COMMERCIAL PROJECT VIETNAMESE RESTAURANT

by CHEF TU DAVID PHU

Client

Chef Tu David Phu has a vision to make Vietnamese cuisine as beloved as Japanese and Italian cuisine. Despite being the first generation of his family born in California, specifically in Oakland, his passion for Vietnamese food remains unwavering. His family immigrated to the United States from the island of Phu Quoc, where they have been producing small-batch artisan Phu Quoc Fish Sauce, known as the “Champagne of fish sauces,” since 1895. Phu’s love for cooking is deeply rooted in his family and heritage.

Concept

My design is inspired by Hoi An’s lantern festival, which symbolizes the allure of Vietnam. This festival, which celebrates the full moon and is considered a sacred time in the Buddhist calendar. This festival centered around the use of colorful lanterns. Hoi An, the location of the festival, is also known for its exceptional cuisine, making it a perfect source of inspiration for a restaurant design. My aim is to create a restaurant space that adapts the original culture of Hoi An in order to offer a truly authentic and immersive experience for diners.

Materials And Color Selection