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BusinessWeek Mindanao (March 25-26, 2013 Issue)

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BusinessWeek MINDANAO

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Issue No. 180, Volume III •

Market Indicators As of 5: 57 pm Mar. 22, 2013 (Friday)

FOREX

PHISIX

US$1 = P40.84

6,518.71 points

10 cents

X

45.73 points

Briefly

X

Assistance for SME

THE Department of Science and Technology in Region 10(DOST-10) is informing all small and medium enterprises (SMEs) to avail themselves of financial assistance through Set-Up or Small Enterprises Technology Upgrading Program. Cecilia A. Aca-ac, provincial science and technology director in Misamis Oriental, said the Program is a nationwide strategy encouraging and assisting SMEs to adopt technology innovations to improve their operations that will boost their productivity and competitiveness. At present, it assists 10 priority sectors including Food, Furniture, GDH (Gifts, Decors and Houseware), Marine and Aquatic Resources, Agriculture / Horticulture, Metals and Engineering, Health Products and Services / Pharmaceutical, ICT/ Electronics, Packaging, Renewable Energy (energy from wind, biomass, solar, micro hydro, biofuel and marine current).

Cagayan de Oro City

Monday-Tuesday

SOON

March 25-26, 2013

P15.00

Villars to push for anti no exam bill FORMER Las Pinas Rep. Cynthia Villar on has vowed to pursue the proposed measure filed by her husband, outgoing Senator Manny Villar, which prohibits colleges and universities from preventing students to take examinations over unpaid tuition and other school fees. The former congress-

woman, who is running for senator under the Nacionalista Party-Team PNoy, said this will among her priorities in case she wins a senate seat in the coming May elections. Sen. Villar belongs to the so-called “graduating senators” whose term of office ends in June 2013. Sometimes in October

2011, Sen. Villar, a former House Speaker and Senate President, filed a bill to keep higher educational institutions from implementing “No permit, No Exam” policies, saying it amounts to depriving students the right to take examinations. Villar’s bill, however, alVILLAR/PAGE 7

Team P-Noy’s senatorial bet Cynthia Villar waves to her supporters in one of her campaign sorties. ADVERTORIAL

Govt seeks quick end to M’nao power woes By NELSON V. CONSTANTINO Editor-in-Chief

W

Mandatory

MEMBERSHIP to the PagIBIG Fund (Home Development Mutual Fund) is now mandator y for all Social Security System (SSS) and Government Service Insurance System (GSIS)-covered employees. Member ship also in cludes uniformed members of the Armed Forces of the Philippines (AFP), Philippine National Police (PNP), Bureau of Fire Protection, Bureau of Jail Management and Penology and Filipinos employed by foreign-based employers. Republic Act (RA) 9679 states: “Spouses who devote full-time to managing the household and family affairs, unless they also engage in another vocation or employment which is subject to mandatory coverage, may be covered by the Fund on a voluntary basis adopting as a basis of contributions one-half (U2) of the monthly compensation income of the employed spouse.”

WE’RE going

SYSTEM’S READY. A satellite disk of the We Are I.T. Philippines is readied in Misamis Oriental for the May 2013 elections. The Commission on Elections tested the equipment at Opol town. PHOTO By GERRY L. GORIT

HILE the Department of Energy is still identifying measures that would address Mindanao’s power crisis, a top government official has expressed confidence that the problem besetting the island will soon be minimal if not totally eradicated. Mindanao Development Authority (MinDA) Secretary Luwalhati Antonino said three oil-fired generators will be commissioned by the government to fill in the vacuum provided by the repair and rehabilitation of Agus hydro power plants in Lanao and Bukidnon provinces. Among the immediate solutions to the Mindanao power problem, Antonino said, is the immediate operations of the Iligan diesel power plant and two other power plants. POWER/PAGE 7

Veterans Bank holds WWII Travelling Exhibit

J.P. RIZAL - CRUZ TAAL STS., (NEAR SHANGHAI BAKERY) DIVISORIA, CAGAYAN DE ORO CITY

GENERAL Santos City – With the celebration of Veterans Week in the Philippine just a few weeks away awareness for World War II events is on the rise and the people of SOCCSKSARGEN will be at an advantage as Philippine Veterans Bank’s World War II Travelling Exhibit in General Santos City from March 26 to April 14.

The multi-awarded and much travelled exhibit, entitled “War of Our Fathers”, will be on display at the 2nd Floor of SM City General Santos to captivate viewers with its wide array of World War II photographs, memorabilia, and artifacts that pay tribute to the bravery, patriotism, and determinaVETERANS/PAGE 7

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Economy

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DVO-Book: M’danao has 3 major shadow economies Francisco Lara Jr., Ph i l ippi ne s cou nt r y ma nager of International Alert and one of the authors of the book, said that guns, drugs and kidnapping are the three economies that pose huge physical risks for local people and directly challenge the authority of the state and runs the risk of undermining peace-building efforts in Mindanao. “This study does not suggest that the people are unaware of the present situation of the econ-

omy, but tries to make a connection between the shadow economy in Mindanao and incidents of violent conflicts and poverty,” he said. Ed Quitoriano, director of Risk Asia Consulting, said that everybody should know why the gun is the usual suspect in economic violence in Mindanao. Meanwhile, Rufa Cagoco-Guiam said that drug trade persists and flourishes in Mindanao and has been a major problem that connects

to the economy. “Our research focuses mainly on two provinces, Maguindanao and Lanao del Sur, where the drug rates are high even if the provinces are low in lifestyle and high in poverty rate,” Guiam explained. She said t hat t hey would try to tell the public through the book about Lanao del Sur as a “Narco Politic province” where seven local chiefs engage in the illegal drug trade operating neatly, and mimicking a large corporation named “Lucky 7 Club” where each local chief executive handles illicit trade in illegal drugs. “These problems should be seriously addressed,” she added.

