18 Point Inner Way | Listing Presentation

18 POINT INNER WAY LISTING PRESENTATION MARCH 2026

Table of Contents 01 MEET THE TEAM 02 THE AGENCY 03 MARKETING & PR 04 CASE STUDIES 05 MARKETING PLAN

01

MEET THE TEAM

Welcome To The Family The Agency is a full-service real estate brokerage pairing boutique local services with the vast resources of an entire global team.

Each agent is empowered by the team’s collective knowledge and international network to offer our clients a true competitive edge.

Behind the sale of each property, no matter how large or small the transaction, is a world-class sales and marketing team. Unlike traditional brokerages, we capitalize on the strength of the whole to offer our clients better representation and an extensive global reach.

Mauricio Umansky FOUNDER AND CEO

Mauricio Umansky is the Founder and CEO of The Agency, a billion-dollar brokerage that utilizes world-class technology and innovative marketing strategies to assist agents and their clients in achieving their real estate goals. Since its inception in 2011, the firm set out to create an industry-disrupting model that would redefine the business and foster a unique culture rooted in the core philosophy of collaboration. In its ten years, The Agency has done that and much more.

Mauricio has achieved nearly $5 billion in real estate sales and holds the distinction of selling the most homes in the country priced above $20M. He has represented some of the world’s most noteworthy properties, including the Playboy Mansion, the first house in L.A. to sell above the $100M mark, Walt Disney Estate, and residences owned by Michael Jackson, Michael Jordan and Prince. Mauricio and The Agency also represent some of the world’s top developers and resort brands, including One&Only, Rosewood, and The Ritz-Carlton. Together with his team, Mauricio is noted as one of the highest producing agents by The Wall Street Journal’s REAL Trends annual list, and has been ranked #69 on Swanepoel’s 2023 Power200, a prestigious list of top real estate executives in the U.S. With solid infrastructure and a renowned brand that is featured on international television shows including Million Dollar Listing Los Angeles, The Real Housewives of Beverly Hills and most recently, Buying Beverly Hills on Netflix, The Agency has grown to over 85 corporately-owned and franchise offices and over 1,500 agents across the U.S., Canada, Mexico, the Caribbean and Europe. Poised for further expansion with like-minded partners in strategic markets, The Agency was recognized by Inman as a top luxury brokerage, noted by The Financial Times as one of America’s Fastest Growing Companies and has ranked among Inc. 5000’s list of fastest-growing private companies in the country for five consecutive years.

Mauricio recently published The Dealmaker, now available in bookstores around the country. He is also a proud member of The Young Presidents Organization (YPO),an influential and world-renowned business networking organization. His philanthropic work includes serving as a board member for Giveback Homes, an organization dedicated to building homes for families in need, and supports The Children’s Hospital of Los Angeles and the National Breast Cancer Association.

+ MAURICIO UMANSKY

Career Highlights CLOSED NEARLY

CLOSED

$5 Billion

$350 Million

WORTH OF REAL ESTATE

WORTH OF REAL ESTATE IN 2025

SOLD MORE HOMES OVER

$20 Million THAN ANYONE IN THE U.S.

TOP AGENTS IN THE U.S.

TOP 25 AGENTS IN HOLLYWOOD

SHOWBIZ REAL ESTATE ELITE

EY ENTREPRENEUER OF THE YEAR, GREATER LA

SWANEPOEL POWER 200

SALES

Maurico Umansky Top Sales ADDRESS

SALE PRICE

ADDRESS

SALE PRICE

Beverly Hills Residential Project Playboy Mansion 822 Sarbonne Road The Walt Disney Estate Beverly Hills Confidential Santa Barbara Confidential 777 Sarbonne Road Broad Beach Parcel 60 Beverly Park Malibu Parcel 864 Stradella Road 918 N. Roxbury Drive 1627 E. Valley Road 1201 Laurel Way 837 Greenway Drive 11490 Orum Road 1201 Laurel Way 200 Delfern Drive 438 N. Faring Road 1023 N. Roxbury Drive 1691 Crespi Lane Beverly Park Confidential 10771 Bellagio Road 1006 Lexington Road 27 Beverly Park Terrace 720 N. Alta Drive 46 Beverly Park Circle 1232 Sunset Plaza Drive 1741 Correa Way 910 N. Foothill Road 1036 Summit Drive

