PORTFOLIO

SURABHI SAGDEO Visual Communication Semester 6 UnitedWorld Institute of Design

The simple things are also the most extraordinary things, and only the wise can see them.

- Paulo Coelho

Surabhi Vinay Sagdeo

I believe in simplicity and feel that it always stands out ; in people and things. I have lived in 9 cities and 10th being my hometown, you could call me nomad. Traveling is now a necessity.

Visiting wildlife sanctuaries with my family is like a ritual. My latest interest is photography, mainly landscapes and birds. For me The Art of Living philosophy has become the way I live and my artwork reflects some of the spiritual nuances of the ideology.

SOFTWARE SKILLS

Connect: surabhi.sagdeo98@gmail.com +917038282245

EDUCATION

PROFESSIONAL EXPERIENCE

BACHELOR OF DESIGN (2016-2020) UnitedWorld Institute of Design, Gandhinagar

WORLD CULTURE FESTIVAL 2016 The Art of Living - Volunteer

12th MAHARASHTRA STATE BOARD (2016) St. Mira’s College for Girls, Pune

LEMON IDEAS Intern

10th CBSE BOARD (2014) Jain Heritage School, Bangalore

MODUS - College Visual Communication Festival Volunteer and Performer INDIA DESIGN CONFLUENCE Volunteer DELHI PUBLIC SCHOOL - UTSAV 2018 Designer

AREAS OF INTEREST ILLUSTRATION PUBLICATION DESIGN BRANDING

PROJECTS • • • • •

BOOK DESIGN CORPORATE IDENTITY PACKAGING UI/UX SOCIAL COMMUNICATION

BOOK DESIGN

PROJECT BRIEF To design a book of more than 20 pages.

Did you know ?

Male Ostrich can roar like a lion.

TIME FRAME 6 WEEKS

CONCEPT

TOOLS

To spread awareness amaong young generation so that they understand the importance of wildlife and also help make a difference in the biodiversity of our environment.

ADOBE ILLUSTRATOR ADOBE PHOTOSHOP ADOBE INDESIGN

TOPIC Wildlife Conservation Social Science Supplimentary Book For Class VIII

Did you know ?

Sea otters hold hands while they are sleeping so they don’t drift apart.

Did you know ?

Cats can’t taste sugar. They don’t have sweet taste buds.

Did you know ?

Female bats give birth while hanging upside down, catching their baby in their wings.

CORPORATE IDENTITY

PROJECT BRIEF To design a brand identity that is India centric.

TIME FRAME 4 WEEKS

CONCEPT

TOOLS

This identity is to unite the women serving in the Indian Air Force and to encourage girls to think of being a fighter pilot as a career option.

ADOBE ILLUSTRATOR ADOBE PHOTOSHOP ADOBE INDESIGN

TOPIC To Encourage Women To Join The Indian Air Force As Fighter Pilots

Thought behind the identity The circle is a basic symbol of protection, inclusion and wholeness. The circle meaning universal, sacred and divine. It represents the infinite nature of energy, and the inclusivity of the universe.

In fact, when a symbol, is shown with a circle around it – that’s our intuitive cue; the symbol beckons the viewer to be drawn in, and included in the experience of whatever symbolic message the center may hold.

The Greeks represented love and victory with wings. According to Plato, wings represent intelligence and understanding. The wings depicted with a circle around it signals an enhanced meaning of unification.

Color selection

# FDD600 C : 1% M: 13% Y : 100% K : 0%

# 000080 C : 100% M: 98% Y : 14% K : 17%

#000000 C : 75% M: 68% Y : 67% K : 90%

Navy blue represents both the sky and the sea; with freedom, intution, imagination and inspiration. Golden yellow to enhance vision, build confidence and warmth. Black used to put emphasis on the text in the identity

PACKAGING

PROJECT BRIEF To design packaging for a product sold below MRP Rs. 50.

