TAPPA Tribune - January 2020

January, 2020

The TAPPA Tribune is the monthly magazine of the Tampa Area Professional Photographers Association

Contents 2019 Tampa Bay Professional Photographer of the Year

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Where does your business come from?

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Sales 20 TAPPA’s Top 10 2019

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Category Winners 2019

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Brad Hall

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This Month’s Program

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TAPPA Bylaws Changes 2020

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Photos from the meeting

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Be a Part of Something Great

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ADVERTISE 31 Board of Directors

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On the cover: Photo by Randy Van Duinen Visit TAPPA on FaceBook TAPPA.org info@TAPPA.org

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TAPPA Tribune

Photo: Randy Van Duinen

Randy Van Duinen 2019 Tampa Bay Professional Photographer of the Year

A nationally and internationally award-winning architectural photographer, speaker and trainer.

His art photography is in private collections around the country and in the permanent collection at the Grand Rapids Art Museum. Randy is recognized for his digital imaging skills that he uses with his architectural and art photography.

Randy received his Bachelor of Science degree in Photography from Grand Valley State University.

Randy is one of the founders and co-instructor for “The Digital Photo Workshops� which holds Landscape, Light Painting, Architectural and photography training workshops around the country.

Professional Photographers of America Awards & Degrees World Photographic Cup - Silver Medal, 2014

Speaking and Instruction Randy speaks at national photography events, and has been a featured speaker at Imaging USA multiple times, Creative Live and at many state conventions, schools, local guides and camera clubs.

World Photographic Cup USA Team, 2016 1st place in the commercial category, 2014 Grand Imaging Awards 2nd place in the commercial category, 2013 Grand Imaging Awards Top 10 Commercial photographer: 2013, 2014, 2015 and 2019 TAPPA Tribune

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Rand Van Duinen continued from previous page

Master of Photography (M.Photog.)

Master Artist (M.Artist)

Published in local and national magazines

Photographic Craftsman Degree (Cr.Photog.)

Professional Photographer (Cover)

Certified Professional Photographer (CPP)

Photoshop User (Cover)

Florida Professional Photographers

Professional Photographer Magazine Profile Article

Florida Professional Photographer Artist of the year 2015 and 2016

Interiors

Florida Professional Photographer of the year 2012

Professional Builder

Florida Degree of Photographic Excellence (FDpE)

Tampa Bay Illustrated

Florida Degree of Artistic Excellence (FDAE) Top 10 Florida Photographer: 2012- 2017. 2019

Builder USA Today Light It Sarasota Magazine And many more...

Tampa Area Professional Photographers Association President 2018 Photographer of the Year 2013, 2015 and 2019 Photographer of the Year 2013 Top 10 Photographers 2012-2019

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TAPPA Tribune

Photo: Randy Van Duinen

Photo: Randy Van Duinen

Photo: Randy Van Duinen

Photo: Randy Van Duinen

Photo: Randy Van Duinen

Photo: Randy Van Duinen

Photo: Randy Van Duinen

Photo: Randy Van Duinen

Sales

photo: Adobe Stock

Where does your business come from?

By Chuck Vosburgh

Do you want to make more money this year? Of course you do!

It’s a new year and the best way to assure a better year is to evaluate what worked and what didn’t last year. Take a look at the jobs you did in the last 12 months and make a list. Then write down where the business came from and how much the invoice was for. Here are some categories of where your business may have come from: • Sphere of influence (people you know) • Referrals • Networking • Place of worship • Civic organization • Club or social group • Advertising • Social media Now figure out by percentage how many jobs came from each source. Then add up the dollar amount for each of the categories. Now you’ll

know what’s working and what’s not working. This year double down on the things that are working and stop the ones that aren’t Don’t waste time trying to fix things that are not productive.

Here’s an example: Referrals:

45% $23,472

Sphere of Influence: 36%

$31,704

New contacts:

18%

$39,912

Print ads:

0%

$0

Looking at this example, it looks like we need to ramp up asking for referrals, staying in touch with people we know and meeting new people. We should stop everything else we tried during the year. Among the things you’re ramping up, you can prioritize how much money, time and effort by the dollar amounts. Don’t be too swayed by the dollar amounts though, they can be deceiving. I suggest putting more weight on the number of Continued on next page

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TAPPA Tribune

TAPPA’s Top 10 2019 1 Randy Van Duinen 2 Michael Landes Sales continued from page 3

3 Scott Morrison jobs as you prioritize. If you do this, there’s no way you won’t be more successful next year!

3 Myra Thiessen Photo: Randy Van Duinen

Try new things If you see something that you think may work for your business by all means give it a try! Commit to at least six months before you decide so it can have a fair chance to work. I see too many people try something for a month, see no results and quit when it takes time to get something new up and productive. After six months, evaluate and decide if it’s worth it but never take away from the things that work to try something new.

