EXAMPLE

Let's look at an example of a lean business model canvas of a top brand. This will help you start to think about what it takes to create yours.

Experience Canvases in the Metaverse

Time to take out your phone! Scan the QR code below to learn and immerse yourself in the business model canvases from leading brands such as Tesla, Nike, Instagram, and TikTok.

CHAPTER 2: THE LEAN BUSINESS MODEL CANVAS Activity 2 – Your turn!

After you’ve explored the AR business model canvases, it's your turn to build your he 9 building blocks of the business model o get started!

You Will Need:

Wifi Laptop, Desktop Computer, or Tablet

Type in the following URL https://unicorn-academy-stte.web.app

Create an account

Click down below on “Sign up”

Add your email and create a password

Fill out the blocks!

Click on each block and fill out your information

You can also learn about each part of the canvas in the upcoming pages and watching videos. They are fun! (and short)

Let’s get started!

Share

Once you’re done, see the right upper corner and click on “Export Canvas” Download and share with your friends, teacher, or parents

CHAPTER 2: THE LEAN BUSINESS MODEL CANVAS