CITY Mayor Vicente Emano has ordered the creation of the Local Poverty Reduction Action Team (LPRAT) this week in line with the national government’s poverty reduction program. LPRAT would facilitate and organize planning and workshop for the formulation of local poverty reduction program here. Emano said LR AT would also conduct quarterly meetings to monitor the status of the approval and integration of priority poverty reduction projects into the budgets of participating agencies and monitor the implementation and status of the projects. He said the civil society organizations would actively participate in the formulation of the LPRAP

and identification of priority poverty reduction projects, monitor the implementation of projects through the LPRAT, with the mechanism to be established by National Anti-Poverty Commission (NAPC) through their own initiative. Emano said the creation of the LPRAT was in compliance with DBMDILG-DSWD-NAPC Joint Memorandum Circular (JMC) No. 3, series of 2012, which sets policy guidelines and procedures in the implementation of the bottom-up process in planning and budgeting and mandates 50-50 government sector-Civil Society Organization membership. Members of LRAPT were Councilor Simeon

Licayan, chair of the City Council committee on finance, City Budget Officer Griscelda M. Joson, City Planning and Development Coordinator Engr. Isidro Borja, City Agriculturist Federico Gempesaw, City Social Welfare and Development Officer Nena S. Salon; City Health Officer Dr. Jerie Calingasan, Public Employment Services Office Manager Juvy Paza, Department of Social Welfare and Development Atty. Araceli Solamillo, DILG City Director Emil Rana, City Schools Division Superintendent Dr. Elena M. Borvillo, Agrarian Reform Officer Zoraida Macadindang, representatives of civil society organizations and of the business sector. (PNA)

THE preparation of tax returns was made easier by the Bureau of Internal Revenue (BIR) through the use of electronic forms or eBIRForms. Ma. Herminia A. Pabito, chief of the Cagayan de Oro Revenue District Taxpayer Service Section, said the eBIRForms is an alternative mode of preparing tax returns which deviates from the conventional manual process of filing up tax returns on pre-printed forms which

are highly susceptible to human error. She said it was developed to enhance the process of preparing tax returns using computer technology thus providing taxpayers with accessible and convenient service. The eBIRForms package allows taxpayers to accomplish the forms offline. They can directly encode data, edit, save, delete, view and print their tax returns. Pabito said t he

eBIRForms are easy to use and have the capability to validate the information inputted by the taxpayer as well as check the completeness of the form filled. The use of t he eBIRForms make tax return preparation easier and lessen human error through its automatic computation and validation features, she added. The eBIRForms can be accessed through the BIR website www.bir.gov.ph.

DAVAO City -- There are three major shadow economies in Mindanao, according to the book “Out of the Shadows: Violent Conflict and the Real Economy of Mindanao” which had its launching at the Grand Men Seng Hotel here Thursday.

0917-7154399 088-856-8562/63

AMENITIES : ZORBIT * ATV * TREE TOP ADVENTURE BUGGY * BUNGEE * PICNIC GROUNDS PLAYGROUND * CAFE * LUGE * MINI GOLF ROOM ACCOMODATIONS

Emano creates poverty reduction action team

BIR makes tax return easier with eBIRForms


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DreamWorks animation’s The Croods hit the road in stylishly new Kia Carens GET ready to hit the open road with The Croods, as Kia Motors Corporation and DreamWorks Animation SKG, Inc. join forces for a promotional campaign in support of the all-new Kia Carens and DreamWorks Animation’s upcoming 3D comedy adventure. At the campaign’s centerpiece is an original co-branded short video titled “Meet the Carens” featuring the world’s first modern family, The Croods, and the all-new Kia Carens compact multipurpose vehicle (MPV). The promotion kicks off an integrated marketing campaign that will span 25 markets worldwide* and reach consumers through print, outdoor, online and television media and extensive in-dealer activation. The goal of the campaign is to highlight the stylish and modern family appeal of the all-new Kia Carens using the colorful setting, fun and adventure of The Croods which makes its worldwide debut in theaters today. The all-new Carens made its world-premiere at the Paris Motor Show in September 2012 and is designed

Integrated marketing campaign creates fun and interactive promotion for The Croods and Kia’s all-new Carens.

to meet the needs of modern families – from all eras. It features sleek aerodynamics, a cab-forward design that ensures generous interior space with a choice of five or seven seats (perfect for a big extended family like the Croods), and a broad range of convenience and safety features. “We are proud to be partnering with DreamWorks Animation for this campaign. The Croods characters are a perfect fit for our seven-seater Carens, and we believe they can convey the modern family charm of our MPV in a fun and distinctive way,” said Scott Woo, general manager of overseas communications at Kia Motors Corporation. Created by DreamWorks

Animation and Kia Motors’ advertising agency Innocean Worldwide in collaboration with The Croods’ filmmakers, “Meet the Carens” takes viewers on a Carens powered getaway ride with the Croods as they escape the wrath of a Bearowl, one of many imaginative creatures featured in the film. For music fans, the video features a re-mix of “Shine Your Way” by Owl City which is an original song composed for The Croods. “The Croods whisks audiences away on the world’s first family road trip, and the Kia Carens is the perfect vehicle to take families on adventures of their own,” said Sheila Clarke, DreamWorks Animation’s Head KIA/PAGE 10

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Corporate . World

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Pueblo pushes sustainable communities paradigm with Westwoods By MIKE BAÑOS, Correspondent

