The TAPPA Tribune - March, 2019

March, 2019

The TAPPA Tribune is the monthly magazine of the Tampa Area Professional Photographers Association

Contents ABC is BS

3

Sales 3 Image Salon Competition

4

This Month’s Program

4

RSVP 4 Salon Competition Procedures & Rules

5

Upcoming Events

7

Print of the Month Rules

7

Print of the Month Winners

8

ADVERTISE 17 Be a Part of Something Great

18

Board of Directors

21

On the cover: Photo by Franco Ortiz Figg Visit TAPPA on FaceBook

2

TAPPA Tribune Photo: Michael Landes

Sales

photo: IMDB

ABC is BS Do this instead

By Chuck Vosburgh

In the classic movie Glengaryy Glen Ross, Alec Baldwin gives the famous “put that coffee down” speech. In the movie, Alec Baldwin teaches the employees of a sales company ABC, an acronymn for Always Be Closing. Salespeople have been repeating this for many years and most can recite the speech from memory. That’s why people hate salespeople. People don’t want to be closed.

The movie is a parady and the salespeople depicted are stereotypical salespeople and what most people think of when they think of a salesperson.

The real job of a salesperson, and yes, as a photographer you are a salesperson before you are a photographer for anyone, is to help people get what they need. The only way to find out what people need is to first care about the person you are talking with and then to listen carefully to

them to determine what they really need. Usually what the person really needs is different than what they said they needed in the first place. Sales is a process of asking a lot of open-ended questions and listening. If you can give the person what they need, tell them how and you’ll almost always get the job! If you can’t, refer them to someone who can and they’ll love you for that. Either way, you win.

Just remeber: ask questions, listen, and offer solutions. It’s easy when you put the other person first.

Chuck Vosburgh has more than 30 years of experience as a commercial photographer and author of How to Sell Photography Without Becoming a Salesman.

Learn more at http://vosburghphoto.com Chuck can be reached at Chuck@ChuckVosburgh.com or 727.743.1740

TAPPA Tribune

3

This Month’s Program

Image Salon Competition

Start working on your Images for TAPPA’s Annual Salon Competition.

Meeting Details Tuesday, February 12, 2019 Social and Networking 6:00-6:15 Print of the Month entries must be in by:

6:15

Announcements

6:15-6:30

Meeting and Awards

6:30-7:00

Program 7:00-9:00

$20 RSVP at:

Judging will begin at 4pm.

Critique will follow starting around 7pm.

http://tappa.org/r-s-v-p-meeting/

You can Start submitting your images at : www.printcompetition.com

TAPPA Meets on the 2nd Tuesday 6pm at:

Cut off time is June 6th, 1am EST

Bryan Glazer Family JCC 522 N Howard Ave. Tampa, FL 33606 info@tappa.org Tel: 727-577-5172

RSVP

4

This is your chance to have your images judged by three of the top Master photographers in Florida.

TAPPA Tribune

NEW MEETING PLACE!

If you have any questions contact our salon chairman Michael Landes at: 727 893-2500 ext 2582 LANDESM@pcsb.org

Our featured speakers will be our salon judges as they present an imageby-image critique of the evening’s print entries.

Salon Competition Procedures & Rules INSTRUCTIONS FOR ALL ENTRANTS – Please study and follow carefully.

FILE NAMING: Will be done automatically. But of course you will need to title your entries

Not doing so will prevent judging of your entry.

CLASSIFICATION OF ENTRIES: Entries must be designated by the entrant in one of the six (6) categories listed on the entry form. If the chairman feels the entry is placed in an incorrect category, he/she may change the entry’s category.

Color and Black and White images will be judged together in all categories.

ELIGIBILITY: Any member of TAPPA in good standing.

ENTRIES: A total, not to exceed 6 images, may be entered by one photographer per salon judging.

Images previously entered in TAPPA Salon Competitions may not be entered again. No two images shall be of the same subject.

ENTRY FEE: The entry fee of $5.00 covers one to six entries. If you are not attending the competition, the entry fee is $15. It may be cash or a check made payable to TAPPA. Please pay that evening.

If you are not attending but placing entries, please let Michael Landes (LANDESM@pcsb.org) a couple of days before the event.

The deadline for all entries is posted on www.printcompetition.com ENTRY DEADLINES: Entries must be uploaded onto the website. Go to the TAPPA website and then to:PrintCompetiton.com

1. PORTRAIT: This category includes portraits of men, women, children, couples (2 people), groups (3 or more), and environmental portraits.

2. SOCIAL FUNCTION: This category includes social function portraits or candids.

3. COMMERCIAL: This category includes advertising illustration, industrial, architectural, product photography and photojournalism. Live models may be used for these entries.

