StartUps Magazine 7th edition

PAGE 02

STARTUPS MAGAZINE

Start Small, Grow Big WWW.STARTUPSKW.COM

‫‪JULY 2019‬‬

‫اﻻﻓﺘﺘﺎﺣﻴﺔ‬ ‫ﻣﺴﺘﻘﺒﻞ اﻻﻋﻤﺎل ﻓﻲ اﻟﻜﻮﻳﺖ‬ ‫‪Future of work‬‬ ‫ﻳﺤﻤــﻞ ﻣﺴــﺘﻘﺒﻞ اﻷﻋﻤــﺎل ﻓــﻲ اﻟﻜﻮﻳــﺖ ﻗﺼــﺔ ﺗﺤﺘــﺎج‬ ‫إﻟــﻰ أن ﺗــﺮوى‪ ،‬ﻗﺼــﺔ أﻣــﻞ ورؤﻳــﺔ دوﻟــﺔ وﺗﻠﻤﻴــﺢ وﻗﻠــﻖ‬ ‫ﺑﺸــﺄن اﻟﻘــﺪرة ﻋﻠــﻰ ﻣﻮاﻛﺒــﺔ اﻟﺘﻄــﻮرات اﻟﺘﻜﻨﻮﻟﻮﺟﻴــﺔ‬ ‫اﻟﺴــﺮﻳﻌﺔ واﻟﻤﺘﻼزﻣــﺔ ﻣــﻊ ﺿﻐﻮﻃــﺎت وﻣﻄﺎﻟﺒــﺎت اﻟﺠﻴــﻞ‬ ‫اﻟﺤﺎﻟــﻲ ﻓــﻲ ﺗﺒﻨــﻲ اﻟﺘﺤــﻮل اﻟﺮﻗﻤــﻲ ﻓــﻲ ﺟﻤﻴــﻊ‬ ‫اﻹﺟﺮاءات واﻟﺘﻄﺒﻴﻘﺎت ﻓﻲ اﻟﺪوﻟﺔ‪.‬‬ ‫ﻳﺄﺗــﻲ ذﻟــﻚ ﻛﻠــﻪ وﺳــﻂ اﻟﻔﺸــﻞ ﻓــﻲ ﺗﻄﻮﻳــﺮ اﻟﻨﻈــﺎم‬ ‫اﻟﺘﻌﻠﻴﻤــﻲ وإﺻﻼﺣــﻪ اﻟــﺬي أﺻﺒــﺢ ﻏﻴــﺮ ﻗــﺎدرا ﻋﻠــﻰ ﺗﻮﻓﻴــﺮ‬ ‫ﻣﺨﺮﺟــﺎت ﺗﻌﻠﻴﻤﻴــﺔ ذات ﻣﻬــﺎرة ﺗﻘﻨﻴــﺔ وﺗﻜﻨﻮﻟﻮﺟﻴــﺔ ﻋﺎﻟﻴــﺔ‬ ‫ﺗﺘﻮاﻓــﻖ ﻣــﻊ اﻻﺗﺠﺎﻫــﺎت اﻟﺤﺪﻳﺜــﺔ اﻟﻌﺎﻟﻤﻴــﺔ ﻟﻤﺴــﺘﻘﺒﻞ‬ ‫اﻷﻋﻤﺎل‪.‬‬ ‫إن ﻣﺴــﺘﻘﺒﻞ اﻷﻋﻤــﺎل ﻳــﺪور ﺣــﻮل ﺻﻴﺎﻏــﺔ ﻋﻼﻗــﺔ ﺟﺪﻳــﺪة‬ ‫ﺑﻴــﻦ اﻟﺘﻜﻨﻮﻟﻮﺟﻴــﺎ واﻟﻤﻮاﻫــﺐ اﻟﺘــﻲ ﺗﺤــﻮل اﻟﻄــﺮق اﻟﺤﺎﻟﻴــﺔ‬ ‫ﻟﻠﻌﻤــﻞ وﺗﻄــﻮر ﻣــﻦ ﻣﻤﺎرﺳــﺔ اﻷﻋﻤــﺎل اﻟﺘﺠﺎرﻳــﺔ ﺑﺸــﻜﻞ‬ ‫أﺳــﺮع وأﺳــﻬﻞ‪ ،‬ﺣﻴــﺚ أن اﻟــﺬﻛﺎء اﻻﺻﻄﻨﺎﻋــﻲ وإﻧﺘﺮﻧــﺖ‬ ‫اﻷﺷــﻴﺎء واﻟﻌﺪﻳــﺪ ﻣــﻦ اﻟﺘﻘﻨﻴــﺎت اﻷﺧــﺮى إﻟــﻰ ﺟﺎﻧــﺐ‬ ‫اﻟﺘﻐﻴﻴــﺮ اﻟﺪﻳﻤﻮﻏﺮاﻓــﻲ اﻟﻤﺠﺘﻤﻌــﻲ اﻟﻜﺒﻴــﺮ‪ ،‬ﺳــﻴﻜﻮن ﻟــﻪ‬ ‫ﺗﺄﺛﻴــﺮ ﻛﺒﻴــﺮ ﻋﻠــﻰ ﻛﻴﻔﻴــﺔ إﻧﺠــﺎز اﻻﻋﻤــﺎل ﺧــﻼل اﻟﺴــﻨﻮات‬ ‫اﻟﺴــﺖ اﻟﻤﻘﺒﻠــﺔ ﻣﻤــﺎ ﻳﺴــﺘﺪﻋﻲ إﻟﻐــﺎء اﻟﻌﺪﻳــﺪ ﻣــﻦ‬ ‫اﻟﻮﻇﺎﺋــﻒ اﻟﺘﻘﻠﻴﺪﻳــﺔ واﺳــﺘﺤﺪاث وﻇﺎﺋــﻒ ﺟﺪﻳــﺪة ﺣــﻮل‬ ‫اﻟﺘﻄــﻮر اﻟﺘﻜﻨﻮﻟﻮﺟــﻲ وﺻﻨﺎﻋـــﺎت اﻟﺬﻛـــﺎء اﻻﺻﻄﻨﺎﻋــﻲ‬ ‫واﻟﺮوﺑﺮﺗــﺲ‪ .‬ووﻓﻘــﺎ ﻟﻠﺘﺤﺪﻳــﺎت اﻟﺘــﻲ ﻧﻌﻴﺸــﻬﺎ ﻓــﺈن‬ ‫اﻟﻮاﻗــﻊ ﻫــﻮ اﺗﺴــﺎع اﻟﻔﺠــﻮات ﻓــﻲ اﻟﻤﻮاﻫــﺐ ﺑﺎﻋﺘﺒﺎرﻫــﺎ‬ ‫ﻋﻘﺒــﺔ ﻛﺒﻴــﺮة أﻣــﺎم ﺗﺤﻘﻴــﻖ ﻃﻤﻮﺣﺎﺗﻨــﺎ اﻟﺮﻗﻤﻴــﺔ ﻓــﻲ‬ ‫اﻟﺪوﻟﺔ‪.‬‬ ‫إن ﻣﻌﻈــﻢ اﻟﺠﻬــﺎت اﻟﻌﻠﻴــﺎ واﻟﺸــﺮﻛﺎت ﺑﻌﻴــﺪة ﻋــﻦ اﻟﺘﻔﻜﻴــﺮ‬ ‫ﺑﺠﺪﻳــﺔ ﻓــﻲ اﻟﻌﻤــﻞ ﺑﻘــﻮة ﻟﺘﻮﻇﻴــﻒ ﻣﻮﻇﻔﻴــﻦ ﺟــﺪد ذوو‬ ‫ﺧﺒــﺮات ﺗﻜﻨﻮﻟﻮﺟﻴــﺔ ﻣﺤﺘﺮﻓــﺔ أو إﻋــﺎدة ﺗﺪرﻳــﺐ ﻣﻮﻇﻔﻴﻬــﺎ‬ ‫اﻟﺤﺎﻟﻴﻴــﻦ ﺑﺎﻟﻤﻬــﺎرات اﻟﺘــﻲ ﻳﺤﺘﺎﺟﻮﻧﻬــﺎ ﻟﻠﺘﺤــﻮل اﻟﺮﻗﻤــﻲ‬ ‫وذﻟــﻚ ﺑﺴــﺒﺐ إن ﻋﻤﻠﻴــﺔ ﺗﺪرﻳــﺐ اﻟﻤﻮﻇﻔﻴــﻦ ﺗﺴــﺘﻐﺮق‬ ‫ﻃﻮﻳــﻼ وذات ﺗﻜﻠﻔــﺔ ﻋﺎﻟﻴــﺔ‪ ،‬ﻓــﻲ ﺣﻴــﻦ أن اﻟﻌﻤــﺮ‬ ‫وﻗﺘً ــﺎ‬ ‫ً‬ ‫اﻻﻓﺘﺮاﺿــﻲ ﻟﻠﻤﻬــﺎرات اﻟﺮﻗﻤﻴــﺔ اﻟﺠﺪﻳــﺪة ﻳﺼﺒــﺢ أﻗﺼــﺮ‬ ‫ﻛﻞ ﻋﺎم‪.‬‬

