St. Mark's NEws

Page 1

January and February 2019

St. Mark’s News Volume 23/Issue 1

From the Rector: A New Logo! There’s been an exciting project going on behind the scenes for a few months and I’m really excited to now be able to lift the veil: St. Mark’s has a new logo! And a new website coming right around the corner! *Trumpet sounds* Da da da naaaaaa! Here it is!

With the new logo, our desire was to update what we had according to the latest norms of graphic design, while also wanting to move towards something that was a little more uniquely “us.” To that end, two main graphic concepts informed the new design. 1.) The Lion, which is the traditional symbol for St. Mark, and has long been included as part of our logo; and 2.) The live oak tree, which we felt symbolically stood for what makes our congregation unique—the live oak is distinctly Austin, and distinctly our property. Notice that the lion’s mane is made up of live oak-inspired leaves! The live oak tree is also what informed our new color palette. How did we get this logo? Last fall I recruited a small subcommittee made up of parishioners, staff, and two top Austin designers (who offered their consultation pro bono) to help me explore the possibility of updating our graphic designs at St. Mark’s. After exploring a variety of options, we decided to sponsor a design contest on a web-based graphic design marketplace called 99 Designs, for which we were required to write an in-depth design brief about what makes us unique as a congregation, including uploading lots of pictures of our space and property. The contest ran for about three weeks, and in the end, we received over 500 submissions from graphic designers all over the world (literally). In the end we had lots of great options to choose from, which made it really difficult in the final stages, but we are thrilled with the result.

In this Issue From the Rector ......................... 1 Parish Life .................................. 2 Family Ministry ........................... 3 Meet the Vestry Candidates ....... 4 Diocesan Council ....................... 6 Parishioner Highlights ................ 8 Celebrations ............................... 9 ROTA ....................................... 11

Where did the cross go? We tried really hard to include a cross in the new logo, so it would more obviously echo our old logo, but our professional design consultants strongly discouraged the use of a “multi-image design,” and after reviewing a variety of submissions that included a cross, we agreed with their assessment. Still, the Celtic cross will remain a distinct image in our common life, remaining above our altar and above our front doors. A new website? We’ve also been hard at work on a new website, and we hope to launch that by the end of this month. Be on the lookout! -

Fr. Zac

Page 1


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.
St. Mark's NEws by St Marks Episcopal Church - Issuu