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2012 MEDIA PLACEMENT & IMPACT REPORT


2012 MEDIA PLACEMENT & IMPACT REPORT

Table of Contents Local & Regional . . . . . . . . . . 0 2 National & International. . . . .

18

Online. . . . . . . . . . . . . . . . . . . .

22

Athletics.. . . . . . . . . . . . . . . . . .

28

Social Media Metrics. . . . . . .

35

Event Gallery. . . . . . . . . . . . . .

37

1


LO CA L & R EGIO N A L

2


Romney draws boos from NAACP when he dings Obama St. Edward’s Political Science professor Brian Smith interviewed on FOX 7 Myfoxaustin.com

 

2 012

LO CA L & R EGIO N A L

3


Historical made modern Doyle Hall renovation Austin-American Statesman

 

AU G U S T 19, 2 012

LO CA L & R EGIO N A L

4


Local author on MLK Holiday Faculty member Brother Gerald Muller discusses his book KeyeTV.com

 

J anuar y 1 6 , 2 0 1 2

Brother Muller and his Brothers perform on Austin Live KeyeTV.com

LO CA L & R EGIO N A L

 

F e b ruar y 1 0 , 2 0 1 2

5


St. Edward’s University students to take on local deer problem WestlakePicayune.com

 

F e b ruar y 2 2 , 2 0 1 2

St. Edward’s launches ad campaign: Take On Your World. Bizjournals.com

 

mar c h 6 , 2 0 1 2

LO CA L & R EGIO N A L

6


Experts: Austin and Texas not ready for future droughts St. Edward’s University professor and water rights history expert Charles Porter Kvue.com

 

A p ril 2 4 , 2 0 1 2

Course examines Wild Basin’s deer population management WestlakePicayune.com

 

M AY 3 1 , 2 0 1 2

LO CA L & R EGIO N A L

7


Sense of Place: John Brooks Williams Natural Sciences Center–South expansion University Business

 

J U N E 12 , 2 012

College News Fulbright scholarship award winner Boerne Star

 

june 3 , 2 0 1 2

LO CA L & R EGIO N A L

8


Wild Basin offers variety of summer activities WestlakePicayune.com

 

J une 2 9 , 2 0 1 2

HP Grad Earns Fulbright to Germany ParkCitiesPeople.com

 

J uly 11 , 2 0 1 2

LO CA L & R EGIO N A L

9


Jewish Community Grows at St. Edward’s University TheJewishOutlook.com

 

august 1 , 2 0 1 2

St. Edward’s University: Go back to school with the ‘Chronicle’ interns AustinChronicle.com

 

august 2 4 , 2 0 1 2

LO CA L & R EGIO N A L

10


Journal Profile: George Martin Austin Business Journal

 

S e p tem b er 7, 2 0 1 2

First-time voters eager for voices to be heard in 2012 election KVUE News

 

S e p tem b er 17, 2 0 1 2

LO CA L & R EGIO N A L

11


St. Edward’s students to benefit from Wild Basin wonders WestlakePicayune.com

 

S e p tem b er 2 7, 2 0 1 2

Political analysts weigh in on presidential debate MyFoxAustin.com

 

O c to b er 3 , 2 0 1 2

LO CA L & R EGIO N A L

12


Exhibitionism: Under Construction Mary Moody Northen Theatre review AustinChronicle.com

 

O c to b er 5 , 2 0 1 2

Political strategist weighs in on second presidential debate MyFoxAustin.com

 

O c to b er 1 0 , 2 0 1 2

LO CA L & R EGIO N A L

13


With national races taking spotlight, city props get no love Austin.YNN.com

 

N o v em b er 1 , 2 0 1 2

Bullock Museum Tweet @BullockMuseum

LO CA L & R EGIO N A L

 

N o v em b er 7, 2 0 1 2

14


St. Edward’s, Chinese university form exchange program Austin Business Journal

 

N o v em b er 9 , 2 0 1 2

Thankful for Munday Munday Library groundbreaking ceremony photo Austin Business Journal

LO CA L & R EGIO N A L

 

no v em b er 9 , 2 0 1 2

15


Volunteers continue to be life blood of Wild Basin WestlakePicayune.com

 

no v em b er 2 1 , 2 0 1 2

Preserve hosts events for students, community to serve as volunteers WestlakePicayune.com

LO CA L & R EGIO N A L

 

no v em b er 2 1 , 2 0 1 2

16


New Exhibit Highlights Texas Women Paula Marks, professor of American Studies, guest curates an exhibit at the Bullock Texas State History Museum kut.org

 

D e c em b er 7, 2 0 1 2

It’s In the Mail: An Austin Student and the Lost Art of Letter Writing kut.org

LO CA L & R EGIO N A L

 