CAGAYAN DE ORO CITY’S leading exponent of sustain- ture with AVP Trading and able communities continues to push the envelope for green Construction as developer living with the March 22, 2013 launch of Westwoods. and PODC as the lot owner and marketer. Model houses With only 407 lots over and well-lit concrete roads; ef- are scheduled for completion 13.6 hectares, Westwoods is ficient underground drainage within the next 15 days and Pueblo de Oro Development system and an eco-friendly the clubhouse by the next Corporation’s newest premier electric shuttle service. three months. subdivision in the master“We don’t have the same Lots are already available planned 360-hectare Pueblo extensive road network that and PODC is selling both de Oro Township. Nestled by we usually have in a devel- house-and-lot or lot only. the 40-hectare Pueblo Urban opment,” said Rommel M. The pre-development price Rainforest, it is a low-impact Leuterio, PODC president for a 120 sq.m. lot with a 77 development which offers and chief operating officer. square meter (sq.m.) lot is residents country living in the “Our road network consists P2-million while a 240 sq.m. midst of Mindanao’s fastest only of a “spine” that con- lot with a 100 sq. m. house is growing metropolis. nects the whole development only P3-M. Contiguous lots Only five minutes from SM with all side roads ending in of 500-1,000 sq.m. are also City CDO, Westwoods would a cul-de-sac. available at the introductory include a clubhouse with funcIn fact we preserved the price of P 4,850/sq.m. tion hall, swimming pool/ slopes of the forest and of The project is aimed at cabana, and basketball court; the river so there’s gonna be local residents and people landscaped parks, playground, a buffer zone of five meters from urban metros like Cebu and picnic grounds; jogging, all around the place where and Manila. hiking, and biking trails; 24/7 people can walk, jog, ride the “I think this will make an security supported by K-9 and bike or ride a horse.” ideal vacation place or second horse-mounted patrols; wide Westwoods is a joint ven- home. It’s like going to your

Banks gear up for Holy Week BANKS assured customers their ATMs can handle the expected surge in the amount of withdrawals this coming Holy Week. In an advisory, Bank of the Philippine Islands said that while branches will be closed from Maundy Thursday (March 28) until Easter Sunday (March 31), its ATMs are fully prepared to service clients.

BPI added it has ATM teams on call to respond to cash needs of customers during the holiday. BDO Unibank Inc., meanwhile, said its branches will also be closed from March 28 to 31. However, BDO stressed its ATMs are ready to handle the foreseen increase in withdrawal transactions during the Holy Week.

vacation home every day since this can be your primary home and yet your vacation home at the same time,” Mr. Leuterio said. “Even residents in CDO can make this their permanent home.” Westwoods provides easy access to to eco-trails where residents and guests can enjoy horseback riding and forest walking—a widely popular pastime in countries like Japan, South Korea and Taiwan. Westwoods is the latest of the “Pueblo de Oro Communities” that actively promote the “New Urbanism,” (as PODC Chairman and CEO Guillermo D. Luchangco puts it) which gives residents the choice to opt for an ecofriendly lifestyle. PDOC has similar developments totaling 90 hectares in San Fernando City, Pampanga; Lapu-Lapu City, Cebu; and Sto.Tomas,

AVP Trading and Construction execs Leonie K. Vega (Sales Marketing Manager) and Arsenio Syntax Manuta (Operations Manager) join Pueblo de Oro Development Corp execs Voltaire Antonio Flores (Product Manager) and Rommel M. Leuterio (Pres/COO) for the ground breaking of the Weswoods Subdivision 22 March 2013 at the Pueblo de Oro Township, Cagayan de Oro City with accredited brokers and sales personnel. (photo by Mike Baños)

Batangas. As the pioneer development, Pueblo de Oro Township is the template for these Pueblo de Oro Communities with its master-planned, self-contained community with an 18-hole world-class

championship golf course, a 40-hectare “urban rainforest” and commercial centers and institutional areas integrated with its comprehensive mix of first-class residential subdivisions. Here, residents

PUEBLO/PAGE 10

Ayala, Aldevinco tie up for Davao condo, retail project PROPERTY giant Ayala Land Inc. (ALI) is teaming up with Alsons Development and Investment Corporation (Aldevinco) to jointly embark on a residential condominiums and retail project in Lanang, Davao City. In separate disclosures, ALI said it signed a joint venture agreement with the Alcantara Group for the de-

velopment of a 25-hectare integrated and mixed-use community in the area. “The development will be allocated for residential and commercial, low to mid-rise towers and a retail component,” said Aldevinco. The project will add more than 2,000 condominium units and about 7,000 square meters of leasable space to

ALI’s growing residential and commercial leasing portfolio, it said. ALI President Antonino T. Aquino welcomes the joint venture project which shall provide his company the opportunity to further expand its presence and growth in key regional areas. Alsons Consolidated Resources, Inc. (ACR) President

Tomas Alcantara said the partnership will provide synergy between ALI and Aldevinco. A company jointly owned by Aldevinco and publiclylisted ACR currently hold title to the prime Lanang property. ALDEVINCO belongs to the Alcantara group of companies and is one of the leading real estate firms operating in Davao City. (PNA)

PEPSI-COLA PRODUCTS PHILS., INC. Cagayan de Oro Plant Tin-ao, Agusan, Cagayan de Oro City

PEPSI-COLA PRODUCTS PHILS., INC Cagayan de Oro Plant Tin-ao, Cagayan de Oro City is looking for applicants for the position of:

HUMAN RESOURCES OFFICER

is looking for applicants who are: Goal-Oriented & Aggressive / Energetic and willing to work long hours / Good in Oral and Written Communication / Of good moral character / Computer-Literate / Physically and Mentally Fit.

