Jersey Mike's Subs Response Element Case Study

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PROCESS EFFICIENCY

BUSINESS INTELLIGENCE

Results

Response Elements™ Platform Empowers Jersey Mike’s Franchisees

Taylor’s Response Elements technology has revolutionized the way Jersey Mike’s Subs sources its printed materials, positioning the company for continued success.

Challenge Jersey Mike’s Subs, a fast-growing restaurant franchise, sought Taylor’s help in addressing several complex pain points. The process of ordering printed materials was highly inefficient and offered no reporting of any kind, leaving the company without critical demographic, inventory or usage data.

Solution

PROCESS EFFICIENCY Franchisees nationwide enjoy a userfriendly online ordering process, complete with shipping confirmations and tracking features.

After studying the situation carefully, we implemented Taylor’s proprietary Response Elements platform to address each of the challenges facing Jersey Mike’s Subs. •

The Response Elements system easily accommodates the client’s 1,300 users and 1,300 products. Franchisees are able to manage the specification, ordering, production and distribution of printed materials — everything from full-color window clings and A-frame signs to banners and sneeze guards.

In the first month, Taylor successfully fulfilled a massive kitting and fulfillment project and we continue to help with ongoing deadlines related to opening and outfitting stores.

BUSINESS INTELLIGENCE The Response Elements platform generates detailed usage and inventory reports to aid the company’s long-term decision-making.

Shifting to a print-on-demand approach for many products offers better inventory management, faster turnaround times and an improved ability to handle product changes.

The Response Elements platform’s reporting capabilities also enable Jersey Mike’s to identify trends that will inform future growth strategies. “We appreciate Taylor’s investment in automation, state-of-the-art equipment and smart people. We are thriving on Taylor’s ideas, capabilities and can-do attitude.” — Jersey Mike’s Subs

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Jersey Mike's Subs Response Element Case Study by Taylor - Issuu