‫ﻗــﺎدة اﻷﻋﻤــﺎل وﺗﻜﻨﻮﻟﻮﺟﻴــﺎ اﻟﻤﻌﻠﻮﻣــﺎت ﻗــﺪ ﻳﻤﻜﻨﻬــﻢ اﻵن‬ ‫اﻟﻤﺴــﺎﻋﺪة ﻓــﻲ ﺗﺤﻮﻳــﻞ ﺗﺠــﺎرب اﻟﻤﻮﻇﻔﻴــﻦ اﻟﻴﻮﻣﻴــﺔ إﻟــﻰ‬ ‫ﺣﻘــﺎ‪ .‬وﻟﻜﻨﻨــﺎ‬ ‫ﻣﻬــﺎرات ﺗﻘﻨﻴــﺔ ﻟﺨﻠــﻖ ﻣــﻜﺎن ﻋﻤــﻞ رﻗﻤــﻲ ً‬ ‫ﻧﺴــﻌﻰ اﻟــﻰ ﺗﺤﻘﻴــﻖ ﻣﺴــﺎﻋﻲ أﻛﺒــﺮ ﻣــﻦ اﻋﻠــﻰ‬ ‫اﻟﻤﺴــﺘﻮﻳﺎت ﻓــﻲ اﻟﺪوﻟــﺔ ﻟﺘﺒﻨــﻲ وﺗﺤﻔﻴــﺰ اﻟﺪراﺳــﺎت ﻓــﻲ‬ ‫اﻟﺒﺮاﻣــﺞ اﻟﺘﻜﻨﻮﻟﻮﺟﻴــﺔ ودﻋــﻢ اﻟﺘﺤــﻮل اﻟﺘﻘﻨــﻲ اﻟﻜﺎﻣــﻞ ﻓــﻲ‬ ‫ﺟﻤﻴﻊ أﻧﻈﻤﺔ ووزارات اﻟﺪوﻟﺔ‪.‬‬ ‫إن ﻣﻌﻈــﻢ أﺻﺤــﺎب اﻷﻋﻤــﺎل اﻟﻴــﻮم ﻳﻘﺎﺗﻠــﻮن ﻣــﻦ أﺟــﻞ‬ ‫ﺟــﺬب أﻓﻀــﻞ اﻟﻤﻮاﻫــﺐ اﻟﺮﻗﻤﻴــﺔ ﻣﻤــﺎ ﻳﺠﻌــﻞ اﻟﻤﻨﺎﻓﺴــﺔ‬ ‫ﻓــﻲ ﺗﻠــﻚ اﻟﻤﻬــﺎرات واﻟﺘﺨﺼﺼــﺎت ﺷﺮﺳــﺔ ﻟﻠﻐﺎﻳــﺔ‪ .‬ﻫــﻞ‬ ‫ﻫﻨﺎك ﻃﺮﻳﻘﺔ أﻛﺜﺮ ﻓﻌﺎﻟﻴﺔ ﻟﺴﺪ ﻓﺠﻮات اﻟﻤﻮاﻫﺐ؟‬ ‫اﻳﻤــﺎن اﻟﻌﺒﺪاﻟﻐﻨﻲ‬ ‫ﻣﺆﺳــﺲ ﻣﻨﺼﺔ وﻣﺠﻠﺔ ﺳــﺘﺎرت اب‬ ‫‪eman@startupsmag.org‬‬

‫‪Founder and CEO:‬‬ ‫‪Eman AlAbdulghani‬‬ ‫‪Creative Development Director:‬‬ ‫‪Mubarak AlReshidi‬‬ ‫‪Creative Production Director:‬‬ ‫‪AbdulAziz Safar‬‬ ‫‪IT Manager: Aby Sebastian‬‬ ‫‪Sales Manager: Linda‬‬