TIME FRAME 2 WEEKS

TOOLS ADOBE ILLUSTRATOR

TOPIC Sanitary Napkins

CONCEPT To make a packaging that can be used in retail and can be carried by the users. It consists of 7 pads in primary envelops placed in pockets. It can be torn and disposed. It can also hanged in cupboards or washrooms.

FACTS

SAY IT LOUD.

I’M PROBABLY PMSING.BASIC BIOLOGY. DON’T BE SHY.

I CREATE LIFE.

I HAVE OVARIES.

DON’T HIDE IT.DON’T SIT AT HOME.

DEAL WITH MY MOOD SWINGS.

BASIC BIOLOGY.

I HAVE OVARIES.

SAY IT LOUD. IT IS COOL TO ASK FOR ONE.DON’T BE SHY. DON’T HIDE IT.

DON’T SIT AT HOME.I’M PROBABLY PMSING. DON’T BE SHY.

DON’T BE SHY.I

DEAL WITH MY MOOD SWINGS.

HAVE OVARIES.

BASIC BIOLOGY. DON’T HIDE IT. IT IS COOL TO ASK FOR ONE. I HAVE OVARIES. BASIC BIOLOGY.

I CREATE LIFE.

SAY IT LOUD.

I’M PROBABLY PMSING.

BASIC BIOLOGY.

DON’T BE SHY.

DEAL WITH MY MOOD SWINGS. I HAVE OVARIES.

DON’T SIT AT HOME. DON’T HIDE IT. SAY IT LOUD.

UI/UX

PROJECT BRIEF To create an app with process.

TIME FRAME 4 WEEKS

CONCEPT

TOOLS

The app helps old age people to get medicines at home without any hassel.

ADOBE XD

TOPIC CGHS

SOCIAL COMMUNICATION

PROJECT BRIEF To create awarness through mediums and messages about a socially relevant topic.

TIME FRAME 2 WEEKS

CONCEPT

TOOLS

The kit comprises of flash cards that can be used to help differentiate like looking alphabets, a red flag inventory to know the symptoms and to also fill it up if they see them in a student, a do’s and don’ts list for the teacher, grippers for kids to have a better pencil grip and reading folds to help them read one line of text at a time.

ADOBE ILLUSTRATOR

TOPIC Dyslexia

EXPLORARTIONS • • • •

ILLUSTRATIONS CALLIGRAPHY DIGITAL ART PHOTOGRAPHY

ILLUSTRATIONS In Egyptian mythology, Sekhmet is a warrior goddess as well as goddess of healing. She is depicted as a lioness, the fiercest hunter known to the Egyptians.

This is a reprentation of her with a twist of pop art colors.

This illustration is a composition of the Kapala Damaru, Vajra (dagger) and fire depicting the Bhutanese tradition and the tantric practices of Vajrayana (Tantric Buddhism).

Inktober 2019 Day 9 - Precious ‘Home is where mom is!’

“She describes the world we enter with scientific precision, paints it with colorful words then throws in a tincture of wild imagination, memory, a drop of ancestral spirit and proclaims: ‘Let there be magic!’.” A depiction of the above writting in an illustration made out of paper cutting with only five elements: potion bottle, lava, whale, gear and sunflower.

CALLIGRAPHY

Niti Series, ‘Niti’ meaning type of behviour or how you deal with things.

Devnagri in digital calligraphy which then lead to screen printing in 2 colors.

DIGITAL ART “Like the lotus we also have the ability to rise from the mud, bloom out of darkness and radiate into the world� - Buddha This is a flat illustration made on Adobe Illustrator.

‘I am trying to see more with my eyes closed.’

This is a flat illustration made on Adobe Illustrator.

‘In the sea of stars I shall float; casting spells.’

This is an illustration painted on Adobe Photoshop.

PHOTOGRAPHY

THANK YOU Surabhi Sagdeo

surabhi.sagdeo98@gmail.com +917038282245