AllisonMcGill_listingPresentation_v2

Seek and you shall find.

01

ABOUT ALLISON MCGILL

02

SELLING YOUR HOME

03

THE POWER OF THE AGENCY

ALLISON MCGILL

ABOUT

Allison McGill 206.390.9591 Allison.McGill@TheAgencyRE.com

Allison McGill is a seasoned real estate broker known for her grounded, empathetic approach and unwavering dedication to client service. With years of experience helping buyers and sellers navigate the Greater Seattle and Eastside markets, Allison ensures that every client—regardless of price point or property type— receives white-glove service with heart.

What sets Allison apart is her natural ability to connect. Clients consistently describe her as easy to work with, highly responsive, and a true advocate throughout the process. A skilled negotiator and clear communicator, she brings both calm and confidence to every transaction, guiding her clients with integrity and care.

Allison also brings a unique international perspective to her work. With personal ties to Canada, particularly the greater Vancouver area and its suburbs, she is a trusted resource for cross-border clients relocating to or investing in the Pacific Northwest.

Whether you’re a first-time buyer, seasoned investor, or moving internationally, Allison McGill is the broker who makes the process feel effortless–often enjoyable.

WHAT TO EXPECT WHEN YOU WORK WITH ME Clear Communication Creative Marketing Strategies Stellar Negotiation

Notable Sales

15106 NE Woodland Pl

Woodinville

$1,660,000 SOLD PRICE

5

BEDROOMS

2.5

BATHROOMS

3,630 SQFT

Notable Sales

9626 174th Pl NE

12623 NE 95th St

$2,510,000

$2,180,000

5

5

Redmond

SOLD PRICE

Kirkland

SOLD PRICE

BEDROOMS

BEDROOMS

2.5

3.75

BATHROOMS

3,100 3,100 SQFTSQFT

BATHROOMS

3,311 SQFT

Testimonials “Allison sold our home with care, ease, and complete peace of mind.”

Allison McGill sold our home with care, ease and peace of mind- this is an understatement!

She really is the best realtor and person. The care she puts into her clients is tailored and special. Because of Allison’s prompt work we purchased a new home suddenly. This created urgency in selling our home. Her ability to communicate clearly and quickly allowed us to sell our home within two weeks while maximizing our sell price. She has years of knowledge and many resources making her stand out above the rest. I’d highly recommend Allison and look forward to working with her again.

“Allison is the perfect balance of professional, knowledgeable, and genuinely caring.”

Working with Allison McGill has been an absolute pleasure. She is the perfect balance of professional, knowledgeable, and genuinely caring. Allison takes the time to truly listen, understand her clients’ needs, and guide them through the process with patience and clarity. She pays close attention to detail, communicates clearly, and makes sure every step feels manageable.

“Allison is professional, kind, understanding and always available to answer questions.”

Allison is top notch! She has handled 4 transactions for me now and I wouldn’t trust anyone else. She is professional, kind, understanding and always available to answer questions.

02 SELLING YOUR HOME

Luxury isn’t a price, it’s an experience.

AND WE’VE REKINDLED THE ART OF WHITE-GLOVE SERVICE AT EVERY PRICE POINT.

Anticipating our clients’ needs and going the extra mile is just our standard. Our strategy is simple: Everyone gets the red carpet treatment.

Selling Your Home

Marketing Your Property Every property has a unique story, and we’re here to tell it in an unforgettable way.

The Agency’s full-service creative division excels in the art of marketing and branding real estate, having positioned some of the world’s most iconic properties. We custom-tailor marketing strategies to make each listing compelling and relatable.

Of course, we are competing, and that means every edge matters. We’ll make sure your home is positioned properly so prospective buyers can immediately understand why it’s special—and why it’s the perfect fit for them.

MARKETING

The Agency full-service creative division excels in the art of marketing and branding real estate, having positioned some of the world’s most iconic properties.

WE CUSTOM TAILOR MARKETING STRATEGIES TO MAKE EACH LISTING COMPELLING AND RELATABLE.