‫‪www.startupskw.com‬‬ ‫‪startupsmag‬‬ ‫‪startupsmagkw‬‬ ‫‪advertising@startupsmag.org‬‬ ‫‪info@startupsmag.org‬‬ ‫‪estartupsmag@gmail.com‬‬

‫‪STARTUPS MAGAZINE‬‬

‫‪PAGE 04‬‬

CREATE YOUR IDEAL LIFE AND BUSINESS TURN YOUR

DREAM INTO REALITY

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WWW.STARTUPSKW.COM

JULY 2019

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4 Lessons That Most Successful Entrepreneurs Had to Learn the Hard Way

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‫ ﻗﻮاﻋﺪ أﺳﺎﺳﻴﺔ ﻟﻠﻨﺠﺎح‬٥ ‫ﻓﻲ ﻋﺎﻟﻢ اﻟﺘﻘﻨﻴﺔ‬

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7 Surefire Steps to Become an Entrepreneur

‫ ﺷﺮﻛﺎت ﻋﺮﺑﻴﺔ ﻧﺎﺷﺌﺔ‬١٠ ‫أﺑﺮز‬ ‫ﻓﻲ ﻣﺠﺎل اﻟﺘﻌﻠﻴﻢ‬

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Saudi Arabia: Brief History and Economic Overview

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‫ ﻣﻨﺼﺎت ﻧﺎﺷﺌﺔ ﻓﻲ‬١٠ ‫أﻓﻀﻞ‬ ‫ﻣﺠﺎل اﻟﻤﻴﺪﻳﺎ واﻟﺘﺮﻓﻴﻪ ﻓﻲ اﻟﻮﻃﻦ‬ ‫اﻟﻌﺮﺑﻲ‬

Startups Updates

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: ‫ﻋﻠــﻲ اﻟﻐﺎﻧـــﻢ‬ ‫ﻓﻲ اﻻﻗﺘﺼﺎدﻳﺔ اﻟﻌﺮﺑﻴﺔ اﻟﺒﺮﻳﻄﺎﻧﻴﺔ‬

App Reviews

STARTUPS MAGAZINE

‫‪JULY 2019‬‬

‫‪WWW.STARTUPSKW.COM‬‬

‫ﻋﻠــﻲ اﻟﻐﺎﻧـــﻢ ‪ :‬ﻓﻲ اﻟﻘﻤﺔ اﻻﻗﺘﺼﺎدﻳﺔ اﻟﻌﺮﺑﻴﺔ اﻟﺒﺮﻳﻄﺎﻧﻴﺔ‬

‫اﻟﺬﻳــﻦ ﻻ ﻳﺸــﺎرﻛﻮﻧﺎ اﻷﻣــﻞ ﺑﻘﻴــﺎم ﻋﺎﻟــﻢ ﻋﺮﺑــﻲ ﺟﺪﻳــﺪ ‪ ،‬ﻟــﻦ ﻳﺴــﺘﻄﻴﻌﻮا اﻟﻤﺴــﺎﻫﻤﺔ ﻣﻌﻨــﺎ‬ ‫ﻓﻲ ﺑﻨﺎﺋﻪ‪.‬‬ ‫أﻣــﺎ ﺟﻠﺴــﺔ اﻻﻓﺘﺘــﺎح ﻓﻘــﺪ ﺗﺤــﺪث ﻓﻴﻬــﺎ أﻣﻴــﻦ ﻋــﺎم ﺟﺎﻣﻌــﺔ‬ ‫اﻟــﺪول اﻟﻌﺮﺑﻴــﺔ ‪ ،‬ووزﻳــﺮ اﻟﺪوﻟــﺔ اﻟﺒﺮﻳﻄﺎﻧــﻲ ﻟﺸــﺆون‬ ‫اﻟﺴﻴﺎﺳــﺔ اﻟﺘﺠﺎرﻳــﺔ ‪ ،‬وأﻣﻴــﻦ ﻋــﺎم ﻣﺠﻠــﺲ اﻟﺘﻌــﺎون‬ ‫اﻟﺨﻠﻴﺠــﻲ ‪ ،‬ورﺋﻴــﺲ ﻏﺮﻓــﺔ ﺗﺠــﺎرة وﺻﻨﺎﻋــﺔ اﻟﻜﻮﻳــﺖ اﻟﻨﺎﺋــﺐ‬ ‫اﻷول ﻟﺮﺋﻴــﺲ اﻟﻐﺮﻓــﺔ اﻟﻌﺮﺑﻴــﺔ اﻟﺒﺮﻳﻄﺎﻧﻴــﺔ ‪ ،‬وﻣﺤﺎﻓــﻆ‬ ‫ﺳﻮق ﻟﻨﺪن اﻟﻤﺎﻟﻲ ‪ ،‬ورﺋﻴﺲ اﺗﺤﺎد اﻟﻐﺮف اﻟﻌﺮﺑﻴﺔ ‪.‬‬

