TERESITA ANDRES PORTFOLIO
BRAND ACTIVATION
MARKETING
CONCEPT CREATIVE
2020-2024

TeresitaOktawinaAndres
Surabaya,12October2003
MarketingCommunicationStudent


BRAND ACTIVATION
MARKETING
CONCEPT CREATIVE
2020-2024
TeresitaOktawinaAndres
Surabaya,12October2003
MarketingCommunicationStudent
Final year marketing communications student at LSPR Institute who is dedicated to hard work, meticulous attention to detail, and a passion for consistent teamwork. During my studies, I was very interested in the Brand Activation material which trains creative thinking and always has a customercentricmindset.Ithriveindynamicenvironmentsandtakeprideinmyabilityto seamlesslycoordinatemultipletasks,ensuringeveryeventrunssmoothly,and achievesitsintendedgoals.
LSPR Institute of Communication and Business,JakartaIndonesia
MarketingCommunicationMajor GPA3.81/4.00
St. Louis 1 Catholic Senior High School, SurabayaIndonesia
SocialScience
Entertainment
Fashion
Film/Theatre
ArtGalleries
Concert&Festival
CreativeIndustry
Culture
Digimap (PT. MAP Zona Adiperkasa)
(Allocating Shopping Bags, List Rate Store, Budgeting, Purchase Request)
https://drive.google.com/file/d/1 TlyIYGf qO8H5D5LCWWP0SLI 7i7Wjr8/view?usp=share link
https://drive.google.com/file/d/1
RU7cIByhGxtijzgRFsLpWj0zIy2
(beads) (sticker)
London School Radio
Confirm Broadcaster Schedule
Create Topics & Radio Program Rundowns
Chairman of the 2023 General Meeting London School Radio
ORGANISATION EXPERIENCE EVENT
The Chart (International Music Chart)
(Indonesian Music Chart)
E R E S I T A O K T A W I N A A N D R E S
DigimapGoestoCampuswasaninspirationaleventatuniversitiessuchasUniversitasIndonesia,UPH,andBinus, featuringexpertspeakersinpersonalbranding(IyasLawrence),fashion(DidietMaulana),andtechnology(Nick Yuda&OctavinusGandajaya).Theprogramcoverstopicslikethelatesttechnologytrends,fashionbusiness,and self-developmentwhileofferingstudentshands-onexperienceswithApple’snewestproducts.
Whenorganizingthisevent,mynegotiationskillswithagencies&campuses,communicationskills,and communitymanagementskillsweretested.
Link:https://www.digimap.co.id/blogs/news/digimap-goes-to-campus
Link:https://www.instagram.com/reel/C-crdTuSjrB/? utm _source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==
Focus on planning the "Half Portion" Food Bazaar which focuses on the value of SDGs point 2 (Zero Hunger). There were talk show sessions, compost education, cooking demonstrations, cooking competitions, and coloring competitions.TheUniqueSellingPointofthisbazaarwasthat foodtenantsonlysellfoodinhalfportions.
HONOREDTOBETHEWINNERFOR: TheBestCommunityDevelopmentinLegacy Award 1.
HONOREDTOBETHENOMINEEFOR:
Top5ofTheBestCommunityDevelopmentin SDGsProgramAward 1.
Top3ofTheBestImpactfulCommunity DevelopmentProject2024 2.
Get Well Soon is a community that is very concerned about health, by committing and raising awareness about the importance of health. However, in this campaign we focus more on sexual health for teenagers, both physically and mentally.
Activity in the form of an art gallery
link pdf: https://drive.google.com/file/d/1-LyFubYNEg9XXsgZ0VIh3FwdQU7-WCqs/view?usp=share_link
Re-branding for "My Noodlez" instant noodles by changing the logo, packaging, and flavor because they no longer produce this type of noodle.
Activity in the form of a transparent food truck
link pdf: https://drive.google.com/file/d/1GXofdk8-mkRN8jwaq6aK8Ja1xbipHjyz/view?usp=share_link
LiveInstagramModerator
Miss Yulinar Fitriani is Miss Eco Indonesia 2025 andRunner-upMissMegaBintang2024.Ourtopic of discussion at that time was “Keep the Earth Happy” which focused on the impact of food waste that can have a big impact on the environment.
TalkShowModerator
ThefirstresourcepersonwasMr.OkkyAlparessi,TheNewL-Menof TheYear2020whogavemealotofinsightsintohowlifestyleisan investment in old age. The second resource person, Mr. Danang Harmoko, a founder of the BreadSOS community who voiced the anti-foodwastemovement.
ThiseventisundertheauspicesofLondonSchoolRadio.InvitingLullaboy, asingerfromSingapore.Hiswell-knownsongis“ShortcutToHeaven”. ItwasapleasureformetobetheEnglish-speakingMasterofCeremony forthisevent.
https://issuu.com/tereoktaa/docs/majalah_ethereal_teres
Link:https://youtu.be/nB2Kmw0T780?si=P6NoSeqqTi4K5wyl HONOREDTOBETHENOMINEEFOR:
4TheBestSupportingFemaleActor . Responsible for training and coordinating actors as well as all artistic aspects of a stage production.
1TheBestLeadMaleActor .
2TheBestLeadFemaleActor .
3TheBestSupportingMaleActor .
Wet look wet look with a touch of black and white to show the downhearted beauty.
Asnakereptilesupportedby the smokey make-up to representtheuglyside.
This concept is a continuation of "Breed The Beast" where the tamed beast is represented with brightermake-up.
Represents the Libra zodiac sign who is full of doubts in making decisions to create justice.