Masterful design and powerful storytelling— all in a day’s work.

Print & Digital Collateral SAY GOODBYE TO THE ONE-SIZE-FITS-ALL MARKETING STANDARD. The Agency’s full suite of print materials and digital assets allows your property’s individual character and personality to shine. We create tangible touchpoints that leave a lasting impact long after a prospect’s first interaction with a property.

Distribute the custom brochure to qualified buyers.

Create a listing sheet takeaway with property details and information.

Run a video campaign featuring property footage.

Curate social media-specific posts and videos.

Create custom postcards for direct mail campaigns.

Defining Your Buyer We use comparative analysis, hyper-local feeder market trends, the price point, and details of your home to determine the most likely buyers. We’ll then create a targeted plan to get your property in front of them and their brokers.

Global Listing Syndication By partnering with Properstar, we syndicate our listings through 70+ portals across 40+ countries, putting each property in front of a vast and engaged audience. Properstar, the world’s largest global property platform, connects sellers and buyers through an extensive network of qualified agents.

What does this mean for our clients? Maximum global exposure for your listing. After all, increased demand means a better opportunity to price and sell your home at its greatest potential value.

Lead Generation I don’t wait for buyers to come to us. I go to them. By leveraging technology to capture prospective buyers, I identify leads from multiple sources and use data-driven insight to determine who is qualified to buy and when.

Print & Digital Advertising My method: Tell a story to the people who are most likely to buy the house.

Our in-house media team makes it fast to place effective advertising campaigns across digital platforms while measuring data and success to continuously improve campaign efficacy. We use this to place smart print ads in the publications that resonate best with our likely buyers.

Finally, our relationship with the leading real estate advertising team at RealForce allows me to ensure your curated placement with intentional targeting.

Whether digital or print advertising, my campaigns provide maximum exposure and ensure our listings stand out from the crowd.

Fitting in was never The Agency’s style.

Email Strategy DEPLOY A TAILORED EBLAST TO TARGETED RECIPIENTS AND CLIENTS IN THE AREA AND FROM A CAREFULLY IDENTIFIED PROSPECT LIST. DEPLOY A SERIES OF TARGETED “JUST LISTED” EBLASTS TO MY DATABASES, WHICH INCLUDE BROKERS, ACTIVE CLIENTS AND TRUSTED REFERRAL NETWORKS. REACH BROKERS WHO HAVE HAD RECENT TRANSACTIONS IN THE AREA AND COMPARABLE PRICE POINTS. TARGET BROKERS WHO SERVICE OUR FEEDER MARKETS. REACH POTENTIAL BUYERS FROM OUR NETWORK OF IN-MARKET CONTACTS. CONTACT PREVIOUS CLIENTS ACTIVE IN MY REFERRAL NETWORK.

Social Media Strategy In addition to leveraging The Agency’s regional social media channels, I’ll work to gain exposure on The Agency’s global account, leveraging our position as one of the mostfollowed brokerages in the world to put your listing centerstage. Based on your target buyer, I’ll determine the proper platform, tactic and timing to showcase your home, creating exceptional content around your property and strategically sharing it in accordance with industry best practices.

Targeted, thoughtful, strategic.

We use powerful analytics and data science to guide our digital campaigns and ensure we reach the right buyers at the right time. Today’s buyers are the most knowledgeable and tech-savvy in history. Your brokerage and your agent should be too.

Pricing Strategy IT’S AN ART AND A SCIENCE. The right agent has a deep understanding of the local market, neighborhood differentiators and the detailed factors that set a property apart. I go beyond selling four walls and focus on selling a lifestyle. My expertise informs a strategy that drives competitive pricing aimed at generating the most activity from buyers and brokers. Voilà.

Service-First Approach NEVER WAIT, NEVER WONDER. Our boutique approach promises concierge-level service from beginning to end, from listing to closing. I’m a full-time agent because you deserve full-time attention. From pricing strategy to orchestrating the right timing, your best interests are at the core of everything we do.