‫ـﺮا وﻣﺘﻤﻴـ ً‬ ‫ـﻼ وﻛﺒﻴـ ً‬ ‫ـﺰا ﻓــﻲ "اﻟﻘﻤــﺔ‬ ‫ﻛﺎن ﺣﻀــﻮر اﻟﻜﻮﻳــﺖ ﻓﺎﻋـ ً‬ ‫اﻻﻗﺘﺼﺎدﻳــﺔ اﻟﻌﺮﺑﻴــﺔ اﻟﺒﺮﻳﻄﺎﻧﻴــﺔ ‪ "٢٠١٩‬اﻟﺘــﻲ ﻋﻘﺪت ﻓﻲ‬ ‫ﻟﻨﺪن ﻳﻮم اﻷول ﻣﻦ أﻣﺲ اﻷرﺑﻌﺎء ‪ ٣‬ﻳﻮﻟﻴﻮ اﻟﺠﺎري ‪ .‬ﻓﻘﺪ‬ ‫ً‬ ‫ً‬ ‫اﺳــﺘﺮاﺗﻴﺠﻴﺎ‬ ‫ﺷــﺮﻳﻜﺎ‬ ‫ﻛﺎﻧــﺖ ﻏﺮﻓــﺔ ﺗﺠــﺎرة وﺻﻨﺎﻋــﺔ اﻟﻜﻮﻳــﺖ‬ ‫ﻓــﻲ ﺗﻨﻈﻴــﻢ "اﻟﻘﻤــﺔ" ‪ ،‬وﺷــﺎرك ﻓــﻲ رﻋﺎﻳﺘﻬــﺎ ﺑﻨــﻚ‬ ‫اﻟﻜﻮﻳــﺖ اﻟﻮﻃﻨــﻲ ‪ ،‬واﻟﻤﺮﻛــﺰ اﻟﻤﺎﻟــﻲ ‪ ،‬وﺑﻮرﺻــﺔ اﻟﻜﻮﻳــﺖ‬ ‫‪ .‬وﻛﺎن رﺋﻴــﺲ ﻏﺮﻓــﺔ ﺗﺠــﺎرة وﺻﻨﺎﻋــﺔ اﻟﻜﻮﻳــﺖ ﻋﻠــﻲ ﻣﺤﻤــﺪ‬ ‫ﺛﻨﻴــﺎن اﻟﻐﺎﻧــﻢ ﻣــﻦ اﻟﻤﺘﺤﺪﺛﻴــﻦ اﻟﺮﺋﻴﺴــﻴﻴﻦ ﻓــﻲ ﺟﻠﺴــﺔ‬ ‫اﻻﻓﺘﺘــﺎح ‪ ،‬ﻛﻤــﺎ ﺷــﺎرﻛﺖ د‪ .‬ﺳــﻤﻴﺮة أﺣﻤــﺪ ﺳــﻴﺪ ﻋﻤــﺮ‬ ‫اﻟﻤﺪﻳــﺮ اﻟﻌــﺎم ﻟﻤﻌﻬــﺪ اﻟﻜﻮﻳــﺖ ﻟﻸﺑﺤــﺎث اﻟﻌﻠﻤﻴــﺔ ﻓــﻲ‬ ‫اﻟﺠﻠﺴــﺔ اﻟﺨﺎﺻــﺔ ﺑﺎﻟﻄﺎﻗــﺔ اﻟﻤﺘﺠــﺪدة ‪ .‬وﺷــﻴﺨﺔ ﺧﺎﻟــﺪ اﻟﺒﺤــﺮ‬ ‫ﻧﺎﺋــﺐ اﻟﺮﺋﻴــﺲ اﻟﺘﻨﻔﻴــﺬي ﻟﻤﺠﻤﻮﻋــﺔ ﺑﻨــﻚ اﻟﻜﻮﻳــﺖ‬ ‫اﻟﻮﻃﻨــﻲ ﻓــﻲ اﻟﺠﻠﺴــﺔ اﻟﺨﺎﺻــﺔ ﺑﺎﻟﻤﺼــﺎرف واﻟﺘﻤﻮﻳــﻞ ‪،‬‬ ‫واﻟﺘــﻲ رﻋﺎﻫــﺎ اﻟﻤﺮﻛــﺰ اﻟﻤﺎﻟــﻲ اﻟﻜﻮﻳﺘــﻲ وﺗﺮأﺳــﻬﺎ اﻟﺮﺋﻴــﺲ‬ ‫اﻟﺘﻨﻔﻴــﺬي ﻟﻠﻤﺮﻛــﺰ ﻣﻨــﺎف ﻋﺒــﺪ اﻟﻌﺰﻳــﺰ اﻟﻬﺎﺟــﺮي ‪ .‬ﻛﻤــﺎ ﺷــﺎرك‬ ‫ﻓــﻲ اﻟﻘﻤــﺔ "اﺗﺤــﺎد ﻣﺼــﺎرف اﻟﻜﻮﻳــﺖ واﺗﺤــﺎد ﺷــﺮﻛﺎت‬ ‫ﻓﻀــﻼ ﻋــﻦ اﻟﻬﻴﺌــﺔ اﻟﻌﺎﻣــﺔ ﻟﺘﺸــﺠﻴﻊ‬ ‫اﻻﺳــﺘﺜﻤﺎر"‬ ‫ً‬ ‫اﻻﺳﺘﺜﻤﺎر اﻟﻤﺒﺎﺷﺮ ‪.‬‬