What’s working for you? Call or email me and let me know! I can be reached at Chuck@ChuckVosburgh.com or 727.743.1740

4 Kathy DeYoung 5 Winn Wolloff 6 BooRay Perry 7 Diana Morris 8 Franco Figueroa 9 Erich Caparas 10 Jenifer McCants

If you have any questions or need help, call me at 727-743-1740 and I’ll answer the phone. Really. Put me to the test.

Chuck Vosburgh has more than 30 years of experience as a commercial photographer and author of How to Sell Photography Without Becoming a Salesman. Learn more at http://vosburghphoto.com Chuck can be reached at Chuck@ChuckVosburgh.com or 727.743.1740

Category Winners 2019 Portrait

Michael Landes

Commercial

Randy Van Duinen

Unclassified

Randy Van Duinen

Electronic Imaging

Randy Van Duinen

TAPPA Tribune

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This Month’s Program

Brad Hall Video 101 for Photographers Meeting Details Tuesday, January 14, 2020 Social and Networking 6:00-6:15 Print of the Month entries must be in by:

6:15

Announcements

6:15-6:30

Meeting and Awards Â

6:30-7:00

Program 7:00-9:00

$20 RSVP at: http://tappa.org/r-s-v-p-meeting/ TAPPA Meets on the 2nd Tuesday 6pm at: Bryan Glazer Family JCC 522 N Howard Ave. Tampa, FL 33606 info@tappa.org Tel: 727-577-5172

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TAPPA Tribune

Brad Hall provides photography and video services to clients from local social events to large scale commercial projects. Brad started in television working both studio and ENG cameras in 1982 and for a while, even hosted his own daytime television talk show. While working in front of the camera was enjoyable, Brad preferred the technical side of the industry working cameras, sound, lighting and special effects for many other television productions.

Brad has been honored to film for ESPN, MTV, Cosmopolitan, RedBook, The Today Show, Good Morning America, CNN, Inside Weddings, Headline News, Time, NBC Universal, CBS News, USA Today, Fox and Friends, Huffington Post, BuzzFeed, America Online, Disney, Verizon Nationwide, Yahoo, In-Touch Magazine, The New York Daily News, the Kodak Image Gallery on Time Square, ABC, and the Discovery Channel in addition to numerous other publications, billboards, websites, brochures, marketing materials and broadcasts worldwide.

Video 101 Step into the future with a brief overview of basic video technics including: • Should I upgrade my gear for video?

• Optimal capture and render resolution • Frame rate / when and why • Compression /codecs, log gop and intraframe color sampling, true and interpreted pixels, over sampling • Sound and sound, Lighting, framing, multiple cameras, the cut • Basic editing, sound bed, graphics • Interviewing technics • Delivery All this and more in a quick 60-90 minute program including a live shoot!

TAPPA Tribune

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TAPPA Bylaws Changes 2020 Current

Current

Section 1 The Board of Directors shall consist of six (6) members who shall be elected for a term of three years each. No elected member of the Board shall be elected to serve more than two terms (six years), consecutively. The terms shall be staggered in such a manner that 2 board positions are voted on each year. Any Board Member who has served 2 Terms (elected or appointed) shall not be eligible to be elected or appointed for a period of two years.

A) PROFESSIONAL: An individual that is a resident of the State of Florida. An individual who owns a legally established business engaged in selling photographic goods or services to the public. An individual who is employed as a photographer by a legally established business and derives a majority of income from the photographic field.

May hold office, vote in TAPPA affairs, and use the TAPPA logo.

Proposed Section 1 The Board of Directors shall consist of six (6) members who shall be elected for a term of three years each. No elected member of the Board shall be elected to serve more than two terms (six years), consecutively. The terms shall be staggered in such a manner that 2 board positions are voted on each year. Any Board Member who has served 2 Terms (elected or appointed) shall not be eligible to be elected or appointed for a period of one year. The Board may appoint up to 3 special directors . Their term would run for the remainder of the calendar year. They may be only appointed by majority vote of the TAPPA board and may not hold the position of: Secretary, Treasurer, Vice President, or President.