$130,000,000.00 $100,000,000.00 $75,000,000.00 $74,000,000.00 $72,500,000.00 $70,000,000.00 $45,760,000.00 $42,500,000.00 $40,000,000.00 $39,500,000.00 $39,000,000.00 $36,000,000.00 $35,000,000.00 $33,000,000.00 $32,349,582.90 $32,250,000.00 $31,000,000.00 $30,000,000.00 $30,000,000.00 $28,750,000.00 $28,000,000.00 $27,750,000.00 $27,600,000.00 $26,750,000.00 $26,725,000.00 $26,324,000.00 $25,150,000.00 $23,980,000.00 $23,750,000.00 $23,700,000.00 $23,000,000.00

414 S Cliffwood Avenue 755 Sarbonne Road 2571 Wallingford Drive 44 Beverly Park Circle 1013 Roxbury Drive 167 S. Rockingham Avenue 11507 Orum Road 1302 Collingwood Place 12835 Parkyns Street 979 Bel Air Road 22 Beverly Park Terrace 2709 Vista Oceano Lane 330 S. Mapleton Drive 75 Beverly Park Lane 7 Country Oak Lane 8325 Hollywood Boulevard 355 S. Mapleton Drive 600 Oakville Cross Road 212 Vance Street 254 Bel Air Road 661 Doheny Road 332 N. Bel Air Road 1307 Sierra Alta Way 333 S. Mapleton Drive 9520 Hidden Valley Road 565 Perugia Way 8 Beverly Park 1135 Rivas Canyon Road 910 N. Rexford Drive 201 Avondale Avenue 8927 St. Ives Drive

$22,500,000.00 $22,375,000.00 $22,000,000.00 $22,000,000.00 $21,000,000.00 $20,833,500.00 $20,500,000.00 $20,200,000.00 $19,715,787.00 $19,650,000.00 $19,600,000.00 $19,500,000.00 $19,500,000.00 $19,300,000.00 $19,000,000.00 $18,825,000.00 $18,800,000.00 $18,500,000.00 $18,500,000.00 $18,100,000.00 $17,800,000.00 $17,650,000.00 $17,500,000.00 $17,250,000.00 $17,000,000.00 $16,550,000.00 $16,525,000.00 $16,500,000.00 $16,455,000.00 $15,850,000.00 $15,400,000.00

Valene Pires MANAGING DIRECTOR | MARTHA’S VINEYARD SPECIALIST

A proud Martha’s Vineyard native, Valene brings a deep-rooted connection to the island and a refined, client-focused approach to real estate. With over 15 years of experience in luxury hospitality and customer service, she is known for delivering a seamless and highly personalized experience for every client she represents.

Raised on Martha’s Vineyard, Valene offers invaluable local insight and a genuine appreciation for the island’s unique character and lifestyle. Her father, originally from Portugal, was one of the island’s first stone masons and the founder of P&P Masonry, contributing to many of the Vineyard’s distinctive homes and landscapes. This heritage has given Valene a lifelong appreciation for the craftsmanship and architectural beauty that define the island.

Today, Valene works closely with buyers, sellers, and renters seeking to navigate the Vineyard market with confidence. Known for her professionalism, attention to detail, and thoughtful service, she is committed to guiding clients through every step of the process with discretion, care, and expertise.

