intuitive interface. Screenwriter's integration with SKC's POS system allows for seamless scheduling and immediately reduces the number of manual tasks required of their site staff. SKC will reap these and other

Through this powerful integration with AAM's enterprise TMS, Producer, exhibitors can be confident that when they achieve their growth targets, the software solution to their next set of enterprise challenges will be readily available and fully compatible. Patrick Foley, CEO of AAM, said "SKC are ambitious, innovative, and devoted to excellent customer service. Over the 15 years that we have dedicated to digital cinema technology, AAM has collected considerable business insights that we are excited to share with them. We are thrilled to support them and all their ambitions by providing a software solution they can rely on as they grow."

Cinemanext Relocates to a New High-Tech Facility in West London CinemaNext, the European specialist in cinema exhibitor services, announced the relocation of its UK offices to a new, high-tech facility in the west London town of Uxbridge.

The result is an optimized and fullysecure hub to support CinemaNext's fast-growing activities in the United Kingdom and Ireland. Housing CinemaNext's UK engineering team, the new 9,300 sq.ft (870 sq.m) location in Middlesex is divided into a large workshop featuring a projector test facility, warehouse and pre-build area. The upstairs workspace includes a fully-equipped conference room, two break out offices, and interconnecting and scalable offices for up to 32 people. The entire facility has also been fitted with full MPAA (Motion Picture Association of America) security along with highspeed fibre data connections.

"Our move from both Argyll Street and the Slough facility had become necessary due to the steady increase in business, and will help consolidate our activities," explains Jerry Murdoch, General Manager of CinemaNext UK & Ireland.

"CinemaNext is now the leading UK integrator and, with a number of important new service and supply contracts, a larger 'all under one roof' facility was needed. This new hub is also ideally located in proximity to the road, rail and airport links, enabling us to be even more efficient in meeting our customers' needs."

Joining CinemaNext at this new location is Eclair's Theatrical Delivery team, which will continue to provide Satellite DCP delivery to UK, Ireland, Italy, Germany, Austria, France, Spain and Italy, worldwide Broadband DCP delivery, and the management of Live Cinema Events for the UK and Ireland. Both business units plan to transfer additional services for cinema exhibitors and distributors to the new offices in the coming

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months. Eclair will maintain its Argyll Street offices and state-of-the-art screening rooms in central London to serve the local film community.

QSC’s New Q-SYS Networking Solutions QSC introduces new Q-SYS Networking Solutions, including Q-SYS NS Series network, switches and additional networking resources to help cinema technicians simplify installation and increase the profitability of Q-SYS-based networked audio, video and control (AV&C) systems.

For cinema technicians looking to expedite deployment of Q-SYS on a local network, QSC introduces the Q-SYS NS Series. The NS Series is a range of enterprise-grade, fully managed 1/10GbE network switches that are pre-configured to meet the performance requirements of the Q-SYS Platform and associated thirdparty networking technologies.

Available in 8-port, 24-port and 48-port models, these Dell EMC network switches provide real-time transport of Q-SYS AV&C, as well as AES67 audio streams simultaneously within the same VLAN, all without the need to manually configure the network switch or endpoints.

Independently tested and verified by the University of New Hampshire Interoperability Laboratory (UNHIOL), the NS Series is a plug-and-play solution that enables faster, more reliable system deployment and

ensures support for the entire Q-SYS ecosystem, including future networked Q-SYS processors and peripherals."Q-SYS was built around mainstream, standard IT technology in order to provide synchronized, low-latency audio and video over standard IT networks. Nearly all modern network switches meet the performance requirements to support the transport of real-time media; however, depending on network traffic, the network switch may need to be manually configured," says Martin Barbour, Product Manager, QSC Systems. "In an effort to simplify Q-SYS system deployments, QSC has developed the NS Series to eliminate the guesswork related to networking and provide cinema technicians with a solution that can reduce the amount of time spent on network configuration, troubleshooting and support, allowing them to focus on more profitable aspects of the project."

For large multiplex installations that require a converged network infrastructure for a Q-SYS deployment, QSC has partnered with UNH-IOL, an independent provider of broad-based testing and standards conformance services for the networking industries, to provide independent network switch qualification for the Q-SYS Platform."The UNH-IOL is trusted by some of the most recognized manufacturers in the networking industry, and we are very excited to partner with QSC to offer unbiased, neutral testing of network switches to validate the performance requirements necessary for real-time media distribution with the Q-SYS Platform," says Michayla Newcombe, Associate Director UNH Interoperability Laboratory. "We worked very closely with QSC to develop a robust testing process based on industry accepted test methodologies to help increase confidence and reduce time to market."

Dietrich Theater Decides for Dolby Atmos and Alcons, Twice

The demands of moviegoers are growing - and with them is the pressure on cinema operators to enable even better and increasingly immersive cinema experiences. Dolby's surround sound technology Atmos is one of the most sought-after features in the cinema market and is often integrated into a larger premium concept.

Such a premium concept was realized by the two Munich companies zweiB and Videocation in a joint project in the 363-seat Saal 8 of the Dietrich Theater in Neu-Ulm, Germany. In the course of very extensive conversion work, Videocation was responsible for the installation of a Sony SRX515DS 4K double projection, while zweiB took over the installation of the equally high-quality sound system.

"The customer clearly opted for a premium concept and, in addition to the absolute high-quality state-of-the-art picture quality, also wanted an outstanding sound installation," recalls Tammo Buhren, managing director of zweiB GmbH. "zweiB actively supports Alcons as an innovative loudspeaker manufacturer, which we believe offers the best possible quality sound available on the market," said Buhren, explaining his confidence in the Dutch company's products.

Unsurprisingly, the specialist in digital cinema technology, event technology and media production trusted Alcons Audio in this extremely quality-conscious project. Those in charge at the Dietrich Theater had also heard of zweiB and their expertise in connection with Alcons Audio. "In the movie industry, the uncompromising quality of the Alcons solutions has gotten around," said Buhren. "At zweiB we are absolutely convinced of the products, and we know that they clearly offer added value for the customer. What we have installed in the Dietrich Theater is simply something different than the standard - and that's what you hear."

The installation of the sound system in the cinema 8 of the house was completed within a week. The result convinced the operator so much that already a few months later a second, identical installation, apart from the lighting concept, was commissioned in hall 9, which was successfully completed the following months.zweiB installed 5x Alcons CR4 3-way Pro-Ribbon screen systems, 4x CB362 subwoofer, 2x CB181sl subwoofer surrounds, 18x Pro-Ribbon CCS12 surround sound systems, and 4x CCS12S and 8x CCS8S as top surround. The entire system is powered by Alcons Sentinel 3 Amplified Loudspeaker Controllers.

"The installation went smoothly," confirms Buhren. And the result could be heard: "We realized an impressive installation at the Dietrich Theater, which sounds really good!"

For zweiB it was the first cinema installation with the combination Alcons Audio / Dolby Atmos. Dolby Atmos is meanwhile available for a considerable number of screens worldwide, which means that more and even smaller movie titles are being equipped with Atmos by studios and the market is growing.

"Sound localization and the movement of sounds through the room, the key features of Dolby Atmos, are particularly well supported by the Alcons speakers.

I firmly believe that Alcons systems better transport the essence of Atmos than other market speakers. " "In the modernization of the Dietrich Theater, our primary concern was to take the cinema experience to the next level and convey a real premium impression to our visitors," explains Sebastian Schmid, General Manager Film theater at SailerGbR, operator of the Dietrich Theater. "In addition to equipping the hall with state-of-the-art LED technology, we endeavoured to use the state-of-theart picture and sound technology.

That's why we opted for a Sony SRX5151-DS (Double Stack) projector and a Dolby Atmos installation with

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Alcons speakers. Our customers and ourselves are very enthusiastic about the very natural and powerful reproduction in all frequency ranges.

That's why we decided to equip Kino 9 with the same technology."

Charlie Nedeltschev, Managing Director of Videocation, adds: "With these installations, we consider the cinemas 8 and 9 of the Dietrich Theater as two of the leading halls in Germany. There will be hardly any better sound experiences in combination with this projection quality. Of particular note is the excellent cooperation with zweiB and Alcons, who have handled this project in a very professional way. "

MPAA Celebrates 50 Years of Film Ratings The Motion Picture Association of America (MPAA) today released a report to celebrate the 50th anniversary of its film rating system.

The report, "G" is for Golden: The MPAA Film Ratings at 50, includes the results of a new survey of American parents, never-beforereleased, comprehensive data on the nearly 30,000 films rated since 1968, and a detailed look at the history, evolution, and process behind the ratings.

The MPAA's Classification and Rating Administration (CARA) was created by former MPAA President and CEO Jack Valenti and first announced on November 1, 1968. This voluntary program provided an alternative to government censorship of movies and was designed first and foremost to help parents make informed viewing choices for their children while protecting the First Amendment, the rights of filmmakers, and the creative process.

"Given the extraordinary changes in our culture, entertainment, and society over the last 50 years, this anniversary feels particularly hardearned and special," said MPAA

Chairman and CEO Charles Rivkin.

"We could point to many factors behind the ratings' success, but the clearest one of all comes directly from our founding mission: to maintain the trust and confidence of American parents."

In conjunction with the 50-year milestone, the MPAA also released: •

A Digital Archive, featuring a collection of documents relating to the rating system's founding and evolution, as well as the Hays Code, which preceded the MPAA ratings

•

A Series of Video Vignettes, featuring CARA Chair Joan Graves answering some of the most frequently asked questions on the MPAA ratings

"We often find that when people have problems or issues with the ratings, they are based on misconceptions about our purpose and role," said Joan Graves, Chair of the Classification and Rating Administration (CARA) and MPAA Senior Vice President. "It is our hope that with the release of these materials, we can promote a greater understanding of how the MPAA ratings serve parents, young audiences, and filmmakers alike."

MAG Cinema Launches "DANA"

MAG Cinema, the largest speaker and amplifiers manufacturer in Eastern Europe, announced its worldwide successful introduction of DANA (Direct AES and Network Amplifiers).

Designed specifically to be used with the MAG cinema speaker series, MAG

DC series (DC 600A, DC 1200A, DC 1208A and DC 3000A) is a new versatile signal distribution and amplification platform for cinemas.

It is an innovative approach allowing a simpler cinema system design without the necessity for any additional cinema processor. Based on many years of experience in cinema installations, DANA features smart, efficient design while providing advanced possibilities for theatres. These amplifiers include a modern DSP, ready speaker presets, remote control & monitoring via dedicated software suite and digital AES/EBU input capability, that can be used for direct connection with the cinema server and integration with TMS. "We are very excited to see the first multiplexes in Korea, Russia, France, Vietnam... running with our new amplifiers platform," said Jérôme Michel, Sales Director, MAG Cinema.

"With the rising desire for increased technical efficiency, it was important that we continue to deliver our premium sound quality with a cost attractive and well-designed amplification solution."

Key advantages of DANA are: •

Better sound due to fewer conversions

•

Easier connections and fast setup due to fewer devices to the wire and presets

•

Increased redundancy and reliability

•

Very attractive TCO (no sound processor)

Vista Cinema Signs Long-Term Agreement with Marcus Theatres Vista Group International Ltd. welcomed Marcus Theatres as a customer of Vista Group company Vista Entertainment Solutions with the signing of a new long-term

agreement. Currently, with 68 sites and 890 screens across eight states, Marcus Theatres is the fourth-largest theatre circuit in the United States.

Marcus Theatres recently announced an agreement to acquire the assets of Movie Tavern, increasing its footprint to 90 locations, 1,098 screens and 17 states upon the completion of the transaction. The Vista Cinema and Marcus Theatres teams will partner on Vista's products across the entire circuit, beginning immediately.

Vista Cinema offers a diverse cinemamanagement product ranging from box office ticketing and concessions point of sale to corporate dashboards, analysis and reporting, to loyalty solutions and white-label web and mobile applications. Marcus Theatres has licensed numerous modules under an enterprise agreement and intends to fully utilize Vista's end-to-end suite with the goals of improving customer offerings and creating efficiencies throughout their business. Included is Vista's new cloud-based Cinema Manager product, which enables theatre managers' mobility and provides them with all they need to streamline their working day and that of their cinema staff.

