It's Happening In Sunderland - Autumn / Winter 2023

I T ’ S H A P P E N I N G . . .

W I N T E R2 0 2 3E D I T I O N

I NS UNDE RL AND

e v e r y t h i n g y o u n e e d t o k n o w I n s i d e . . . a b o u t C h r i s t m a s , S u n d e r l a n d G i f t C a r d , T h e C e l l , T h i r d T e r mB a l l o t , a s w e l l a s a l l t h e u s u a l s t u ff !

Y O U R S U N D E R L A N DB I D N E WS L E T T E R

I T ’ SH A P P E N I N G . . .

WE L C O ME T OO U R N E WS L E T T E R

You’ veprobabl ynot i cedt hati n everynewsl et t er ,ourwel comei s wri t t enbyadi fferentmemberof t het eam.

i nt er es t i ngandi ns pi r i ngandt hat we’ v ecapt ur edt hewi s hesandvi s i on ofourbus i nes s esi nourpr opos ed pl anf ort hef ut ur e.

Thi st i me, howev er , we’ v egots omuch ex ci t i ngandi mpor t antnewst os har e wi t hy out hatwe’ v edeci dedt hatt hi s wel comei sf r om al l ofus !

What ev ers i z ey ourbus i nes si sl ar ge ors mal l , i ndependentorpar tofa chai n, weal l ar ewor ki ngt owar d t hes amegoal –cr eat i ngavi br ant ci t ycent r ewi t hoppor t uni t i esf or ev er y one.

Youar epr obabl yawar et hatour r enewal i sont hehor i z on, whi chi s whywehav ebeenr eal l ybus yt al ki ng t obus i nes s esacr os st heci t yt ofind outaboutt hei rpr i or i t i esi fwear e f or t unat eenought ober eel ect edf or af ur t hert er m.

Thatvi t al i nf or mat i onhasbeenus ed i nourbus i nes spl an–whi chy oucan r eadf ory our s el v esonourwebs i t e– andwhi chwasunv ei l edatourr ecent bus i nes spl anl aunch.

Wehopet hos eofy ouwhodi dcome al ongf ort hatev entf oundi tbot h

2

Thebal l otf ort heBI Dopenson Nov ember1andr unsunt i l Nov ember 28andwewoul dur gey out ous e y ourv ot e.

Wear epr oudofour achi ev ement sov ert hel as tt wot er ms andwear ehopi ng–wi t hy ours uppor t –t hatt het hi r dwi l l beev enbet t er .

I fy oudowantt ot al kt ous , woul dl i ke t omeetorhav eachat , t henf eel f r ee t ogeti nt ouch.

We’ r eal s oheadi ngt owar dst he bus i es tt i meofy earf orbus i nes sand

ont hef ol l owi ngpageswe’ v egotl ot s ofgr eati deasandi nf or mat i ont ohel p y oumaxi mi s et heper i od.

Thanky ouf oral l ofy ours uppor t t odat eandwehopet obewor ki ng cl os el ywi t hy oual l f oral ongt i met o come!

Sunder l andBI Dt eam.

I f y o u ’ d l i k e t o k n o wm o r e a b o u t o u r B I D , t h e n w h y n o t g i v e u s a r i n g o n 0 1 9 1 7 2 21 0 0 2 , d r o p u s a l i n e a t i n f o @s u n d e r l a n d b i d . c o . u k o r v i s i t s u n d e r l a n d b i d . c o . u k

T O G E T H E R WE ’ R E MA K I N GT H I N G S H A P P E N S U N D E R L A N D B I D .

C O .

U K

Wear eoffic i al l yi nourBal l otper i od!

Thi si sy ouroppor t uni t yt obepa r tofs ome t hi nga ma z i ng.

