Fresh Focus – 2023 edition

Fresh Focus

2023 edition

INSIDE LOOK

at

nutrition that works

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a review of AIM nutritional products

BarleyLife

BarleyLife Xtra

CoCoa LeafGreens

Gluten-free, Kosher, Non-GMO, Vegan

Gluten-free, Non-GMO, Vegan

Non-GMO, Vegan

Juice powder of young barley leaves

18 different fruit and 3 sources of cocoa plus vegetables including juice nutritious greens including juice powder of young barley leaves powder of young barley leaves

Serving size: 4 grams

Serving size: 4.5 grams

Serving size: 4 grams

Take twice per day

Take twice per day

Take twice per day

Tastes like fresh greens

Tastes like cherry-apple greens

Tastes like chocolate with a hint of greens

Includes kelp and brown rice oligodextrin

Includes kelp and brown rice oligodextrin

Includes arugula, kale, Swiss chard, spinach and broccoli sprout powders

Powerful antioxidants such as SOD, lutonarin and saponarin

18 mg of vitamin C from acerola cherries

Provides quercetin and kaempferol

1 gram of sugar per serving

1 gram of sugar per serving

0 grams of sugar per serving

22 mg of chlorophyll per serving

22 mg of chlorophyll per serving

400 mcg of sulforaphane per two servings

Similarities Vegan Contain chlorophyll Alkalizing Grown without the use of pesticides, herbicides or fungicides 2

Non-GMO Contain juice powder of young barley Contain Superoxide Dismutase (SOD) Contain naturally occurring enzymes

BarleyLife

GLUTEN FREE

NON GMO VEGAN

Young barley leaves are remarkably rich in nutritious and functional ingredients that include natural vitamins, minerals, enzymes, chlorophyll, antioxidants and phytonutrients.

BarleyLife captures this vast array of plant-based components in a leaf juice powder. bit.ly/BGIngredients

No Double Dipping!

Innovations in night harvesting, cold processing and spray drying of barley grass have created the most nutritionally beneficial BarleyLife to date.

Harvesting crops of young barley leaves from only one seeding ensures their optimal nutritive value in BarleyLife.

The Oxidative Stress Reducer

Excess production of free radicals called reactive oxygen species overwhelms antioxidant defense, creating oxidative stress. This results in damage to DNA, cells, organs, etc. Superoxide dismutase is both an enzyme and a powerful antioxidant that defends the body against free radicals, particularly reactive oxygen species. BarleyLife is a super source of superoxide dismutase.

Around 75 percent of the chlorophyll content in plants is type A—the primary pigment that captures sunlight for photosynthesis. Accounting for the other 25 percent, chlorophyll B is an accessory pigment that passes collected sunlight to chlorophyll A. Both chlorophyll A and B have antioxidant properties. bit.ly/ChlorophyllAB

Each 4-gram serving of BarleyLife contains 22 mg of chlorophyll.

At the core of every chlorophyll molecule is magnesium.

Chlorophyll NOT Chlorophyllin

Many supplements that claim to provide chlorophyll actually contain chlorophyllin: a semi-synthetic concoction of sodium copper salts derived from chlorophyll.

BarleyLife delivers the real thing: natural plant chlorophyll. bit.ly/SyntheticChlorophyll 3

BarleyLife Xtra

joined the AIM product lineup in 2005, offering an optional taste of BarleyLife that includes a healthy variety of nutritious fruit and vegetable powders.

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Each BarleyLife Xtra serving weighing 4.5 grams contains the same amount of barley leaf juice powder as a 4-gram serving of BarleyLife.

GLUTEN FREE

NON GMO VEGAN

In just one tablespoon of BarleyLife Xtra, you get the concentrated nutritive value of over 6 cups of young barley leaves.

The 18 fruits and vegetables puts the Xtra in this blend of nutrition.

Ideal for

Provides an array of gluten-free vitamins, including A, B2 food intake (riboflavin), B9 (folate), C and K. All of the vitamins are plant-produced, giving your body a natural source of these essential nutrients.

Apples and cherries create the natural fruit flavor of BarleyLife Xtra.

Protective Antioxidants

The Sweet Choice

It’s easier to get some people to enjoy the nutritional benefits of barley grass when you sweeten the offer. Only 1 gram of naturally existing sugar from plant-sourced ingredients gives BarleyLife Xtra its sweetness without any added sugar.