In conjunction with the signing of the Vista Cinema agreement, Marcus Theatres has agreed to an extension with Movio, also a Vista Group company, to license the full suite of cinema products for a further 36 months, including Movio's latest innovation, Dynamic Content.

"Partnering with Marcus Theatres is an inspiration for us," says Leon Newnham, chief executive of Vista Cinema. "Across all our Vista Group businesses we're committed to reimagining the future of cinemamanagement technology and to continue designing and execution solutions that exceed the needs and wants of both exhibitors and moviegoers. Our partnership with Marcus Theatres is an additional incentive to continue to deliver on our promises and consolidate our reputation as an innovator."

"Vista is the industry leader, consistently moving their product forward for exhibition in unprecedented, innovative ways," says Rolando Rodriguez, chairman, president and CEO of Marcus Theatres. "With strong market share and product leadership, Vista understands how to support cinema exhibition. Marcus Theatres and Vista are better together, enabling us to make our cinema experience even more memorable."

4DX Grosses $250 Million at Worldwide Box Office, for 2018 CJ 4DPLEX, the world's leading 4D cinema company, announced that 4DX has broken new records with more than 20 million worldwide attendees in 2018. It will be the first time 4DX has reached the record high attendance - the fastest record since its debut in 2009 - reaching $250 million at the box office. With the current count of 20 million attendees this year, the total number of the moviegoers who have experienced 4DX since its launch in 2009 is expected to exceed 85 million.

4DX's success this year can be tied to several Hollywood blockbusters titles which have contributed to this record-breaking year. The top 7 4DX films of the year, "Jurassic World: Fallen Kingdom," "Avengers: Infinity War," "Black Panther," "The Meg," "Jumanji: Welcome to the Jungle," "Mission Impossible: Fallout," and "Ready Player One," grossed a total of $130 million combined. All 7 films exceeded a million attendees and together brought in over 10 million moviegoers."Jurassic World: Fallen Kingdom," which was 4DX's highest grossing film of all time, grossed over $31 million at the worldwide box office and drew over 2.2 million moviegoers.

"We are thrilled to report such positive results with 4DX's new

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animation, 3D films, family-friendly films and educational movies are available through a completely unique and world-class portfolio of viewing experiences including the first 3D cinema in Saudi Arabia.

record-setting performance of $250 million at the global box office. We have had great success partnering with major Hollywood titles this year and we look forward to continuing to create a new movie-going trend that gives the worldwide 4DX fans an exciting reason to go to the theatres," said Jong Ryul Kim, CEO of CJ 4DPLEX. In terms of box office gross, particularly steep year-over-year increases were seen in several regions around the world. From 2017 to 2018 the box office increasedby nearly 30 percent in the U.S. and 45 percent in Korea. A significant portion of this year's remarkable performance was also driven by the European markets.

In the UK, the box office grew almost 80 percent in comparison with last October and dramatically increased over 12-fold in France, up from $1.6 million to $19.6 million. Japan ranked the highest position at the worldwide 4DX box office, earning more than $37 million and China marked the second highest position of all 59 countries. Overall, the top seven 4DX markets for 2018, which combined account for 13.1 million attendees and over 65 percent of global box office revenue, are Japan, China, Korea, France, Mexico, U.K., and the US. The remaining box office lineup for 2018 includes the highly anticipated films "Dr Seuss' The Grinch," "Fantastic Beasts: The Crimes of

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Grindelwald," "Ralph Breaks The Internet: Wreck It Ralph 2," "SpiderMan: Into The Spider-Verse," "Aquaman," and "Mary Poppins Returns."

Volfoni 3D for First Multiplex at Riyadh Park Volfoni Limited, the leading European provider of 3D technology, announced that VOX Cinemas has selected Volfoni for their 3D hardware systems for the first multiplex at Riyadh Park in the Kingdom of Saudi Arabia. VOX Cinemas was awarded one of the first licenses to operate cinemas in Saudi Arabia and their multiplex at Riyadh Park is the first of its kind in the kingdom. VOX Cinemas' Riyadh Park multiplex features four screens located within the largest Magic Planet Family Entertainment Centre in the region. Content including

VOX Cinemas has deployed Volfoni's latest 3D cinema technology product, the award-winning SmartCrystal Diamond series. The deployment includes all of the 3D screens at their Riyadh Park multiplex. Volfoni's SmartCrystal Diamond hardware had to further undergo rigorous testing and validation to be used in Saudi Arabia due to the Kingdom's strict laws and requirements for quality."We are thrilled to have been selected by VOX Cinemas, an innovator in the Middle Eastern cinema market. As one of the first companies to be awarded a license to operate in Saudi Arabia, VOX Cinemas is truly a pioneer in this new and exciting market," said Araceli Vaello, Sales Director for EMEA & CIS for Volfoni. "We are honoured to contribute our 3D solutions to their cutting-edge multiplex concept at Riyadh Park."

"By providing innovative companies such as VOX Cinemas with our SmartCrystal Diamond Cinema 3D technology, we are among the first 3D providers to enter the Kingdom of Saudi Arabia," said Alain Chamaillard, Chief Sales Officer of Volfoni. "It is a testament to Volfoni's technological innovation and strong market position in the 3D cinema hardware space. We see tremendous potential in the Saudi Arabian market and across the entire Middle Eastern region."

• BUSINESS TRENDS •

What Consumers Say it Takes to Bolster the Movie-Going Experience By most measures, consumers are still flocking to theatres to view movies and to savor the theatre experience. Statistics show box office numbers are up at least 10 percent from a year ago. Also, according to a recent consumer study of the theatre industry from Market Force Information, even with all the distractions in the marketplace, people are still going to theatres on a regular basis.

Recently, Market Force Information conducted a study involving 12, 896 North America consumers to understand their movie-watching behaviour and attitude, including what enhances and detracts from their movie-going experience, as well as what drives them to visit a theatre rather than view movies elsewhere.

Is Streaming Really Undermining Theatres?

Movie streaming has become nearly ubiquitous, with people from all age groups doing it on a regular basis.

Our study data shows that more than three in four North Americans watch movies on a streaming device. Most eighty-eight percent - watch streamed content on a mobile device, such as a smartphone or tablet. And unsurprisingly, most use Netflix and Amazon to stream movies.

When asked to the participant show often they had watched a movie in the auditorium of a movie theatre chain in the past year, a substantial fifty-two percent reported going at least once a month and twenty-seven percent going at least two or three times a month.

millennials are foregoing trips to the cinema in favour of streaming. In fact, millennials are frequenting the theatre more often than Gen X, where fifty-four percent indicated that they go to the movie theatre at least on a monthly basis. Baby boomers also continue to go to theatres, with forty-four percent doing soonce a month or more.

[See Chart 1].

Price Matters, But so Does Seating What factors would motivate people to go to the movies more often? It's no surprise that the top three influencers on the list are related to cost savings. Affordable admission prices were cited by seventy percent, food and beverage prices by sixtyone percent, and admission coupons or discounts by fifty-nine percent.

[See Chart 2].

Exhibitors are seemingly taking heed and responding to this customer qualm. According to a recent National Association of Theatre Owners (NATO) report, ticket prices have dipped a bit. The cost of going to the movies in the third quarter of 2018 fell to $8.83 in the United States, down nearly six percent from an all-time high of $9.38 in the second quarter of the year, and nearly even ($8.93) from the same quarter in 2017.

These days, however, consumers are looking at theatres to deliver more than just bargain-basement prices. It is imperative to provide a unique and memorable experience to ensure they keep returning. In fact, the study reveals that comfortable seating is one of the other topranked motivating factors. Within the past decade, exhibitors have made strides to improve the movie-going experience to draw customers in and keep them coming back. There are more theatres being renovated to offer amenities such as reclining seating, in-seat service, extra sharp display and clear multi-channel sound.

Factors That Drive Viewers to Watch New Movies With the prevalence of streaming

When broken out, we discovered that fifty-seven percent of millennials, an ever-important audience where Hollywood tends to focus its attention, is going to the movies at least once a month. This also debunks the notion that December 2018 - February 2019

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• BUSINESS TRENDS • same sandbox as tentpole films such as Jurassic World, Avengers: Infinity War and Mission Impossible, which shows the independent movie still has an audience and can contribute by adding variety to the moviegoing marketplace.

and the internet, it has never been easier for consumers to learn about a movie and decide whether it is worth watching. Interestingly, however,a detailed theatre study showed that watching trailers over the internet is not what tends to drive these decisions. Instead, watching a trailer in a movie theatre ranked as the No.1 factor in deciding which movies to view, with sixty-one percent citing it.

This again emphasizes the impact of the movie-going experience and reinforces that marketing within the theatre is highly important.

Recommendations from friends and family ranked second on the list, while TV movie trailers ranked third, movie plot descriptions ranked fourth and internet movie trailers ranked fifth. On the flip side, radio advertising and billboard advertising ranked toward the bottom.

[See Chart 3].

What Draws Moviegoers to One Theatre Competing Another?

The study also dug deeper to look at why consumers selected one theatre over a competitor to watch a movie recently. Convenient location was the overarching reason, but factors such as types of seating and positive previous experiences also come into play. Adding variety through more screen titles and showtimes also ranked high on the list, with nearly one-third indicating those factors helped drive their decision.

[See Chart 4].

The movies that have been released in the previous year speak to this finding. This past summer saw releases such as RBG, Three Identical Strangers and Won't You Be My Neighbor - all diverse documentaries that contributed to summer box office. They were included in the

What's more, October 2018 is a prime example of how exhibitors are introducing more variety to appeal to a broad-minded audience and drive box office numbers. In the same month, Sony Pictures released Venom and Warner Bros. released A Star Is Born, which are two movies that couldn't be more different or cater to more dissimilar audiences.

And both pulled in millions of dollars, contributing to the largest October weekend of all time.

The Battle for Movie Theatre Loyalty Loyalty continues to be a hardfought battle in the movie theatre industry, with just over half of consumers saying they are loyal to a particular brand and almost exclusively go there when given a choice. Subscription services such as MoviePass have also come into play which further impacts brand loyalty.

Still, sixty percent belong to a theatre chain's loyalty program, so there is ample room for theatre chains to augment these programs in a way that fosters customer loyalty. With prices such a sizeable concern for moviegoers, theatres can easily engender more loyalty by offering discounts or coupons at concessions, movie schwag or free upgrades to Premium Large Format (PLF) presentation. Building that loyalty is becoming even more important as subscription services threaten to dictate where consumers go to the cinema.

Technology Is Not Drastically Altering Ticket Buying While technology has made it extremely easy to purchase movie tickets via a ticketing website, a

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• BUSINESS TRENDS • Falling Short in Problem Resolution

theatre-branded website ora mobile app, our study shows that most customers still prefer buying their tickets at the box office. This underlines the importance of interacting with a real person, and how critical it is for theatres to deliver exceptional customer service at the box office and elsewhere.

Consumers are also warming to the idea of movie ticket subscription services along the lines of MoviePass and Sinimia. Exhibitors are now also following suit. Cinemark was the first domestic theatrechain to offer a subscription service and it has surpassed 350,000 members. AMC also debuted its own service and secured more than 500,000 subscribers in just four and a half months. Expect more exhibitor-run subscription services within the next year, and for them to factor heavily in how consumers acquire their tickets and where they consume movies.

Concessions and Cleanliness Drive Satisfaction Most theatre-goers purchase something from concessions, making it a particularly important touchpoint and one that can make a notable impact on the customer experience.

According to the Market Force Information study, seventy-six percent of people purchased some type of concessions when visiting the theatre. Yet, one in four reported of mere dissatisfaction with concessions and the same number most likely

won't repurchase in the future. Why such dismal satisfaction? Food and beverage value is the foremost reason, followed by taste, variety and cleanliness.

Also, one area that is often overlooked yet heavily factors into a customer's satisfaction or dissatisfaction is Restroom Cleanliness. More than four out of five moviegoers used the restroom during their recent visit, but onequarter was dissatisfied with the condition and maintenance of said restroom. This showcases how much a regularly maintained restroom can change a customer's perception of their overall experience.