Pr ov i de dt ha tt hema j or i t yofl e v y pa y i ngbus i ne s s e sv ot e' y e s ' , Sunde r l a ndBI Dwi l l be gi ni t st hi r dt e r mi nApr i l 2024a ndwi l l c ont i nuewor k i ngt owa r dsma k i ngs ur eweha v eaVI BRANT CI TYCENTREWI THOPPORTUNI TI ESFOREVERYONE. Si nc et heBI Dwa si ni t i a l l yf or me di n201 4, we ’ v ebe c omeadr i v i ngf or c ei nourc i t y ’ sf ut ur ea ndapowe r f ul c a t a l y s tf or c ha ng e …c ommi t t e dt ot r a ns f or mi ngt hec i t ybywor k i ngc ol l a bor a t i v e l yt ok e e pSunde r l a ndi nt hes pot l i ght .

Ga l v a ni s i ng mul t i a g e nc ys uppor t , i nflue nc i ngi de a sa nde na bl i nga c t i on, wor k i ngwi t hours t a k e hol de r st oma k et hi ngsha ppe n.

Pl eas evi s i ts under l andbi d. c o. ukt ol ear nmor eaboutt heBI DBal l ot .

O U R B I DI NN U MB E R S £ 1 3 , 3 9 6 , 7 9 0 4 4 0 , 0 0 0

Es t i mat edec onomi ci mpac t .

Es t i mat edaddi t i onal f oot f al l .

2 7 , 6 2 7 , 2 0 4 1 2 0t o n s

I ndi vi dual shav es eenours oc i al medi a.

Ofl i t t erhav ebeenr emov edannual l y .

£ 3 .

3mi l l i o n

K E YD A T E S 09/ 1 0/ 2 3Pu b l i c a t i o no f No t i c eo f Ba l l o t 1 1 / 1 0/ 2 3Bu s i n e s sPl a nL a u n c h 2 7 / 1 0/ 2 3Ba l l o t Pa p e r sI s s u e d 01 / 1 1 / 2 3Ba l l o t Op e n s 2 8/ 1 1 / 2 3Ba l l o t Cl o s e s 3 0/ 1 1 / 2 3Re s u l t Da y 01 / 04/ 2 4Ne wT e r mSt a r t s

Hasbeeni nv es t edbac ki nt oCi t yCent r e.

V O T E Y E S F O R Y O U R S U N D E R L A N DB I DT OB E P A R T O F S O ME T H I N GA MA Z I N G !

3

S U N D E R L A N DG I F T C A R D MA K E R E WA R D S MA T T E R We’ venowgotmor et han1 90busi ness si gnedupf ort heSunderl andGi f tCar d –andi fyou’ r enotal r eadypartoft he s cheme,t hent hef actt hatt hef est i ve s eas oni sj ustar oundt hecornershoul d beahugei ncent i ve.

want–af t eral l , i t ’ sc hal l engi ngt oc hoos e s omet hi ngt hatev er y onei sgoi ngt ol i ke– buti tal s omeansy ouar es uppor t i ngt he l oc al ec onomy .

Forc ompani eswhi c har el ooki ngt o r ewar dt hei rowns t aff, t hengi v i ngt hem a gi f tc ar di sagr eati dea.

Notonl yar et hey abl et obuys omet hi ngt hatt heyac t ual l y

Ther ear el ot sofwa y sofgi v i ngt hec ar d, f r om ac t ual l yget t i ngahar dc opyt ohand outoral t er nat i v el y , t heyc anbedel i v er ed asanec ar d.

Ther ear enot axi mpl i c at i onsi ft hec ar d y ou’ r egi v i ngi s£50orl es s–maki ngi ta Any onewhoi sgi v enagi f tcar dt r adi t i onal l y wi nni ngi deaal l r ound. s pendsi ti nJanuar yorFebr uar y–s ome oft hel eanes tmont hsf orr et ai l er sand Manyoft hec i t y ’ sc or por at esha v e hos pi t al i t y .

I fpeopl ear es pendi ngt hei r pr ev i ous l yboughtgi f tc ar dsf ort hei r car dswi t hy ou, t hent hatcandefini t el ygi v e t eam andt heyha v ebeeni nc r edi bl ywel l bus i nes s esawel comeboos tatt hatt i me r ec ei v ed.

We ’ r ehopi ngt hatev enmor e ofy ear , s ot her e’ snev erbeenabet t ert i me wi l l getonboar dt hi sy earands uppor ta t ogetonboar d. s c hemewhi c hi sawi nwi nf orev er y one.

