What We Are About

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P OTENTIAL

Howick

Leading our way…

When it comes to the world of real estate, few leaders are as highly respected and accomplished as Steve Maserow.

As the Head of Growth for Barfoot & Thompson Howick, Steve is renowned for his exceptional leadership skills, unwavering dedication to his clients, and his commitment to fostering a culture of excellence and innovation.

Steve Maserow Head of Growth

With a career that spans over three decades, Steve has built a reputation as one of the most creative and successful real estate professionals in the area. He is known for his deep expertise in the local market, his unparalleled work ethic, and his ability to connect with clients on a personal level.

But it's not just Steve's impressive track record that sets him apart, its working alongside his impressive leadership team: Paul Judd, Sumwai Wong and Kun Lu. Together, they bring a wealth of experience, knowledge and skills to the table, and they are all deeply committed to helping their clients achieve their goals.

Paul Judd

Sumwai Wong

Kun Lu

Head of Sales

Head of Innovation

Head of Property Management

At the heart of Steve's approach is his belief that real estate is about more than just buying and selling property. It's about building lasting relationships with clients - helping them navigate the world of real estate with confidence and ease.

Steve works closely with his sales team to develop personalized strategies for each and every client, based on their unique needs and goals. We keep up to date with the worlds’ best strategies and technologies and he is always looking for new ways to improve the customer experience.

But perhaps what sets Steve apart most of all is his deep commitment to his team.

He believes that the key to his client’s success is to provide them with the very best real estate talent, and he works tirelessly to create a culture of excellence and innovation that inspires his team to achieve extraordinary results.

For Steve, being a team leader isn't just a job - it's a privilege. He relishes the opportunity to join his sales professionals on their journey of success, and he is deeply committed to helping them achieve their goals, both personally and professionally.

As a result, Barfoot and Thompson Howick has become an office of attraction - a place where ordinary people achieve extraordinary results. And Steve couldn't be prouder of the team he has built, and the culture of excellence and innovation that they have created together.

In the end, Barfoot and Thompson Howick mission is simple: to be the world's best real estate office. And with his unwavering commitment to his team, his clients, and his community, there's no doubt that he is well on his way to achieving that goal.

We Are Here to Make Good Things Happen for Other People

Howick branch by the numbers 29.89% 130 of all Howick residential sales by Barfoot & Thompson

1151

sales in greater Eastern Beaches region by Barfoot & Thompson

sales in Howick by Barfoot & Thompson

78

salespeople at Howick branch

1,624,409

$

average sales price in Howick

193,472,800

$

Total value of Howick sales by Barfoot & Thompson Figures based on independent industry market data 1 July 2021 to 30 June 2022

#

#

1

Individual Salesperson, Eastern Beaches Region, 2022, Yang Wang

5

Property Management Team, Overall, 2022, Kun Lu & Team

#

2

Sales Partnership, Eastern Beaches Region, 2022, Munish Seth & Shveta Seth

#

7

Branch Manager, Overall, 2022, Steve Maserow

Our Project Specialists …

Aucklanders are embracing new multi-unit development properties as never before - the opportunities are exciting. With specialized knowledge and over 1900 off plan sales over $2 billion since April 2015, we know how to maximize the success of your project.

Our Projects team provides specialised services, marketing and expertise for project developments, specifically significant residential projects across Auckland including large and boutique apartment developments (off the plans and completed), terraced homes and subdivisions.

Talk to us about your project Whatever stage you're at, our experienced team are here to help.

What we do for developers Our projects team adds value at every stage of your development project, from original concept through to branding, marketing and sales. We can add value at any stage of the development.

Getting started Before we define a unique position for your project in the market, we interrogate it from every angle. Includes: • • • • • • • •

Overall concept Proposed product mix Current pricing thresholds Location factors Target market/s Reviewing the competition Advising on floorplans This disciplined approach removes the guesswork from this crucial stage of your project

Set up Once we have absolute clarity around your project and have confirmed its unique positioning, we have a consistent platform for marketing.

At every stage the buyer experience needs to reflect this - from their first glimpse of an advertisement, until opening the door of their new home. Includes: • • • •

Selecting the project manager and the specialist sales team for your project Planning sales strategies and setting sales targets Collaboration with our specialised brand agency Setting a comprehensive and appropriate budget and timeline for marketing activities and much more.

