2017 – 2027
TURKEY IOT MARKET FORECAST & OPPORTUNITIES
www.techsciresearch.com MARKET INTELLIGENCE . CONSULTING
Scope of Report
Product of Interest (POI): IoT
Internet of Things (IoT) can be defined as an ecosystem which is a connected network of embedded devices comprising devices/things, connectivity and services that communicate without human intervention, using standard and interoperable communication protocols. Market Segmentation TYPE
COMPONENT
•
B2B
•
Hardware
•
B2C
•
Software
•
B2G
•
Services
REGION • Marmara Region • Central Anatolia • Aegean Region • Mediterranean Region • Black Sea Region • South Eastern Anatolia Region
PLATFORM
• Eastern Anatolia Region
APPLICATION
Year Range
Review Period
2017 – 2020 Base Year
2021
• Network Management
• Smart Manufacturing
Estimated Year
• Application Management
• Consumer Electronics
• Device Management
2022
• Building & Home Automation • Smart Mobility & Transportation • Connected Logistics • Others
Forecast Period
2023 – 2027
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Ta b l e o f C o n t e n t s S. No.
Contents
1.
Product Overview (Definition of Product Type and major terminologies used in the report)
2.
Research Methodology (Detailed description of the methodology used to conduct the research, Raw data backup, list of all secondary sources, List of respondents for primary surveys)
3.
Impact of COVID-19 on Turkey IoT Market
4.
Executive Summary (This chapter covers summary of the complete study.)
5.
Voice of Customer 5.1.
IoT Adoption Readiness
5.2.
Location of Processing IoT Data
5.3.
Key Reasons for Adopting IoT
5.4.
Satisfaction Levels Based on Various Parameters
5.5.
Key IoT related Challenges Faced
6.
Middle East IoT Market Overview
7.
Turkey IoT Market Outlook, 2017-2027F (This chapter includes a brief overview of the product of interest market such as total market’s growth rate, expected growth rate, key growth levers, leading region, top grossing product types, etc. It includes more of a qualitative information about the market.) 7.1.
Market Size & Forecast 7.1.1.
7.2.
Page No.
By Value & Volume
Market Share & Forecast 7.2.1.
By Component (Hardware, Service, Software)
7.2.3.
By Type (B2B, B2C, B2G)
7.2.4.
By Application (Smart Manufacturing, Consumer Electronics, Building & Home Automation, Smart Mobility & Transportation, Connected Logistics, Others)
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Ta b l e o f C o n t e n t s S. No.
Contents
7.3. 8.
7.2.5.
By Platform (Network Management, Application Management and Device Management)
7.2.6.
By Region
Product Market Mapping
Turkey IoT Hardware Market Outlook 8.1.
Market Size & Forecast 8.1.1.
8.2.
9.
Page No.
By Value
Market Share & Forecast 8.2.1.
By Type (Device & Gateways)
8.2.2.
By Application
8.2.3
By Platform
Turkey IoT Software Market Outlook 9.1.
Market Size & Forecast 9.1.1.
9.2.
By Value
Market Share & Forecast 9.2.1.
By Type (Real Time Streaming Analytics, Security, Data Management, Remote Monitoring, and Network Bandwidth Management)
9.2.2.
By Application
9.2.3.
By Platform
4 4
Ta b l e o f C o n t e n t s S. No. 10.
Contents Turkey IoT Services Market Outlook 10.1.
Market Size & Forecast 10.1.1.
10.2.
11.
Page No.
By Value
Market Share & Forecast 10.2.1.
By Type (Professional Services & Managed Services)
10.2.2.
By Application
10.2.3
By Platform
Market Dynamics 11.1.
Drivers
11.2.
Challenges
12.
Market Trends and Developments
13.
Policy & Regulatory Landscape
14.
Turkey Economic Profile
15.
Competitive Landscape 15.1.
Competition Benchmarking
15.2.
Company Profiles 15.2.1.
Company Details
15.2.2.
Products & Services
15.2.3.
Financials (As Reported)
15.2.4.
Key Market Focus & Geographical Presence
5 5
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Contents 15.2.5.
Recent Developments
15.2.6.
Key Management Personnel
16.
Strategic Recommendations
17.
About Us & Disclaimer
Page No.
6 6
RESEARCH METHODOLOGY
Research Methodology
Market Profiling
In-depth secondary research was conducted to determine top players in the Turkey IoT market, overall market size and segmental market size.
Formulating Questionnaire
In order to conduct industry experts’ interviews, TechSci formulated a detailed discussion guide.
Developing List of Respondents
List of industry players and industry specialists was developed.
Data Collection
TechSci conducted interviews with industry experts and industry players for data collection and verification.
