TAPPA Tribune - May, 2017

May, 2017

The TAPPA Tribune Tampa Area Professional Photographers Association

Contents President’s Message

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A Better Bottom Line for Photographers with Simple Video Capture

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This Month’s Program

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Print of the Month - Portrait

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Print of the Month - Electronic Imaging

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Print of the Month - Unclassified

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Upcoming Events

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Print of the Month Rules

13

Board of Directors

14

Classifieds 15 Renew Your Dues Now!

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On the cover: Photo: Emily Moeller Visit TAPPA on FaceBook

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TAPPA Tribune

Photo: Amanda Pratt

President’s Message

Have you heard the story of the lumberjacks who were having a contest to see who could cut the most wood in one day? It was time to start and the wood chips were flying everywhere. About an hour into the contest one of the lumberjacks stopped cutting and went inside. It was a strange thing to do in such a contest. Everyone else continued with their tasks. After 10 minutes the lumberjack came back and continued cutting. Another hour went by and he left again. His actions went on like this throughout the day. Nobody gave him a chance to win the contest taking that much time off. However, when the results were tabulated not only had he won, he was significantly ahead of the nearest competitor. How is that possible? Once an hour he went inside and sharpened his ax and saw. As the day went on the advantage he had with a sharp saw and a sharp ax far exceeded the time he lost.

What does this have to do with TAPPA? We all have tools that we use to create beautiful images. We use them over and over. We use them until we know every nook and cranny we can use them in our sleep. But the tools change and unless we are out there sharpening our saw, we don’t keep up with the changes. It is now time for us to sharpen our saw. The Florida Photography Workshops are the first week in June.

Have you signed up? This is a great opportunity to learn something new to make you a better photographer.

The world is changing at a rate that keeps my head spinning. I find it impossible to keep up with all the changes in Social Media, post-processing software, add-ins, new techniques like making a photograph into a painting. But I can’t give up and keep doing things the way I’ve always done them. If I did the world would rush past my doorstep to the next “hip” photographer.

If it’s not in your budget to attend the Florida Photographic Workshops then I would recommend that you look into the thousands of webinars, classes (online and in person), or one-on-one collaboration with another photographer just to keep your saw sharp. Please for your own good, keep learning. Look for that little something that sets you apart from every other photographer. Don’t overlook the chance to do something good for someone else. There are thousands of charities that would love to have you photograph an event that they are putting on, or you could possibly create great family portraits for less fortunate families. You may not get paid, but you will profit. You will feel much better about yourself, you will get the opportunity to work outside of the box that constitutes your clientele and sharpen your saw with a new skill set. You never know who is supporting that charity. Maybe they need a family portrait and have seen your work. Maybe they want to work with you because you have donated your time and talents to their favorite charity.

TAPPA Tribune

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This Month’s Program

A Better Bottom Line for Photographers with Simple Video Capture Larry Becker

For the past 11 years, Larry Becker has been very visible internationally in the photography world. Larry was the Executive Director of the National Association of Photoshop Professionals for 5 years and then, for the past 6 years, has served as an on-camera spokesperson, host, and trainer for B&H Photo, Canon USA, Kelby Media, and the National Association of Broadcasters. For 5 of those years Larry managed the video studio producing videos for Kelby and other million and billion dollar companies. In 2016 Larry left his studio management position, while continuing to serve as on-camera talent for these companies. He also serves as a consultant and trainer for executives who are new to being on camera, and consults with businesses doing their own simple video productions in-house.

Meeting Details Tuesday, May 9, 2017 Social

6:00-6:15

Print of the Month entries must be in by:

6:15

Print of the Month voting and announcements 6:15-6:30 Meeting and Awards Â

6:30-7:00

Speaker

7:00-9:00

$20 RSVP at: http://tappa.org/r-s-v-p-meeting/

NEW LOCATION Holiday Inn 700 N Westshore Blvd Tampa, FL 33609

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TAPPA Tribune

In 2017

video has become missioncritical for most every business marketing plan. Facebook says that 80%-90% of all Facebook traffic will be video by 2018. Business Insider says that simply having a video as a part of the online purchase process, increases the chance of purchase by 64%. So at this point video is not only important, it’s being demanded by the majority of businesses. However, as far as most businesses are concerned, video production is expensive and complicated (or else it’s vertical video/shaky-cam from a smartphone like a school kid).

into clean, professional promo videos for local businesses.

Professional photographers stand in an unique position to deliver professional quality business videos, suitable for online marketing, but which don’t require especially large budgets and long lead time. There is an emerging market for professional video capture that is well short of film school style projects with numerous cameras, cinematography, CGI, and extensive editing.

Instead, pro shooters can use constant lights, along with gear they already own, to capture simple video footage that can be edited

The bottom line is that the photography profession is becoming more and more challenging, and finding paying clients is becoming even harder. Adding simple video capture not only allows pro shooters to have something “extra” that can be offered for existing shoots, it can provide an opportunity to reach out to new clients and existing clients who, “don’t really need portraits until next year.” It can give shooters a fresh reason to call their entire client base again.

I can deliver a presentation to TAPPA which can show photographers who have never shot any video, what simple settings and strategies can be used to build on their existing still shooting knowledge, in order to capture great looking and sounding video. Think of it as capturing “talking headshots” and adding a profit center to your product offerings. The videos can be edited by the photographers themselves, or passed on to a service bureau.

