Pine Crest School's department focused entirely on philanthropy towards the school and its students, formerly known as The Pine Crest Fund, came to Stinghouse requesting their own brand close enough to the main Pine Crest School brand, but one that would differentiate them as the fundraising sector of the school. Newly renamed Pine Crest Giving, this annual giving guide is not only an essential tool given to new parents and donors to explain the tradition of giving at Pine Crest School, but also served as an introductory marketing piece to introduce Pine Crest Giving's new brand and aesthetic to existing and new donors.