03 THE POWER OF THE AGENCY

Everything is better in red.

LET US SHOW YOU WHY

We use our boutique approach, creative marketing, cutting-edge technology and unforgettable client service experience to place the world at your front door.

Unlike traditional brokerages, The Agency fosters a culture of collaboration. Behind me is the knowledge and resources of an entire global team. By working together, we can offer our clients better representation and a true competitive edge.

After all, more of the same is never an option.

REAL ESTATE WITH REAL NUMBERS

$16B+

2X AS PRODUCTIVE

IN GLOBAL SALES

AS THE AVERAGE AGENT

The Power of

TOP LUXURY BROKERAGE, MOST INNOVATIVE BROKERAGE & MOST INNOVATIVE MARKETING CAMPAIGN INMAN’S 2022-2025 GOLDEN I AWARDS

7 Years

#13

INC. 5000 FASTEST-GROWING PRIVATE COMPANIES

REAL TRENDS 500 LIST OF TOP RESIDENTIAL BROKERAGES

#4

5 YEARS

AMONG REALTRENDS TOP 50 FIRMS IN AVERAGE SALES PRICE

BY SIDES AT $2.5M

FINANCIAL TIMES :ONE OF THE AMERICAS’ FASTEST GROWING COMPANIES

Our Reach We’re the industry’s leading boutique global luxury brokerage.

From Aspen to Beverly Hills, the Hamptons to Mallorca, our global Rolodex has some impressive names and locations. We continue to showcase the power of The Agency brand across the world’s most sought-after markets, choosing the best agents in the industry to represent every destination.

After all, those agents’ clients could be your buyer. It’s the power of having a truly global collaborative network behind your listing.

16 Countries 155+ Offices 1 CONNECTED GLOBAL NETWORK UNITED STATES MEXICO CANADA TURKS & CAICOS CAYMAN ISLANDS BAHAMAS DOMINICAN REPUBLIC THE NETHERLANDS PORTUGAL SPAIN PANAMA JAMAICA

Marketing a Lifestyle A modern aesthetic with an out-loud appeal.

Our in-house design, content and brand strategy teams are at the forefront of intentional, effective marketing and design. From splashy campaigns to targeted tactics, our established marketing acumen has made our brand a household name. And by consistently connecting to our global community, people proactively come to us to live in luxury. In other words, your buyer is already our biggest fan.

Collaborative Culture KNOW THIS: I’M NOT GOING IT ALONE AS YOUR AGENT. The Agency takes care of its agents, so we can take care of you. As your personal, local market expert, I’m backed by a global team of professionals. The same team that marketed and sold the Playboy Mansion and some of the world’s most incredible trophy properties represents you.

Magazine Designed and directed by our in-house creative and public relations team, The Agency Magazine is our inspired perspective on life and luxury, showcasing our properties to a global audience.

The Red Paper Annual Market Report Each year, The Agency produces an international market and wealth report encompassing the most recent data, research and insights on the global real estate market, consumer spending and luxury market trends, along with projections for the following year. The Red Paper comprehensively explores real estate activity in our diverse markets, diving deep into shifts in home-buying patterns, buyer demographics, home design, ultra-high-net-worth (UHNW) activity and more.

The Good Kind of Traffic

THEAGENCYRE.COM A GLOBAL PLATFORM

Real estate marketing is all about the digital footprint —and that’s our specialty.

TheAgencyRE.com receives 5.8M+ visits per year. Savvy buyers worldwide can easily shop our listings and connect with our team from the comfort of their smartphones—bringing properties fingertip close. Mobile and global, as promised.

GLOBAL BRAND PRESENCE

Public Relations Reach THE POWER OF THE MEDIA IS IN THE PALM OF OUR HANDS. Our in-house, bi-coastal Public Relations team keeps everyone talking about The Agency and our properties. They hold long-standing relationships with some of the world’s most influential journalists, prominent influencers and tastemakers.