SALES

The Agency Top Sales ADDRESS

CITY

Padaro Lane

Carpinteria

The Manor

Holmby Hills

10231 Charing Cross Road

Holmby Hills

301 N. Carolwood Drive

Holmby Hills

Playboy Mansion

Holmby Hills

28060 Sea Lane Drive

Malibu

Confidential Estate

Beverly Hills

10671 - 10693 Chalon Road

Bel Air

Robert Lane

Beverly Hills

822 Sarbonne Road

Bel Air

355 N. Carolwood Drive

Bel Air

49 Beverly Park

Beverly Hills

3620 Sweetwater Mesa

Malibu

1028 Ridgedale Drive

Beverly Hills

330 Mapleton Drive

Holmby Hills

2188 Mandeville Canyon Road

Brentwood

2571 Wallingford Drive

Beverly Hills

642 St Cloud Road

Bel Air

630 Nimes Road

Bel Air

6970 Wildlife Road

Malibu

609 E Channel Road

Santa Monica

777 Sarbonne Road

Bel Air

1655 Fernald Point

Montecito

10231 Charing Cross Road

Los Angeles

Broad Beach

Malibu

02

THE AGENCY GLOBAL REACH

Everything is Better in Red Let Us Show You Why We use our boutique approach, creative marketing, cutting-edge technology and unforgettable client service experience to place the world at your front door.

Unlike traditional brokerages, The Agency fosters a culture of collaboration. Behind each one of our agents is the knowledge and resources of an entire global team. By working together, we can offer our clients better representation and a true competitive edge.

160+

15

OFFICES

COUNTRIES

$108B

3,500+

TOTAL SALES

AGENTS

The Agency Global Reach OFFICES

ARIZONA Scottsdale ARKANSAS Bentonville CALIFORNIA Alamo Berkeley Beverly Hills Brentwood Calabasas Carmel Corona del Mar DTLA Healdsburg Laguna Beach La Jolla Los Altos Los Gatos Malibu Marin Pacific Palisades Palm Desert Pasadena Santa Barbara Sherman Oaks South Bay Studio City Venice Woodside COLORADO Aspen Boulder Denver Grand Junction Steamboat Springs Telluride CONNECTICUT New Canaan Fairlfield FLORIDA Miami Florida Keys Fort Lauderdale Naples Northwest Florida Beaches Orlando Palm Beach Sarasota GEORGIA Atlanta Savannah

HAWAII Maui Oahu

OREGON Bend Portland

IDAHO Boise Coeur d’ Alene

SOUTH CAROLINA Hilton Head

INDIANA Indianapolis KENTUCKY Louisville MARYLAND Frederick MASSACHUSETTS Boston Cape Cod Martha’s Vineyard MICHIGAN Birmingham MONTANA Bozeman Big Sky NEVADA Las Vegas Henderson Reno NEW JERSEY Hoboken NEW MEXICO Santa Fe NEW YORK Brooklyn East Hampton Fire Island Gold Coast New York City North Shore South Shore The Hamptons Westchester NORTH CAROLINA Charlotte OHIO Cleveland OKLAHOMA Oklahoma City Tulsa

TENNESSEE Chattanooga Nashville TEXAS Austin Dallas Frisco Houston Rockwall San Antonio Tyler Waco UTAH Nephi Park City Salt Lake City Saint George VIRGINIA Chesapeake Virginia Beach WASHINGTON Bainbridge Island Camano Island Port Townsend Seattle Vancouver WASHINGTON D.C. D.C. Metro

CANADA Brant County Downtown Toronto Edmonton Fort McMurray Halifax Kelowna Laval Montreal Muskoka Niagara North Vancouver Oakville Ottawa Outaouais, Quebec Saskatoon North York Toronto West Victoria Waterloo Region West Vancouver White Rock York Region YorkvilleYorkville Montreal Outaouais

MEXICO La Paz Los Cabos Puerto Vallarta Punta de Mita Riviera Maya San Miguel Todos Santos Mexico City Valle de Bravo THE CARIBBEAN The Bahamas Cayman Islands Dominican Republic Turks & Caicos Jamaica CENTRAL AMERICA Costa Rica Panama Nicaragua