SALES MANAGERS / TERRITORY MANAGERS / KEY OUTLETS MANAGERS College graduate , preferably with a degree in Management, Marketing or Business-Related Course

Qualifications:

Graduate of a 4-year course in Business, Psychology or related Industrial courses. •Male / Female, 23-30 years old. •With at least 2 years experience in Human Resources in a supervisory position. •Well-versed in MS Office Applications (Excel, Word & Powerpoint) •Good in human relations and proficient in oral and written communications. •Pro-active and results-oriented. •Willing to travel. Interested applicants may apply in person or e-mail their application letter and resume to PEPSI COLA PRODUCTS PHILS., INC. Tin-ao Agusan, Cagayan de Oro City Email address: jude.salvana@pcppi.com.ph

• • • •

Male, 23-35 years old Holder of a valid driver’s license. Willing to be assigned anywhere in Mindanao. With supervisory or managerial sales experience in a beverage or fast- moving consumer-goods company

SALES TRAINEES College graduate , preferably with a degree in Management, Marketing or other Business-Related Courses • • • •

Male, 21-30 years old With or without experience. Holder of a valid driver’s license. Willing to be assigned anywhere in Mindanao.

Please send Application Letter, Resume or Bio-Data with 2x2 picture & Transcript of Scholastic Records to the

Human Resources Department PEPSI COLA PRODUCTS PHILS., INC. Tin-ao, Agusan, Cagayan de Oro City Email Address : jude.salvana@pcppi.com.ph


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The BusinessWeek Mindanao is published by BusinessWeek Mindanao Advertising and Promotions every Monday, Wednesday and Friday of the week with office address at Tanleh Building, Abellanosa, Cagayan de Oro City. It is registered with the Department of Trade and Industry (DTI), Region 10 with Certificate No. 00875701, and with Business Permit No. 2013-10946, TIN No. 946-396-807 – Non VAT. Tel. Nos.: (088)8578447, 74-5380, 0923-432-0687, 0917-7121424

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A life wasted THE loss of a promising young student very recently hit the news. I happened to have firsthand information as she was t he classmate of my best friend’s daughter. The event caused a stir and reactions were mixed, ranging from grief to disbelief and even outrage. More so, as the cause of suicide was attributed to the lack of funds for the continuance of her studies. Even as I write this article, I am filled with sadness, for a life wasted, which could instead have been a life of hope and productivity. Suicide is no respecter of persons. According to the Centre for Disease Control, suicide is completed every 40 seconds, and is the 3rd leading cause of deaths, after accidents and homicide, in the age group 15-24 years. Whether young or old, the most common underlying cause why one would attempt to take his/her life is depression. Feelings of hopelessness, and anxiety, associated with that of fear or inability to cope up with life, may or may not accompany depression. For this particular life lost, where education is a way of life and hope, taking it from her must have been a catalyst that hastened and bolstered her resolve to die. We hear and even read of stories, when after a financial collapse, or loss of a loved one, that a person decides to kill himself/herself. What is sad in instances like this is that, it could have been prevented. There are

Health in Focus

Perseverance Prevails THINK a minute… A universit y student named Julie Beasely was shot 2 times with a high powered rifle. The doctors gave her only a 5% chance of surviving. They told her family that if by some miracle Julie lived, she would never walk again. Just a couple of years later, Julie Beasely graduated with honors from university. And to the amazement of everybody on the day of her graduation, Julie stood up and walked across the stage to receive her degree. It’s true that work and perseverance always pays off. Our problem is that we want a quick and easy

LORECHE/PAGE 7

their masterpieces. Michelangelo’s painting called Last Judgment is one of the 12 greatest paintings in all of history. It took him 8 years to paint, and more than 2,000 drawings to finally get it right. Leonardo da Vinci took 10 years to do his famous painting, The Last Supper. In fact, many days he worked nonstop and even forgot to eat. When the great piano player, Paderewski, was a very old man, he still practiced piano 6 hours a day or more! Someone said to him, “You must have so much patience.” Paderewski answered: “I

Filipina ‘Food Heroes’ (Concluded from last week)

IN last week’s column, I wrote about Oxfam’s list of Filipina “Food Heroes” to celebrate International Women’s Month. Oxfam is an international humanitarian and development confederation of 17 organizations networked together in more than 94 countries. It aims to “build a future free from the injustice of poverty.” “Food Heroes” is part of Oxfam’s GROW campaign, which pushes for better ways to grow, manage and consume food. It features 10 remarkable women, five of whom we read about in last week’s Speaking Out. However, while this list shows that women have indeed gone a long way in improving their status in society, Oxfam points out that “challenges remain.” “In particular, governments must recognize the crucial role women play in feeding the world by ensuring women are in positions of leadership in institutions where agricultural, food security and climate change decisions are made,” Joseph

DR. MARY JEAN LORECHE other reasons why young people would end a life: problems involving the family like divorce, school related like being bullied and failing grades, rejection of friends or family, substance abuse. What makes it kind of difficult at times to detect depression among the young age group, is that, the changes in behaviour may be a normal part of adolescence or what we sometimes call as growing up blues. But, once we hear them mention death, or expresses their worries that nobody cares about them, or for whatever reason, withdraws from interacting with family and friends,, as parents and mentors, we should be on the alert as these may be signs of an impending bigger problem. I have learned early on as a parent to three beautiful girls, that, a change in behaviour like if one used to be bubbly and talkative, and suddenly becomes reserved and would prefer to be alone, or when the scholastic record

answer. But life just doesn’t work that way. A wise man said: “Patience and perseverance may be bitter, but its final fruit is sweet.” Larry Bird is considered one of the greatest basketball players in history. He says: “If you keep doing your best every day, good things are going to happen to you.” We often think of great artists and musicians as being brilliant geniuses who just naturally and easily perform, without effort or practice. But the truth is that most of them simply kept working hard every day until they finally produced