D e c em b er 2 7, 2 0 1 2

17


N ATIO N A L & IN T ER N ATIO N A L

18


Commencement Speakers Announced InsideHigherEd.com

•   mar c h 1 9 , 2 0 1 2

Survey: Ed-tech vision stunted by stagnant budgets eCampusNews.com

• J uly 1 6 , 2 0 1 2

N ATIO N A L & IN T ER N ATIO N A L

19


Program Gives Migrant Students Extra Help NYTimes.com

• S e p tem b er 9 , 2 0 1 2

What College Kids Can Learn From ‘The Zombie War’ NPR.org

• S e p tem b er 1 0 , 2 0 1 2

N ATIO N A L & IN T ER N ATIO N A L

20


Program Gives Migrant Students Extra Help New York Times

• S e p tem b er 1 2 , 2 0 1 2

St. Edward’s University students talk about U.S. Presidential election Journal Ouest France

• N o v em b er 1 2 , 2 0 1 3

N ATIO N A L & IN T ER N ATIO N A L

21


O N LIN E

2011 MEDIA PLACEMENT & IMPACT REPORT

22


Firma Convenio Intercambio con Saint Edward´s University USI.cl

•   J anuar y 1 2 , 2 0 1 2

NMC Announces 2012 Center of Excellence Awards NMC.org

O N LIN E

F e b ruar y 2 4 , 2 0 1 2

23


First contact with creationalien, abducts bandLENS News.Yahoo.com

•   mar c h 2 , 2 0 1 2

Peace Corps Recognizes Top Volunteer-Producing Hispanic Serving Institutions St. Edward’s ranks in Top 10 Hispanic Serving Institutions PeaceCorps.org

O N LIN E

A p ril 3 , 2 0 1 2

24


Beautiful Houses BrunoMoura.net

•   may 2 8 , 2 0 1 2

George E. Martin: The TT Interview TexasTribune.org

O N LIN E

august 2 2 , 2 0 1 2

25


Review: ‘Under Construction’ St. Edward’s University Mary Moody Northen Theatre Austin360.com

•   O c to b er 1 0 , 2 0 1 2

St. Edward’s University Selects Banner by Ellucian EdNetInsight.com

O N LIN E

N o v em b er 1 4 , 2 0 1 2

26


Revealing college essay prompts Thought-provoking essay questions sfgate.com

•   D e c em b er 2 7, 2 0 1 2

O N LIN E

27


AT H LE TIC S

2011 MEDIA PLACEMENT & IMPACT REPORT

28


On Campus: Going from Player to Coach NCAA.com

• A p ril 2 7, 2 0 1 2

St. Edward’s Retires McWilliams-Franklin’s Jersey MyFoxAustin.com

• F e b ruar y 2 , 1 0 1 2

AT H LE TIC S

29


For Taj-McWilliams Franklin, little campus on a hill was just the right size Statesman.com

• F e b ruar y 1 2 , 2 0 1 2

St. Edward’s Ascending in Texas RugbyMag.com

AT H LE TIC S

• mar c h 1 , 2 0 1 2

30


St. Edward’s pitcher rides fastball in MLB Draft MyFoxAustin.com

• A p ril 11 , 2 0 1 2

Cat Osterman finds home ESPN.Go.com

AT H LE TIC S

• A p ril 2 5 , 2 0 1 2

31


UT Ex’s lead St. Ed’s softball KVUE.com

• may 1 , 2 0 1 2

Hilltoppers content carrying underdog’s role into NCAA softball tourney Statesman.com

AT H LE TIC S

• may 2 , 2 0 1 2

32


Baseball: San Francisco Giants draft Boulder grad Stephen Johnson BocoPreps.com

• J une 5 , 2 0 1 2

At St. Edward’s, Bell returns to college golf and finds ‘a good spot in my heart’ Statesman

• S e p tem b er 17, 2 0 1 2

AT H LE TIC S

33


Osterman leads all-star squad against St. Edward’s in softball exhibition Statesman.com

• O c to b er 1 5 , 2 0 1 2

Williams, Osterman, Brees enter Texas Hall of Fame Statesman

• N o v em b er 2 8 , 2 0 1 2

AT H LE TIC S

34


SO CIA L M EDIA M E T RIC S

35


Facebook 2012

Facebook lifetime “likes” Facebook.com/stedwardsuniversity

• D e c em b er 2 0 1 2

Twitter 2012

Twitter followers Twitter.com/stedwardsu

• D e c em b er 2 0 1 2

YouTube 2012

YouTube monthly views YouTube.com/user/StEdwardsUniversity

• D e c em b er 2 0 1 2

SO CIA L M EDIA M E T RIC S

36


E V EN T G A LLERY

37


St. Edward’s University Best of 2012 Images

CLICK ON AN IMAGE ABOVE TO VIEW THE ONLINE GALLERY.

E V EN T G A LLERY

38


St. Edward's University 2012 Media Impact Report