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FIRST UP, FLAVOURS

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RENEWED INTEREST

RENEWED INTEREST

Though hot chocolate has hitherto been largely immune to following trends, there are signs some brands are now embracing trending flavours. Step forward UK coffee and tea producer Whittard, which has recently and curiously, jumped on the tropical flavour trend, with the launch of a Piña Colada White Hot Chocolate.

Promising to “transport you to the tropics in just one sip” – and extend hot chocolate consumption beyond the colder months – the limited-edition is a summer special and is said to have notes of creamy coconut and zingy pineapple. The brand’s other current seasonal is Cookies and Cream and its line-up of other current flavours includes Peanut Butter, Chilli, Mint, Orange, Banoffee Pie, Raspberry Ripple, Sticky Toffee Pudding, Ginger and Marzipan. Here too, dessert inspired drinks are having a moment.

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