Fruits and vegetables contain a diverse number of plant-based antioxidants that guard against damage from free radicals.

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CoCoa LeafGreens

NON GMO

The abundant and diverse source of plant nutrients in CoCoa LeafGreens includes over 700 compounds from cocoa beans, which provide a particularly rich source of antioxidants in the flavonoid family. This polyphenol class of phytonutrients includes cocoa’s flavan-3-ols that protect and nurture your body. bit.ly/CocoaFlavanols VEGAN

Delivering more go-to nutrition that works, AIM’s exclusive blend of green leaves, broccoli sprouts and cocoa beans gives CoCoa LeafGreens powder an impressive nutritional edge over the competition.

The Powders in CoCoa LeafGreens Dutch Cocoa Organic Cacao Organic Cocoa

Barley Leaf Juice Arugula Leaf Kale Leaf Spinach Leaf Swiss Chard Leaf Broccoli Sprout

Eighteen healthy male volunteers who drank a flavanol-rich cocoa drink performed better during physiological and cognitive challenges than those who didn’t. The randomized, double-blind within-subject acute study conducted in 2020 over two visits at the University of Birmingham linked improved cerebral oxygenation with the brain-boosting results. bit.ly/CerebralCocoa

A triple blend of cocoa powders gives CoCoa LeafGreens its natural chocolate flavor that appeals to people of all ages. It’s chocolaty without the sugar and fat found in most chocolate confections and beverages.

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RediBeets

GLUTEN FREE

NON GMO

VEGAN

The concentrated juice powder of beets makes it easy to get supplemental nutrition from these incredibly nourishing root vegetables without having to cook or juice them. Just mix 1 teaspoon of RediBeets in 4 oz (120 ml) of water and drink this beverage twice daily. If you are athletically inclined, take up to 4 teaspoons in 10 oz (300 ml) of water once a day.

Relax: It’s Vegetable Nitrate

Beets contain a sizable source of nitrate (NO3) that once ingested becomes part of a conversion pathway, first transforming into nitrite (NO2) and then converting to nitric oxide (NO). Nitric oxide naturally enhances circulation by relaxing and widening blood vessels. This inner relaxation supports healthy blood pressure levels. Each 4-gram serving of RediBeets contains 72 milligrams of beet nitrate that contributes to this pathway of relaxation.

Known to fight inflammation and play a role in lowering homocysteine levels, betaine is also a lipotrope that helps reduce fat accumulation in the liver.

3 Beet Bs

bit.ly/BeetBetaine

The Beets in RediBeets

Color

The color of beets makes them one of the rare fruits and vegetables with an inner, dark red hue. It’s created by the presence of betacyanins, one of the plant pigments known as betalains, which also provide antioxidant activity and inflammation fighting properties. This coloring gives beets different nutrients and phytonutrients than those found in produce of other colors.

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bit.ly/BeetBetacyanins bit.ly/BeetBetalains

Betaine Betalains Betacyanins

Taste and Aroma

The earthy taste and aroma of beets is the result of an organic compound called geosmin, which means earth odor. Produced primarily by soil-dwelling, good bacteria, geosmin may protect vegetables against predators. It is not known if beets are able to produce their own geosmin or simply absorb it from the soil. bit.ly/GeosminB1 bit.ly/GeosminB2

Just Carrots GLUTEN FREE

NON GMO

VEGAN

The Root of All Orange Plants produce vegetables from their leaves, flowers, seeds and stems as well as their roots. Such is the case of the carrot, a popular root vegetable known for its distinct color, taste and healthy benefits. Just Carrots gets to the root of this “orange” nutrition in a cold-pressed, juice powder that delivers antioxidants, enzymes, minerals, vitamins and phytonutrients, notably carotenoids.

Plants synthesize yellow, red and orange pigments called carotenoids, which are also protective antioxidants. Beta-carotene is the carotenoid that gives carrots their orange color. What’s more, it’s a phytonutrient that the body converts into an essential nutrient for staying alive: vitamin A. One 12-gram serving of Just Carrots delivers 6,370 micrograms of beta-carotene. bit.ly/Carotenes2

What’s in a Name?