H e r e a t t h e O c a d o C u s t o me r H u b , w e r e g u l a r l y u s e t h e S u n d e r l a n d G i f t C a r d a s p a r t o f t e a m i n c e n t i v e s a n d a s g i f t s .

We b e l i e v e i n s u p p o r t i n g o u r l o c a l c o mmu n i t y , s o i t i s g r e a t t o b e a b l e t o u s e a g i f t c a r d t h a t i s a c c e p t e d b o t h i n l a r g e a n d i n d e p e n d e n t s t o r e s .

D a n i e l Wa r d , S e n i o r P e o p l e D e v e l o p me n t Ma n a g e r , O c a d o T or e qu e s t mo r ei n f o r ma t i o no nt h eg i f t c a r do r t os i g nu p , pl e a s ee ma i l g i f t c a r d@s u n de r l a n dbi d. c o . u k T opl a c ec o r po r a t eo r de r s , pl e a s ev i s i t www. c o r po r a t e . t o wn a n dc i t y g i f t c a r ds . c o m

C H R I S T MA S S H O P P I N GH A B I T S Thecos tofl i vi ngcr i s i shashi tmanypeopl ehar d, andf orr et ai l er sandt hos eoper at i ngi nhos pi t al i t y , t her e’ st her eal i s at i ont hats hopper sar egoi ngt obe mor es avvyaboutt hei rs pendi ngt hi syear .

Ha v i ngi nf or ma t i onabouthowpeopl ear ei nt endi ngt o s hops ot ha ty ouc ana dj us ty our mar k et i ng/ offer s / di s c ount sa c c or di ngl yi sar eal l y us ef ul t ool i nmaki ngt hemos toff es t i v es pendi ng.

Whi c hi swhywe ’ r edel i ght edt os har es omei mpor t ant i nt el abouthowpeopl ei nSunder l andar epl anni ngt o s hopt hi sChr i s t mas .

MMCRes ear c handMar k et i ngi sbas edi nSunder l and andc ar r i esoutmar k etr es ear c hf oranumberof or gani s a t i ons .

Thec ompanyhasr ec ent l yt ur nedi t sa t t ent i ont o Sunder l and’ sChr i s t mass hoppi nghabi t s–wi t hs ome v er yi nt er es t i ngr es ul t s .

ofs ur v e yr es pondent swi l l bebuy i ng

8 1 % somegiftsinSunderlandthisyear.

Whenas k edwhent he ys t ar tt hei r Chr i s t mass hoppi ng,

5 4 %

2 6 %

I doi ts l owl y t hr oughout t hey ear

I ' m fini s hed bef or e Dec ember

1 3 %

7 %

I s t ar twhenI I l ea v ei tunt i l openmya dv ent t hel as t c al endar mi nut e

Whenas k edwhi c hbes tdes c r i best hei rappr oa c h t ofindi ngt hemone yt opa yf orChr i s t masgi f t s , r es pondent ss ai dt he y : s a v e t hr oughout t hey ear

3 2 %

muddl et hr ough knowi ngmone y wi l l bet i ght

2 7 %

pa y on c r edi t

1 1 %

8 2 %lbouoykinfgorgdiftissc(o'aulwntasyso'roorff'oeftresnw').hen 4 3 %

Weas k edi f‘ Asahous ehol d, i ti sa s t r uggl efinanc i al l yt omak eends meetr i ghtnow’ . .

AGREED

Weas k edt hem t oc ompar et hi sy ear ' sbudgett o2022:

4 4 %

ha v el es s t os pend

5 0 %

ha v es ame t os pend

6 %

ha v emor e t os pend

I fy ouwoul dl i k et odi s c us sa nypr omot i ona l oppor t uni t i e s , pl e a s ee ma i l i nf o@s under l andbi d. c o. uk

# H A P P E N I N G

C O MI N GN E X T

Li ghtSwi t chOn Keel Squar e 1 6Nov ember

I N S U N D E R L A N D We’ vet al kedal otaboutChri st masi nt hi snewsl et t er–andwe wi l lbeshari ngwi t hyouverysoonourexci t i ngpl anf orensuri ng t hatpeopl est ay–andvi si t–t heci t y .