TAPPA Tribune

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Print of the Month - Portrait Second place: Emily Moeller

Print of the Month - Portrait Third place: Michael Landes

Print of the Month - Electronic Imaging First place: Emily Moeller

Print of the Month - Electronic Imaging Third place: Kathryn DeYoung

Print of the Month - Unclassified First place: Michael Landes

Print of the Month - Unclassified Second place: Kathryn DeYoung

Print of the Month - Unclassified Third place: Amanda Pratt

Upcoming Events

Print of the Month Rules - Prints are to be mounted.

May 9

Larry Becker Simple Video Capture

June 4-7

Florida Workshop Jun 13

Salon Annual Image Competition

Jul 11 -

Rhea Berkley-Lewis Boudoir Photography

Aug 8

Greg Daniels Designed for a Purpose

Sept 9-11

Focus

More information on all of these events can be found in this newsletter and at TAPPA.org

- Size: 8x10.

- Electronic Imaging size can be two 8x10 taped together on the back and spread open for viewing.

- Three entries per member each month.

- There must be at least three entries in a category for that category to be included in the monthly competition.

- All entries MUST have your name and the category you wish to enter on the back of the print.

- Prints must be turned in before 6:25 pm.

Prints received after 6:25 will not be accepted!

Winners: - Please send your winning files to POM@TAPPA.org for the newsletter as soon as Possible. Deadline for publication is one week after the meeting.

- Name your files by your last name-place-category. For example Smith-1st-Portrait.jpg - Any resolution 1000 pixels on the longest side or greater is acceptable. JPEG format is preferable.

TAPPA Tribune

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Board of Directors

2017 OďŹƒcers President

Glenn Nielson

813 540-4200

glenn@picsintheglenn.com

Vice President

Amanda Pratt

727 308-9200

pratt1ak@gmail.com

Secretary

Karen Barnett

727 267-8296

crestproductions@tampabay.rr.com

Treasurer

Brad Hall

727 386-9610

brad@hotlavastudios.com

Past President

Benjamin Todd

813 431-2873

Benjamin.Todd@verizon.net

Directors

Lee Burgess

727 724-1022

lee@leeburgessphoto.com

CJ Moment

813.244.6716

CJ@AnointedProductions.com

Randy Van Duinen

727 577-5172

randy@rvdphotography.com

Chuck Vosburgh

727 743-1740

Chuck@ChuckVosburgh.com

Committees Delegate

Julie Johnson

Membership

CJ Moment

813.244.6716

CJ@AnointedProductions.com

Program

Amanda Pratt

727 308-9200

pratt1ak@gmail.com

Salon

Michael Landes

863 512-2637

landesmr@yahoo.com

Door Prize

Glenn Nielsen

813 540-4200

glennln@verizon.net

Scholarship

Carol Hackman Terri Daunic

727 867-9254 813 839-2860

HackmanC@tampabay.rr.com terridaunic@yahoo.com

Newsletter Editor

Chuck Vosburgh

727 743-1740

Chuck@ChuckVosburgh.com

Photographer

Booray Perry

813 728-7110

Booray@BoorayPerry.com

Web Master

Booray Perry

813 728-7110

Booray@BoorayPerry.com

Hospitality

Pat Vosburgh Chuck Vosburgh

813 220-4898 727 743-1740

Pat@VosburghandVosburgh.com Chuck@ChuckVosburgh.com

Audio Visual

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TAPPA Tribune

The TAPPA Tribune is published monthly for the membership of the Tampa Area Professional Photographers Association. Its purpose is to share knowledge and insight with the photographic industry.

The deadline for submission of articles and ad changes is the 15th of the month.

Permission is hereby granted to reprint the contents of this newsletter, provided the authors and The TAPPA Tribune are recognized as the source. The ideas and views expressed do not necessarily reflect the policies of the Tampa Area Professional Photographers Association; they are solely those of the author.

Classifieds Submit your classified ads to Chuck Vosburgh at Chuck@ChuckVosburgh.com by the third Tuesday of the month to run in the next issue. Ads are free for TAPPA members.

Editor: Chuck Vosburgh 300 62nd Street North St. Petersburg, FL 33710 Chuck@ChuckVosburgh.com 727.743.1740

Advertising: To advertise in the TAPPA Tribune, please contact the editor for rates and distribution information.

Meetings: TAPPA monthly meetings take place the second Tuesday of the month at:

NEW LOCATION Holiday Inn 700 N Westshore Blvd Tampa, FL 33609 Networking Meeting

6:00 pm 6:30 pm

Register online at TAPPA.org

Renew Your Dues Now! go to TAPPA.org to renew now!

TAPPA Tribune

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Benjamin Todd 813.431.2873 bwtodd75@gmail.com Chuck Vosburgh 727.743.1740 Chuck@ChuckVosburgh.com Lee Burgess 727.724.1022 lee2810@verizon.net Rob Moorman 727.527.1237 cameradude1@earthlink.net Randy Van Duinen 727.577.5172 randy@rvdphotography.com Karen Barnett 727.267.8296 oakcrestproductions@tampabay.rr.com Susan Black 813.230.6472 suzi@suzibee.com Carol Walker 727.5775626 carol@thomasbruce.com Robert Sargent 813.930.7390 robert@sargentphotography.com Michael Landes 863.512.2637 landesmr@yahoo.com Ginny Otto 715.252.3195 ottophotography@icloud.com Booray Perry 813.728.7110 booray@boorayperry.com CJ Moment 813.244.6716 cj@annointedproductions.com Amanda Pratt 727.308.9200 pratt1ak@gmail.com

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Social Media

Audio/Visual

InDesign

Wedding & Socail Function

Image Competition

Portrait

Photosho/Lightroom

High School Seniors

Graphics & Design

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Sports & Events

Commercial

Business

TAPPA Advisors

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