The English word for carrot comes from the French language: carotte. The combination of the Greek word beta and the Latin word carota gave beta-carotene its name. Just Carrots gets its name from what it provides: just carrots.

from just carrots

Did you know . . . ?

In the 1800s, a German pharmacist by the name of Heinrich Wackenroder was using plant chemistry to search for a medicine that would destroy parasitic worms when he discovered carotene in carrot juice. This phytonutrient is just one of over 25,000 produced by plants. bit.ly/Carotenes1 7

AIM

SPORTS PACK

GLUTEN FREE

NON GMO

The focus of nutrition in the supplemental trio that makes up the Sports Pack is to help you energize, replenish and recover.

VEGAN

Energize

• Peak Endurance literally supplements your body with energy from adenosine

triphosphate (ATP), which is singled out as the energy molecule that powers your cells.

• RediBeets delivers a sizeable source of vegetable nitrate that enhances energy production in your body.

• ProPeas gives you pea protein that is slowly digested for a long-lasting source of

Replenish

IZ ERG E N PLENIS RE H

R VE

E

energy.

• Peak Endurance counteracts ATP deficiency by replenishing your body’s own supply, which also declines with age.

• RediBeets helps to boost your levels of nitric oxide, enhancing blood flow that transports replenishing nutrients and oxygen required by your body.

• ProPeas replenishes the building blocks of your

REC O

muscle tissue with a healthy vegan source of protein.

Recover • Peak Endurance’s PEAK ATP® has been shown to assist the recovery time following physical activity.

• RediBeets’ beet juice can have a positive effect on recovery of muscle function and performance between sessions of exercise.

• ProPeas contributes to protein synthesis, a process that repairs and grows muscle tissue, enhancing muscle recovery post-exercise.

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For supplemental support that buoys your fitness goals, take advantage of three exceptional forms of exercise and sports nutrition available in the Sports Pack from AIM.

Herbal Fiberblend

NON GMO

VEGAN

Herbal Fiberblend’s Combination of Psyllium and Herbs Helps:

• maintain digestive health • cleanse the colon and remove toxins promote regularity and a thorough • evacuation of waste maintain healthy blood sugar and • cholesterol levels by increasing •

soluble fiber intake reduce hunger pangs between meals

Did you know … ?

Since ancient times, psyllium (Plantago ovata) has been used in India and China for a variety of ailments, including constipation and diarrhea.

Near the end of the twentieth century in North America, psyllium gained prominence as a fiber supplement. The seeds of the plant are covered in fiber-rich husks, which are removed in flat-stone mills that crush the seeds to separate the fibrous coating. Psyllium husks provide a super source of supplemental fiber. bit.ly/PsylliumFacts Fiber is one of the dietary nutrients required for good health, yet it is associated with underconsumption due to low intakes of vegetables, fruit and whole grains.

bit.ly/FiberDeficiency

Each 7-gram serving of Herbal Fiberblend Raspberry or Unflavored powder provides 5 grams of fiber to supplement your intake of this important nutrient. Herbal Fiberblend Capsules provides 3 grams of fiber per serving.

Cleansing Herbs The USA & Canada formulations contain:

Hibiscus Alfalfa Shavegrass (Horsetail) Rose Hips (Dog Rose) Pumpkin Seed (Butternut squash seed)

Irish Moss Marshmallow Passionflower Capsicum (Cayenne Pepper) Mullein Slippery Elm Violet Witch Hazel In addition, the USA formulation contains: Yucca, Black Walnut, Oatstraw, Licorice and Cascara Sagrada* * Canadian Members can take Herbal Release for a source of Cascara Sagrada 9

Frame Essentials

Now Formulated with a Plant-Based Source of Glucosamine Frame Essentials is a vegan dietary supplement that supports joint health with 4 effective ingredients:

1.

2.

3.

4.

GLUTEN FREE

NON GMO

Glucosamine Sulfate Glucosamine Hydrochloride Boswellia Extract Methylsulfonylmethane (MSM)

VEGAN

Joints take a beating over a lifetime and can end up causing discomfort and pain. The natural nutrition in Frame Essentials targets these movable parts to help them function as smoothly as nature intended.