4. UNCLASSIFIED: This category includes abstracts, pictorials (non-portrait), animals, figure studies and photojournalism.

TAPPA Tribune

5

5. ELECTRONIC IMAGING: This category includes digital restoration, image enhancement. Entries will be judged for digital, artistic and technical proficiency.

Summer_Wedding.zip)

6. ALBUMS: This Category includes wedding albums, story book and portrait albums. Albums can be from 1 or more makers.

JUDGING PROCEDURES: Each salon will be judged by a panel of three qualified judges using FPP and PPA guidelines including point scoring procedures. The score of the three judges will be totaled and averaged for the final score. When a judge’s score varies 10 points or more from the average score, it becomes an automatic challenge and the photograph must be discussed and rescored. A judge may initiate a challenge at any time.

Send ALBUM ENTRIES ONLY, 24 hours before salon, to: Michael Landes at LANDESM@pcsb.org IMAGE PREPARATION: Always SAVE a copy of your competition print file before attempting this!

See tutorials at http://www.ppa.com/competitions/tutorials.php Files must be sized so the longest dimension is 4,000 pixels (20 inches at 200 ppi). Each file must contain an embedded color profile of either sRGB or Adobe RGB1998 and be saved at a JPEG quality setting of 10. Total file size should not exceed 7 MB. ALBUM FILE PREPARATION: 1. All page/spread files must have the longest file dimension at 4,000 pixels (20 inches at 200 ppi), have an embedded color profile of either sRGB or Adobe RGB1998 and be saved at a JPEG quality setting of 10.

2. Each page/spread file may contain as many images as you desire.

3. An entry may contain up to 36 page/spread files 4. Files are to be numbered in viewing order using two digits (i.e., 01 jpg, 02 jpg, 03 jpg, etc.).

5. All individual files must be compressed into a single ZIP file. ZIP file must be named: LastName_ Album_Title (use _for spaces, e.g. Sewell_

6. Studio identification or entrant’s name cannot appear on any file within the album entry.

SCORING: Prints are scored from 0 to 100 as follows: 100-95 EXCEPTIONAL 94-90 SUPERIOR 89-85 EXCELLENT 84-80 VERY GOOD

79-76 GOOD 75-74 AVERAGE 73-70 FAIR 69-0 UNACCEPTABLE

AWARDS: Ribbons will be awarded for 1st, 2nd, and 3rd place in each category. Merit ribbons will be awarded to all prints scoring an 80 or above. A Best of Show ribbon will be awarded to the print judged best by the panel of judges. All entries receiving scores of 80-81 and 78-79 are automatically challenged. During the automatic challenge, judges may lower or raise the score of an image by a 2/3 majority of the panel.

Case fees: $15 for attendees (pay at the door or through PrintCompetition.com) You must also join PrintCompetition.com which costs $8 Upload your case to: PrintCompetition.com Deadline for entry is: April 9 @ 12:01 am

6

TAPPA Tribune

Upcoming Events

Print of the Month Rules - Prints are to be mounted.

March 12

Print Salon Competition March 15

TAPPA Social

6:00pm, MacDinton’s St Pete 242 1st Ave N, St. Petersburg, FL 33701

March 30

Lighting Hockey, Lightning vs. Capitals

7:00pm – please contact Brad Hall for ticket details

To be announced

Photo Safari – Mermaids on the Beach Ft. Desoto – With Chris Chandler

April 6

Sun n’ Fun Photo Safari

Lakeland – please contact Brad Hall for ticket details

April 23

TAPPA Social

6:00pm, Three Birds Tavern, 492 4th St N, St. Petersburg, FL 33701

April 9

Rose Rosen

Professional Model and Talent Casting

May 14

Rinat Hilton

Getting published and getting paid for it

April 24

TAPPA Social

Shuffleboard Club, 559 Mirror Lake Drive, N., St. Petersburg 33701 More information on all of these events and more can be found in this newsletter and at TAPPA.org

Visit TAPPA on FaceBook

- Size: 8x10.

- Electronic Imaging size can be two 8x10 taped together on the back and spread open for viewing.

- Three entries per member each month.

- There must be at least three entries in a category for that category to be included in the monthly competition.

- All entries MUST have your name and the category you wish to enter on the back of the print.

- Prints must be turned in before 6:25 pm.

Prints received after 6:25 will not be accepted!

Winners: - Please send your winning files to Chuck@ChuckVosburgh.com for the newsletter as soon as possible.

Deadline for publication is one week after the meeting.

- Name your files by your last name-place-category. For example: Smith-1st-Portrait.jpg - Resolution 1500 pixels on the longest side or greater is acceptable.

