The
CAGAYANLifestyle TIMES Weekly de Oro
Volume 4 | No. 16 | Cagayan de Oro City | Nov. 28 - Dec. 4, 2016
The Night Stalker:
EDI launches Peugeot 308 in Cagayan de Oro Exigence
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re you a young, upwardly mobile family with an energetic and active lifestyle looking out for your next family car? Want a European Car that’s different and sets you apart? Peugeot may just have the exact car you’re looking for.
Launched last 25 November at the Peugeot Cagayan de Oro Showroom, Eurobrands Distributor Inc., the exclusive importer of Peugeot vehicles in the Philippines, unveiled the all-new 308 hatchback and station wagon with a spectacular light and sound show that perfectly set off the new models. “Peugeot is known for vehicles that are stylish, comfortable and have the latest in engine technology. We have created products that are the best in class in fuel efficiency, and in car nomination ratings. And Peugeot 308 is a prime example of that,”
said Karen S. Carvajal, EDI Marketing Director in the sidelines of the launch. “We’re targeting young individuals who have achieved a certain level of success in their lives, and are looking for an upgrade in their next vehicle. They want to have a European car. They’re stylish, they’re dynamic and they also want to be different. They want to stand out from the crowd. Some of them are car geeks, some of them European brand fanatics, who are looking for a vehicle that fit their active and energetic lifestyle.” In her introduction of the new models, Ms. Carvajal presented the 308 as the embodiment
of the 3 things that sets Peugeot as a brand: a long and colorful heritage running over 200 years; its French origins which exudes style and design; and Peugeot’s dual expertise: no other brand can lay claim to the fact that they’re both designers and engineers at the same time. And history and heritage the 308 has in spades, with its long line of successful models in the 300 series line-up covering several decades; and style and design with its very stylish front the front fascia with LED headlights all the way to the LED Claw Tail Lamps; and the
Spectacular light and sound show at the unveiling of the Peugeot 308 Hatchback and Station Wagon at the Cagayan de Oro Showroom.
interiors minimalist design with the patented “i-Cockpit”. “The multi-awarded Peugeot 308 Hatchback and Station Wagon are best-selling products globally. For their sleek design, superb driving and innovative technologies,” she
stressed. “Our diesel engine featured in the station wagons and the top end GT Line models are the first Euro 6 compliant to be introduced in the Philippines.” Besides up and coming families looking to upgrade to a
European car, parents and empowered women would also find the 308 a joy to drive with its crisp handling and minimalist console which enables them to pay better attention to the road and what’s going on the back with peugeot/PAGE 11
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