EUROPE Amsterdam, The Netherlands Lisbon, Portugal Cascais, Portugal Vilamoura, Portugal Mallorca, Spain Marbella, Spain Costa Blanca North, Spain Barcelona, Spain Madrid, Spain Palma Mallorca, Spain

The Power of The Agency Top Luxury Brokerage INMAN’ GOLDEN I AWARDS | 2022-2025

7 Years

INC. 5000 FASTEST-GROWING PRIVATE COMPANIES

#1

AMONG REALTRENDS TOP 50 FIRMS IN AVERAGE SALES PRICE BY SIDES AT $2.5M

3 Years

FINANCIAL TIMES: ONE OF THE AMERICAS’ FASTEST GROWING COMPANIES

#1

REALTRENDS 500 LIST OF TOP RESIDENTIAL BROKERAGES

The Agency Global Reach SOCIAL

One of the most-followed RESDIENTIAL BROKERAGES IN THE WORLD

885,000+ TOTAL CONTACTS FOR THE AGENCY EDIT

513,000+ INSTAGRAM FOLLOWERS

4.9M TOTAL OVERALL ACCOUNT IMPRESSIONS MONTHLY

110,000+ YOUTUBE SUBSCRIBERS

Top Views by Country 1. UNITED STATES 2. BRAZIL 3. UNITED KINGDOM 4. CANADA 5. INDIA

28M+ YOUTUBE VIEWS

The Agency Global Reach THEAGENCYRE.COM

5.8M+ VIEWS PER YEAR

483,334 VIEWS PER MONTH

40+ COUNTRIES WE ARE SYNDICATED TO

70+ SYNDICATION PORTALS THROUGH PROPERSTAR

03

MARKETING & PR

Marketing a Lifestyle A modern aesthetic with an out-loud appeal.

We appeal to your potential buyer by establishing our brand as a household name.

Through industry-leading resources and luxury publications, we consistently connect to the community with our acumen for luxury living.

The Agency full-service creative division excels in the art of marketing and branding real estate, having positioned some of the world’s most iconic properties.

WE CUSTOM TAILOR MARKETING STRATEGIES TO MAKE EACH LISTING COMPELLING AND RELATABLE.

Masterful design and powerful storytelling—all in a day’s work.

GLOBAL BRAND PRESENCE

Public Relations Reach THE POWER OF THE MEDIA IS IN THE PALM OF OUR HANDS. Our in-house, bi-coastal Public Relations team keeps everyone talking about The Agency and our properties. They hold long-standing relationships with some of the world’s most influential journalists, prominent influencers and tastemakers. They ensure we’re always part of the conversation.

A BI-COASTAL TEAM BASED IN MAJOR U.S. METROS 2,000+ PRESS PLACEMENTS ANNUALLY

Hundreds of articles in The Wall Street Journal, The New York Times, Los Angeles Times, Architectural Digest, Robb Report, Mansion Global, San Francisco Chronicle and more

Recent Media Hits PUBLIC REL ATIONS

Spotlight THE AGENCY JOURNAL

Global Weekly Newsletter The blogs are included in our global e-newsletter, sent to over 885,000 active, HNW subscribers each week.

Performance by Numbers Instagram THE AGENCYRE •

Followers: 513K

•

Monthly Averages:

Facebook

• Impressions: 4,400,000 • Accounts Reached: 657,000 • Content Engagement (Likes, comments, shares, saves): 106,000 • Profile Visits: 48,000 • Follower Growth: 1,300 • Threads Followers: 47K (total)

•

Followers: 44K

•

Monthly Averages: • • • •

Impressions: 4.1 million Reach: 213,000 Total Engagement: 2,100 Pages Views: 2,700

• Mauricio Followers (@mumansky18): 822K • Farrah Brittany Followers (@farrahbritt): 729K • Alexia Umansky Followers (@alexiaumansky): 587K • The Umansky Team Followers (@umanskyteam): 30.8K

LinkedIn

X

TikTok

•

Followers: 33,700

•

Followers: 14K

•

Followers: 83,000

•

Monthly Averages:

•

Monthly Averages:

•

Monthly Averages:

• Page Views: 5,500

• Impressions: 4,400

• Video Views: 200,000

• Unique Visitors: 2,300

• Engagement: 178 Clicks

• Profile Views: 3,100

• Content Engagement (Likes, comments, shares): 611

• Retweets: 120

• Likes: 7,200

• Likes: 630

• Comments: 109

The Agency Magazine Designed and directed by our in-house creative and public relations team, The Agency Magazine is our inspired perspective on life and luxury, showcasing our properties to a global audience.