JPEG format is preferable.

TAPPA Tribune

7

Print of the Month - Portrait First place: Franco Ortiz Figg

Print of the Month - Portrait Second place: Michael Landes

Print of the Month - Electronic Imaging Second place: Franco Ortiz Figg

Print of the Month - Electronic Imaging Third place: Kathryn DeYoung

Print of the Month - Commercial Second place: Michael Landes

Print of the Month - Commercial Third place: Tina Morrison

Print of the Month - Unclassified Second place: Michael Landes

Print of the Month - Unclassified Third place: Tina Morrison

The TAPPA Tribune is published monthly for the membership of the Tampa Area Professional Photographers Association. Its purpose is to share knowledge and insight with the photographic industry.

The deadline for submission of articles and ad changes is the 15th of the month.

Permission is hereby granted to reprint the contents of this newsletter, provided the authors and The TAPPA Tribune are recognized as the source. The ideas and views expressed do not necessarily reflect the policies of the Tampa Area Professional Photographers Association; they are solely those of the authors and editor.

Editor: Chuck Vosburgh 300 62nd Street North St. Petersburg, FL 33710 Chuck@ChuckVosburgh.com 727.743.1740

Advertising: To advertise in the TAPPA Tribune, please contact the editor for rates and distribution information.

Meetings: TAPPA monthly meetings take place the second Tuesday of the month at:

LOCATION Holiday Inn 700 N Westshore Blvd Tampa, FL 33609 Networking Meeting

ADVERTISE In the TAPPA Tribune For information and rates, contact Chuck Vosburgh at Chuck@ChuckVosburgh.com or call 727.743.1740

Visit us on the web at TAPPA.org

6:00 pm 6:30 pm

Register online at TAPPA.org

TAPPA Tribune

17

Be a Part of Something Great Being a part of TAPPA has many benefits both professionally and personally. Your annual dues helps TAPPA provide nationallevel educational programs every month, a great place to meet and many other educational and social opportunities throughout the year.

Membership Classification PROFESSIONAL MEMBER: (Voting) An individual that is a Florida resident. An individual who owns a legally established business engaged in selling photographic goods or services to the public. An individual who is employed by a legally established photographic business. May vote, hold office, use the TAPPA logo, and enter print competition. A valid Sales Tax Number and Occupational License are required. Annual dues are $75 plus a new member registration fee of $10.

ASSOCIATE MEMBER: For additional members from the same firm or studio already represented by a PROFESSIONAL MEMBER. They may not vote, hold office, or display the TAPPA logo, but may enter print competitions. The PROFESSIONAL MEMBER’S Sales Tax Number and Occupational License are required.

Annual dues are $65 plus a new member registration fee of $10.

18

TAPPA Tribune

MEMBER: For enthusiasts, hobbyists, non-professionals, and newcomers to the profession, who are not associated with any PROFESSIONAL or LIFE MEMBER and may just be getting started in the profession.

They may not vote, hold office, or display the TAPPA logo, but may enter print competitions. No Sales Tax or Occupational License are required. Annual dues are $65 plus a new member registration fee of $10.

STUDENT: An individual that is currently enrolled in photography related courses in the State of Florida and can provide authentic student identification. May not vote, hold office, or use the TAPPA logo, but may enter print competitions. Annual dues are $35 plus a new member registration fee of $10.

SPOUSE: An individual not engaged in photography whose spouse is a TAPPA member. May not vote, hold office, use the TAPPA logo or enter print competitions.

Annual dues are $25 plus a new member registration fee of $10.

Questions? You can always email our Membership Director.

A membership application is on the next page or go to TAPPA.org

Tampa Area Professional Photographer’s Association Membership Application Your Name ____________________________________________

Code of Ethics

Business Name _________________________________________

1. I will endeavor to enhance and ennoble the status of the photographic profession by maintaining a dignity of manner in my behavior, in the presentation of my photography and photographic services, in the appearance of my studio or place of business and in all other forms of public contact.

Business Address _______________________________________ City _______________________ State _____ Zip _____________ Business Phone ________________________________________ Cell ____________________ Home Ph ______________________ Email Address __________________________________________ Web Address ___________________________________________ Photographic Degrees ____________________________________ ______________________________________________________ FPP Member? Yes / No If yes, membership number: __________ PPA Member? Yes / No If yes, membership number: __________

TAPPA Membership Classification (check one) ______ PROFESSIONAL: (Voting) An individual (Florida resident) who owns a legally established business engaged in selling photographic goods or services to the public, OR, an individual who is employed by a legally established photographic business. May vote, hold office, use the TAPPA logo, and enter print competition.

