Pumpkin Spice Campaign

October Loan Campaign September 24-October 31st

Marketing Update News & Events 9/26-10/3 - Pumpkin Spice SWACU Meme Contest (internal) 9/27 - SWACU Pumpkin Spice Member Day 10/4 - SWACU Pumpkin Spice Member Day 10/11 - SWACU Pumpkin Spice Member Day 10/18 - SWACU Pumpkin Spice Member Day 10/25 - SWACU Pumpkin Spice Member Day 10/31 - SWA Halloween Party 11/16 - 2019 SWACU Awards Banquet Campaigns Pumpkin Spice Loan Campaign This time of year, pumpkin spice is everywhere from coffee to pumpkin spice salsa(yuck!). We joined the craze and turned our auto loans, credit cards, home loans and home equity loans in to pumpkin spice yumminess! We will be inviting our employees to participate in the Pumpkin Spice SWACU Meme Contest, starting tomorrow! Our members will be lavished with Pumpkin Spice each Friday when we will wear our Pumpkin Spice and SWACU tshirts and provide pumpkin spice goodies in our branches!

Products: Auto Loans, Home Loans, Home Equity Loans, Credit Cards Cars for a Cause Products: Auto Loans Season of Giving & Receiving Products: popmoney, Billpay Auto and Credit Card Prescreens

Marketing Update Cont.

Facebook - Facebook Stats: 10,160 likes - 12 Days of Christmas

Business Development Update Business Development - September-October - Stations Visits:

9/2-5 - Baltimore

9/11-13 - San Antonio Reservation Center

9/24-26 - Los Angeles

10/1-3 - Chicago

10/9-12 - Orlando

10/23-10/25 - Austin Accounts Opened 2019

Membership Savings: 1,354

Checking: 1,027

NOW INCLUDING...

AUTO LOANS | MORTGAGE LOANS | CREDIT CARDS | HOME EQUITY LOANS Indulge in your favorite season all year! Apply today!

Southwest Airlines Federal Credit Union www.swacu.org Federally Insured By NCUA

Auto Loans

dipped in Pumpkin Spice!

IT MUST BE FALL @ SWACU

Our Autumn Loans will leaf you warm and fuzzy!

Get your loans while they’re hot!

Southwest Airlines Federal Credit Union www.swacu.org

Federally Insured By NCUA

Credit Cards

dipped in Pumpkin Spice!

S Fe outh de ra w e l C st r e Air dit lin Un es io n

IT MUST BE FALL @ SWACU

Can pumpkin flavored awesome Credit Cards give you s’more benefits? Yes. Pick your card while they’re hot!

Southwest Airlines Federal Credit Union www.swacu.org

Federally Insured By NCUA

PUMPKIN SPICE AND SWACU

Fall in LUV with a SWACU Loan

Wear me every Friday, starting Friday, September 27th!

OnHold Script 1 – Pumpkin Spice Credit Cards You know it’s fall at SWACU when our Credit Cards are covered in Pumpkin Spice! SWACU Platinum, Rewards, and Signature Visa Credit Cards are seasoned with s’more benefits! From no-frills to cash-back and rewards points, we’ve got you covered! For full details, visit swacu.org/visacreditcards or ask a member of our staff, when they return to the line.

Script 2 – Security Tips At SWACU, your account security is our top priority. Always remember, if we contact you via phone, mail, email, or text we will not ask for your personal information. If you experience any suspicious activity, please call us and speak with one of our staff to notify them of your concerns. For more Security Tips, visit our website at swacu.org and check out “What’s New” under the “Connect” tab.

Script 3 – Pumpkin Spice Auto Loans You know it’s fall at SWACU when our Auto Loans are dipped in Pumpkin Spice! We’ve got you covered with all things Pumpkin Spice! These autumn loans have the sweet taste of great rates and low fees.

Apply today or ask for more details when we return to the line!

Script 4 – Text Fraud Alerts Here at SWACU, your account security is very important to us. As an added feature SWACU is now providing text fraud alerts on your debit card. Whenever suspicious transactions are detected, you will receive a text message that allows you to instantly validate transactions. This is a service that’s automatically enabled, you don’t have to lift a finger. We are always looking to improve our member banking experience and security. If you have any questions, please ask a SWACU representative when we return to the line.

Script 5 – Social Media Did you know you can follow us on Facebook, Instagram, and Twitter? Just search “SWACU” and you can get involved in all the latest news, alerts, contests, and a lot of fun! We love connecting with our members! Join us this December for the 12 Days of Christmas Contest and enter daily for chances to win and share the love with someone else!