The five key areas to drive customer satisfaction within the theatre are: •

Foyer - Atmosphere and cleanliness

•

Auditorium - Audio quality, seating and cleanliness

•

Concessions - Food taste and cleanliness

•

Content - Satisfaction with the movie, as well as length and number of trailers

•

Restroom - Condition and maintenance

Satisfaction and retention can also come from fixing issues effectively when they arise, but some brands are falling short in this area. Even though few moviegoers experienced a problem within the theatre during their most recent visit, those who did felt the theatre failed to properly resolve it. Of the seven percent who encountered an issue, nearly half talked to the staff, yet two in five said they staff did nothing about it.

The most common problems were disruptive moviegoers, the speed of service, cleanliness of restrooms, poor quality food and beverage items, and unfriendly staff. Through additional training and service improvements, many of these concerns can be remedied and theatres can start to quickly see the effort reflected in their customer satisfaction levels.

Experience Is the Future of Movies Since the invention of the television, exhibitors have stepped up their offerings, introducing 3D, CinemaScope, Technicolor, stadium seating and other enhancements that kept people coming through their doors in search of a truly immersive and unique experience. The exhibition offered something the television viewer couldn't get from their black-and-whiteset. Today, there are more entertainment options than ever, between streaming, binge watching and video games, but the cinema still endures and will continue to do so as long as the industry ensures each and every moviegoer gets the experience they crave and deserve.

About the Author Demetri Panos is the Vice President of Strategic Relationships for Market Force Information where he provides data and analytics to major players in the movie theatre ecosystem, enabling them to make measurable improvements to the movie-going experience. Demetri is a 30-year movie industry veteran who has held positions with some of the nation's largest studios and exhibitors, helping them usher in new technologies and services. He also serves as a host on the Popcorn Talk Network where he discusses and analyzes the movie business.

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WIM BUYENS CEO, CINIONIC

CREATING 'WOW' EXPERIENCES!

• SPECIAL STORY • How can cinema exhibitors captivate moviegoers while remaining profitable - today and in the future? Wim Buyens and his team at the new Cinionic venture are on a mission to help exhibitors engage their audiences with 'wow!' experiences.

Wim Buyens has many years of experience in the global cinema arena. In November 2007, he took the helm of Barco's cinema division, which he successfully put on the map as the global leader in digital cinema projectors. More than a technology front runner, Barco also became a thought leader in the cinema industry. Wim Buyens' appointment as chairman of the Advanced Imaging Societyin 2017 further solidified Barco's leadership reputation.

In December 2017, Barco announced its plan to join forces with ALPD and China Film Group (CFG) to deliver the future of cinema. Wim Buyens became the CEO of the new joint venture, which was officially introduced as Cinionic at CinemaCon in April 2018. The Cinionic legal entity was established in October 2018.

Barco has been a market leader for years. Why the change?

For ten years, Barco has worked hard, together with its customers, to develop innovative digital cinema projectors. We were delighted that our efforts and our customer centricity were rewarded with a market share of over 50%. The market was favourable, of course: digital cinema replaced 35mm film in no time. As the switch to digital reaches end-of-game, the next ten years will look completely different.

That's why we started thinking about what would come next, and about how we could embrace - or rather, anticipate - the new developments.

there is still room for growth. Millions of people in Asia, the Middle East and Latin America haven't had the chance to enjoy 'wow' experiences in cinemas yet. I therefore think we can expand the number of screens from 180,000 screens today to 220,000 within five to ten years. Simply installing new screens, however, is no longer enough for the market to prosper. We're living in an experience economy. People are constantly looking for excitement and engagement. As a result, exhibitors must deliver increasingly immersive entertainment to captivate today's moviegoers.

Doing so requires investments - not easy to find, as we do not anticipate a second round of Virtual Print Fees (VPFs) from Hollywood studios to drive the next technology upgrades.

In a post-VPF world, exhibitors need affordable access to new technology.

Barco realized that if it wanted to help its customers, it would have to come up with more than just superb engineering and market-leading products. We needed new business models, too. Upon realizing that, we had two choices: to continue our business as usual, or build on our strengths and market share to develop tomorrow's cinema solutions.

Barco chose to drive the change.

How? We decided to reinforce the Barco brand and build a solution around it, together with partners who share our passion for cinema, our vision and our ambitions. So, we combined Barco's technology heritage and its expertise in the movie industry withthat of other experts. ALPD specializes in laser projection technology, leading the transformation from lamps to laser (retrofit). China Film Co. (CFG) is a giant in the movie-making business that produces and distributes content in close collaboration with Hollywood. Joining forces with CFG opens the door to the content market. Barco has no ambition to be a content company, but CFG's know-how is key as more and more movietitles are distributed and promoted in specific formats, like thepremium large format (PLF).

CGS, the remastered content package that they developed in line with international standards, responds to that trend. The joint know-how of Barco, ALPD and CFG makes us unique.

Moreover, we currently see consolidation among cinema players because customers want more holistic

Which trends in the cinema industry influenced you to shift course?

A key positive trend was a big factor in my choice: while the digital cinema market has grown at a rapid pace over the last ten years, I believe

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• SPECIAL STORY • partners who think along with them.

Cinionic meets those expectations.

What's most important to me, though, is our 100% dedication to cinema. Cinema was one of the cornerstones of Barco, but Cinionic is fully committed to cinema. Thanks to that dedication, the Barco technology and the experienced team that stayed on board, our customers are confident that they will be able to rely on us for many years to come. This confidence is crucial in today's dynamic cinema market.

So, what is the mission statement of the new Cinionic venture?

The first pillar of our mission statement is described in our tagline: 'Experiences. Delivered'. It highlights the fact that cinema exhibitors can count on Cinionicto help them surprise and delight their customers.

Like I explained before, 'wow' experiences are fundamental in today's experience economy. This is true especially in cinema, as the industry has to compete with the many screens and exciting content available at consumers' fingertips.

Technology enables exhibitors to make the cinema experience more interactive. Premium cinema, for example, is booming today as it offers movie-goers a chance to share a unique experience with friends.

But more than technology, you also talked about services and new business models. Can you tell us more?

Indeed, we want to combine innovative cinema technologies with unique service models to guarantee exhibitors absolute peace of mind, so that they can focus on their core business: exciting their audiences.

The Barco brand has always been synonymous with reliability and maximum uptime. The laser technology that's conquering the market is exceptionally reliable and future-proof while freeing exhibitors from the lamp-related hassle and helping them save energy. We're

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taking this further by offering

choose, they're sure to get a future-

services like warranty programs, preventative maintenance and remote monitoring of projector solutions. To add to that peace of mind, we're also working on flexible financing options. Instead of making big up-front investments in projector solutions, exhibitors can choose to pay for our solutions based on usage, such as per hour or per lumen. In this way, they swap up-front investments for running expenses and fine-tune their projector portfolio according to their usage and needs. Moreover, this model ensures that they are always using the latest projection technology. Of course, every exhibitor has to decide for themselves whether to invest in projectors, maintain their projection stack themselves or leave everything up to us. Whatever option they

proof solution.

What emerging trends do you see in cinema technology, and how is Cinionic responding?

Barco is a technology company and we've always been a front runner in many fields. Cinionic keeps that focus on technology. In the past few months, we have elaborated on our Vision 2020 projection concept, which looks at the future possibilities inprojection. Laser is a given moving forward; we believe that new innovations will be laser-driven.

At this year's CinemaCon, we showcased what we think will open up the promise of HDR in cinemas: a high-contrast HDR laser projector prototype with light steering technology. The technology is special in that it effectively throws more

• SPECIAL STORY • light at parts of the image that require high brightness. In this way, black is much blacker and white is much whiter than with normal laser projection. In addition to the image quality benefits, light steering significantly reduces power consumption.

Are exhibitors looking for greener projection solutions?

With energy prices sky rocketing, every exhibitor is interested in cutting power consumption. Cinema laser projectors are much more energy-efficient than traditional lamp-based projectors: they can cut energy costs in half. That's only one aspect of how laser projection is greener. By eliminating the need for lamps, there are far fewer trucks on the road delivering new lamps.

Lamps, by the way, may also contain hazardous waste.

Cinionic wants to be a responsible, sustainable company, so we set great store by the benefits of laser. Our retrofit offering also aligns withour sustainability efforts. Thanks to the modular design of our projectors and our unique retrofit technology, exhibitors can replace the lamp housings in their existing projectors with laser modules. This is a great way to get rid of energy-consuming xenon bulbs and lengthen the lifetimes of cinema projectors while ensuring consistent light output.

Looking into the future: what will Cinionic offer five years from now?

Right now, we're focusing on our

core: visualization technology - and laser in particular - remains our first priority, combined with services that ensure peace of mind. But we are a cinema and not a projector company, so we are open to other technologies, too. Our starting point will always be what makes sense for the exhibitors, as we're here to help them excite and engage their audiences. If they want us to integrate our technology with new features like virtual reality or sensory experiences, we are happy to do that. We are looking into all possible technologies and solutions without, of course, compromising on our drive to remain ahead of the curve. That too, enables our customers to offer the 'wow' experiences that their audiences have come to expect from them.

First Private Cinema hall in the Middle East Features Barco Laser Projection Cinionic has teamed up with progressive movie exhibitor Lunar Cinemas in Oman to offer a one-of-a-kind moviegoing experience that allows guests to choose a specific film and viewing time - complete with in-seat dining - for private parties.

Partners in Innovation "We are very proud of our unique offering and pleased that Barco Laser technology is a key part of our new venture," comments Khalid Al Nabhani, CEO of Lunar Cinemas. "We have trusted in Barco as the cinema industry leader for many years. With Cinionic's support, we are exceeding our expectations and using our revenue to grow Lunar Cinemas."

Known for its pioneering developments in laser technology, Cinionic (as Barco) has collaborated with many innovative exhibitors and

filmmakers, continually striving to offer something new and different to the moviegoing public.

Making Cinema a Special Occasion "We share our customer's passion for royally treating moviegoers with experiences that are special enough for celebrations," comments Serge Plasch, Chief Commercial Officer for Cinionic.

"Private halls are a great way to cater to their desire for exclusivity, and Lunar Cinemas can rely on Barco Laser projectors for superior quality befitting these occasions."

Lunar Cinemas features the first laser-powered cinema screen in Oman. Located at the Al Araimi Shopping Center, the complex will have three VIP suites with 42 seats and dining facilities, as well as a public hall seating 80 spectators.

Quality and Economy for Cosy Auditoriums Barco Smart Laser projectors offer the optimum solution for bringing the premium image quality of laser projection to even the smallest, most exclusive cinema auditoriums. Minimal cost, hassle and risk making them an ideal fit for growing multiplexes.

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• SPECIAL STORY •

Iraqi Cinemas:

A Great Modern Revival Being established to mainly revive the movie theatres offering new international releases in modern halls, equipped with all the latest techniques, movie lovers can now go enjoy their favourite shows at the Baghdad Mall in ALKARKH, consisting of 8 screens equipped with the latest technologies that include the Atmos system in the MAX and VIP theatres.

Post-1990, cinemas in Iraq graded down as a result to the mass economic siege over the country caused by Kuwaiti invasion. Some cinemas completely closed and turned into warehouses, companies and some of them turned into "commercial theatres". While others showed old and consumed movies, situations were growing rather inclined on a precarious notion as there was no import for new movies after the political change in 2003 which was held by the American and Iraqi coalition.

The situation got worse when there was no much interest shown towards the development of the cinema industry or importing new movies, also the ministry of culture which is responsible for cinema affairs in the country was and still seems unable to build theatres or produce movies due

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to the lack of interest and required knowledge onthe industry and its market.

This situation was kept ongoing until the demonstration of "Baghdad the City of Arabic culture" which produced 38 films of different types

between narrated long stories, documentary and narrated short stories. The outcome of this demonstration was to restart 5 important theatres in Baghdad but this project didn't take effect any sooner.