Primary Research
Data Collection
Data Filter Research & & Analysis Intelligence
Actionable Insights
Business Solution
Primary Research Research Primary LinkedIn LinkedIn TechSci Internal Internal TechSci Database Database
Identifying Key Opinion Leaders Questionnaire Design In-depth Interviews
Secondary Secondary Research Research CompanyWebsite Website Company CompanyAnnual Annual Company Reports Reports White Paper Paper Study Study White Financial Reports Reports Financial Investor Investor Presentations Presentations Regulatory Body Body Regulatory Associations, etc. etc. Associations,
Data Validation
Data obtained as a result of primary and secondary research was validated through rigorous triangulation.
Desk Research Recent Developments Market Changing Aspects/Dynamics Government Policies Final Conclusion
Data Analysis
The data was scrutinized using MS-Excel, statistical tools and internal proprietary database to obtain qualitative and quantitative insights about the Turkey IoT Market.
Company Analysis Market Participants Key Strengths
Paid Sources Sources Paid Factiva Factiva Hoovers Hoovers
8
Research Methodology Baseline Methodology Our dedicated team of industry experts has monitored and analyzed various aspects of Turkey IoT market. The team has analyzed the outlook of various segments of this market, while considering the major influencing factors such as IoT. The study includes market forecasting, which would enable our clients to take better decisions while planning their strategy to achieve sustainability in Turkey IoT market. Methodology Followed for Calculation of Market Size: •
Market Size by Value & Volume: Market size, in terms of value & volume, for the year 2021 was calculated based on information collected through exhaustive secondary research and primary surveys, with various key opinion leaders/stakeholders, such as IoT companies, channel partners, end users, industry experts, and other industry participants.
•
The team interviewed more than 40 – 50 IoT companies, 180 – 200 end users, and 15 – 20 Industry experts and other value chain stakeholders in Turkey IoT market to obtain the overall market size from 2017-2021, which was validated by the Delphi technique. Taking standard deviation into consideration, the market size was averaged out, to arrive at the market size data from 2017-2021.
•
Respondents were asked about the current and future market growth rates, market shares by component, by type, by application, by platform, by each region and by company. Removing the outlier responses, the geometric mean of growth estimates and supplier wise revenue shares generated across various segments were considered, to arrive at the final revenue shares. Revenue shares generated across various segments were further triangulated from other stakeholders.
9
Research Methodology Methodology Followed for Calculation of Market Shares: •
Market shares by component, by type, by application, by platform, by each region and by company were calculated based on the responses received through primary surveys with industry experts, in which the respondents were asked about the market shares or revenue generated from various platform of IoT. The final shares were calculated by taking the geometric mean of the responses gathered from key opinion leaders after eliminating the outliers.
Methodology Followed for Forecasting: •
TechSci Research performed periodical checks on data collected through the surveys with logic checks and analyzed the survey results in SPSS/Tableau Software.
•
Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market. To forecast Turkey IoT market, TechSci Research used various forecast techniques such as:
Moving Average
Time Series Analysis
Regression Analysis
Econometric and Judgmental Analysis
10
Research Methodology TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions. TechSci Research also used the impact analysis during short, medium and long term period to estimate the demand and to reach accurate market numbers. It should be noted that the figures compiled are only for the organized market including market share data.
Partial List of Companies Interviewed
Key Secondary Sources
Hyperlink InfoSystem
World Bank
Turkcell
TechSci Research Proprietary Database & Knowledge
epcsht
Repository
Epigra
Company Annual Reports
Kuka apps
Industry Magazines
Inspark
Industry Reports
ikol Mobile
News Dailies
reengen
Credible Paid Databases
TrioMobil Thales Group
11
Industry Brief Rapid digitization across industry verticals and technological advancements is expected to drive the demand of Turkey IoT market for the forecast period. According to TechSci Research report, “Turkey IoT Market By Component (Hardware, Service, Software), By Type (B2B, B2C, B2G), By Application (Smart Manufacturing, Consumer Electronics, Building & Home Automation, Smart Mobility & Transportation, Connected Logistics, Others), By Region, Competition Forecast & Opportunities, 2026”, the Turkey IoT market is expected to grow at a significant growth for the forecast period, 2022-2026. Internet of things or IoT refers to physical devices that are connected over the internet or other communication networks and are embedded with processing ability, sensors, software, and other advanced technologies that can easily communicate with each other to generate smart insights. IoT can be used for a wide range of applications including smart grid, smart transportation & logistics, smart healthcare and therefore witness high demand from all over the country. The ongoing and upcoming projects for the development of smart cities are equipped with sensors and connected devices by using smart technology and data analysis. Leading authorities are making efforts to make smart cities such as the development of Izmir city as a smart city to provide enhanced quality living standards to its citizens and improve the economic status. A smart city uses the internet of things technology to effectively communicate between the connected devices and end-users