NOW into my first year of being chaplain of school kids from Grade 1 to senior high, I feel I have the privilege of enjoying the innocence and exuberance of children. I thank God for this opportunit y, because I frank ly get charged, not worn out, whenever I get the chance to interact with them. They are like a fresh breeze to a tired person. I consider those at ages 7 to 12 to be the sweet years for everybody-the children themselves, the parents and the teachers. That’s the stage where the kids can already do things more or less on their own, though they still depend on their parents and elders. That’s also the time when the children are most eager to know things, their curiosity at a heightened state, and when they are so transparent they say what’s in their mind more or less spontaneously to parents and elders. How important therefore it is that this transparency be kept and developed as children

Edward Alegado, Oxfam in the Philippines media and communications officer, explained. Here are the remaining five women food producers on the “Food Heroes” list: Gloria Bolando, Vegetable and Abaca Farmer, Lanuza Surigao del Sur • Nanay Gloria, a Manobo, divides her time between two family farms, making sure she visits at least one every day. On one farm she grows kamote (sweet potatoes), while in another, abaca and bananas. Harvesting abaca happens only once every three months, so Nanay Gloria and her family rely on the vegetables and root crops for daily food needs. She manages the Yuha tu Banwa, a community health and food bank where women can deposit surplus food and herbal plants (which they can then borrow during lean months and in times of disasters). The Yuha is a traditional community practice that has been revived with the help of Oxfam to prepare Nanay Gloria and her village for climate change impacts.

Zenaida ‘Zeny’ Mansiliohan, Vegetable Farmer, Agusan del Sur • Nang Zeny, an indigenous woman leader from Agusan, sees the benefit of flood-resistant rice and vegetable varieties. As the vice president of the National Congress of Rural Women, she has advanced the rights of rural women who produce half of the country’s food. Oxfam brought Nang Zeny to meet with women leaders from around the world to discuss the failing food system and other economic issues confronting poor women at the Association of Women’s Rights in Development (AWID) Forum in Istanbul, Turkey in 2012. Aida Fernandez, Seaweed Farmer, Isla Cabgan, Surigao del Sur • Nanay Aida, a seaweed farmer, lives on Isla Cabgan in Hinatuan, Surigao del Sur. Seaweed farming requires intensive work. In Nanay Aida’s case, her entire family – her husband and two sons living close to her – all help out from preparing the seaweed seedlings to “planting” them

The sweet years

grow! By constant show of affection and concern, this ideal situation can always be attained. It’s in this period that the children are most moldable. When told properly, they get things easily, still undisturbed by complicated circumstances. That’s why it’s important that they are supervised very closely so that the lessons, the virtues and values that they need acquire and develop are learned. In this regard, parents should give special attention to how the children are learning the virtue of modesty and purity. This is a most delicate aspect that, I imagine, parents have almost the exclusive duty to inculcate on their children. These virtues play a special role in the spiritual life of the children. The faculties of the body-feelings, emotions, passions, memory, imagination, etc.-need to be properly imbued with the proper virtues and values, otherwise they can give a lot trouble. Parents, therefore, have to

be properly trained to carry out this duty. Due to its very nature, sex education to children, properly understood, is almost an exclusive domain of the parents who are the ones with the natural duty to go intimate with the children. They are the ones who should be the first to enter into the minds and hearts of the children. Children at this stage should already be told about the nature and meaning of modesty and chastity. They can easily understand, for example, that the attire does not only cover the body, but also dresses our person, and that it shows how we want to be known by others, as well as the respect we want to receive and give to the others. Parents should be wary that while children are naturally simple and spontaneous, the kids should not be indiscriminate in dealing with their intimate selves. The children should learn how to be discerning and should only confide themselves or reveal

Think a minute

JHAN TIAFAU HURST

don’t have any more patience than other people. It’s just that I use mine.” For almost 50 years, Paul Harvey was the most listened HURST/PAGE 7

Speaking out

IGNACIO BUNYE and harvesting them. Aside from this, Nanay Aida, like most women, takes care of her family as she prepares dinner, cleans up and attends to other household tasks. There is no electricity on the island so there is very little diversion. They maintain a motor battery at home for lighting the house. The battery is recharged regularly for 60 pesos. Using it to run the television would mean having the battery run out in three days time and would have been very costly. So, at 8:00 P.M. Nanay Aida retires to bed. She rises up again at 5:00 the following morning to attend to her many roles. Dolores ‘Dory’ Cabato,

Bunye/PAGE 7

Hints and traces

FR. ROY CIMAGALA themselves in a proper way to the proper persons, and not just in any way to anybody. This is especially true when the children start to interact with new friends and acquaintances in the neighborhood, in the schools and other places. They have to be carefully watched so that they can be given as promptly as possible the proper instructions, reminders or even corrections. When they approach the difficult years of adolescence, they should already be told