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TAPPA Tribune

C) MEMBER: For newcomers to the profession who are not associated with any ACTIVE member and are just getting started in the profession. They may not vote, hold office, or display the TAPPA logo, but may enter print competitions.

Proposed C) MEMBER: An individual that is a resident of the State of Florida. An individual who owns a legally established business engaged in selling photographic goods or services to the public. An individual who is employed as a photographer by a legally established business and derives a majority of income from the photographic field or newcomers to the profession who are not associated with any ACTIVE member and are just getting started in the profession. May hold office, vote in TAPPA affairs, and use the TAPPA logo.

Photos from the meeting

Photos: Rob Moorman

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TAPPA Tribune

TAPPA Tribune

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Be a Part of Something Great Being a part of TAPPA has many benefits both professionally and personally. Your annual dues helps TAPPA provide nationallevel educational programs every month, a great place to meet and many other educational and social opportunities throughout the year.

Membership Classification PROFESSIONAL MEMBER: (Voting) An individual that is a Florida resident. An individual who owns a legally established business engaged in selling photographic goods or services to the public. An individual who is employed by a legally established photographic business. May vote, hold office, use the TAPPA logo, and enter print competition. A valid Sales Tax Number and Occupational License are required.

ASSOCIATE MEMBER: For additional members from the same firm or studio already represented by a PROFESSIONAL MEMBER. They may not vote, hold office, or display the TAPPA logo, but may enter print competitions. The PROFESSIONAL MEMBER’S Sales Tax Number and Occupational License are required.

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TAPPA Tribune

MEMBER: For enthusiasts, hobbyists, non-professionals, and newcomers to the profession, who are not associated with any PROFESSIONAL or LIFE MEMBER and may just be getting started in the profession.

They may not vote, hold office, or display the TAPPA logo, but may enter print competitions. No Sales Tax or Occupational License are required.

STUDENT: An individual that is currently enrolled in photography related courses in the State of Florida and can provide authentic student identification. May not vote, hold office, or use the TAPPA logo, but may enter print competitions.

SPOUSE: An individual not engaged in photography whose spouse is a TAPPA member. May not vote, hold office, use the TAPPA logo or enter print competitions.

Questions? You can always email our Membership Director.

A membership application is on the next page or go to TAPPA.org

Tampa Area Professional Photographer’s Association

Membership Application

Your Name ____________________________________________

Code of Ethics

Business Name _________________________________________

1. I will endeavor to enhance and ennoble the status of the photographic profession by maintaining a dignity of manner in my behavior, in the presentation of my photography and photographic services, in the appearance of my studio or place of business and in all other forms of public contact.

Business Address _______________________________________ City _______________________ State _____ Zip _____________ Business Phone ________________________________________ Cell ____________________ Home Ph ______________________ Email Address __________________________________________ Web Address ___________________________________________ Photographic Degrees ____________________________________ ______________________________________________________ FPP Member? Yes / No If yes, membership number: __________ PPA Member? Yes / No If yes, membership number: __________

TAPPA Membership Classification (check one) ______ PROFESSIONAL: (Voting) An individual (Florida resident) who owns a legally established business engaged in selling photographic goods or services to the public, OR, an individual who is employed by a legally established photographic business. May vote, hold office, use the TAPPA logo, and enter print competition.

Annual dues are $119

______ASSOCIATE: For additional members from the same firm or studio already represented by an ACTIVE TAPPA Professional member. They may not vote, hold office but may use the TAPPA logo and enter print competitions.

2. I will observe the highest standard of honesty in all my transactions, avoiding the use of false titles, confusing or inaccurate technical terms or descriptions and misleading terms or claims.

3. I will at all times endeavor to produce only those types of photographs and photographic services that will enhance the prestige of the profession, to apply my best efforts on behalf of the public, and to play my part in raising the general standard of photographic craftsmanship.

4. I will show a friendly spirit of cooperation with my fellow professional photographers and assist them whenever possible should they be in trouble or difficulty.

5. I will assist and give of my knowledge to the members of my profession, and will encourage them individually and collectively, so that the quality of photography may constantly be raised to higher standards.

6. In all matters relating to the interpretation of this code I will recognize the authority of the Tampa Area Professional Photographers Association, Inc., and agree to hold harmless the Board of Directors in any decision made on behalf of the organization.

I have read the above Code of Ethics and agree to abide by it, evidenced by my signature in ink this ___________ day of _______________ 20_____. Any member of the Tampa Area Professional Photographers Association, may be reprimanded, suspended, or expelled by the Board of Directors for a violation of the Code of Ethics, or the Bylaws.

