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Proposed Budget
from RFP Application
by StengerMedia
Fees
Research ....................... .... $1,375 Media Assistance ................. $1,500 Story Pitching .................... $3,200 Press Kit ............................ $450 Press Releases/Partner Releases .....$500 News Releases ......................$500 Feature Releases ....................$500 Media Review/Monitoring .......... $500 Administration .....................$600
Advertisement
Monthly Total ..................... $9,125
Expenses
Fam Trips .....................Negotiable Media Meetings ..............Negotiable Hours to complete each task are estimated and may vary. Regardless, SM will bill all above services on a flat retainer basis of $9,125 per month, with any additional hard expenses not included in the service agreement to be subject to client approval.
SM’s billing rate is $125 per hour, substantially lower than fees charged by major PR agencies offering comparable services.. time by job detail report will be included in monthly invoices which summarize details hourly activities.
Any approved discretionary expenses (trips, meetings, travel, mileage, lodging, printing, postage, shipping, etc.) would be approved by client and billed at cost. Any services retained from other parties (print materials production, for example) would be approved by client and billed at cost.