cimagala/PAGE 7


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Villar... from page 1

allows schools to withhold grades and clearances of students, and keep them from enrolling again until they settle their accounts. But Villar’s bill was not passed in the Senate although it was referred to the Senate committee on education chaired by Senator Edgardo Angara. It’s counterpart bill was approved on third reading in the House of Representatives. The senator’s wife, widely-known as “Misis Hanep Buhay,” said it is lamentable this ‘unfortunate’ incident happened to a young “Iskolar ng Bayan” at UP Manila, who could be the ‘key’ to take out of poverty her parents and four younger siblings. “Another life was wasted due to poverty,” said Villar who has also been advocating jobs for everybody to lead a comfortable life. To avoid another case of Kristel Tejada, who committed suicide after she was forced to file a leave of absence (LOA) due to unpaid tuition fees, former Rep. Villar also underscored the need to revisit and review the policies of our State Universities and Colleges (SUCs) to which UP Manila belongs, and the other educational institutions in the country. “What happened to Kristel is very regrettable especially since she was enrolled in a government-subsidized institution mandated to provide high quality education to “poor but deserving” students. Just like other SUCs, UP has a regular annual appropriations from the national government. So it is necessary to look into the need to expand the government’s study and scholarship programs in SUCs. Do we need to give them additional budget so that students like Kristel would no longer be burdened to cough up money for her tuition fees?” said she said. She said t here shou ld also be a review of the SUCs policies for non-payment of tuition fees. “Perhaps, it’s about time to review these policies,” she further stated. She said Tejada’s suicide also showed the lack of access to education in the country. Imagine, Kristel, considered a “Iskolar ng Bayan,” being a student of UP, a state university, killed herself as she has no money to pay her tuitions fees. It’s indeed sad and a total dismay,” she added.

Power... from page 1

“Once reopened, the Iligan diesel power plant, which has a full generating capacity of 100 MW, will significantly ease Mindanao’s current daily power deficit of 100-300 MW,” Ms. Antonino said in a statement last week. The Iligan plant, which the A lcantara-led A lsons Consolidated Resources, Inc. subsidiary Mapalad Power Corp. acquired from the Iligan City government, could start operating after its rehabilitation in the second quarter. Antonino said two other power sources that could be harnessed are the 15-MW Mapalad diesel power plant being operated by the Mapalad Energy Generating Corp. also in Iligan City and the 15-MW oil-fired plant of the EEI Power Corp., an embedded power plant in the Davao del Norte

Electric Cooperative in Tagum City. Both power plants are scheduled to start operations this year. “Beginning next week, the oil-fired generators will be serving the Mindanao grid to cushion the impact of lack of electricity,” Antonino said in a statement. Normally, the Agus hydro power plants in Lanao and Bukidnon could produce a combined 1,000 megawatts, enough to supply the electricity needs of the whole of Mindanao island. However, due to deterioration and wear and tear of the power facilities, it can now only produce about 560 megawatts. The Energy department, on Friday, also said it is preparing a list of measures to address Mindanao’s power crisis. “We have projected that Mindanao will have additional power by 2015 as indicated by committed projects in the region. The challenge now is how to address the power situation from now until 2015,” Energy Secretary Carlos Jericho L. Petilla said. Without identifying what the list includes, Petilla said the DOE, the MinDA and other stakeholders will present the stop-gap measures to President Benigno Aquino III. “The DOE requests everyone to extend their utmost cooperation as we all seek for solutions to the Mindanao power situation for the development of the said region,” Petilla said. Since early this year, highly populated areas in Mindanao such as the cities of General Santos, Iligan and Zamboanga have endured daily power outages that last up to eight hours. The supply shortfall is primarily brought about by Mindanao’s reliance on hydroelectric power plants, which generate over half of the region’s electricity requirement during normal weather and reservoir conditions. The situation was compounded by the breakdown of a power barge run by Aboitiz Power Corp at the start of the week.

Veterans... from page 1

tion of Filipinos – men and women – who fought and died for our country’s freedom during the war as well as for those who survived those dark years. Since 2006, the World War II Travelling Exhibit has been on a mission to share to the public, especially to the youth, the legacy of our World War II Filipino veterans and the value of freedom which they fought for decades ago. It has been displayed in schools, museums, city and municipal halls, and malls in over 40 cities and municipalities in the country. Earlier this year, the exhibit was in Koronadal City as part of the Hinugyaw Festivities and more recently, it was on display in nearby Sarangani Province. The travelling exhibit’s stop in General Santos City is courtesy of the Veterans Federation of the Philippines in partnership with the Municipality of Polomolok and SM City General Santos. The War of Our Fathers Exhibit will be opened today, March 25, in simple inauguration rites to be led by Veterans Bank President Ricardo Balbido along with Congressman Pedro Acharon, 1st District of South Cotabato; Polomolok Mayor Isidro Lumayag and representatives from SM City GenSan and the local VFP district. Other bank officers joining the inauguration are VP and Corporate Communications Head Miguel Angelo Villa-Real, Mindanao Area Head Tranquilino Morante, and Veterans Bank GenSan Branch Head Norberta Magtajas. The Veterans Bank World War II Travelling Exhibit will be open for public viewing until April 14, 2013 with no admission costs.

Hurst... from page 6

to radio speaker in America. He said that every program he wrote was edited and rewritten, word-for-word, 50 times! Someone said: “Winners are

simply people who are willing to work more than losers.” Why not ask Jesus Christ to start changing your way of living and working? He’ll help you to be more patient and disciplined, so that everyday you will persevere and work to make His plan for success work for you. Just think a minute…

Bunye... from page 6

Vegetable and Rubber Farmer, Esperanza, Agusan del Sur • Nanay Dory raises all her six children by herself. She tends a small vegetable farm, selling her harvest around the village and supplying local eateries. She earns extra income as an agriculture paratechnician, giving advice on planting to other farmers, and as a hired laborer on her neighbors’ farms. She also worked as a household helper for one year and used her earnings to start a rubber farm that she hopes would make money in five years. Nid a R i z a l ado, Shel l Gleaner, Mahaba Island, Surigao del Sur • Oxfam and the National Coalition of Rural Women have a continuing project called the Women’s Market where women farmers and fishers come to sell their sustainably grown produce. One of these women is Nida Rizalado, a shell gleaner from the island of Mahaba in Surigao. Nanay Nida and her other companions go out to glean at low tide. Using a paddleboat, they go to a nearby sandbar and spend two to three hours collecting as much as four kilos of

seashells on a good day. This would earn her around 200 pesos, enough to buy basic necessities such as soap for laundry, sugar and salt. *** Note: My book, Central Banking for Every Juan and Maria, is now available at the following outlets: Fully Booked – Bonifacio Global City, Powerplant Mall (Rockwell), Katipunan, SM MOA. Power Books – Alabang Town Center, Greenbelt 4, Serendra. National Book Store – Greenbelt 1, Powerplant Mall (Rockwell), Cash and Carry, Market Market, SM Mega Mall. UP University Press.