Print Distribution In addition to being mailed directly or hand-delivered to our clients and list of UltraHigh-Net-Worth (UHNW) individuals, the piece is on display in and distributed from The Agency’s 145+ offices in the world’s most affluent markets.

Private Jet Distribution This exclusive publication is carried in the private planes of Hera Flight, a renowned leader in private aircraft charter services.

Digital Distribution Featured on the home page of The Agency’s website (TheAgencyRE.com), which has an average of 5.8M visitors per year—and growing. It is also directly emailed to a highly targeted list of The Agency clientele and featured in our weekly newsletters, which reach an affluent audience of 885K+.

Social Media

The digital edition is heavily promoted on social media, where The Agency is one of the world’s most-followed residential brokerages, with 513K+ Instagram followers.

Activation & Experiential The Agency partners and hosts numerous VIP agent and client events throughout the year where our magazine is on display and shared with guests. Past events have included the Hampton Classic, The Agency’s Global Forum, F1 VIP activations, The Real Deal showcase and more. It’s handdelivered to clients by our agents, who are among the top-producing real estate professionals in the country and each issue is placed within our offices and office storefronts in some of the world’s most affluent destinations.

04

CASE STUDIES

CUSTOM PROPERTY BRANDING

The Stahl House

LOS ANGELES, CALIFORNIA

CUSTOM PROPERTY BRANDING

Robert Lane

BEL AIR, CALIFORNIA

CUSTOM PROPERTY BRANDING

680 Sarbonne Road

BEL AIR, CALIFORNIA

05

MARKETING PLAN

PREPARATION • • • • • • • • •

Obtain a full list of amenities and finishes via call or seller questionnaire Coordinate site visits from marketing and PR team members as appropriate Commission photos and video Create multiple cuts of videos created optimized for social media engagement Draft property descriptions Develop narrative positioning for the property emphasizing Chilmark privacy, land, and generational estate ownership Create property brand Discuss any experiential opportunities to bring buyers to property Discuss PR/media strategies

DIGITAL MARKETING As the most followed real estate brokerage on social media, The Agency has the largest digital reach to ensure maximum exposure for our properties. Here is a quick glance at our digital media presence: Mauricio Umansky: 819,000 followers Farrah Brittany: 733,000 followers Alexia Umansky: 564,000 followers The Umansky Team: 30,100 followers The Agency: 511,000 followers Luxury Listings, our social media partner: 3,500,000 followers The Umansky Team weekly eblast: 12,000+ subscribers The Agency Edit weekly eblast: 400,000+ subscribers

A listing launched with The Umansky Team at The Agency has the potential to reach over 6.5M people.

Digital marketing collateral to be created upon completion of property photos/videos and description: • Custom property eblast • Custom digital brochure • Draft Social Media schedule • Create main property video along with additional video vignettes for social media.

• Proposed Vignette ideas: Sunrise aerial footage showcasing the landscape and privacy of the property “Day in the Life” vignette showing how the home is experienced throughout the day Architectural and design detail feature highlighting craftsmanship and materials Outdoor entertaining scenes including sunset cocktails and dining Vineyard lifestyle vignette including beaches, sailing, and nature Twilight drone footage highlighting the property at sunset

EXPERIENTIAL MARKETING The below is a short list of potential ideas that will bring qualified agents and buyers to experience the property: • • •

Invite-only broker preview for top local agents and relevant feeder market agents. (New York, Hamptons, Palm Beach, Aspen, etc)- Sunset cocktail reception at the property for qualified buyers Private chef tasting dinner showcasing the home’s entertaining spaces Luxury brand partnership event

PR / MEDIA The Agency’s in-house, award-winning Public Relations team hold long-standing relationships with some of the world’s most influential journalists, influencers, and tastemakers. They ensure we’re always part of the conversation, securing over 2,000+ press placements annually.