• SPECIAL STORY • Iraqi Cinemas was established to revive the movie theatres offering new international releases in modern halls, equipped with all the latest techniques so movie lovers can enjoy their favourite shows.

In 2010, after a long break, Iraqi hunt club was the first Iraqi Cinemas which consisted of two modern halls that attracted the attention of many especially families who enjoy watching new Arabic and foreign movies also the 3D cinema was a pleasant surprise for the Iraqi people.

In 2012, a second branch was opened in Erbil at the Royal Mall with 3 Screens and 100 seats each, as the first contemporary cinema that is digitally equipped on the whole. The cinema attracted the youth who were eager to watch the latest movies of their favourite stars, which was then followed by families who couldcome and enjoy the movies in 2D & 3D as well.

Another location was added to the Iraqi Cinemas which was thereby established in 2013 at Al Mansour Mall

in Karkh, the most important and happening mall in Iraq at that time, located in the most commercial place in Baghdad, it consists of 7 modern screens with the projectors and sound system that are breaking trends in the market. Movie fans would rush to view the modern Arabic and international releases.

Also in 2015, Cinemax in Duhuk, Kurdistan north of Iraq was opened.

The company opened a new branch at the Nakheel Mall in Alrisafa, consisting of two screens. And in 2017, another branch was opened with 7 screens in Zayouna Mall at Rasafa known for its grandeur.

Initially this year, a new branch opened in Baghdad Mall at ALKARKH, consisting of 8 screens equipped with the latest technologies that included the Atmos system in the MAX and VIP theatres. Thus, the company has spread its wings wider in the capital city of Baghdad with modern cinema halls on both sides of Baghdad Karkh: Mansour and Baghdad

"We have bought cutting-edge innovation in Indian as well as international multiplexes and yes, the design has had to change tremendously for the same. As architects, we are briefed to pay attention to areas like the ticketing booths, foyer, concessions, etc., where patrons actually wait before they step into the auditorium. Iraqi Cinemas has been a muchawaited project to work on and an important add-on to our journey as we foray deep into the Middle East market."

– Eranna Yekbote Chief Architect ERA ARCHITECTS

branches and Rasafa: Nakheel and Zayouna Iraqi Cinemas has been the sole cinemathat shows the latest releases in Baghdad. It has its noted and

December 2018 - February 2019

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• SPECIAL STORY •

valuable reputation in the city, especially after gaining back the Iraqi families, after a long period of unstable events. And with a concession that serves movie fans with delicious popcorn, nachos, soft drinks, Artists, cultural and official figures praise Iraqi cinema for its technical and customer oriented services.

and he is planning new projects towards other cities and provinces.

Iraqi Cinemas hosts many events and charity activities in addition to showing international releases for the Iraqi people.

•

Supporting local festival film

Zaid Fadhel Jawad, the CEO of Iraqi cinema, is making great efforts to develop and sustain the cinema halls

•

Holding free short movies by the youth

•

Inviting orphans to enjoy movies

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These activities can be summarized as follows:

•

Cooperating with the Department of Cinema and Theatre

•

Supporting the issuance of the annual guide about Iraqi Cinemas which was issued by the critic Mahdi Abbas

•

Supporting the issuance of Adast Alfan newspaper which is a weekly newspaper

•

Issuing a periodical journal specialized in cinema and film shows

•

Participating in the most important international film festivals such as "Cannes International Film Festival", "Berlin International Film Festival", "Venice International Film Festival" and other

• SPECIAL STORY • important international and regional film festivals.

•

Participating in the production of long films with a number of Iraqi producers which is a newly launched project. Iraqi Cinemas took the first step of a thousand mile journey, aiming to cover all Iraqi markets and expand regionally to add a flavour to the cinema industry.

Iraqi Cinemas is now planning a new project in the Iraqi suburbs, with 15 Screens including one IMAX and 4DX cinema right in the heart of Baghdad. It is scheduled to open in 2020. To conclude with, Iraqi Cinemas is considered the market leader with a market share of over 75%.

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• SPECIAL STORY •

STAN LEE

Legend of Marvel Empire Having started out by filling the inkwells at a pulp magazine and boomed up spawning a $11bn juggernaut, the ever-smiling Stan Lee has always been hard at work, marshalling his crack team of writers and illustrators and deploying his supergroup of un-jolly green giants and soulful silver aliens. The recent demise of the legendary Marvel Comics writer, editor, and publisher leaves not just the crazy comic fans but the world in massive grief.

Born Stanley Lieber to Jewish immigrant parents, Lee started out on the bottom rung of the pulp magazine business, filling the inkwells at Timely Comics in New York. He went on to become a brand name, a juggernaut, a oneman industry, with all that this entails. On the page, for public consumption, he was always "Stan the Man" or "Smilin' Stan", at once lovable uncle and creative dynamo. But from backstage came tales of a less edifying alter-ego. It was said that Lee took credit, stole fortunes and relegated key collaborators - such as Jack Kirby and Steve Ditko - to the role of insignificant bit players. Everybody and everything was grist to his mill,

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• SPECIAL STORY • first fuelling and then burnishing his reputation as the most influential popular artist of the 20th century.

Though he initially became famous as a comics writer, Lee's writing is perhaps the least-celebrated aspect of his career and legacy. He's mostly renowned as the co-creator of hugely successful characters like Spider-Man, the Hulk, Thor, and the Fantastic Four, even though he probably had less input into them than his collaborating artists, Steve Ditko and Jack Kirby. Lee was also known for acting as the publisher and public face of Marvel after 1971, a role that led naturally to his numerous cameos in the gigantically successful Marvel films. He became virtually an iconic property himself, best known as a kind of art, rather than as an artist.

Lee's comical career began in 1939 when the 17-year-old took an assistant job at Timely Comics, the predecessor to Marvel. Born Stanley Martin Lieber, he adopted Stan Lee

as a pen name when he started writing comic book stories, and later made it his legal name. His style of scripting - giving the artist a brief synopsis, then returning to nail down the details after the story was drawn - would later be dubbed "The Marvel Method," and offered collaborators and co-creators like Jack Kirby and Steve Ditko enormous creative input into the work. Later, there would be sometimes bitter conflicts about precisely who created - or co-created - which characters, though the work-for-hire nature of their contracts meant that none of them retained the rights.

From student anti-war protests in Spider-Man to anti-Semitism in X-Men, he explored profound themes through the prism of escapist entertainment. Today, the Marvel universe extends across merchandise, theme parks and a seemingly endless assemblage of tent-pole Hollywood blockbusters.

Lee largely moved on from writing long ago, but in appreciating his contributions to comics and the importance of his history, it's worth revisiting his old speech bubbles, where, in spite of time's tumultuous turning, Lee's legacy and the impacton the world of both comic books and entertainment remains vast, enduring and undeniable.

News of his death prompted eulogies all-round the globe but he will surely stay undying through his work for the generations to come further more.

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Reel Cinemas:

First Hotel-Cinema in Dubai

Highlighting Rove Hotels' intrinsic focus on design, the new cinema - Reel Cinemas will build on Rove Downtown's ornate charm with stylised seating and a distinct inner-city vibe - providing an unapparelled level of casual-chic sophistication. With ticket price covering popcorn and a soft drink, the new location is set to be the go-to location for urban travellers and discerning residents, as it screens blockbuster titles as well as alternative content such as football and regional cinema. The opening of Reel Cinemas brings a new dimension to the hospitality industry only to mark the integration of all the leisure choices that modern travellers seek, and reflects the brand values of Rove Hotels to deliver memorable social experiences.

Emaar Entertainment, the leisure and entertainment subsidiary of Emaar Properties, announced that its leading cinema brand, Reel Cinemas, is further expanding its local footprint with a brand-new concept the first hotel-cinema - located in Rove Downtown, the contemporary midscale hotel in Downtown Dubai.

The hotel-cinema will add to the convenience of hotel guests, catering to the needs of contemporary travellers and urban residents.

Rove Downtown is the first hotel under Rove Hotels, a contemporary midscale brand, developed as a joint venture between Meraas and Emaar Properties PJSC.

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• INSTALLS • Highlighting Rove Hotels' intrinsic focus on design, the new cinema Reel Cinemas - Rove Downtown - will build on Rove Downtown's ornate charm with stylised seating and a distinct inner-city vibe - providing an unapparelled level of casual-chic sophistication. With ticket price covering popcorn and a soft drink, the new location is set to be the go-to location for urban travellers and discerning residents, as it screens blockbuster titles as well as alternative content such as football and regional cinema.

Damien Latham, Chief Executive Officer, Emaar Entertainment, the operator of Reel Cinemas, said: "Reel Cinemas is altering preconceptions of what movie-lovers expect from a cinema while diversifying the cinematic offering to suit every mood and occasion. By pioneering innovative trends, we're changing the face of entertainment in the region with the new hotel-cinema concept. We are committed to delivering exceptional entertainment experiences and in taking the region's cinema landscape to the next level."

Olivier Harnisch, Chief Executive Officer of Emaar Hospitality Group, said: "Rove Hotels is for the contemporary traveller who values culturally inspired settings in a vibrant social hub. As the first hotel under Rove Hotels, Rove Downtown has defined its niche in an exceptional location and effortless connectivity to business and leisure destinations in the city. With the addition of the first hotel-cinema, Rove Downtown is raising the bar in its offerings and delivering addedvalue for our guests."

Adon Quinn, Senior Director-Reel Cinemas says 'Reel Cinemas has been at the forefront in pioneering innovative trends and concepts to offer unparalleled cinematic experiences for moviegoers. With the new hotel-cinema concept, we are trying to diversify our offering to suit every mood and occasion. The country's first in-hotel cinema promises guests-residents as well as tourists a casual and a cosy movie experience with plenty of urban elements and charming decor.

Reel Cinemas has also introduced other stellar concepts like Reel Dinein-Cinema; a dine-in cinema experience in collaboration with Celebrity Chef Guy Fieri, Reel Platinum Suites; a luxurious cinema experience with a private lounge and personalised services as well as Reel Junior; a dedicated screen for kids.

Reel Cinemas is dedicated to enhancing the entertainment experience in the region and we will continue to introduce ground-breaking cinema concepts to deliver exceptional experiences and take the region's cinema landscape to the next level.'

Paul Bridger, Corporate Director of Operations of Rove Hotels, said: "The

opening of Reel Cinemas - Rove Downtown by region's leading entertainment provider brings a new dimension to the hospitality industry.

It marks the integration of all the leisure choices that modern travellers seek, and reflects the brand values of Rove Hotels to deliver memorable social experiences. As a social hub that connects the young and trendy, the new addition to Rove Downtown

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• INSTALLS • will further position the hotel as among the first choices for the new generation of travellers."

Scheduled for completion in the first half of 2018, the boutique Reel Cinemas - Rove Downtown will have only 49 seats underpinned by the standards Reel Cinemas have set with state-of-the-art audio-visual technologies. The addition of Reel Cinemas - Rove Downtown to Emaar Entertainment's growing portfolio follows the recent launches of Emaar Entertainment's pioneering VR Park in The Dubai Mall, and Guy Fieri's Kitchen & Bar and Dine-in Cinema by Reel Cinemas at Jebel Ali Recreation Club.

Reel Cinemas - Rove Downtown will also cater to group events and corporate gatherings, with the lobby lounge providing the perfect pre-cinema meeting area, and the relaxed seating and effortless sophistication of the cinema becoming an idyllic location for private functions.

