Serving Arizona Members of The Church of Jesus Christ of Latter-day Saints
March – April 2019 • Vol 45 • No 2 • Est 1975
To Guide Us In These Latter-Days! President Russell M. Nelson Visits Arizona Saints - Page 9
Photo courtesy of The Church of Jesus Christ of Latter-day Saints
LIGHT THE WORLD Giving Machines Vend Out Thousands of Dollars For Local Charities By Robin Finlinson
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A Giving Machine in Gilbert, AZ.
Photo by Robin Finlinson
his past Christmas season, Church leaders again invited us to “Light the World.” Events began with a worldwide day of service and ended with a special Sunday worship service. Each week in between featured a different theme with different ideas for how we could “Light the World” by following the Savior’s example of love and service. The concept came about from a question asking “How would Jesus Christ celebrate His own birthday?” says Jeff Taylor, Executive Creative Director of Bonneville Communications (Boncom). “And we came up with this campaign called ‘Light the World,’ which is essentially
celebrating the birth of Jesus Christ by emulating His life.” Later, while continuing to work under the direction of the Church’s Missionary Department to promote the campaign, the Boncom Creative Team secured an old vending machine, fitted it with cards and dressed it with Light the World banners. It looked nice, but public property owners were understandably skeptical about granting it space. Finding a downtown Salt Lake City holiday home took time. A week before Thanksgiving 2017, a Joseph Smith Memorial Building patron
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