The Agency RE
GLOBAL POWER, LOCAL PRESENCE.
Seek and you shall find.
THEAGENCY
ABOUTTHEAGENCY
We’re the industry’s leading
boutique global luxury
brokerage.
Wecombinecreativemarketing,cutting-edgetechnologyandanunforgettableclientservice experiencetoplacetheworldatyourfrontdoor.FromAspentoBeverlyHills,theHamptons toMallorca,wecontinuetoshowcasethepowerofTheAgencybrandacrosstheworld’smost sought-aftermarkets,choosingthebestagentsintheindustrytorepresenteverydestination.
The Agency boasts a multibillion-dollar global real estate
portfolio and a proven track
record of success representing
some of the world’s most
exceptional properties and
distinguished clients.
THE AGENCY IN OHIO
Chagrin Falls
14½NMAINSTREET CHAGRINFALLS,OHIO44202
Hudson
138NMAINSTREET HUDSON,OHIO44236
Stark
6783WALESAVENUENW NORTHCANTON,OHIO44720
Columbus OFFICESPACE COMINGSOON
AswecontinuetogrowinColumbus,openingadedicatedCentralOhioofficeisanaturalnextstepforTheAgency.Withastrong baseofagentsactivelyservingtheColumbusmarket,thisofficeisdesignedtobettersupportthemastheycontinuetoexpandtheir business.Bybuildingonthisexistinglocalpresence,we’rebringingthefullstrengthofourgloballyrecognizedbrand,elevated marketing,andhands-onbrokeragesupporttotheregion.Theresultisathoughtful,long-termcommitmenttoCentralOhiofocused onempoweringouragentsandraisingthebarforclientsacrosstheColumbusmarket.
HUDSON, OHIO
CHAGRIN FALLS, OHIO
STARK COUNTY, OHIO
COLUMBUS
The Agency Global Reach
OFFICES
ARIZONA
Scottsdale
ARKANSAS
Bentonville
CALIFORNIA
Alamo
Berkeley
BeverlyHills
BrentwoodCalabasas
Carmel
CoronadelMar
DTLA
Healdsburg
LaJolla
LosAltos
LosGatos
Malibu
Marin
PacificPalisades
PalmDesert
Pasadena
SantaBarbara
ShermanOaks
SouthBay
StudioCity
Venice
Woodside
COLORADO
Aspen
Boulder
Denver
SteamboatSprings
Telluride
CONNECTICUT
Fairfield
NewCanaan
FLORIDA
FortLauderdale
Miami
Naples
NorthwestFloridaBeaches
Orlando
PalmBeach
Sarasota
GEORGIA
Atlanta
Savannah
HAWAII
Maui
Oahu
IDAHO
Boise
Coeurd’Alene
INDIANA
Indianapolis
KENTUCKY
Louisville
MARYLAND
Frederick
MASSACHUSETTS
Boston
Marblehead
MarthasVineyard
MICHIGAN
Birmingham
MONTANA
Bozeman
BigSky
NEVADA
LasVegas
Henderson
Reno
NEWJERSEY
JerseyCity
Rutherford
NEWMEXICO
SantaFe
NEWYORK
Brooklyn
EastHampton
FireIsland
GoldCoast
LongIsland
NewYorkCity
NorthFork
NorthShore
SouthShore
TheHamptons
Westchester
NORTHCAROLINA
Charlotte
OHIO
Cleveland
Hudson
Stark
OKLAHOMA
OklahomaCity
Tulsa
OREGON
Bend
Portland
SOUTHCAROLINA
Beaufort
HiltonHead
TENNESSEE
Chattanooga
Nashville
TEXAS
Austin
Dallas
Frisco
Rockwall
SanAntonio
Tyler
Waco
UTAH
Nephi
ParkCity
SaltLakeCity
SaintGeorge
VIRGINIA
Chesapeake VirginiaBeach
WASHINGTON
BainbridgeIsland
CamanoIsland
PortTownsend
Seattle
Vancouver
WASHINGTONDC DCMetro
CANADA
Brantford
Calgary
DowntownToronto
Edmonton
FortMcMurray
Kelowna
Halifax
Laval
Montreal
Muskoka
Niagara
NorthVancouver
NorthYork
Oakville
Ottawa
Outaouais
Saskatoon
TorontoWest
Victoria
Waterloo
WestVancouver
WhiteRock
YorkRegion
Yorkville
THECARIBBEAN
Bahamas
CaymanIslands
DominicanRepublic
Turks&Caicos
Jamaica
CENTRALAMERICA
CostaRica
Nicaragua
Panama
EUROPE
TheNetherlands(Amsterdam)
Portugal(Lisbon,Cascais,Vilamoura)
Spain(Mallorca,CostaBlancaNorth, Marbella,Madrid,Barcelona)
MEXICO
LaPaz
LosCabos
MexicoCity
PuertoVallarta
PuntadeMita
RivieraMaya
SanMiguel
TodosSantos
ValledeBravo
Our strength is backed by the
leadership of Mauricio Umansky and Billy Rose, as well as many of our top Managing Partners and
agents with extensive new
luxury real estate experience.