Annual dues are $109

______ STUDENT: An individual that is currently enrolled in photography related courses in the State of Florida and can provide authentic student identification. May not vote, hold office but may use the TAPPA logo and enter print competitions

Signature

______ SPOUSE: An individual not engaged in photography whose spouse is

Please make checks payable to TAPPA Or pay online at www.tappa.org

Annual dues are $59

a TAPPA member. May not vote, hold office or enter print competitions.

Annual dues are $35

This application must be completed in full with proper fees, prior to being considered for membership.

Benjamin Todd 813.431.2873 bwtodd75@gmail.com Chuck Vosburgh 727.743.1740 Chuck@ChuckVosburgh.com Lee Burgess 727.724.1022 lee2810@verizon.net Rob Moorman 727.527.1237 cameradude1@earthlink.net Randy Van Duinen 727.577.5172 randy@rvdphotography.com Karen Barnett 727.267.8296 oakcrestproductions@tampabay.rr.com Susan Black 813.230.6472 suzi@suzibee.com Carol Walker 727.5775626 carol@thomasbruce.com Robert Sargent 813.930.7390 robert@sargentphotography.com Michael Landes 863.512.2637 landesmr@yahoo.com Ginny Otto 715.252.3195 ottophotography@icloud.com Booray Perry 813.728.7110 booray@boorayperry.com CJ Moment 813.244.6716 cj@annointedproductions.com

Social Media

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Audio/Visual

InDesign

Wedding & Socail Function

Image Competition

Portrait

Photosho/Lightroom

High School Seniors

Graphics & Design

Sports & Events

Commercial

Business

TAPPA Advisors

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The TAPPA Tribune is published monthly for the membership of the Tampa Area Professional Photographers Association. Its purpose is to share knowledge and insight with the photographic industry.

The deadline for submission of articles and ad changes is the 15th of the month.

Permission is hereby granted to reprint the contents of this newsletter, provided the authors and The TAPPA Tribune are recognized as the source. The ideas and views expressed do not necessarily reflect the policies of the Tampa Area Professional Photographers Association; they are solely those of the authors and editor.

Editor: Chuck Vosburgh 300 62nd Street North St. Petersburg, FL 33710 Chuck@ChuckVosburgh.com 727.743.1740

Advertising: To advertise in the TAPPA Tribune, please contact the editor for rates and distribution information.

Meetings: TAPPA monthly meetings take place the second Tuesday of the month at:

LOCATION Bryan Glazer Family JCC 522 N Howard Ave. Tampa, FL 33606 Networking Meeting

ADVERTISE In the TAPPA Tribune For information and rates, contact Chuck Vosburgh at Chuck@ChuckVosburgh.com or call 727.743.1740

Visit us on the web at TAPPA.org

6:00 pm 6:30 pm

Register online at TAPPA.org

TAPPA Tribune

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Board of Directors

2019 Officers President

Brad Hall

727 577-5172

Randy@RVDphotography.com

Vice President

Karen Barnett

727 386-9610

oakcrestproductions@tampabay.rr.com

Secretary

Lee Burgess

727 267-8296

Lee@LeeBurgessPhoto.com

Treasurer

Patricia McFarlane

Past President

Randy Van Duinen

Directors

Chris Chandler

Trishmacmacphoto@yahoo.com 813 431-2873

Randy@RVDphotography.com

Jessica Hall

(727) 423-3146

Jessica@HotLavaStudios.com

Glenn Nielson

(813) 540-4200

Glenn@PicsInTheGlenn.com

FPP Delegate

Lee Burgess

727 724-1022

Lee@LeeBurgessPhoto.com

Membership

Patricia MacFarlane

Program

Brad Hall

727 386-9610

Brad@HotLavaStudios.com

Salon

Michael Landes

863 512-2637

LandesMr@yahoo.com

Door Prize

Glenn Nielsen

813 540-4200

Glenn@PicsInTheGlenn.com

Scholarship

Kathryn DeYoung

Past President

Committees Trishmacmacphoto@yahoo.com

kathryndeyoung316@yahoo.com

Audio Visual Newsletter Editor

Chuck Vosburgh

727 743-1740

Chuck@ChuckVosburgh.com

Photographer

Scott Morrison

727-793-8666

scomopho@mac.com

Web Master

Kevin Newsome

813 968-2810

Kevin@NewsomesStudio.com

Hospitality

Rob Moorman

(727) 423-3146

cameradude1@gmail.com

Social Media