I twi l l bet aki ngust ot heendofav er yex ci t i ngy ear , wher e par t i cul ar l yi nt hel as tf ewmont hswe’ v ehads omef ant as t i cev ent s .

OurSummeri nt heCi t ypr ogr ammer eal l ydi dhav es omet hi ngf or ev er y one–pr ov enbyt hef actt hatmor et han8, 000peopl et ook par t .

Fest i veCont i nent al Market Hi ghSt r eetWes t 1 6–1 9Nov ember Chri st masFayre Angel osRi s t or ant e 1 9Nov ember Sant a' sGrot t o TheBr i dgesShoppi ngCent r e 1 6Nov ember-24December

Ev er yweekwehadnewact i vi t i es–anout doorci nema, cr az ygol f , i nflat abl eas s aul tcour s e, acl i mbi ngwal l andci r cuss ki l l swor ks hops –andofcour s e, ourJur as s i cJungl eTr ai l .

Chri st masSt ocki ng Trai l Acr os st heci t ycent r e 1 6Nov ember–7Januar y

Sunder l andRes t aur antWeekgoesf r om s t r engt ht os t r engt hand ourSept emberev entt ur nedoutt obeanot herr ecor dbr eaki ngone.

Mor et han1 8, 000peopl edi nedi nSunder l andacr os st heweek– gener at i nganes t i mat edeconomi ci mpactof£546, 780.

Lapl andAdvent ure TheBr i dgesShoppi ngCent r e 1 8Nov ember-5Januar y

OurPr of es s i onal sLunchcont i nuest obepopul ar , wi t hmor et han80 bus i nes s espr es entwhogott heoppor t uni t yt onet wor kandl i s t ent o ourgues ts peaker , JamesBear d, COOofTombol a.

Rei ndeerDash TheBr i dges 3December

OurHal l oweenpr ogr ammei sal way shugel ypopul arandt hi sy earwas noex cept i on, wi t hFearont heWearat t r act i ngl ot sofat t ent i on.

PopupSkat i ngRi nk Keel Squar e 9-1 0December

TheGui dedGhos tTour swher es t or i esf r om Sunder l and’ shaunt ed pas tar es har edwer eonceagai nacompl et es el l outandwewer e t hr i l l edatt hewr i t i ngs ki l l soft hey oungpar t i ci pant si nourannual SpookySt or i escompet i t i on.

Sunderl andI ceFest i val Keel Squar e 1 61 7December

Hundr edsofcommuni t ygr oupmember st ookpar ti nourfir s t Lant er nPar adet hr ought heci t ycent r e, whi l et heSunder l and Exper i enceappwasupdat edwi t hourSpooki erAsEv erARt r ai l .

Chi neseNewYear Sunni s i deGar dens 1 8Febr uar y

Al l t hes t opshav ebeenpul l edoutt oens ur et hatt heBI D’ sact i vi t y pr ogr ammehass omet hi ngf orev er y onei nr ecentmont hs– wehopey ouagr ee!

Fort hef ul l l i s tof ev ent s , pl eas evi s i t s under l andbi d. co. uk/ ev ent s

3 S T O R I E S T OO P E N N E W C H A P T E R I NC I T Y C E N T R E B U I L D I N G I toccupi edapri mespotonHi gh St reetWest–andnowt hef ormer JJBSport sst orei sgoi ngt obecome anexci t i ngnewl ei suredest i nat i on i nt heheartofSunderl and.

floor s , ”s ai dMi ke

I ti si mpos s i bl et omi s st hecur r ent wor kt aki ngpl aceatt hebui l di ng, whi chi sbei ngt r ans f or medi nt oThe 3St or i es–at hr eefloorcockt ai l bar , r ooft er r aceandni ght cl ubwhi ch s houl dbeahugeat t r act i oni nt he ci t y .

“ Theowner soft hebui l di ngwant ed t ocr eat eanex ci t i ngv enuei nt heci t y andt hat ’ sex act l ywhatt hi si sgoi ng t obe.