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VOX Cinemas:

Gets Bigger and Better

The Majid Al Futtaim Cinemas' (trading as VOX Cinemas) team has been busy, renovating and enhancing their existing circuit, and entering new territories, most recently Saudi Arabia, Bahrain and Kuwait. Since last being featured in 2015, Cameron Mitchell, CEO, Majid Al Futtaim Cinemas and Majid Al Futtaim Leisure & Entertainment catches up with TheatreWorld yet again but this time with more and exciting updates in store…

With 35 locations totaling 355 screens across the region, including 196 screens in the United Arab Emirates, 15 screens in Lebanon, 47 screens in Oman, 30 screens in Bahrain, 28 screens in Egypt, 18 screens in Qatar, four screens in Saudi Arabia and 17 screens in Kuwait, VOX Cinemas is the Middle East's largest, most innovative and customer focused exhibitor.

currently operates the Middle East's largest cinema screen in the region at the City 101.6 MAX screen in City Centre Deira in Dubai. VOX Cinemas also has the very first and only IMAX with Laser screen in the Middle East, holds the Middle East's exclusive rights to the immersive 4DX experience, and operates KIDS, the very first cinema in the Middle East

dedicated to kids having fun. VOX Cinemas also introduced OUTDOOR, the first open-air VOX Cinemas located on the rooftop of Galleria Mall, and more recently in the Aloft Hotel City Centre Deira.

Offering significant creative and economic stimulus across industries, the Saudi Government's decision to reintroduce cinemas in the Kingdom

In March 2017, the company was delighted to be awarded the Global Achievement in Exhibition award at the CinemaCon convention in Las Vegas hailing VOX Cinemas as a leader in entertainment innovation.

Tailoring every cinema location to the surrounding marketplace and customer preferences, VOX Cinemas offers a mix of cinema experiences including two luxury cinema concepts, the first one being THEATRE by Rhodes which is a collaboration with Michelin-starred Chef Gary Rhodes, and the second one being the much-loved GOLD by Rhodes luxury cinema experience.

Taking the MAX big screen cinema to the next level, VOX Cinemas December 2018 - February 2019

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• INSTALLS • will always be marked as a historic milestone for both the country and wider region. Looking back at when the announcement was first made, our VOX Cinemas business along with other key players welcomed the move and have since then continued to work closely with the Government as part of the Vision 2030 agenda, spearheaded by His Royal Highness Crown Prince Mohammed bin Salman, to support the emergence of creative industries.

As the Middle East's largest cinema operator, we have worked tirelessly, through our VOX Cinemas brand, actively supportingthe Kingdom in this next chapter. We know that the appetite for world-class movie experiences extends across the country which is why we put a SAR 2 billion investment plan in place to cater to these cinemahungry audiences. Opening 600 VOX Cinemas screens in the Kingdom over the next five years, this expansion is a major pillar of a total SAR16 billion investment Majid Al Futtaim is making into Saudi Arabia's retail and leisure sectors.

The Saudi market is full of opportunities and we were honoured to have been chosen as one of the first cinema operators in the Kingdom. An honour that saw VOX Cinemas launch our first multiplex in Saudi Arabia at Riyadh Park.

Featuring four screens located within the largest Magic Planet Family Entertainment Centre in the region, VOX Cinemas Riyadh Park delivers an unparalleled entertainment experience. Content rangesfrom animation to action with our IMAX and KIDS viewing experiences and delivering great moments for everyone.

Over the last few months, our location at Riyadh Park has already witnessed a number of firsts for the Kingdom in entertainment, attracting large audiences to the first 3D film screened with Jurassic World 3D, the hugely popular Ferdinand animated megahit, first Bollywood blockbuster screened with Indian movie Kaala and the first horror movie screened with A Quiet Place.

Supporting the region's film industry, we also got the chance to distribute El Badla in Saudi featuring renowned actor Tamer Hosny, making it the first Egyptian film screened in the Kingdom. Egypt's rich history of producing quality entertainment resulted in a high demand for their product in Saudi Arabia, allowing us to build on our promise to bring new genres of entertainment to this growing market.

The location at Riyadh Park was just the first step, paving the way for the slate of announcements we made this year as part of our ambitious plans to bring unmatched cinema entertainment to the Kingdom.

Extending our footprint into Jeddah, VOX Cinemas is set to open the city's first multiplex at the iconic shopping destination Red Sea Mall in January 2019. Featuring 12 screens, this multiplex will set a new standard for exhibition in the Kingdom, and will

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• INSTALLS • without question become the most popular destination for entertainment in Jeddah.

Working hand in hand with leading property owners in the Kingdom, we also signed a deal with Dar Al Arkan's Al Qasr Mall to operate the new 15-screen multiplex with an integrated Yalla bowling concept is scheduled to open in the first quarter of 2019, which will include VOX Cinemas' signature KIDS and MAX experiences.

Last summer, we announced our largest integrated cinema multiplex in Saudi Arabia at the Riyadh Front.

Featuring 18 screens including MAX, KIDS and our signature VIP concepts, the new multiplex located within the Magic Planet Family Entertainment Centre is set to open in early 2019 and will be the largest multiplex in Saudi Arabia boasting an exciting offering of dining, luxury, lifestyle and fashion. Constant innovation is in our VOX Cinemas DNA and we are extremely excited to be bringing this project, consideredthe first of its kind in the Kingdom, to Riyadh Front.

We are heavily investing in creating an exceptional experience for cinema-goers in Saudi incorporating not just the latest movie content, but also top-quality food and beverage, superior customer service and cutting-edge technology. Our Net Promoter Score platform ensures that we gauge all

our guests' feedback and continue to provide an experience that exceeds their expectations and the market standards.

As part of our strategy, we are looking to grow our VOX Cinemas' footprint in over 10 major cities in the Kingdom with 100 screens due to open by the end of 2019. Bringing our signature concepts to the Kingdom such as IMAX, boasting whole new levels of immersive audio-visual technology, KIDS,

designed to cater to the youngest movie fans, our luxury cinema concept reinventing 'dinner and a movie', and the mega-screen MAX theatres. Our rapid growth in the Kingdom will also see us continue to innovate in the cinema space, with unique concepts new to our VOX Cinemas portfolio in the pipeline for Saudi. The creation of this new leisure industry in Saudi Arabia also means the creation of thousands of job opportunities for Saudi Nationals and we are playing an active role in driving this forward through our business plans. We are working very closely with the Government to introduce best-in-class experiences to Saudi movie fans supported by the development of audio-visual and creative talent across the Kingdom.

Majid Al Futtaim has already announced project investments valued at SAR 16 billion across their mall asset, fashion, leisure, entertainment and retail offerings in the Kingdom of Saudi Arabia. This commitment is expected to create more than 114,000 direct and indirect job opportunities for Saudi Nationals. This is just the beginning of our VOX Cinemas story in Saudi Arabia and we look forward to many more exciting announcements in the weeks and months ahead that will deliver unique movie-going experiences to all residents of all cities across the Kingdom of Saudi Arabia.

December 2018 - February 2019

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Cinepax:

Pakistan's Largest Cinema Chain

Launching the first of its kind movie-viewing space called the Minipax in Pakistan that offers elements like Family Sofa bed, Curve lounges, Dory bean bags as well as comfortable cinema seats, Cinepax thus caters to all age demographics for ultimate comfort and the most thrilling experiences to look forward to.

Cinepax Limited is Pakistan's leading family entertainment company which started operations in 2006, by reviving the cinema business in Pakistan with its first site in Jinnah Park, Rawalpindi. Currently, it operates through 13 locations and 44 screens with 7,400 seats across 9 cities, becoming the only cinema chain with a national network.

Cinepax's promise to Pakistan is to wow the movie-goers by delivering a state of the art entertainment experience and service excellence together and aims to be the

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favourite and the most relied-to entertainment company in Pakistan.

Cinepax located in Packages Mall, Lahore, caters to all age demographics. Adults can enjoy the platinum halls, movie fans can view the biggest blockbusters in the C-Max screen, the biggest screen in the country, and to consider a special add-on, now kids have their own space called Minipax!

Minipax is the first of its kind in Pakistan and is particularly designed for kids, parents and their needs. It

becomes a medium for togetherness for parents and their children from all ages and sizes. With elements like Family Sofa bed, Curve lounges, Dory bean bags as well as normal cinema seats, there is an option for everyone to enjoy the movie.

Minipax also incorporates a mini playground inside the cinema, to which kids can reach from a 10.3 meter slide.

Cinepax is committed to bringing Pakistan, a world-class entertainment in order to revitalize the industry and

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give consumers choice when experience cinema. This is an era of innovation in cinema technology advancements and being the first in bringing the latest CJ4DX to Pakistan, pushes us to a new level of differentiation and sophistication.

Cinepax's business has also expanded into different areas of the entertainment business. Foot Print, are the largest distributors in Pakistan for English content and represents Universal, Paramount, DreamWorks and Fox. Cineflix, beingthe digital services arms of Cinepax is now geared to target 65 million telco customers and recently launched StarzPlay by Cinepax in September 2018. And Excellency Films is a production joint venture that aims to create, promote and distribute Pakistani content. Cinepax, therefore, is renowned for its premium cinema offerings that make every visit a completely fascinating event for all movie-lovers in the region.

December 2018 - February 2019

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CineStar:

Largest Multiplex Cinema in Istria

The cinema was filled to the last row by the movie-goers of this historic coastal town, who are alot delighted with the fact that they finally have the opportunity to enjoy the benefits of modern cinema. Regardless to say that CineStar Pula has three screens, it still tops the list being the largest cinema site in Istria with the widest offer of titles at any given moment. The cinema is fully equipped with Barco laser projectors, and all theatres are equipped with state-of-the-art laser projection technology that will provide the most thrilling experience of watching films on wall-towall screens, along with JBL and Crown sound systems.

CineStar multiplex chain opened the door of the first ever multiplex cinema in Pula, the largest city in and the cultural centre of Istria, and the eighth largest city in Croatia.

The multiplex is part of the newly opened Max City shopping mall. The cinema was filled to the last place by the citizens of this historic coastal town, who are a lot delighted with the fact that they finally have the opportunity to enjoy the benefits of modern cinema - enjoyed watching one of the latest box office hits "Bohemian Rhapsody". Prior to the film showing, the visitors were addressed by Jadranka Islamovic,

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Member of Blitz CineStar Management Board, who said: "We are very pleased that our 15th site in Croatia, the crown of Blitz-CineStar's 15-year investments, has happened in Pula, and we are grateful for your warm welcome. We believe this is the beginning of a beautiful friendship between CineStar and the citizens of Pula, as it happens in every city where we open our cinema."

• INSTALLS • Present at the opening were also all other Members of Blitz-CineStar Management Board - Hans Heinrich Kieft and Hrvoje Krstulovic. On behalf of the Prime Minister of the Republic of Croatia, the opening was attended by Ivan Bubic, State Secretary of the Central Government Office for Public Procurement. Many distinguished citizens of the city of Pula were present as well and enjoyed the company of the wellknown Stars, the mascots of CineStar.

Regardless of the fact that CineStar Pula has three screens, it still tops the list being the largest cinema site in Istria with the widest offer of titles at any given moment. The cinema is fully equipped with Barco laser projectors, and all theatres are equipped with state of the art laser projection technology that will provide the most thrilling experience of watching films on wall-to-wall screens, along with JBL and Crown sound systems.

For those who wish to immerse themselves into a new dimension of entertainment, there is RealD 3D adventure on which to embark, or they can indulge in an extreme film experience with eXtreme - CineStar's special format that guarantees viewers a special experience of the film on a larger screen with a more powerful sound and a more intense experience, thanks to laser

projection and most comfortable leather adjustable seats, including specially designed VIP Relax seats.

The latter not only provides increased comfort, but alsooffer more space, armrest tray tables, and USB phone chargers - but they are also usually positioned in the best viewing area of each theatre.

Pula considerably attains a modern, state-of-the-art cinema being the first five-star cinema in Istria and is evidently distinguished by its unique architectural design, high comfort and sophisticated interior.

December 2018 - February 2019

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• TECHNOLOGY •

Major Cineplex:

First E-sports Theatre in The World Extending its cinema business offering to be more than just a 'Theatre', the first E-sports Theatre is about to be launched in the world ensuring E-sports as an official sport which would encourage gamers to utilize the theatre for their practice sessions and for the later International Stage Competition.

Major Cineplex Group strongly addresses its pace as a leader in Lifestyle Entertainment Business, especially in the era where technology and digital gadgets are the fifth requisites, extending the cinema business to be more than 'Theatre'. The first E-sports Theatre is about to be launched firstly in the world. Majors bound up with Dell Gaming, the World Giant in Computer Equipment for gamers, as Naming Sponsor under 'Dell Gaming E-sports Cinema'. Besides, the leaders in IT Technology and Computer; Intel, Neolution, and True Online also unite for the partnership support.

