NEW LIQUIDS FOR MIXING

One of the most notable examples of this need to straddle the line between mixer, soft drink and alcohol alternative is the rise of kombucha. Previously packaged and sold as a health drink, a number of new brands are pushing the liquid as both a better-for-you mixer, or something to be drunk in place of alcohol. Real Kombucha for example markets itself as “moving well away from the usual sticky, sweet, served-with-a-straw options” and is available in Dry Dragon (made with Dragon Well green tea) and Royal Flush, made with Darjeeling First Flush tea).

Billed as a complex and healthier drink to sip solo, the brand also markets its products as a key mixer for non-alcoholic cocktail serves including a take on a Mojito, Bellini and Martini. Other fermented products such as switchels and meads are also being touted as ideal non-alc aperitifs and in some cases, for mixing.