Sales Pre-sales We'll build early momentum by launching your project to known leads, media and key influencers, well before the main campaign begins.

As well as securing early sales and creating a buzz around the project, these initial sales forays help us test and fine tune our tactics before the main campaign begins.

Your sales campaign While the focal point will be your dedicated and specialist sales team, working from the display suite, they will be closely supported by 1,700+ salespeople in the Barfoot & Thompson network, who will be spreading the word about your development.

Project reporting At any point we can show you exactly how the sales campaign is progressing, with realtime information, customised for your project and available to view on any device.

Buyer communication We'll keep your buyers well informed, from signing the contract right through to settlement day.

Branding and marketing We'll build a brand that sets your project apart. This can include: • • • • • • •

Developing a striking name that represents the attributes of your development Creating a unique brand identity, including logo, style and colours Generating collateral that will capture the imagination of your buyers - including sales brochures, display suite boards and site hoardings Designing the ideal website - from wire framing right through to build and SEO Interactive touch screen displays Developing an advertising campaign that is both robust and flexible.

Creating a beautiful website

Recommendations Planning and commitment “From the initial planning stages through to the actual sell down Barfoot & Thompson's commitment to the project and understanding of the local market have proven to be invaluable.”

- Roger Twose, Director, Willis Bond & Co

Successful network “The success of The Antipodean has reinforced my belief in their agency network, with over 50% of the sales generated through salespeople outside of the main selling team.” - Paul Doole, Managing Director, Norfolk Trustee Company

Responsive team “I have found the Projects team at Barfoot & Thompson to be very responsive to queries and proactive in working with the entire McLennan development team to ensure the project meets its targets.” - Giles Tait, Senior Development Manager, Housing New Zealand

Over $2 billion in development project sales Since April 2015, our projects team has been responsible for over 1900 off-plan sales worth in excess of $2 billion in total. Here's a selection of the projects we've worked on.

Homes and sections we've sold

McLennan Kiwibuild, Papakura

McLennan Superlots, Papakura

Completed KiwiBuild two bedroom homes.

Lots made up of multiple sections enabling redevelopment. Facilitated by Housing New Zealand.

Maraetai Views, Maraetai

Coastal lifestyle sections, choose your own builder, home design, fixtures and materials.

Five Scott Point, Scott Road, Hobsonville A fabulous project in a destination that’s beautifully situated and impressively resourced with easy access to CBD.

Belmont Village

245 Kepa

The Kiwibuild dream is alive and well in Pukekohe, Franklin district.

Nineteen meticulously designed, luxury terrace homes presenting the best lifestyle Mission Bay has to offer.

McLennan - Stage 4B McLennan is a new community-focused development built between the open spaces and recreational parks of Papakura and Takanini.

More For sale and Sold Projects at the end of this document

A diverse team with a single vision We are a team of effective, innovative, and creative trusted real estate advisors who specialize in helping our clients buy and sell Family Homes, Waterfront Properties, Lux Market, New Projects, Subdivisions, First Homes and Investment Properties.

Welcome to our world - where excellence is the norm, and nothing less will do. Our Mission is simple: To be the world’s best real estate office. Locals refer to Barfoot & Thompson Howick as “The Gateway to Howick. It is undoubtably the most prestigious real estate office in the area - a hub of innovation, professionalism, and excellence. It's the kind of place that inspires confidence and trust in clients and attracts the very best real estate talent.

Our obsession with customer and team experience is evident in every aspect of our work, from our proactive approach to sales and marketing to the way we interact with clients and colleagues alike.

But what sets us apart is our commitment to building lasting relationships with clients. Rather than simply selling houses, we prefer to think of ourselves as trusted property advisors, helping everyone from the first-time buyer to the seasoned seller or developer make better, more informed decisions.

To achieve this, our team works tirelessly to stay current with the latest trends, techniques and technologies in the industry. We attend regular training sessions, conferences and have our own in-house development program to ensure that we are always at the cutting edge of our field. We are a collaborative office, and we work closely with one another, sharing insights and knowledge to help everyone on the team grow and thrive.

But it's not just the team's commitment to excellence that makes this office so special. It's also their deep passion for the work they do. They love nothing more than helping clients find their dream homes or invest in the properties of their dreams. They relish the opportunity to match buyers with the perfect property, or to help property developers get the best possible return for their projects.

