The Magic of Uniqueness

The Magic of Uniqueness. Un autre Voodoo/Berlin.

Un autre Voodoo/Berlin. After 15 editions of the Voodoo Market in Berlin, Oryanne and Raphael Dufour have now laid down permanent roots for their slow-shopping concept. Their store in Neukölln now stocks art, jewellery, accessories, and fashion from

international designers based in Berlin. Text: Kay Alexander Plonka. Photos: Un autre Voodoo

It all began in the summer of 2010, when French born Oryanne Dufour organised the Voodoo Market in Berlin for the first time. The circle of designers and friends who have supported the event has grown steadily over the years. The Voodoo Market is currently held every three months. After the success of the pre-Christmas pop-up store, Oryanne Dufour and her husband Raphael decided to open their own store in the heart of Neukölln. They took over and lovingly renovated a former antique junk shop, which was probably once a three room ground floor apartment, located only a stone’s throw from Weserstrasse and the Rütli school. “We didn’t want to simply name the shop Voodoo Shop, so we took inspiration from our two year old daughter’s habit of adding the French ‘un autre’ to everything, which roughly translated means ‘another one‘. We think it’s really cute even if it is not so easy for our nonFrench speaking customers to pronounce, but it is less obvious than just saying Voodoo Shop instead of Voodoo Market”, says Oryanne Dufour.

25 Designers on Display

Each of the individually hand-crafted natural pine display cases, which feature multi-level presentation platforms in the centre, displays pieces from one of the twenty five designers. The collections are revamped for each new season. Lamps, books, belts, bags, jewellery, women’s, men’s, and children’s fashion, shoes, and an extensive collection

Un autre Voodoo

Tellstrasse 7 Berlin/Germany www.unautrevoodoo.com Brands: Aneye Anear, Alec Bizby,, Cee Cee, Elicamente, Greta Schwester, Haute Kuki & Die Markise, Happarel bicycles, Hänska, Antoniya Ivanova, Karakulowa, Kale Collective, LeAgua, Luir, Malgorzata Salamon, Tabea Mathern, Marion Mazo, MIO, Monkind, Mies Nobis, NU Slippers, Pastperfekt, Patsypillylindaline, Pau Esteve, Raumata, Rollbuch, The Bronze Medal, Uberdoza, Jaan Ugrinsky, Woman.Made of art pieces, made their debut in March. “We wanted to offer our customers a unique ‘Slow shopping’ concept. Stress-free shopping in a friendly atmosphere, we love to tell the story of the how products are made and by whom. Locally made products, sustainable, handmade, unique and distinctive design, that is our requirement”, explains Dufour. “We decided to open a shop about a year ago when we realised how difficult it is for designers to find an outlet to sell their products, and also because of the feedback from many visitors to our markets who couldn’t find the kind of products offered by our designers anywhere else“, reveals Dufour, a Berlin resident for over seven years. Before the move to Berlin she directed an art gallery in Paris, while her husband worked in the textiles trade. The Doufours had already gained many years of experience in the gastronomy and events sectors before coming to Berlin. The shop is publicised through social media such as Facebook, tumblr and Instragram, and also through a newsletter. The 16th Voodoo Market was held at the

French nationals Oryanne and Raphael Dufour have made a permanent home for their Slow shopping concept in Berlin.

RAW hall Friedrichshain. The shop hasn’t replaced the markets - further events are being planned.