They ensure we’re always part of the conversation.

A BI-COASTAL TEAM BASED IN MAJOR U.S. METROS 2,000 PRESS PLACEMENTS ANNUALLY

Hundreds of articles in The Wall Street Journal, The New York Times, Los Angeles Times, Architectural Digest, Robb Report, Mansion Global, San Francisco Chronicle and more

Social Media Prominence Being the world’s most-followed residential brokerage certainly has its perks.

Our agents leverage our strategy to promote their properties and engage with buyers worldwide. Social media has evolved into a driving force of global real estate sales. Our dedicated social media strategists study trends and algorithms to enhance content performance and drive our digital strategy.

OUR FOLLOWING

One of the World’s Most-Followed Residential Brokerage on Social Media

176,000K

AVERAGE GLOBAL IMPRESSIONS PER POST

51%

INCREASE IN DIRECT-REFERRAL TRAFFIC ON INSTAGRAM YEAR OVER YEAR

Followed by Verified, High Profile Clientele including C-Suite Execs, Athletes, Celebrities and Influencers

REFERRAL NETWORK

Relocation Department Someone in your corner, in every corner of the world.

The Agency’s in-house Relocation Department captures leads for our listings from all over the world. They nurture relationships with global companies and brokers to find prospective buyers. And when our clients are relocating, they ensure The Agency brand of turnkey concierge service wherever life may take you.

Ensure your home is picture-perfect and poised to sell with The Agency ReFrame.

Amplify the appeal of your home with no upfront cost.* Offered in partnership with the team at Notable, this service paves the way for you to pursue essential updates and design enhancements that speak the language of luxury.

1. APPLY IN MINUTES FROM ANY DEVICE 2. RECEIVE ACCESS TO AN UNSECURED PERSONAL LINE OF CREDIT, UP TO $50,000 3. REPAY EASILY AT CLOSING

Let’s discuss how this program can help maximize your home’s value in today’s market, based on industry trends and evolving buyer preferences.

READY TO SELL? YOU’RE READY FOR REFRAME. *Origination fees are assessed in accordance with applicable state law based on the borrower’s primary residence. If applicable, the origination fee will be deducted from the available credit upon first draw and is only charged if the borrower draws loan funds.

Core Services EXPERT GUIDANCE AND EXCEPTIONAL SERVICE BEFORE, DURING AND LONG AFTER THE TRANSACTION. The Agency has curated a family of real estate Core Service providers to offer everything you need during the home buying and selling journey. Streamlining transactions for our clients with a simplified process, we have you covered throughout every step of the transaction life cycle with our vetted partners—from home inspection, home mortgages and title insurance to home warranty, moving services and private wealth management. It’s all in our wheelhouse.

Philanthropy WHEN WE GIVE, YOU GIVE. Our agents come together in every market to advocate for their communities. They support a wide range of charitable organizations to make a difference locally and globally. The Agency’s official charity partner, Giveback Homes, is committed to creating social change by building homes for families around the world. By working with one of our agents, you immediately become part of our community and philanthropic mission.

A MESSAGE FROM OUR LEADERS

To us, real estate isn’t just business.

It’s personal.

We can talk about the market conditions, the statistics and the technology all day. And yes, we have that down to a science.

But we want to talk about what really matters.

When it comes down to it, real estate is and always will be a very personal experience. Each property tells a story. A real estate agent’s job is to bring that story to life. To find the buyer ready to craft the next chapter.

Real estate is about people serving people. That connection should never disappear—and you can count on The Agency to keep that connection going strong. You wouldn’t open your front door to just anyone, would you? Neither would we.

Welcome to The Agency. Make yourself at home.

Mauricio Umansky FOUNDER & CEO

Rainy Hake Austin PRESIDENT

Billy Rose

FOUNDER & CHIEF CULTURE OFFICER

206.390.959 | Allison.McGill@TheAgencyRE.com | TheAgencyRE.com