And this passion extends beyond the office walls. Our team is deeply involved in the local community, volunteering our time and resources to support charitable causes and giving back in any way we can. Our higher cause is to make good things happen for other people.

This commitment to making a positive impact on the world around us is just one more reason why our office is so highly regarded in the area.

So, if you're looking for a team of highly skilled, deeply committed real estate professionals who will go above and beyond to help you achieve your goals, look no further. With our unparalleled expertise, unwavering dedication, and deep passion for the work we do, our team is truly the best of the best – world class.

About Nona Singh

021 421 454 With my extensive background in operating my own business to rely upon, I have recently decided to start a new chapter in my professional life. Real estate has always been an area of interest to me and gaining a license in this industry means I can now put my passion for property into action.

Running my own business has made me customer-focussed. My client’s needs are always my highest priority no matter if they are a vendor or a buyer.

Using my advanced communication and negotiating skills, I work to achieve the best deal for my clients. I have the ability to easily build a rapport with every client and to make them comfortable that I am taking their business very seriously.

I believe in walking the walk and talking the talk when it comes to my profession. I always provide honest feedback, regular follow-up and I’m not afraid to use my analytical skills.

I am here to add value to my investors’ portfolios, to see first home buyers onto the property ladder and to provide well-rounded assistance in order to make a deal happen.

I look forward to demonstrating my skills and market knowledge with your next property project. To start the process, call me today for an obligation-free chat.

What my clients say …

Hi Nona and Crystal I am so grateful for the wonderful service that our family received during one's most stressful purchase in their life. You both have been ever so supportive on giving us the direction we needed, not only to sell our current property, but also to purchase our next family home. This is a rare commitment to find in real estate salespeople. We have not come across this level of professionalism in the experience we have had with several other salespeople in the past. Your service is rare and much appreciated. You both compliment each other well with your family friendly approach.

Although this is our first meeting we felt as though we have known you forever. I highly recommend your service to other families.

Kind regardsThe Permessur family

The team around you

Howick

Current new build developments for sale If you are looking to buy a home off the plans or in a newly completed development, our project team are experts. See our quality off-the-plans and new-build apartments, townhouses, homes, house and land packages and sections for sale.

Projects for sale

Catalina Bay Apartments Water’s edge living in the heart of Catalina Bay, Hobsonville Point.

Find out more

Caldera Apartments Currently under construction, these brand-new homes are on track for a mid-2023 completion.

Find out more

Albert Square Selling now Find out more

The Green on Woodglen Selling Now Find out more

Rosier Park - Glen Eden Rosier Park is an architecturally-designed development of 61 freehold terraced homes.

Find out more

The Antipodean - lower CBD From $533,000 Find out more

Library 27 A collection of completed freehold apartments set in the beating heart of Auckland CBD. Find out more

Ormiston Central Ormiston Central is under construction and provides an exciting opportunity to purchase a new home in the heart of East Auckland.

Find out more

430 Point Chevalier Road These sleek, contemporary architectural-designed townhouses are available to buy now. Style and quality by the beach, with stunning views of the Waitematā Harbour.

430 Point Chevalier Road

Apartments we've sold

Nugent Rise Grafton Development of 92 freehold apartments.

North Apartments 40 apartments on the Grey Lynn Ridge developed by Maidstone Properties.

Chambers & Station Boutique convesion of a heritage Mt Eden building.

Urbizen - Mt Eden Boutique development of only 21 apartments located in the amazing cityfringe.

Crest Apartments A sophisticated residential development of just 49 apartments and townhouses located at the highest point on the Grey Lynn ridge.

Westlight Apartments Designed to celebrate the light and views of West Auckland, Westlight is indeed a landmark for the area.

The Ridge Mission Bay Boutique freehold apartments on the skyline of Mission Bay.

132 Halsey, Wynyard Quarter Quality apartment complex in the heart of the Wynyard Quarter precinct.

Wynyard Central, Wynyard Quarter 113 apartments in the heart of Wynyard Quarter.

30 Madden Apartments - Wynyard Quarter 30 Madden, the second stage of Willis Bond & Co’s Wynyard Central, offers refined living in the heart of the newly revitalised Wynyard Quarter Precinct.

XXXII 32 Shelly Beach Road A boutique development of ten luxury residences in the tightly held suburb of Saint Mary’s Bay.

Howick