‫وﻣﻤــﺎ ﺟــﺎء ﻓــﻲ ﻛﻠﻤــﺔ ﻋﻠــﻲ اﻟﻐﺎﻧــﻢ ‪" :‬ﻓــﻲ اﻋﺘﻘﺎدﻧــﺎ‬ ‫ﻟﻴــﺲ ﺛﻤــﺔ أزﻣــﺔ ﺧﻄﻴــﺮة ﻓــﻲ اﻟﻌﺎﻟــﻢ اﻟﻌﺮﺑــﻲ واﻟﺸــﺮق‬ ‫اﻷوﺳــﻂ ‪ ،‬ﺑــﻞ ﻫﻨــﺎك أزﻣــﺔ ﺗﻨﺒﺜــﻖ ﻣــﻦ ﻫــﺬه اﻟﻤﻨﻄﻘــﺔ‬ ‫ﻟﺘﻀــﻊ اﻟﻌﺎﻟــﻢ ﻛﻠــﻪ ﻋﻠــﻰ ﺣــﺪود اﻟﺨﻄــﺮ ‪ .‬وﻳﺆﻛــﺪ ﺗﻘﺮﻳــﺮ‬ ‫أوﻟﺒﺮاﻳــﺖ – ﻫﺎدﻟــﻲ ان ﺗﺪاﻋﻴــﺎت " اﻟﺮﺑﻴــﻊ اﻟﻌﺮﺑــﻲ‬ ‫ـﺒﺒﺎ أﺳﺎﺳـ ً‬ ‫اﻟﻐﺎﺿــﺐ " ﻛﺎﻧــﺖ ﺳـ ً‬ ‫ـﻴﺎ وراء ﺟﻨــﻮح ﺑﺮﻳﻄﺎﻧﻴــﺎ ﻧﺤــﻮ‬ ‫ﺑﺮﻳﻜﺴــﺖ ‪ ،‬ﻛﻤــﺎ ﺳــﺎﻫﻤﺖ ﻓــﻲ ﻋــﻮدة اﻟﺘﻄــﺮف اﻟــﻰ‬ ‫اﻟﺴــﺎﺣﺔ اﻟﺴﻴﺎﺳــﻴﺔ اﻟﺪوﻟﻴــﺔ "‪ .‬وﻣــﻦ ﻣﺼﻠﺤــﺔ أورﺑــﺎ‬ ‫واﻟﻌﺎﻟــﻢ اﻟﻌﺮﺑــﻲ ﻣﻌـ ًـﺎ أن ﻳﻮﻇﻔــﺎ ﻗﻀﺎﻳــﺎ اﻟﻬﺠــﺮة واﻷﻣــﻦ‬ ‫ﻟـــﺘﺄﻛﻴﺪ أﻫﻤﻴــﺔ ﺗﻌﺎوﻧﻬﻤــﺎ اﻻﻗﺘﺼــﺎدي " ‪ .‬وأن " اﻟﺤــﺮب‬ ‫اﻟﺘﺠﺎرﻳــﺔ اﻟﺤﻤﺎﺋﻴــﺔ ﺗﻤﺜــﻞ أﺣــﺪ أﻫــﻢ اﻻﺧﻄــﺎر اﻟﻤﻬــﺪدة‬ ‫ﻟﻠﺘﻌــﺎون اﻻﻗﺘﺼــﺎدي اﻟﻌﺮﺑــﻲ اﻟﺒﺮﻳﻄﺎﻧــﻲ ﻷن أﺿــﺮار‬ ‫اﻟﺤﺮوب اﻟﺘﺠﺎرﻳﺔ ﺗﻠﺤﻖ ﺑﺎﻻﻗﺘﺼﺎد اﻟﻌﺎﻟﻤﻲ ﻛﻠﻪ "‪.‬‬