This joint ensures E-sports as an official sport will encourage gamers to utilize the E-sports Theatre for their practice session and later International Stage Competition.

Narut Jeansanhong, Chief Marketing Officer, Major Cineplex Group PLC. stated, as a leader in Lifestyle Entertainment Business, Major Cineplex Group determine in incorporating the latest development of innovation and technology to Cinema Business, for Thai users to experience the impeccable entertainment service, especially in the Era of Technology and Digital.

Recently bounded up with Dell

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Gaming, the World Leader in Computer Equipment for gamers, for the launch of the first 'E-sports Theatre' in the world, at the forth theatre, Esplanard Cineplex Ratchada under the name, 'Dell Gaming E-sports Cinema'.

The launching of 'E-sports Theatre' is considered to be the significant leap in Cinema Business offering the exclusive experience much more than a theatre, and is expected to expand more outlets. Recently in February, Major Cineplex Group initiated its business extension to Gaming Business for the first time by partnering with IMAX, the World

Leader in Screening Technology, opening the first IMAX VR in South East Asia, at Paragon Cineplex, considered as the first to offer handson experience in Virtual Reality and received great massive responses from Thai and foreign audiences up to 300 people per day.

The 'E-sports Theatre' is designed to be an Entertainment Alternative, underlying Major Cineplex Group as the true leader in Lifestyle Entertainment Industry, as well as the first ideation of theatre in the world, constructed to support the 'E-sports' competition trend, which is estimated to be over 10,000 million

• TECHNOLOGY • Thai Baht in value with 12% growth in Thailand. With the governmental support, the registration of 'E-sports' as the official sport has been approved and appointed as the new sport in Asian Game and Olympics Game in the near future. Major Cineplex Group is very well-prepared in the solutions for Digital Lifestyle of the new generation, marking Thailand as the central market of Esportin Asean.

Dell Gaming E-sports Cinema is the mixed-use theatre, designed to fit the screening as well as E-sports Activities. With the potentiality of 4K Screen, 14.6 x 6.1 meters in size equal to 622 inches TV Screen, Dolby Surround Sound System 7.1, and the stadium seating, it is viable to contain up to the maximum of 60 contestants along with 200 audiences. The E-sports Theatre is expected to create a remarkable experience for E-sports Competition, unlike any other competition stage, due to the optimum quality of visual and sound system.

The service fee for E-sports Theatre comes in 2 types; the all-day pass for 200,000 Baht and the half-day pass for 100,000 Baht, with the time options from 10.00 - 15.00 or 17.00 22.00. The fee is inclusive of all equipment and internet usage.

Anotai Wettayakorn, Regional Director Indochina Dell Asia, stated Dell Gaming and Alienware are very overwhelmed to join with Major Cineplex Group for the opening of Dell Gaming E-sports Cinema, as the centre of E-sports Service to support massive gamers as well as interested peers in computer games to enjoy the E-sports experience and challenging activities and competition to their highest satisfaction. As for Dell, our over 20 years experience in Innovation and PC Gaming, we are gratified to deliver the highly qualified system with the latest technology to help gamers reaching its highest potential in their competition. Dell Gaming E-sports Cinema offers multiple

Global Competition for E-sports Fans.

The venue is also viable to hold the event of community game from Official Thailand Fanclub across all game platforms; i.e. DoTA, Overwatch, PubG, FIFA, and etc., the opening event of Gaming products for special exclusive fans to test and trial demo game on-hands all together in E-sports Cinema. It is the favourable solution for small and medium scale event for E-sports Activities.

gaming equipment in various models from Dell Gaming and Alienware to ensure the exciting experience for users across all sensation; i.e. Laptop Dell G7 Gaming, Desktop Alienware Aurora (R7), Dell 24 Gaming Monitor Screen (S2417DG) and more.

Sontiya Nujeenseng, the President in Distribution of CCG Platform in the Asia Pacific and Japan, Intel Technology Asia Pte Ltd., stated Intel truly value the potential in E-sports market and Gaming in Thailand.

Therefore, the investment in the support of E-sports Gaming Competition in international leagues has long been planned, as well as the creation of the partnership to facilitate the collaboration with partners and the continuous development in technology to deliver the advance gaming experience for gamers. Dell E-sports Gaming Cinema perceived as a great example of Intel in collaboration with partner and elevate the ecosystem in the industry to greatly benefit end-users with mini PC or NUC, Hades Canyon Model, the current smallest gadgets of Intel.

Satien Boonmanun, Chief Executive Officer of Neolution, stated with all mentioned, E-sports Cinema is fully ready to support all offline Tournament Competitions, the selection of Thai contestants for National and Global Stage Competition, as well as the Live of

Thanapoom Parkwisarn, Director and Chief in True Online, True Vision and Convergence, True Corporation PLC., Stated True Online as the No.1 leader in Broadband Internet with the highest coverage in Thailand are gratified to be part of the sponsorship in Fiber Internet in E-sports Cinema using the Gigabit. It is well-informed that E-sports Trend is raging on a global scale as well as in Thailand. Most importantly taken into consideration is the security of Broadband Internet in usage for the online competition at a high standard to ensure the continuity of the live competition. True Online has always been trusted by the Global Game Publishers to support in the competition in Thailand; i.e.

OverWatch, Pub G and etc.

Thailand Sports Community (Thai League) also directs True Online as the major support in Fiber Internet across all of its competitions. This is to encourage the talent in younger generations to shine their ability, as well as to support E-sports contestants for a national representative for Global Round in the future. True Online is considered to be the one and only to offer the special package 'True Fiber Gamer Pro Pack' for E-sports Gamer in particular. The package comes with the highest technology of 1 Gbps for gamers and E-sports contestants, suitable for all practice session and effective competition to reach their highest potential. Lastly, e-sports Cinema is supported by 1 Gbps for national and global stage competition.

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FEW TOPICS DISCUSSED

Changing Trends in Cinema and Entertainment Marketing

Panelists: Rahul Puri – Managing Director, Mukta A2 Cinemas Devang Sampat- Director, Strategic Initiatives, Cinepolis Dharmesh Datta – Vice President & Head Marketing, PVR Group Mohan Umrotkar – CEO, Carnival Cinemas Vikas Suri – Director, Kitchnrama Food Service Equipment Moderator: Saurabh Varma – CMO, Inox Leisure

Overview: The entertainment industry is projected to be more than US$ 62.2 billion by FY25. Over 1200 films are released every year in India and the marketers look for innovative ways to draw the audience to the theatres.

New media is being extensively used to market films. Movie websites, social media, mobile and other tools are new media tools used for increasing revenues. Concession sales are crucial to a movie theatre for it to survive and remain profitable. Concession profits contribute a major percentage

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of a theatre’s profits and a solid concessions strategy ensures long-term business success.

This panel discussion looked at how Indian cinema is marketing films, concessions and other aspects compared to that of the global film marketing and as to how the coming of digital content changed or could change the scenario.

The Complete Marketing Strata Saurabh Varma, in his initial remarks,

pointed on the various myths that are being worked on the marketing concept when compared to the international trade. Comparing diversely on the various new means of promoting a film or marketing that the market trends are out with, it is an evident fact that we still lack to adapt to the changes that the new media has brought in. The traditional ways on following the streaks of either depending on the trailers to be run successfully or advertisements through various mediums or inclusions of a song still play an active role in the world of marketing and ultimately settles down to the basics while there are new means evolved in the market.

The movies are being promoted and marketed in all possible ways but it still lacks the number of people coming to the cinema to watch the movie is still hits the lower scale.

Though new media is emerging on a rapid note yet there are evident differences between what the

filmmaker or the production marketeers perceive to that of what the exhibitors are trying to do.

The recent revolution called “New Media” has created an independent digital universe which is so compelling in its engagement that Saurabh exclaims on how it’s just taken the cinema-going experience to a new height.

With this, Dharmesh adds that the marketing budgets of about 20% to 30% are spent on new media as it is engaging people in their personal space, leading to much more efficient results than that of the conventional media. Data analytics is another sector that has taken the game to a whole new level with detailed peripherals and the genres that the consumer prefers today. The new media has created its own way of reaching out to the consumer beyond the brick and mortar of a physical cinema. Digital media gives you coverage and cross-pollination for which an illustrated example of how Facebook sees the cinema industry as a very unique way of engaging with people was put in.

And the various path-breaking innovation that the technology is breaking today, Devang, having years of experience in the business says there are a lot of new jagrans on marketing and strongly believe in keeping it simple as India is on its peak to increase the count of multiplexes year after year with the single screens phasing by and the new multiplexes coming into the business is still unpredictable.

Operating over 5600 screens 14 countries globally he exclaims that the top 100 screens in terms of admission out of these 5600 for Cinepolis come from India. Getting

the basics right than pumping huge amounts of money into various experimental ways of marketing is something to be focused upon as India in itself gives a huge opportunity to the cinema markets.

The Customer satisfaction score in the biggest marketing tool for the cinema business and must be kept at prime focus in order to deliver the experiences they look for.

Rahul Puri, says there is a lot more competition than there used to be and with the advent of digital platforms like Amazon prime, Netflix etc., certainly means that the highest paying gambit of our audience has more options to look forward to rather than approaching cinemas for the same today. He affirms on how the exhibition centres are required to think strongly about the kind of promotion that they ought to do.

Mohan Umroatkar throws light on the recent inception of Movies Pass.

He says it has been introduced keeping an eye on India as a market as it is very price sensitive. With entertainment being a discretionary expenditure the product has to be good and the same goes for the movie as well. Only then can the exhibitors compel the audience to come to watch the movie as it time invested by the movie-goers that are equally crucial. The operators are placed in tier 2 or tier 3 in the market which is more sensitive in terms of

pricing. In order to bring more audience to the cinemas, the concept of movie card is being introduced where opportunity is given to the audience to come and watch unlimited movies with a minimum rate that the audience as a market prefers. As the statistical growth is rather stunted to more than the average population on going to cinemas products like movie cards would surely encourage the crowd to venture out more towards watching movies regularly. As the price point is the main deterrent for the moviegoers from going to cinemas or not, the infusion of such concepts surely strikes a deal for the same. As this measure is actively taken by Carnival Cinemas, Mohan encourages other exhibitors to make a similar move as well.

Coming back to the food and beverage sections, the classic popcorn and cola are now being side-lined but yet trying to keep up with the competition to many other new variants introduced in the market. Vikas Suri, shares a few facts stating the days are long gone where regular popcorn was sold. Today, the latest buzz lies in ‘NO NUDE POPCORN’. People want something more exciting and there are lots of variants introduced today like siracha popcorn, peri peri popcorn which is rather exciting to munch on along while watching a movie as a

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competition between the cinema exhibitors. He says the popcorn sales alone gives 85% of the margin and more than 50% of the total margin comes only from the food and beverage counters.

Devang states on how efforts are to be put in to indulge into the foreign markets only to get the people coming to cinemas, while it is easier on that note to get the audience coming in India. Things are changing in India as new ways of marketing are set out with loyalty programmes are run giving lots of opportunities to do innovative marketing. The foreign market is rather matured in deterring the data analysis whereas in India it is difficult as it is always unpredictable. Steps are taken to work very hard with the production houses in order to pull people into the cinemas.

Dharmesh, on effective ways of competitive marketing says it mainly depends on the consumer experience that brings them back but very much essential to create that brand recall

for their respective brands with ways through content led marketing keeping the consumer immersed with the brand even beyond the cinema and to some extent, new media is making these innovative plans into reality. Aggregators like Book My Show, Paytm are also helping the ecosystem keep in touch with the new updates as what’s coming next.

Devang claims that experience would eventually win. India being more of a tolerant economy and the consumers being more price sensitive exhibitors need to keep upgrading themselves. On the same note, a new cinema generates higher footfall and this is due to the experience they get and pricing would take a backstab if the cinema does not get its regular upgrade as new innovation comes in time to time. Comparing the conditions five years back, Rahul, who has been innovatively working on concepts like VR, talks on immersive marketing says there will always be a market for static viewing

experience and that will always remain. In addition to that exhibitors must pay attention at the immersive technology quite seriously.