which in turn is anticipated to fuel the demand of the Turkey IoT market for the next five years. The introduction of smart applications in transportation and urban services and providing access to the residents through the help of online channels in form of e-government is promoting digitization across prominent industry verticals. The huge expenditure by the government of Turkey for the implementation of smart grid, intelligent street lighting, and smart metering to efficiently manage the energy is contributing significantly to the Turkey IoT market growth. Intelligent transport systems are being installed in several cities of Turkey such as Ankara, Istanbul, and Izmir. The Ministry of Transportation has elaborated in their action plan 2013-2023 that all cities will implement the smart traffic light system according to the present traffic density, digital traffic signs, green wave system, and others to provide an enhanced consumer experience to its residents. The leading authorities are focusing on minimizing the water losses incurred by the country. However, privacy and data security concerns may restrain the Turkey IoT market growth for the forecast period. Turkey IoT market is segmented into component, type, application, regional distribution, and company. Based on application, the market can be segmented into smart manufacturing, consumer electronics, building & home automation, smart mobility & transportation, connected logistics, and others. The smart manufacturing segment is expected to account for major market share for the forecast period, 2022-2026. The advent of artificial intelligence, cloud computing, big data, industry 4.0, and other advanced technologies and the growing adoption of digitalization is aiding to increase the smart manufacturing segment growth. The high rate of adoption of smart manufacturing by the manufacturing industries owing to its benefits such as it can accurately predict the requirements and thus helps to manage unnecessary expenses. Smart manufacturing also helps in identifying the faults or errors and notifies the concerned authorities beforehand which ensures a smooth workflow in the industries. Hyperlink InfoSystem, Turkcell, epcsht, Epigra, Kuka apps, Inspark, ikol Mobile, reengen, TrioMobil, Thales Group are the leading players operating in Turkey IoT market. Service providers are increasingly focusing on research and development process to fuel higher growth in the market. To meet evolving customer demand with respect to better efficiency and durability, several IoT service providers are coming up with their technologically advanced offerings. “The development of advanced wireless technologies ZigBee, Bluetooth, Digital Enhanced Cordless Telecommunications, and the growing adoption of pear-to-pear solutions such as AllSeen which allows direct device-to-device communication is allowing more devices to be connected. The high-end investments by the market players for the advancement of high-speed network connectivity and the research and development activities for making more efficient connected devices to improve the economic status of the country are expected to accelerate the market growth. The rapid growth of the industries and the growing awareness about the 12
Sample Data - Snapshot
10.00
20.00
2017
40.00
30.00
CAGR BY VALUE: XX%
50.00
60.00
2021
2022E
CAGR BY VOLUME: XX%
70.00
80.00
15.00
14.00
13.00
12.00
11.00
10.00
9.00
8.00
7.00
6.00
5.00
Turkey IoT Market Size, By Value (USD Million) & By Volume (Connected Devices), 2017–2027F 100.00
90.00
CAGR BY VALUE: XX%
110.00
2027F
CAGR BY VOLUME: XX%
By Value (USD Million) By Volume (Connected Devices)
Turkey IoT Market Share, By Component, By Value, 2017–2027F 50%
50%
50%
50%
50%
50%
50%
50%
50%
50%
50%
30%
30%
30%
30%
30%
30%
30%
30%
30%
30%
30%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
2017
2018
2019
2020
2021
2022E
2023F
2024F
2025F
2026F
2027F
Services
Software
Hardware
Turkey IoT Market Share, By Type, By Value, 2017–2027F
B2G
B2C
B2B
34%
34%
34%
34%
34%
34%
34%
34%
34%
34%
34%
33%
33%
33%
33%
33%
33%
33%
33%
33%
33%
33%
33%
33%
33%
33%
33%
33%
33%
33%
33%
33%
33%
17 20
18 20
19 20
20 20
3F 4F 5F 6F 7F 2E 21 20 202 202 202 202 202 202 13
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Report Name: TURKEY IOT MARKET FORECAST & OPPORTUNITIES 2017 – 2027
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About Us & Disclaimer
TechSci Research is a global market research and consulting company with offices in the US, UK and India. TechSci Research provides market research reports in number of areas to organizations. The company uses innovative business models that focus on improving productivity, while ensuring creation of high-quality reports. The proprietary forecasting models use various analyses of both industry-specific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’ model of a country, regional and global industry prospects. Combined with the detailed analysis of company activity and industry trends, the result is a uniquely rich evaluation of the opportunities available in the market.
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Disclaimer The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made that it is timely, accurate or complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sources including which it considers reliable and firsthand. However, TechSci Research does not guarantee the accuracy, adequacy or completeness of any information and it is not responsible for any errors or omissions or for the results obtained from the use of such information and especially states that it has no financial liability whatsoever to the subscribers / users of this report. The information herein, together with all estimates and forecasts, can change without notice. All the figures provided in this document are indicative of relative market size and are strICTly for client’s internal consumption. Usage of the same for purpose other than internal will require prior approval of TechSci Research.