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RISEAPP - Strengthening and Unifying the Global Jewish Community
RiseApp is made possible thanks to the generous support of: The Asper Foundation, Ana and Ofer Shabtai, In-Action and Ghila and Zvi Limon.
The Challenge
Since October 7th, 2023, the global rise of antisemitism—both online and offline—has been accompanied by an overwhelming flood of digital content. Instead of informing and engaging, this overload often leads to user burnout, disengagement, and fragmented communities.
Three key challenges have emerged:
• Inconsistent messaging: When information is unclear or inaccurate, its impact weakens. Without a cohesive approach, essential messages become diluted, making it difficult for audiences to determine what to trust.
• Information overload: More content does not necessarily mean better communication. The sheer volume of daily information can saturate audiences, making it hard to filter what truly matters. Instead of fostering deeper understanding, this leads to disengagement.
• Community fragmentation: Rather than fostering connections, the abundance of unstructured content and events can leave communities struggling to find relevant, high-quality information. Without a centralized platform, valuable engagement opportunities are lost.
THE SOLUTION: RISEAPP
Founded within the Sammy Ofer School of Communications, RiseApp was created to address the growing challenges of misinformation and disinformation surrounding the global Jewish community and Israel.
Its mission is to provide a long-term, comprehensive solution to information challenges, helping to educate, engage, and combat antisemitism.
What Riseapp Offers
RiseApp serves as a one-stop platform designed to:
• Build resilience within the global Jewish community.
• Centralize high-quality, verified content.
• Provide personalized experiences, connecting users to relevant information and locationspecific events.
• Foster a more cohesive and informed global Jewish network.
How It Works
RiseApp aggregates and curates high-quality content from across the web, using AI and machine learning to personalize recommendations, including:
• Hot topics and fact-based content to counter harmful narratives.
• Curated content based on user interests (e.g., food, technology, art).
• Geolocation-based event recommendations to connect users with relevant community gatherings.
Our Vision
By tailoring information to users’ preferences, demographics, and behaviors, RiseApp will become the go-to platform, trusted by millions worldwide, empowering and unifying the global Jewish community.
Yael Hay, Executive Director of RiseApp
