Appleyard Lees YFM Velo

A P P L E YA R D L E E S - Y F M V E L O

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FEED STATION

MALHAM COVE

UTOPIA BROUGHTON HALL LOTHERSDALE

Appleyard Lees - YFM Velo

ROAD BOOK 05 Sept 2019 | Broughton hall

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DEAR RIDER Whether you’ve joined us previously people to network and chat about all for our annual Appleyard Lees -

things business and bikes - all while

YFM Velo, you come along to our escaping the office to enjoy the regular networking rides or are a

stunning Yorkshire countryside.

new face in the peloton, you’ll be no What’s

more,

your

entry

fee

is

stranger to the benefits of riding a donated to charity. This year we will bike; scenery, fresh air, exploring and

be supporting MDS Patient Support.

meeting new people. The Appleyard

We hope you enjoy the beautiful

Lees - YFM Velo does just that; our route, staff and customers come together with

other

like-minded

stunning

scenery

and

the

company of our like-minded bike-

business loving business guests.

A P P L E YA R D L E E S - Y F M V E L O

PRE-RIDE Registration TIME: 8:30am LOCATION: Utopia at Broughton Hall, Church Ln, Broughton, Skipton BD23 3AE

Networking Coffee, pastries & networking at 8:30am

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OUR ROUTES The routes takes in some of the best cycling roads in Yorkshire. The challenge of the day is the climb over Malham Cove. It’s then a rolling road back to HQ. The long route boasts a final climb over Netherghyll before descending back into Broughton Hall for lunch.

Don’t forget your business cards for our

DOWNLOAD THE ROUTE

business card exchange.

The routes will be fully signposted.

RIDE

However, we recommend uploading

We’ll be setting off in ability groups, with rides leaving between 9:15am and 9:30am.

the route to a bike computer where possible: www.ridethestruggle. com/products/alyfm-velo

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SEGMENTS

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CHARITY

You’ll have the opportunity to test Appleyard Lees - YFM Velo is proud your legs against one of Yorkshire’s

to support the MDS Patient Support

most breathtaking climbs.

charity,

which

offers

support

to

patients and families and campaigns

1. Malham Cove Length: 1.1km | Avg: 9% Elv: 544m SEE THE STATS ON STRAVA: www. strava.com/segments/5432419

to increase the quality of life and make treatments available to those affected

by Myelodysplastic Syndromes.

FEED STATION

2. Netherghyll (long Route) Kilnsey (mile 22) Length: 0.6km | Avg: 8% Elv: 280m SEE THE STATS ON STRAVA www. strava.com/segments/2605614

The feed station will feature OTE sports nutrition, water and energy drink, alongside other snacks.

A P P L E YA R D L E E S - Y F M V E L O

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POST-RIDE LUNCH Join

Appleyard

Lees

and

YFM

back at Utopia for a post-ride buffet lunch consisting of fresh sandwiches, flapjacks,

fresh

healthy juices,

salads, tea

and

coffee. Email dietary requirements to hq@ridethestruggle.com

BUSINESS CARD EXCHANGE Grab the cards of individuals you’ve met out on the ride. This is your chance to get your name in the pockets of new business connections so bring your cards to sign-on.

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Rob Cumming, Appleyard Lees Partner, Triathlete.

Robert is a dual-qualified trade mark attorney and solicitor and works with start ups and market-leading businesses

on

an

international

scale. His expertise lies in ensuring protection is in place for brands.

Robert.Cumming@appleyardlees.com

0113 246 5353 Chris Hoole, Appleyard Lees Senior Associate, Cyclist.

Chris is also a dual-qualified trade mark attorney and solicitor and works with global brand giants to remove counterfeits from the marketplace. His expertise lies in positioning a client strategically during a dispute.

Chris.Hoole@appleyardlees.com

0113 246 5353

Mike Clarke, YFM Investment Director, Ironman.

Mike is responsible for sourcing and transacting new investment opportunities for YFM across the Yorkshire and North East markets. He also manages existing investments including London restaurant chain, Tonkotsu. mike.clarke@yfmep.com

0113 261 6474

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Terms & conditions You are participating in this event at your own risk. You must rely on your own ability in dealing with all hazards. You must ride in a manner which is safe for yourself and others. If you do not abide by these terms and conditions you will By entering the event you agree that no liability whatsoever shall attached

to

Struggle

organisers reserve the right to change the route or cancel the ride in the event of unforeseen circumstances

including

severe

weather conditions. If the event is cancelled the event organisers are not obliged to provide a refund.

Event organisers cannot provide a

be removed from the event.

be

or by reason of the event. Event

Event

in respect of any injury, loss or damage suffered by yourself in

refund should you not be able to attend the event. You must not offer your place to another rider without notifying the event organiser.

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SAFETY This event is not a race or trial of speed, but a personal challenge.

The function of signage is only to indicate direction and you are responsible for deciding when it is safe to cross traffic, overtake riders and to moderate your speed.

You are reminded that the event is run on open public roads with all

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Hazards There

are

a

number

of

steep

descents and sharp corners. Please take care and slow your speed when descending or approaching a corner with restricted visibility. Look out for oncoming traffic and never ride on the wrong side of the road. Please take caution when crossing cattle grids; slow, do not stand up and do not turn your handle bars.

riders being expected to obey the

Mechanic

Highway Code.

A mechanic from Cadenza Cycles will be on the route should you need

Not co-operating with items raised

assistance. Please save this number

in the ride briefing or inconsiderate/

in your phone so you may contact

illegal riding may have implications him should you have a mechanical on the running of future events. problem: 07799111361 Riders who don’t co-operate will be asked to leave the event.

Equipment

Medical

The wearing of hard shell helmets

A team of medics will be en route. A first aider will be located at the feed stations and HQ. However, in the event of a medical emergency you must call 999. Please save the event organiser’s numbers in your phone should you need to contact them during the event: 07854661277

conforming to CE standards EN1078 is mandatory.

We suggest riders carry: - Additional food - Money -Mobile phone - Spare inner tube/tubes, tyre levers and a pump/CO2 canister

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IN ASSOCIATION WITH

HQ@RIDETHETSRUGGLE.COM | WWW.RIDETHESTRUGGLE.COM