Cartilage is the protectively durable and flexible tissue that connects your joints and prevents bone ends from rubbing against each other. To build and repair cartilage, your body produces an amino sugar called glucosamine. As we age, our bodies make less of this essential joint compound, making glucosamine supplementation a practical option for repairing cartilage damage.

Essential Questions Answered Does Frame Essentials contain shellfish?

No. Both forms of glucosamine now used in Frame Essentials are derived from a bacteria fermentation of non-GMO corn.

Is there any corn remaining in the glucosamine?

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No. Although the source material for the bacteria fermentation process is nonGMO corn, the derived glucosamine goes through an intensive purification process, resulting in no corn being present in the final product.

Can children and pregnant women take Frame Essentials?

There should be no reason for children to be using this product.

Pregnant women should consult a health care practitioner.

Can I take Frame Essentials with other AIM products?

Yes. You may experience positive synergy between Frame Essentials and other AIM products.

Proancynol 2000

Each capsule of Proancynol 2000 releases a sizeable number and diverse variety of free-radical scavengers from a combination of seven antioxidant-rich ingredients: alphalipoic acid, grape seed extract, green tea extract, N-acetylL-cysteine, rosemary extract, selenium and tomato extract.

Inner Stress

GLUTEN FREE

NON GMO

Antioxidants

help to improve the performance of the immune system by reducing oxidative stress. bit.ly/ReduceOS

Antioxidants from the Inside and Outside

Endogenous antioxidants are those produced by your body. Exogenous antioxidants come from food and dietary supplements such as Proancynol 2000.

Even when you have little or no stress in your life, your body is always under the threat of oxidative stress, an inner condition created when there are more destructive free radicals than defensive antioxidants to deactivate them.

Creating and Destroying Free Radicals

Breathing, eating and exercising are a few everyday actions that introduce free radicals into the body. The degree to which these volatile molecules are able to injure DNA, cells, organs, etc. depends on the number and diversity of antioxidants. Preventing a chain reaction of damage by donating electrons to free radicals, antioxidants effectively destroy their destructive nature. Supplemental antioxidants from Proancynol 2000 contribute to the deactivation of free radicals.

Plant-based antioxidants are types of phytonutrients that protect your body from free radical damage. Proancynol 2000’s diverse variety of plant-based antioxidants are sourced from grape seeds, green tea, rosemary and tomatoes.

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BioVivify can enhance the health of your skin, hair and

nails with a combination of six replenishing ingredients: astaxanthin, L-proline, glycine, L-lysine, biotin (vitamin B7) and vitamin C.

Key Benefits and Features • Reduces facial fine lines • Supports collagen synthesis • Protects collagen from oxidative damage • Supports skin hydration and smoothness • Enhances skin elasticity • Reduces hair breakage and split ends GLUTEN FREE

NON GMO

VEGAN

• Boosts keratin production • Improves rough cuticles

BioVivify /bio-VIV-ify/ The name of this dietary supplement combines the word bio meaning “life” and a derivative of the word vivificare, which in late Latin means “restore to life.” BioVivify bestows life renewed for your hair, nails and skin.

Astaxanthin

Pronounced asta-ZAN-thin, astaxanthin is BioVivify’s primary ingredient. This potent antioxidant is a redpigmented member of the carotenoid family that provides diverse health benefits.

Sourcing Astaxanthin

Located in the Pacific Northwest, the AstaReal® company extracts astaxanthin from non-GMO, freshwater microalgae. Technicians handpick single cells of microalgae to grow cultures of quality cells that are nurtured in AstaReal’s fully enclosed, indoor photobioreactors. Under high illumination, the algae breaks down its green chlorophyll, turning it into red, astaxanthin-rich cells.

Using a 100 percent solvent-free extraction method, the astaxanthin is isolated and concentrated into the finest source available for BioVivify.

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AstaReal® astaxanthin is the most clinically studied brand. Using servings of 2 to 12 mg of astaxanthin daily, six clinical studies demonstrated that astaxanthin increases collagen production and synthesis, supports skin hydration and smoothness, enhances skin elasticity and reduces fine lines. Each BioVivify serving provides 6 mg of AstaReal® astaxanthin. bit.ly/AstaReal_Astaxanthin

Salmon get their orangey, pinkish or reddish color from the consumption of small, algae-eating crustaceans. In the USA, the average yearly intake of astaxanthin from salmon is only 11 mg.