Takeaway A lot of marketing strategies are being executed around mostly in the A-tier metro centres and when talked about B and C tier cities, Exhibitors are seen having put in huge efforts.

Until the movies are not going to set in at regular intervals the people would not be encouraged to come to the cinemas at regular intervals.

Profit prospects could rather fare well if the cinema could expand its business in tier 2 and tier 3 levels of the market as well. B and C tier markets are researched to be very rich markets with enough potential.

With Food marketing breaking the industry trends, One must be sure of the concessional menus to be fairly tempting so as to let the consumers desire to actually taste and try the product.

The Next Generation Disruptive Technologies

Panelists: Dr Don Shaw – Sr. Director Cinema Sales, Christie Digital Senthil Kumar – Co-founder, Qube Cinema Raj Vartak – Director - Cinema Sales, Dolby Labs Nico De Clercq – Director, Commercial Strategy, Cinionic/Barco John Schreiner – Sr. Vice President, IMAX Corporation Sachin R Shetty – Country Head, GDC Technology India Moderator: Thandra Sistla Sriram – Independent Cinema Consultant

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December 2018 - February 2019

Overview: This session will dive deep throwing light on the next generation disruptive digital cinema technologies that are reshaping the cinema entertainment business. The studios and distributors and exhibitors are excited about the role of cloud technology in global cinema distribution along with newer technologies in cinema automation, premium large format,

projection and audio technologies moulding the cinema viewing experience. Join the thought leaders from the entertainment technology industry for an insider’s look into the emerging technologies disrupting everything from the creative process to business models and consumer behaviour.

build a much more efficient projector on the whole. It also retains the capacity to work in an ambient temperature of a typical projection booth at about 25°C. Therefore, this also allows us to save tremendous cost on the projector, as there is no external cooling required to get the lasers down to a sub-ambient temperature

Experiencing Disruption Ever Since Time

Senthil Kumar, known as the person who revolutionized the digital cinema projection space in India says that more change is seen than ever before in the cinema industry ever since digitalization hit the markets over the last 15 or 20 or 30 years. On one side you have the greater advantage of the consistent projection quality with much affordable distribution but on the other side you have the higher costs of digital equipment and what’s worse is the high maintenance and replacement costs and required reinvestments for upgrading the same with newer technologies time to time. But digital cinema is also something that’s allowing a lot more innovation so to be called the digital cinema 2.0. A platform called ‘QubeWire’ is built today that lets one send movies all around the world through the cloud or the internet. As he explains about the cinema Industry being at the cusp of change again from the regular digital cinema projectors to laser-

Talking of disruption, It has been a part of cinemas and has been going on for many years right from the time stereo sound was introduced in cinemas, followed by DTS and Dolby Digital. Sriram further adds that cinema as an industry has been experiencing disruption and to the credit of everybody in this industry the new technologies have been embraced enthusiastically by everyone right from the production houses, distributors, the exhibitors and to the person who’s paying for the ticket.

Don throws light on Christie’s pure RGB laser projectors stating that the exhibitors have choices now which is considered a positive approach.

What Christie has elected to do is build the laser projectors using pure red green and blue lasers. This gives several advantages in terms of the quantity of the laser projectors, colour, performance, contrast and perhaps most importantly in terms of the life of the product. Laser projectors are now built that could last 30000 hours and still retain most of their brightness throughout. On the same note, the aspect that’s really interesting is that laser projectors are made more affordable. The recent study on the first generation projectors, the statistics derived states that the second generation projectors have driven Christie to analyse better cost-efficient projectors. The second generation RGB Laser Technology System uses direct emitting green diodes which is the most expensive colour in a laser projector and these diodes allow to

based projectors, he also states that there’s a huge advantage that LED screens seem to offer with 10 times the brightness. So all of the advantages that seem to offer are towards making the movie-going experience a total recall one, but yet at an incredibly high price and with certain limitations of size and the fixed combination of resolution which might be a little disadvantageous for designing an auditorium.

On the other hand, sharing mutual aims to ultimately get people onto the seats, Raj elaborates on the two major disruptions looked upon. One is improving the movie-going experience and the other is reducing the cost of delivering the respective experience. Indian and worldwide cinema has been greatly resilient to these changes and have taken the changes sportively and moved forward making it better all the time.

As far as Dolby is consumed, it is in the business of improving the experience that people get and is more noted for the audio part of achieving 450 screens of atmos which have been one of the major disruptions but is also helping people enjoy the experience more in cinemas. Dolby is also working on the visual sector of it so that it could offer a complete experience that the customers look for. The Dolby vision for cinema which is the new

December 2018 - February 2019

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generation video format is being introduced, making Dolby cinemas basically lie on essential pillars, ie., Atmos- the best possible, audio experiences that one can get to their cinema, Dolby vision- which is believed to present a picture to the audience where he would find himself being a part of the narration and of course to get the immersive experience to the extent of having the look and feel of the things.

Sachin, further adds that the biggest disruption done in India is the software solution and the case of operations that we have provided with the TMS (Theatre Management Solution) as well as the network operation centre which is already running all over the country. There are over 1000 screens that are running on this platform and hereby GDC intends to take this disruption to the next level because as observed, at some stage, the ease of operations needs to be given to the cinema owners where they have the flexibility to play the film of their choice whenever they feel like.

Introduction to cinema automation 2.0 has been a great innovation wherein this solution comprises of 3 parts comprising of a central server which acts for playback as well as for storage and just one server that plays back the content across 14 screens. A much better part is the latest generation of servers that have been introduced now has an inbuilt memory called the cine-cache which gives the cinema owner the option to store the content as it is being played constantly from that screen if in case there is some kind of problem that he might face during operations. Sachin says GDC has been compatible with any other pause solution that deals with the operational segment. Lastly, he also emphasises on the power management as well as checking the light and sound on screen. This technology will help check and ensure that corrective action can be taken by the technical team.

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December 2018 - February 2019

John says the cinema industry as a whole is facing disruption from the outside with booming home entertainment subscription services like Netflix and Amazon, has impacted global markets on a variable basis. The industry as a whole needs to improve its projection technology, it’s seeding, its experience for the customer which unfortunately at that stage gets a bit expensive to adopt in order to combat against disruptions that are coming from the outside.

Raj says what industry will look at are the returns on investments. So basically in today’s digital world, the exhibitors have got to run if one really want to move ahead and the industry has shown that resilience in terms of adopting the technologies, otherwise, survival of the cinema industry could tough as Netflix will take over if one doesn’t keep improving the experience.

Nico believes that technology has to not only deliver the extra value with much needful competing entertainment options but ideally deliver on the cost side as well. The cost of technology has to be lower and made much affordable. There are a lot of different segments and a lot of experimentation in India. A lot of examples from the very premium to just enough and the technology has to decide on what you aim for on the cost side or the extra value side.

Sachin adds that the quality of display units in telephones or tablets or mobile phones have become so efficient, that there is a burning need to entice the consumers to actually come and watch films in the cinemas.

While there are streaming technologies available today, the experience in the cinema is yet a class apart. There was a stage where constant researching and innovating creative ways was put in to improvise segments like seating and sound about two decades ago. Today in India, exhibitors need to go a step further where they really need to improvise on what they would finally offer the consumers, right from the time they may enter the cinemas to their exit. It has ought to be a wow experience indeed! A lot of feedback from the customers is necessary to understand what sort of operations one would like to have for their respective cinema. Just one strategy cant be relied upon today to fit across all odds in the country.

Takeaway For cinemas to remain relevant, we as a market need to continuously improve the experience and this takes disruptive technology to make it happen. What we need to look at with the next disruptive technology is the affordability. The exhibitors too have to look at what they have in existence and when would be the right time to upgrade the same to the next level.

PREVIEW

10-13 December 2018 Hong Kong

CineAsia continues to be one of the most effective ways to network and do business with theatre owners, managers, buyers, and operators from all over Asia. CineAsia is a convention and tradeshow dedicated to the needs of the movie theatre industry. It brings together the key decision makers from every major, regional and independent theatre circuit with the major International Film Distributors, as well as the manufacturers of products, services and technologies for the movie theatre industry. CineAsia includes screenings of upcoming films, product reel presentations, educational seminars, special events and awards galas. At CineAsia, attendees will get the chance to hear about the current trends and new state-of-the-art technologies in the motion picture industry. Join your cinema exhibition, distribution, and motion picture industry colleagues to network; and see product presentations and screenings of major Hollywood films soon to be released in Asia.

Attendees will also get the opportunity to visit the Trade Show where you will find the latest equipment, products, and technologies to help make your theatre a must-attend destination.

Exhibitors include Manufacturer of Acoustical Fabric: for cinemas, auditorium, banquets; Distributor of imported carpets: for cinema with special stainproof, static control, fire retardant property in nylon, polypropleen, printed and tufted loop pile, cut pile and punched technology; Manufacturer of specialised chair fabric: for cinemahouses specialised in jacquard, plain, knitted and various textures with fire retardant and water replacement property.

Schedule 10 December 2018 •

A Focus on China Program

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Great Pictures, Greater Experience! How CGS Boosts Your Competitiveness -Presented by Jimmy Chen, General Manager, China Giant Screen

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Providing Customized ALPD Laser Solutions:Presented by Yichen Huang, Product Director, CINEAPPO Laser CinemaTechnology (Beijing) Co., Ltd

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HoloSound, the Immersive Audio Authoring and Rendering Technology Conforms to DCI/SMPTE Standard-- Presented by Dr. Ma Shichao, Founder, LEONIS

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FFTC: China's New Fantasy Film and TV Platform-Presented by Zhu Ning, General Manager, Beijing Little Creative InternationalCulture Communication Co., LTD

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A Focus on Indonesia Program

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MPAA Presentation:An overview of the theatrical exhibition market in the Asia Pacific, and the rise of Indonesia as a significant market to watch with interest.

Presented by Mike Ellis, President and Managing Director of the Asia-Pacific Region, MPAA

December 2018 - February 2019

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•

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The Rise of the Sleeping Giant: A presentation on Indonesia as Asia's next big film market with anin-depth look at 212 Warrior as the perspective.

Presented by: Sheila Timothy, Producer, LifeLike Pictures

Exhibitors

Social Trends: Indonesia, the world's fourth most populated country is changing fast andalong with it consumer behaviour is shifting gears with an expected uplift inits middle class by 50 million people over the next five years. Engagement, digital, and omni channel are the buzz words shaping social

•

AQUAMAN: Presentation & Screening by Warner Bros.

Pictures International Product

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Movie Marketing and Exhibition: Presented by Kurt Rieder, Executive Vice President, Theatrical Distribution, 20th Century Fox International Executive Roundtable: Moderator: Julian Marcel, CEO, Webedia Movies PRO Panelists: Mariam El Bacha, CEO, Cinepax Limited; Brian Hall, CEO, Embassy Diplomat Screens andFounding Director, Mtel Thailand; Kurt Rieder, Executive Vice President, Theatrical Distribution, 20th Century Fox International; Niels Swinkels, Executive Vice-President International Distribution, Universal Pictures International

December 2018 - February 2019

Mesbur + Smith Architects

804

NEC Display Solutions

Caiz Optronics

324

Nanjing WEAC MEP Design

610

Camatic Seating

417

Nexgen Fabrics

514

Changzhou Plusrite Specialty Lighting 630

Ningbo Soundking

524

China Film Digital Giant Screen

513

Osram

307

China Film Equipment

615

POSitive Cinema

408

Chongqing Yangyanghang Industrial

527

Preferred Popcorn

121

Christie Digital

201

Pulz Electronics

118

QSC

102

301 & S227

807 S225, S226

Coca-Cola

124

Qingdao Boss

623

Conagra Foodservice

116

Qube Cinema

423

Defeem

401

Screen Solution

106

Seating Spectrum

112 529

Dolby

11 December 2018 •

323

C Cretors & Co.

