3 years in the making.

In 2020, I started my small business selling handmade polymer clay sculptures, posting on social media to gain sales. Over time, I realized that I wasn’t just generating customers, I was building a community. People across all ages, all over the world, wanted to learn how to make a living with their art, and looked to me for advice. Through reading comments and connecting with my audience, I realized that there was a need for finanncial literacy resources for people like me -- a community for anxious, uncomfy creatives.

How can branding and marketing be used to ease anxiety surrounding finance amongst young female creatives?

Elizabeth Grier (pictured to the right) is an accomplished businesswoman who spent the past 30 years traveling the world working in global business development and strategy. Investor, operator, and entrepreneur, she has done it all; and I felt that she would be the perfect person to inform me on the issue of female financial literacy.