One canister of BioVivify provides 180 mg of astaxanthin!

Collagen’s Amino Acids and Vitamin C

Collagen is a protein that plays a pivotal role in skin structure and function. The amino acids L-proline, glycine and L-lysine and vitamin C are essential for the synthesis of collagen. The alpha-chain structures in collagen require the presence of L-proline and glycine while vitamin C is a cofactor in the hydroxylation of alpha chains, providing structure for collagen. L-lysine contributes to collagen’s tensile strength.

The Astaxanthin-Vitamin C Connection

Fibroblasts are specialized cells that synthesize collagen. Working synergistically, astaxanthin and vitamin C optimally protect fibroblasts from the oxidative damage caused by reactive oxygen species (ROS), a type of free radical that contains oxygen.

Tominaga et al. Food Style. 2009; 21 13(1): 84-86.

BioVivify’s inclusion of vitamin B7, also known as biotin, can stimulate the production of keratin in your hair and increase the rate of wb.md/3O1ClLA hair follicle growth.

BioVivify represents AIM’s very first nutricosmetic, an ingestible health product that enhances the function and appearance of hair, nails and skin from the inside out.

For additional hair, skin and nail benefits, take AIMega and BarleyLife along with BioVivify.

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GarlicAIM

Garlic Bulb, Black Garlic and Alpine Wild Garlic

Key Benefits and Features • • • •

May help maintain cardiovascular health Provides all the benefits of regular garlic and more May increase immune health Exhibits antioxidant activity

Garlic Compounds

Garlic contains two primary organosulfur compounds credited with providing health benefits: L-cysteine sulfoxides and γ-glutamyl peptides. L-cysteine sulfoxides generate allicin, a chemical compound that gives garlic its distinctive odor and taste.

The γ-glutamyl peptides are even higher in wild garlic leaves than in the bulbs, giving GarlicAIM’s combination of garlic leaves and two types of bulbs a healthy edge over the competition. bit.ly/Garlic_OSCs

Genus Allium The botanical name for garlic is Allium, originating from Latin.

GarlicAIM contains three types of garlic. Two are Allium sativum in two forms: the common bulb and black fermented bulb. The third type is Allium ursinum: wild garlic leaves.

This unique combination delivers all the health benefits of garlic and more.

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GLUTEN FREE

NON GMO

VEGAN

As far back as 3000 B.C., garlic was used for cooking food and medicinal purposes.

Today, the recognition of beneficial compounds in garlic make GarlicAIM a supplemental choice for cardiovascular health.

CellSparc 360

CellSparc 360’s combination of hearthealthy coenzyme Q10 (ubiquinone), fish oil (omega-3) and palm oil (vitamin E) creates a dietary supplement that supports cardiovascular health.

GLUTEN FREE

NON GMO

First isolated in the 1950s, coenzyme Q10 was initially called Q-275, the Q indicating quinone.

This naturally occurring quinone was then termed ubiquinone because it is ubiquitous: found in all tissues of the human body.

The Enzyme-Coenzyme Connection Enzymes are proteins that help activate or speed up essential chemical reactions in your body.

Coenzymes such as coenzyme Q10 (CoQ10) are molecules that enhance the functions of enzymes.

However, coenzymes are not permanently altered after assisting enzymes in chemical reactions, so they can be recycled by your body.

bit.ly/UbiquitousCoenzymeQ10

Your heart consumes a lot of energy, being a muscular organ that continuously pumps blood throughout your body.

CellSparc 360 supports the energy needs of your beating heart by delivering CoQ10, an essential compound required for energy production.

bit.ly/CoenzymesUnaltered

Anti-Aging

Although your body manufactures CoQ10, levels of this antioxidant decrease exponentially with age. CellSparc 360 replenishes the CoQ10 lost through the aging process.

CoQ10 is a fat-soluble, antioxidant compound that must be present in the inner mitochondrial membrane of your cells for the conversion of carbohydrates and fats into energy: adenosine triphosphate (ATP).

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wholesome, high-quality nutrition

Distributed exclusively by:

Published by The AIM Companies™ 3923 E. Flamingo Avenue Nampa, Idaho 83687 USA 1-800-456-2462 aimonline@aimintl.com theaimcompanies.com 6320E

Printed in the USA

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