Cimagala...

from page 6 about the physiological changes that can take place in their bodies, and the effects these changes can have on way they think and behave. They should be told clearly about the dignity of the human body and the need to treat it with respect, avoiding anything that would reduce it merely as an object, either of pleasure or curiosity or play. With delicacy, they should be taught about the facts of life. These truths should be taught by the parents, first of all. It would likely be a disaster, or at least worrisome, when the children would just learn these things in the streets. Fathers with their sons and mothers with their daughters would be the ideal arrangement. And all possible issues related to modesty and chastity should be tackled, always considering, of course, the state of readiness of the children to receive the information. It has to be a man-to-man

7

talk or woman-to-woman chat done in an atmosphere of complete confidence and trust. Thus when they reach adolescence when they need independence, they would know how to think and act with respect to modesty and chastity. And they will contribute to make a healthier society.

Loreche... from page 6

shows a downward trend, that something must be bothering my child. It is when we are sensitive to these changes in our young and even with our adult members of the family that we become more vigilant and watchful. Remember, suicide is preventable. It is a known fact, that people used to shy away from seeking professional help. A stigma of being mentally deranged is attached to an individual, if one were to see our Psychiatrist friends. But, believe me, they are the best specialists to handle cases like this. Counselling, medications, and even a temporary admission may help save a life. But more than this, is, the show of love, support and unconditional acceptance will send the signal that WE CARE! The compassion and even that little time spent listening and empathizing can go a long way to save that precious life. In the hustle and bustle of our lives, a second or minute spent to listen, to care and share, can at times spell the difference between life and death. But more than life itself is, the influence we leave behind can be a legacy that can be played forward.


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New pope brings ‘boundless promise’ • Rufus says new pontiff could bring the Church closer to

POPE Francis would bring “ boundless promise” and unify the people around the world, President Aquino said yesterday as he led this predominantly Catholic nation in welcoming the new pontiff. Aquino also expressed hope the 76-year-old pope, the former Cardinal Jorge Mario Bergoglio of Argentina, would be able to rebuild confidence in the Catholic Church and other institutions. “The President, along with the Filipino people, joins all the Catholic faithful as they receive their new leader and meet his proclamation with a sense of boundless promise,” Palace spokesman Edwin Lacierda said. “As the first pope from outside Europe in a millennium, the first pope from the Society of Jesus, and the first from Latin America, the elec-

Pope Francis

tion of Pope Francis brings with it the promise of renewal in the Catholic Church as it strives to fulfill its mission here on earth.” Aquino was hopeful Pope Francis would work for “peace, justice and charity in a world threatened by tension and armed conflict, poverty, uncertainty, and loss of confidence in institutions.” “This is a call for unity across nations, across ethnicities, to work with the new Catholic leadership toward shaping a world in which each and every human being is allowed to live a life of peace, joy, and dignity,” he said in a statement. The President said the administration is eager to work with the new Catholic leadership to achieve that end. Voice of the poor

Cagayan de Oro Rep. Rufus Rodriguez, president of the Centrist Democratic Party, said the new pontiff could bring the Church closer to its flock and other faiths due to his humility and hard work. Speaker Feliciano Belmonte Jr. said Pope Francis is “a symbol of renewal in the Church as its first South American leader and represents the voice of poor and impoverished nations, which are very close to his heart.” Senators Loren Legarda, Sergio Osmeña III and Francis Escudero also welcomed Pope Francis as they expressed hope he would be able face the problems that currently beset the papacy and the Catholic Church. The lawmakers called on Catholics to pray that Pope Francis would be able to accomplish his mission as Vicar

of Christ and “heal the wounds of division in the world.” For mer s enator Ju a n Miguel Zubiri expressed optimism the pope would be a symbol of a new beginning for Roman Catholics. Fr. Efren Basco, head of the Diocesan Ecological and Environmental Program of the Diocese of Malolos, said the new pope’s name denotes simplicity and generosity. He hailed the pope’s move to ask for the blessing of the people who gathered at St. Peter’s Square in the Vatican. For his part, Catholic Bishops’ Conference of the Philippines (CBCP) president Cebu Archbishop Jose Palma yesterday asked Filipino Catholics to offer prayers for the new pope. The archdiocese of Lipa, Batangas offered all its masses for Pope Francis.

New law to penalize cable theft ILLEGAL tapping of signals provided by cable television (CATV) network and destruction or removal of cable internet facilities will be penalized under a law to be signed by President Aquino soon, a lawmaker said yesterday. Taguig City Rep. Sigr i f ido Ti ñga , cha i r ma n of the House committee on information and communications technolog y, led the adoption of Senate Bill 3345 as amendment to House Bill 00709 authored by Cagayan de Oro Rep.