Public Relations Reach
THEPOWEROFTHEMEDIAISINTHEPALMOFOURHANDS.
Ourin-house,bi-coastalPublicRelationsteamkeepseveryonetalkingaboutThe Agencyandourproperties.Theyholdlong-standingrelationshipswithsomeofthe world’smostinfluentialjournalists,prominentinfluencersandtastemakers.They ensurewe’realwayspartoftheconversation.
ABI-COASTALTEAMBASEDINMAJORU.S.METROS 2,000PRESSPLACEMENTSANNUALLY GLOBALBRANDPRESENCE
SCANHERETOSEEALLTHEWAYSWE’REMAKINGHEADLINES
The Power of The Agency
INMAN’SGOLDENIAWARDS
#1TOPLUXURYBROKERAGE
REALTRENDS
#1AMONGTOP50FIRMS
FINANCIALTIMES
ONEOFTHEAMERICAS’FASTEST GROWINGCOMPANIESFOR5YEARS
THEREALDEAL TOPNYCANDBAYAREABROKERAGES
REALTRENDS
OURAGENTSARE2XASPRODUCTIVE ASTHEAVERAGEAGENT
INC.5000
ONEOFTHEFASTEST-GROWING PRIVATECOMPANIESFOR7YEARS
The Good Kind of Traffic
THEAGENCYRE.COM
THEAGENCYJOURNALdelivers intentionallycraftedcontenttoourmore than1.2millionannualwebsitereaders, coveringtheworld’shottestproperties, lifestyleanddesigntrends,interviews withtastemakers,andsomuchmore.
1.2MILLIONWEBSITEVISITORS
THEAGENCYEDITdeliverscurated contentdirecttotheinboxesofone millionhighlyengagedweekly newslettersubscribers.
1MILLIONWEEKLYNEWSLETTER SUBSCRIBERS
Ourdedicatedsocialmediastrategistsstudytrendsandalgorithmstoenhance contentperformanceanddriveourdigitalstrategy.Ouragentsleveragethat strategytopromotetheirpropertiesandengagewithbuyersworldwide.Our corporateaccountsarefollowedbyverified,high-profileclienteleincludingCsuiteexecs,athletes,celebritiesandinfluencers.
OURFOLLOWING
One of the World’s Most-Followed Residential Brokerage on Social Media Social media has evolved into a driving force of global real estate sales.
845K+ 10M+
INSTAGRAMFOLLOWERSACROSSACCOUNTS
The Agency Magazine
Designedanddirectedbyourin-housecreativeand publicrelationsteam,TheAgencyMagazineisour inspiredperspectiveonlifeandluxury,showcasing ourpropertiestoaglobalaudience.
Print Distribution
Inadditiontobeingmaileddirectlyorhand-deliveredtoourclientsandalistof Ultra-High-Net-Worth(UHNW)individuals,thepieceisondisplayinanddistributed fromTheAgency’s140+officesintheworld’smostaffluentmarkets.
Private
Jet Distribution
ThisexclusivepublicationiscarriedintheprivateplanesofHeraFlight,arenowned leaderinprivateaircraftcharterservices.
Digital Distribution
FeaturedonthehomepageofTheAgency’swebsite(TheAgencyRE.com),whichhas anaverageof1.2Mvisitorsperyear andgrowing.Itisalsodirectlyemailedtoa highlytargetedlistofTheAgencyclienteleandfeaturedinourweeklynewsletters, whichreachanaffluentaudienceof1M+subscribers.
Social Media
Thedigitaleditionisheavilypromotedonsocialmedia,whereTheAgencyis oneoftheworld’smost-followedresidentialbrokerages,with500K+ Instagramfollowers.
Activation & Experiential
TheAgencypartnersandhostsnumerousVIPagentandclientevents throughouttheyearwhereourmagazineisondisplayandsharedwith guests.PasteventshaveincludedtheHamptonClassic,TheAgency’sGlobal Forum,F1VIPactivations,TheRealDealshowcase,andmore.It’shanddeliveredtoclientsbyouragents,whoareamongthetop-producingreal estateprofessionalsintheworld.Eachissueisplacedwithinourofficesand officestorefrontsinsomeoftheworld’smostaffluentdestinations.
02 STRATEGY
BRANDING&MARKETING
The Agency excels in the art of marketing and branding luxury real estate, having successfully positioned some of the world’s most exceptional homes and estates.
WETAILORMARKETINGSTRATEGIESANDBRANDINGCAMPAIGNSTOSHOWCASEEACHLUXURY HOME’SDISTINCTIVECHARACTER,FEATURES,ANDLIFESTYLE.
Ourin-housedesign,content,andbrandstrategyteamsleadwithintentional,effectivemarketing, providingexpertguidanceandaseamlessworkflowthatdeliversbest-in-classcampaignstoattract buyers.Wecreateafullsuiteofcustom-brandedmaterialsandtangibletouchpointsthatleavea lastingimpressionandelevateeverylisting.
GLOBAL
Digital Marketing and Retargeting
Targeted. Thoughtful. Strategic.