As a part of our launch preparation, the PR team will: • Assess press that Property has already garnered in prior listings • Advise on any additional attainable press and proposed media pitches • Discuss marketing message with seller and initial targets for launch of campaign message While organic media is never guaranteed, The Agency has garnered press in the following outlets: Financial Times Wall Street Journal New York Times Forbes Bloomberg Robb Report Mansion Global Architectural Digest Wallpaper AD Pro Angeleno Elle Decor Architectural Record LABJ Modern Luxury Digs The Real Deal

Please note: organic, editorial media pieces do not allow for final approval. We provide as much information as possible but ultimately the writer writes what they want based on their own research and neither The Listing Agents nor the Sellers are granted the right to give final approval for editorial media pieces. We are able to make corrections to erroneous information but are unable to remove or change information that is correct, readily available public information, or the writers’ opinion.

OUTREACH We will regularly complete the following outreach throughout the term of the listing: • Direct outreach to Listing Agents’ personal and respective broker and client databases • Direct outreach to top local agents and key agents in feeder markets • Direct outreach to The Agency Global Partners (160+ offices in 15 countries with nearly 4,000 agents worldwide)

LAUNCH AND ONGOING • • • • •

Disseminate description and photos to media as applicable Continuous inclusion in The Agency, Mauricio Umansky, Farrah Brittany, and Umansky Team social media channels and eblasts Coordinated, regular property specific digital marketing Regular updates of marketing efforts and review of potential buyers Direct contact with agents, clients, and other target buyers’ universes (e.g., UHNWI individuals)

Sample Launch Marketing Timeline Below is a sample of marketing timeline with a custom one to be created tailored specifically to the property

WEEK PRIOR TO LAUNCH / WEEK 0

WEEK 3

• •

• • •

•

Direct contact with agents and clients regarding launch of property Assets are shared with The Agency global partners in key retail locations (Aspen, Park City, Dallas, etc) to be shared in their offices Mauricio to share property to 200+ Agency Beverly Hills agent in weekly Sales Meeting and on The Agency’s internal channels reaching nearly 35,00 agents world wide

• •

Digital ads (Google, Meta) Eblast to promote property video Pending: Blog post live on The Agency website (potentially week 4 depending on timing and content) Blog is promoted on The Agency Edit, its Saturday newsletter with 700k+ subscribers Continued calls to agents/clients

LAUNCH DAY / WEEK 1 • • • • • •

Property goes live on to coincide with press exclusive Custom New Listing eblast is distributed to listing agents’ clients as well as top brokers Local print media ads, as applicable Social media posts to coincide with launch Additional social posts to promote organic press hits as available Potential launch event

WEEK 2 • • • •

Digital ads (Google, Meta, etc) Social media post to launch property video Continued calls to agents/clients Custom eblast to proprietary UHNWI database with 6,000 recipients

WEEK 4 • • • • •

Social media post re Agency blog Continued call to agents and clients Based on existing market feedback, retarget marketing to specific demographics Marketing update re Week 3 and 4 analytics by EOW Regular inclusion in the Umansky Team newsletter

Continued analysis of market feedback and developments will determine continued marketing beyond week 4.

Creative marketing, unwavering professionalism, cutting-edge technology and an unforgettable concierge service experience.

More of the same is never an option. Work with us.

Thank You. Mauricio Umansky

Valene Pires

MUMANSKY@THEAGENCYRE.COM 424.230.3701 | LIC. #01222825

VALENE.PIRES@THEAGENCYRE.COM 203.526.9522

THEAGENCYRE.COM