Annual dues are $99

______ASSOCIATE: For additional members from the same firm or studio already represented by an ACTIVE TAPPA Professional member. They may not vote, hold office but may use the TAPPA logo and enter print competitions.

2. I will observe the highest standard of honesty in all my transactions, avoiding the use of false titles, confusing or inaccurate technical terms or descriptions and misleading terms or claims.

3. I will at all times endeavor to produce only those types of photographs and photographic services that will enhance the prestige of the profession, to apply my best efforts on behalf of the public, and to play my part in raising the general standard of photographic craftsmanship.

4. I will show a friendly spirit of cooperation with my fellow professional photographers and assist them whenever possible should they be in trouble or difficulty.

5. I will assist and give of my knowledge to the members of my profession, and will encourage them individually and collectively, so that the quality of photography may constantly be raised to higher standards.

6. In all matters relating to the interpretation of this code I will recognize the authority of the Tampa Area Professional Photographers Association, Inc., and agree to hold harmless the Board of Directors in any decision made on behalf of the organization.

I have read the above Code of Ethics and agree to abide by it, evidenced by my signature in ink this ___________ day of _______________ 20_____. Any member of the Tampa Area Professional Photographers Association, may be reprimanded, suspended, or expelled by the Board of Directors for a violation of the Code of Ethics, or the Bylaws.

Annual dues are $85

______ STUDENT: An individual that is currently enrolled in photography related courses in the State of Florida and can provide authentic student identification. May not vote, hold office but may use the TAPPA logo and enter print competitions

Signature

______ SPOUSE: An individual not engaged in photography whose spouse is a TAPPA member. May not vote, hold office or enter print competitions.

Please make checks payable to TAPPA Or pay online at www.tappa.org

Annual dues are $45

Annual dues are $25

This application must be completed in full with proper fees, prior to being considered for membership.

Benjamin Todd 813.431.2873 bwtodd75@gmail.com Chuck Vosburgh 727.743.1740 Chuck@ChuckVosburgh.com Lee Burgess 727.724.1022 lee2810@verizon.net Rob Moorman 727.527.1237 cameradude1@earthlink.net Randy Van Duinen 727.577.5172 randy@rvdphotography.com Karen Barnett 727.267.8296 oakcrestproductions@tampabay.rr.com Susan Black 813.230.6472 suzi@suzibee.com Carol Walker 727.5775626 carol@thomasbruce.com Robert Sargent 813.930.7390 robert@sargentphotography.com Michael Landes 863.512.2637 landesmr@yahoo.com Ginny Otto 715.252.3195 ottophotography@icloud.com Booray Perry 813.728.7110 booray@boorayperry.com CJ Moment 813.244.6716 cj@annointedproductions.com

Social Media

• •• • • • • • • • • • • • •• • • • • •• • ••

Audio/Visual

InDesign

Wedding & Socail Function

Image Competition

Portrait

Photosho/Lightroom

High School Seniors

Graphics & Design

Sports & Events

Commercial

Business

TAPPA Advisors

•

•

Board of Directors

2018 Officers President

Brad Hall

727 577-5172

Randy@RVDphotography.com

Vice President

Karen Barnett

727 386-9610

oakcrestproductions@tampabay.rr.com

Secretary

Lee Burgess

727 267-8296

Lee@LeeBurgessPhoto.com

Treasurer

Patricia McFarlane

Past President

Randy Van Duinen

Directors

Chris Chandler

Trishmacmacphoto@yahoo.com 813 431-2873

Randy@RVDphotography.com

Jessica Hall

(727) 423-3146

Jessica@HotLavaStudios.com

Glenn Nielson

(813) 540-4200

Glenn@PicsInTheGlenn.com

FPP Delegate

Lee Burgess

727 724-1022

Lee@LeeBurgessPhoto.com

Membership

Patricia MacFarlane

Program

Brad Hall

727 386-9610

Brad@HotLavaStudios.com

Salon

Michael Landes

863 512-2637

LandesMr@yahoo.com

Door Prize

Glenn Nielsen

813 540-4200

Glenn@PicsInTheGlenn.com

Scholarship

Kathryn DeYoung

Past President

Committees Trishmacmacphoto@yahoo.com

kathryndeyoung316@yahoo.com

Audio Visual Newsletter Editor

Chuck Vosburgh

727 743-1740

Chuck@ChuckVosburgh.com

Social Media Photographer

Warren Fuss

tuna.fuss@gmail.com

Web Master

Kevin Newsome

813 968-2810

Kevin@NewsomesStudio.com

Hospitality

Rob Moorman

(727) 423-3146

cameradude1@gmail.com