Rufus Rodriguez. The move hastened the approval of the measure in both chambers of Congress. Senate Bill 3345 or the Anti-Cable Television and Cable Internet Tapping Act of 2012 has been passed early this year and is awaiting Aquino’s signature, Tiñga said. The lawmaker said cable providers incur about P6.3 billion in losses annually due to cable theft. “With the proper safeguards, aside from subscribers getting better service and

Republic of the Philippines REGIONAL TRIAL COURT OF MISAMIS ORIENTAL 10th Judicial Region Cagayan de Oro City OFFICE OF THE PROVINCIAL SHERIFF NOTICE OF EXTRA-JUDICIAL SALE FILE NO. 2013-022 Upon extra-judicial petition for sale under Act No. 3135, as amended by Act No. 4118, filed by HDMF (PAG-IBIG FUND) with principal office address at Atrium of Makati Avenue, Makati City, with branch office at Pag-ibig Fund, Bldg., Borja St. Cagayan de Oro City against LOIDA S. BONGCAWIL married to ERIC U. BONGCAWIL, with postal address at Zone 1, Poblacion, Laguindingan, Misamis Oriental, the mortgagor to satisfy the mortgage indebtedness which as of October 17, 2012, amounts to THREE HUNDRED THIRTY ONE THOUSAND FIVE HUNDRED SEVENTY ONE PESOS & 85/100 (P331,571.85), Philippine Currency, inclusive interest, penalty charges, court fees, attorney’s fees and expenses of foreclosure, the undersigned or duly authorized deputy will sell at public auction on April 23, 2013 at 10:00 a.m. or soon thereafter at the main entrance of the Office of the Court, Hall of Justice, Hayes-Mortola Streets, Cagayan de Oro City to the highest bidder, for cash and in Philippine Currency, the following property/ies described below including all existing improvements found thereon, to wit: TRANSFER CERTIFICATE OF TITLE NO. T-51647 Lot : Lot 28, Blk 8, Psd-10-057664 Portion of Lot : Lot 1, Pcs-10-003972 As surveyed for : United Coconut Planters Bank (Pag-ibig Citi Homes) Land Use : (Residential) Location : Malanang, Opol, Misamis Oriental Boundaries : NW., line 2-3 by Road Lot 4 (12:00 m. wide); NE., line 3-4 by Lot 30; SE., line 4-1 by Lot 27; SW., line 1-2 by Lot 26, all of Blik-8, Psd-10-057664 Area :

ONE HUNDRED TWENTY (120) SQ.M., more or less, registered in the name of LOIDA S. BONGCAWIL married to ERIC U. BONGCAWIL.

All sealed bids must be submitted to the undersigned on the above-stated time and date. In the event auction sale cannot take place for whatever legal reason, the same will proceed on the following working day, without further notice, posting and publication. Prospective buyers may investigate for themselves the title herein above-described encumbrances thereon, if any there be.

Cagayan de Oro City, February 25, 2013.

(Sgd.) ANTONIO A. CAGULANG, JR. Sherriff IV BWM: March 18, 25 & April 1, 2013

reception, the provider will be able to quickly recover investment cost, which they in turn will be able to use in improving services like going digital, adding more content and other va lue added services,” he said. The bill also prohibits recording, reproducing, distributing, importing or selling of any intercepted or received CATV system/ network signals for commercial purposes without the authority of the concerned CATV or cable internet service provider.

Pueblo... from page 4

need only to walk a short distance to shop, study, play, work and worship instead of commuting or driving to significantly reduce their carbon footprints and help reduce global warming. A l l it s re sident ia l v i l lages have open spaces for pa rk s a nd playg rounds not just to comply with government requirements but more to boost air circulation and so homeowners don’t have to go far to enjoy themselves du r i ng t he i r le i s u re time. Subd iv ision residents are also actively involved in tree growi ng w it h i n t hei r re spective v il lages a nd in the urban rainforest which cont ribute mu c h-v a lu e d s h a d e , help conser ve water, and reduce pollution. Thirty thousand “wild-

Rep. Rufus Rodriguez

l i ngs” (endem ic t ree species) w i l l be purchased f rom t he Mt. K ita ng lad Nat iona l Park in Bu k idnon to be planted in the Pueblo de Oro Tow nship, and for ever y wilding planted in the Pueblo Ur ba n R a i n fore s t , a corresponding wildling will be planted in Mt. K ita ng lad. The project represents PODC’s commitment to biodiversity conser vation. “ We ’r e a c q u i r i n g m o r e l a n d a d j a c e nt to the township to do s ome more de velop m e nt . We m i g ht d o another kind of Courtyards and expand the Golf Estates area,” Mr. Leuterio said. “There’s a queue of people wanting to buy that kind of development.” The t wo-hectare Courtyards is a horizonta l condominiu m de velopment s a id to be the f irst of its k ind in the region with exclusive and fully built-

up c ondo hou s e s i n c lu s t e r s of t h r e e t o eight units. Each unit h a s t h re e b e d ro om s and provisions for the maid ’s room, two-car garage for the end units and one-car garage for the inner unit.

KIA... from page 3

of Global Promotions. “The ‘Meet the Carens’ campaign takes a playful and innovate approach to conveying both companies’ message of family and fun.” The custom video was released earlier on K ia Motors YouTube channel (www.youtube. com/KiaBuzz), and is also available on www. kiamotors.com as well as Kia Motors official Facebook page (www. facebook.com/kiamotorsworldwide), which offers fans two interactive Facebook apps: “Your Social Footprint” and “The Carens and The

Croods Photo Booth.” The former prov ides fa ns w it h a st yl i z ed Croods i n fo-g raph ic about their Facebook activity, which can be used to assign Facebook friends to par ticu lar Croods characters, and the latter allows fans to superimpose faces from their Facebook photo album onto character cutouts. Apart from the online custom video, Kia will unveil a 30-second T V s p ot i n c e le br at ion of “ T he C a rens and The Croods” campaign. The spot was designed to look and feel similar to the world of the “The Croods” and will make its broadcast debut closer to t he Carens’ sa les launch. A 60-second spot will a l s o r u n i n t he aters across markets where t he Carens is sold. Once live, bot h spots w i l l b e av a i l a ble on K ia Motors YouTube cha nnel.


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