Mi keCal l an, whowi l l beov er s eei ng t heoper at i onsofThe3St or i esas wel l asbei ngi nv ol v edi ncr eat i ng t heent er t ai nments chedul eand mar ket i ngt hev enuewheni topens i t sdoor s , i sv er yex ci t edaboutt he pr oj ect . “ I t ’ sahugedev el opmentacr os st hr ee

“ Ther ewi l l beabaront hegr ound floor , t henani ght cl ub, cockt ai l bar andr ooft er r ace.

“ Eachbarwi l l hav ei t sownv er y di s t i nct i v ename–al t houghwe’ r enot r ev eal i ngy etwhatt heyar egoi ngt o be! ” Headded: ”Wewant edt obr i ng s omet hi ngnewandf r es hi nt o Sunder l andwhi chwehopewi l l al s o keeppeopl ei nt heci t yr at hert han t hem goi ngf ur t herafiel d. ” Thepr oj ectwi l l cr eat ebet ween4050

Si devi ew j obswhencompl et e, wi t hapr oj ect ed openi ngdat eofear l y2024.

Sar ahLeat hem, Managi ngDi r ect orof The3St or i es , hasbr oughtt oget her anexper tt eam t ocar r youtt he wor k, wi t hRoxbor oughPl antand Cons t r uct i oni nconj unct i onwi t h Bl ai neLeat hem andBCLPr oper t i es r es t or i ngt hebui l di ng. “ Iam v er ypr oudt obepar toft hi s pr oj ectandpr oudofal l oft het eam whohav ewor keds ohar dov ert he pas ty eart or es t or et hi sbui l di ng, ” s ai dMi ke. “ Wear ewor ki ngr eal l yhar dt obr i ng s omet hi ngv er ys pec i al t oSunder l and whi c hwebel i ev ewi l l ens ur et hat moneyi ss pentr i ghther ei nt hec i t y . ”

D E F I B R I L L A T O R I N Y O U R WO R K P L A C E RedSkyFoundat i onhel psands upport sbabi es , chi l dr en andadul t sl i vi ngwi t hcompl e xheartcondi t i ons .

Si nc el a unc hi ngt hec har i t y , weha v er eal i s edt het r ue i mpor t anc eofknowi ngt ha tt her ei sadefibr i l l a t orc l os eby .

Ourdefibr i l l a t orpr ogr am pr ov i dest hepubl i cwi t ht hebes t c hanc eofs ur v i v i nganoutofhos pi t al c ar di a car r es t .

Ea c h y ear , wehel ps a v et hel i v esofov er1 300peopl e .

Di dyouknow?

-Annual l y , ar ound30, 000peopl ear es t r uc kbySCA( Sudden Car di a cAr r es t )out s i deofahos pi t al env i r onment .

Thi sc an oc c urany wher e-a twor k, home , s c hool orpubl i cpl a c es .

-Qui c kus eofadefibr i l l a t orc anl ea dt os ur v i v al r a t esof 50%t o70%, .

-I fs omeonei sunr es pons i v eandnotbr ea t hi ng, e v er ymi nut e t ha tpas s eswi t houtc hes tc ompr es s i onsanddefibr i l l a t i on r educ est hei rc hanc eofs ur v i v al byupt o1 0%.

Reas onst oha v eadefibr i l l a t ori nt hewor kpl a c e: 1 .

Saf et yfir s t .

2.

Compl et epea c eofmi nd.

3.

Donotr el yonCPRal one .

4.

Nofir s t ai dt r ai ni ngi sr equi r ed.

5.

Heal t hands af et yc ompl i anc e .

6.

Pos i t i v epubl i c i t y .

7 .

I mpr ov eds t affs ki l l s .

8.

Enhanc edempl oy ees a t i s f a c t i on.

9.

Dec r eas edr el i anc eonambul anc er es pons et i mes .

1 0.Ac os t effec t i v es ol ut i on Wear et r y i ngt odoourbi tt ohel pc ommuni t i es , wha t ’ s s t oppi ngy ou?

Lear nmor eabouthowy ouc ans ec ur eadefibr i l l a t orf ory our wor kpl a c ev i aourwebs i t eorbyc ont a c t i ngusa t : i nf o@r eds kyf oundat i on. com