Cinionic

trends in the archipelago. How will this impact cinema-going in one of the fastest growing cinema markets on earth.

Presented by Gerald Dibbayawan, CEO, Cinemaxx GroupJohn Schreiner, Senior Vice President, Theatre Development, Russia, CIS, Middle East, and India at IMAX Corporation •

Arts Alliance Media

207 & S224, S229-S230

Encore Performance Seating

427

Shanghai (Jiangxi) Jiusen Industrial

FANDER

520

Shenzhen Hony

601

Ferco Seating

225

Shenzhen Intela Laser Technology

813

Figueras Seating

217

Shenzhen San Altar Tech

625

First Audio Manufacturing

501

Shenzhen Timewaying Technology

508

Flexound Augmented Audio

806

Sound Acoustics Interior

119

Foshan Carandi Furniture

517

Spectro Screen

808

Foshan Nanhai Nuogo Seating

617

Strong/MDI Screen Systems

202

Fuyi Acoustics

611

Suministros Kelonik

413

GDC Technology

313

Sydeco Acoustics

613

Gabo Filter

627

TK Architects

Galalite Screens

122

THEATREWORLD

GetD

502

The Guitammer Company

120

Gold Medal

206

Tokiwa

407

Golden Link

206

Unipolar

Guangzhou Leadcom Seating

523

Ushio

Guangzhou Plato New Material

506

Usit Seating

Guangzhou Shuqee Digital Tech

505

Ventura Foods

425

HCBL 3D

810

Visbanc

220

Harkness Screens

216

Vista

101

High Performance Stereo

405

Weaver Popcorn

110

Integ Process Group

305

Wuhu Star Huge Screen

507

JiangSu Burgeree

603

Xiamen XFD

629

Krix

105

Yuyu Lighting

509

Lighting Technologies Intl.

115

Zhejiang Bai Run Technology

602

Maichuang Tianyi

606

Zhongjucehng (Beijing)

609

Mediamation - Rio Asia

327

Zimage Motion

223

Mennel Popcorn

406

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Trade Show

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GDC Technology Presentation

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DTS Presentation

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Hollywood Studios: Global Marketing and the Search for New Audiences Insight into how movie studios in Hollywood use digital platforms to bring movies to new markets and audiences.

222 Pub Bin

628 107 & S223 605

Powster will showcase the latestdigital marketing tools used by over 100 studios and distributors across 30 countries.

Presented by: Ste Thompson, CEO and Creative Director, POWSTER •

Walt Disney Studios Motion Pictures International: Product Presentation & Screening

EVENT CALENDER

2018 •

Paramount Pictures International Product Presentation

Director, Cinema Products, Dolby Laboratories •

12 December 2018 •

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Sustainable Technology to WOW Audiences: Movie-goers enjoy innovation in cinema experience with good movies.

Wealso need to nurture the movie-goers to grow on the innovative cinema experience.

Hence it is imperative that innovative solutions should be practical and sustainable for the continuous development of cinema business. At CineAsia 2018, we shall discuss a few key technologies to Wow audiences; these are HDR, laser projection and Netflix-like technologies for movie theatres to offer a wide variety and a deep assortment of movies without adding operational cost. Presented by Dr. Man-Nang Chong, CEO, GDC Technology Limited and Wim Buyens, CEO, Cinionic Best in Class: Presented by Morgan Cha, General Manager, Head of Marketing, Lotte Cinema; Brian Hall, CEO, Embassy Diplomat Screens & Founding Director,Mtel Thailand

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Universal Pictures International Product Presentation & Screening

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CineAsia Trade Show

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Laser Illuminated Display Technologies: Science Becomes Art: As next-generation laser cinema systems come to market join us for a Christie content demonstration on how laser & the cinema experience may evolve.

Presented by Brian Claypool, Vice President Product Management Cinema

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Dolby Laboratories: Presented

by Jed Harmsen, Senior

•

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Christie: Christie believes technical training adds measurable value. To equip a sales force, engineers and projectionists with the skills and knowledge they need to be more effective and more efficient. Presented by Mina Elraheb, Systems & Solutions Training Manager Paramount Pictures International Screening of Bumblebee Twentieth Century Fox International Product Presentation

13 December 2018 •

E-Sports Presentation: Discussion with Dolby Laboratories on E-sports

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A Focus on International Distribution

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Regional Presentations: Participating Studios: Bona Films, China; uniFrance films and Creative Europe, France; Lotte Cinemas, Korea; Huayi Brothers, China; Wanda Pictures, China

10-13 DECEMBER CINEASIA HONG KONG www.cineasia.com

2019 MARCH FICCI FRAMES MUMBAI, INDIA www.ficci-frames.com

1-4 APRIL CINEMACON LAS VEGAS, USA www.cinemacon.com

9-11 MAY CHINA THEATER & CINEMA GUANGZHOU, CHINA www.gtcff.com

17-20 JUNE CINEEUROPE BARCELONA, SPAIN www.cineeurope.net

AUGUST AUSTRALIAN INTERNATIONAL MOVIE CONVENTION GOLD COAST, AUSTRALIA www.movieconvention.com.au

Award Presentations 27-28 AUGUST

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Comscore's Asia-Pacific Box Office Achievement Award: Walt Disney Studios Motion Pictures International'sAvengers: Infinity War

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Motion Picture Association (MPA) Asia-Pacific Copyright Educator (A.C.E.): Masakazu Kubo, Japan

KINO EXPO ST. PETERSBURG, RUSSIA www.kinoexpo.ru

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Exhibitor of the Year: Joe Chang, Ambassador Theatres

1-4 OCTOBER

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Distributor of the Year: Fu Ruoqing, Huaxia Film Distribution Co. Ltd.

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Icon Award: Bill Kong, Edko Films

BIG CINE EXPO MUMBAI, INDIA www.bigcineexpo.com

18-20 SEPTEMBER

EXPOCINE SÃO PAULO, BRAZIL www.expocine.com.br

14-17 OCTOBER SHOWEAST FLORIDA, USA www.showeast.com

December 2018 - February 2019

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REVIEW

22-25 October 2018 Miami, Florida Yet another power-packed convention that brought executives together from across the country to create the best movie experience possible!

ShowEast, one of the movie industry's biggest networking events, is a special expo and convention that brings people from the industry together to celebrate cinema. With immense networking opportunities, dedicated social areas, fun-filled events, including the opening night reception, lunch and breakfast on the floor, ShowEast was more than a tradeshow.

The convention featured a range of exclusive product presentations and screenings from both Independent and Major Hollywood studios to help you make important programming decisions. Powerhouse seminars and presentations offered valuable insight from top executives on the latest industry trends and concerns; while the EXPO experience offered delegates a glance at the latest and newest technologies, entertainment, services, comforts,

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December 2018 - February 2019

and conveniences to make their theatres must-attend destinations.

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Bingham Ray Spirit Award: Tim League, Alamo Drafthouse

Highlights

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Al Shapiro Distinguished Service Award: Mark Borde, Entertainment Studios Motion Pictures

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Salah M. Hassanein Humanitarian Award: Chris Aronson, 20th Century Fox

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Dan Fellman Show "E" Award: Neil Campbell, Landmark Cinemas Canada

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Company presentations

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Panel discussions

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Marketing Trends

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Screening & Expo

Award Presentations •

Innovator Of The Year: ScreenX

F U T U R E

R E L E A S E S

A glimpse of movies coming soon‌ Mowgli: Legend of the Jungle

Mary Poppins Returns

Production Netflix

Production Walt Disney

Director Andy Serkis

Director Rob Marshall

Starring Christian Bale, Cate Blanchett

Starring Emily Blunt, Lin-Manuel Miranda

Genre Action, Adventure

Genre Fantasy, Musical

Once Upon a Deadpool

Aquaman

Production 20th Century Fox

Production Warner Bros.

Director David Leitch

Director James Wan

Starring Ryan Reynolds, Josh Brolin

Starring Jason Momoa, Willem Dafoe

Genre Action, Adventure

Genre Action, Adventure

Spider-Man: Into the Spider-Verse

Bumblebee

Production Sony Pictures

Production Paramount Pictures

Director Bob Persichetti

Director Travis Knight

Starring Shameik Moore, Liev Schreiber

Starring Hailee Steinfeld, Pamela Adlon

Genre Action, Animation

Genre Action, Sci-Fi

December 2018 - February 2019

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F U T U R E On the Basis of Sex

Production Open Road Films

Director Mimi Leder

Director Brad Furman

Starring Felicity Jones, Armie Hammer

Starring Johnny Depp, Forest Whitaker

Genre Drama, Biography

Genre Drama, Crime

Polaroid Production Annapurna Pictures

Production Dimension Films

Director Karyn Kusama

Director Lars Klevberg

Starring Nicole Kidman, Tatiana Maslany

Starring Kathryn Prescott, Mitch Pileggi

Genre Thriller, Action

Genre Horror

Replicas

Escape Room Production Entertainment Studios

Production Sony Pictures

Director Jeffrey Nachmanoff

Director Adam Robitel

Starring Keanu Reeves, Thomas Middleditch

Starring Taylor Russell, Deborah Ann Woll

Genre Thriller, Sci-Fi

Genre Thriller

Renegades

December 2018 - February 2019

City of Lies

Production Focus Features

Destroyer

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R E L E A S E S

The Upside Production STX Motion

Production STXfilms

Director Steven Quale

Director Neil Burger

Starring J.K. Simmons, Sullivan Stapleton

Starring Bryan Cranston, Kevin Hart

Genre Action & Adventure

Genre Comedy

F U T U R E A Dog’s Way Home

R E L E A S E S Cold Pursuit

Production Columbia Pictures

Production Lionsgate

Director Charles Martin Smith

Director Hans Petter Moland

Starring Edward James, Alexandra Shipp

Starring Liam Neeson, Emmy Rossum

Genre Drama, Family

Genre Action

Glass

What Men Want Production Universal Pictures

Production Paramount Players

Director M. Night Shyamalan

Director Adam Shankman

Starring Bruce Willis, Samuel L. Jackson

Starring Taraji P. Henson, Tracy Morgan

Genre Thriller, Action

Genre Comedy

Miss Bala

The Prodigy Production Sony Pictures

Production Orion Pictures

Director Catherine Hardwicke

Director Nicholas McCarthy

Starring Gina Rodriguez, Matt Lauria

Starring Taylor Schilling, Jackson Robert Scott

Genre Drama, Thriller

The LEGO Movie 2: The Second Part

Genre Thriller, Horror

Isn’t It Romantic

Production Warner Bros

Production New Line Cinema

Director Mike Mitchell

Director Todd Strauss

Starring Chris Pratt, Elizabeth Banks

Starring Rebel Wilson, Liam Hemsworth

Genre Comedy, Action

Genre Comedy, Romance

December 2018 - February 2019

TW-61

F U T U R E Alita: Battle Angel

Production RSVP

Director Robert Rodriguez

Director Aditya Dhar

Starring Rosa Salazar, Christoph Waltz

Starring Vicky Kaushal, Yami Gautam

Genre Action, Sci-Fi

Genre Action, Drama

Manikarnika – The Queen of Jhansi

Production DreamWorks

Production Zee Studios

Director Dean DeBlois

Director Krish

Starring America Ferrera, Gerard Butler

Starring Kangana Ranaut, Taher Shabbir

Genre Action, Animation

Genre Drama, History

The Accidental Prime Minister

Super 30

Production Bohra Bros

Production Phantom Films

Director Vijay Ratnakar Gutte

Director Vikas Bahl

Starring Anupam Kher, Akshaye

Starring Hrithik Roshan, Mrunal Thakur

Genre Biography, Drama

Genre Biographical

Ek Ladki Ko Dekha Toh Aisa Laga

Zero

December 2018 - February 2019

Uri

Production 20th Century Fox

How to Train Your Dragon: The Hidden World

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R E L E A S E S

Production Red Chillies

Production Fox Star Studios

Director Aanand. L. Rai

Director Shelly Chopra

Starring Shah Rukh Khan, Anushka Sharma

Starring Anil Kapoor, Sonam Kapoor

Genre Comedy, Romance

Genre Drama, Romance