Email Outreach
Weproactivelyreachbuyers,usingtechnologyanddata-driveninsights toidentifyandengagequalifiedprospectsattherighttime.
Print Assets
Ourin-housecreativeteamcaptureseachproperty’sessenceanddelivers compellingprintcampaignsthatreachtherightbuyers,whetherthrough directmail,advertising,orneighborhoodoutreach.
Social Strategy
Weamplifyyourproperty’sexposurethroughTheAgency’sregionaland partnersocialchannels,usingreal-timedataandindustrybestpracticesto showcaseyourhomeeffectively.
Local Outreach
Wehosttargetedcommunityeventstoengagelocalresidentsand prospectivebuyers,showcasingyourhome’suniquecharmand value.
The Luxury Listing Lifecycle
SAYGOODBYETOTHEONE-SIZE-FITS-ALLMARKETINGSTANDARD.
Property Preparations
Weelevateeveryaspectofyourhome’spresentation refinedstaging,strategicupdates,andcuratedexterior enhancements tomaximizevalueandattractbuyers.
Recommendstrategicrenovationsandrefinements toenhancevalueandappeal
Curateelegantstaging
Adviseonlandscapingandexteriorimprovements
Connectyouwithtrustedserviceprovidersfor seamlessexecution
Branding & Marketing
Wecraftsophisticated,multi-channelmarketingstrategies designedtopositionyourpropertyformaximumvisibility.
Promotepropertiesviaorganicsocialmediaonourown andpartneraccounts
Runpaidsocialmediacampaigns,GooglePPCads,and videoadvertisingtargetedtokeygeographicareas
Conductemailoutreachtoreverseprospectlists, interestedbuyers,relocationspecialists,andbrokersin otherregions
Executeprecisiondirectmailcampaignstocarefully curatedaudiences
02 Content Creation
Wecreatevisuallycompellingcontentthatcapturesyour home’sbeautyandlifestyle,ensuringitstandsoutinevery listingandmarketingchannel.
Showcaseinteriorsandexteriorwithprofessional photographytohighlightspaceandlight
Highlightyourhome’suniquecharacterwithtwilightand seasonalexteriorshoots
Producecinematicpropertyhighlightvideosandlifestyle contenttotellyourhome’sstory
04 PR & Event Activation
OurteamexcelsatgeneratingbuzzthroughcuratedPRand eventstrategiesthatelevateyourpropertyandgenerate meaningfulengagementwithhigh-intentbuyersandindustry influencers.
Conducttargetedoutreachtolocalandnational publicationstosecurepresscoverageandhighlightyour property’suniquestory
Planbespoke,invite-onlyeventsdesignedtoattract discerningbuyersandbrokerswithcreativeevent themesandpartnerships
03 LUXURYLISTINGS
NEIGHBORHOOD
MEETTHETEAM
ABOUT Tracy Hess
917.519.0622|TRACY.HESS@THEAGENCYRE.COM
TracyHess,adedicatedColumbusnative,haschanneledherpassionforreal estate into a hands-on, client-focused approach. Since 2017, Tracy has developedacomprehensiveprocessthatsupportsclientsthrougheverystep ofbuyingorsellingahome.Fromhelpingsellersmeticulouslypreparetheir homes for market to ensuring buyers have the knowledge to make wellinformeddecisionsontheirfinancialfuture,Tracy’skeeneyefordetailand commitmenttopersonalizedserviceguaranteethateveryclientfeelsfully supported and satisfied throughout their journey. Before transitioning into real estate, Tracy spent over a decade in banking with Fifth Third Bank, where she held leadership roles as a Branch Manager and Regional Risk Manager.Shelaterearnedamaster’sdegreeinEducationandtaughtmiddle school. All of these experiences have sharpened her financial acumen, communication skills, attention to detail, and steady, solutions-oriented mindset.TracyisalsolicensedinFlorida.SheholdstheABR®(Accredited Buyer’s Representative) and PSA (Pricing Strategy Advisor) certifications andhassuccessfullyclosedmorethan300transactions,totalingover$101 millioninsales.Sheispassionateabouthelpingclientsfindnotjustahouse, but the right home, always recognizing that every real estate journey is uniqueanddeservingofpersonalizedguidance.
Expert Guidance
Solutions Focused Approach
Personalized Support
AMESSAGEFROMOURLEADERS
T
o us, real estate isn’t just business. It’s personal.
We can talk about the market conditions, the statistics and the technology all day. And yes, we have that down to a scien
Whenitcomesdowntoit,realestateisandalwayswillbeaverypersonalexperience.Eachpropertytellsastory.Areal estateagent’sjobistobringthatstorytolife.Tofindthebuyerreadytocraftthenextchapter.
Realestateisaboutpeopleservingpeople.Thatconnectionshouldneverdisappear andyoucancounton TheAgencytokeepthatconnectiongoingstrong.Youwouldn’topenyourfrontdoortojustanyone, wouldyou?Neitherwouldwe.
Welcome to The Agency. Make yourself at home.
David Ayers
David Ayers
MANAGINGPARTNER
Nick Zawitz
Nick Zawitz
MANAGINGPARTNER