‫ﻧﻈﻤــﺖ اﻟﻘﻤــﺔ ﻏﺮﻓــﺔ اﻟﺘﺠــﺎرة اﻟﻌﺮﺑﻴــﺔ اﻟﺒﺮﻳﻄﺎﻧﻴــﺔ ‪،‬‬ ‫وﻋﻘــﺪت ﻓــﻲ ﻣﺮﻛــﺰ اﻟﻤﻠﻜــﺔ اﻟﻴﺰاﺑﻴــﺚ اﻟﺜﺎﻧﻴــﺔ ﺑﻠﻨــﺪن‬ ‫ً‬ ‫ﻣﺸﺎرﻛﺎ ﻣﻦ اﻟﻤﻤﻠﻜﺔ اﻟﻤﺘﺤﺪة وﻛﺎﻓﺔ اﻟﺪول‬ ‫ﺑﺤﻀﻮر ﺗﺠﺎوز ‪٥٠٠‬‬ ‫اﻟﻌﺮﺑﻴﺔ ‪.‬‬ ‫وﺗﻮزﻋــﺖ أﻋﻤــﺎل "اﻟﻘﻤــﺔ" ﻋﻠــﻰ ﺧﻤــﺲ ﺟﻠﺴــﺎت ﻋﻤــﻞ‬ ‫ﺗﻨﺎوﻟــﺖ ‪ :‬اﻻﺳــﺘﺜﻤﺎر ﻓــﻲ اﻟﺒﻨﻴــﺔ اﻟﺮﺋﻴﺴــﻴﺔ واﻟﺘﻨﻤﻴــﺔ‬ ‫اﻟﻤﺴــﺘﺪاﻣﺔ ‪ ،‬اﻟﻄﺎﻗــﺔ اﻟﻤﺘﺠــﺪدة ‪ ،‬دول اﻟﺸــﺮق اﻷوﺳــﻂ‬ ‫وﺷــﻤﺎل أﻓﺮﻳﻘﻴــﺎ ﻛﻤﺤــﺮك ﻟﻸﺳــﻮاق اﻟﻌﺎﻟﻤﻴــﺔ ‪ ،‬اﻟﺰراﻋــﺔ‬ ‫واﻷﻣــﻦ اﻟﻤﺎﺋــﻲ ‪ ،‬اﻟﺸــﺒﺎب واﻟﻌﻤﺎﻟــﺔ ورﻳــﺎدة اﻷﻋﻤــﺎل ‪،‬‬ ‫اﻟﻤﺼــﺎرف واﻟﺘﻤﻮﻳــﻞ ‪ :‬اﻟﺘﻘﻨﻴــﺎت اﻟﻤﺎﻟﻴــﺔ واﻟﺴﻠﺴــﺔ‬ ‫اﻟﻤﻐﻠﻘﺔ ‪.‬‬

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‫‪ISSUE NO. 7‬‬

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JULY 2019

7 Surefire Steps to Become

an Entrepreneur Even If You’ve Never Met One Before!

By:Tiffany Domina

Everyone gets the opportunity to choose their path: some choose a corporate profession and others choose entrepreneurship. Unfortunately, there is a lot of uncertainty about how an entrepreneur forms, what path they should take to develop, and what separates the entrepreneurs who hit the apex of the economic charts versus those who live a life of struggle. In this article, we’ll discuss the steps to become an entrepreneur.

How We All Start Off

While some of us have a vision of “who we want to be when we grow up” very early in life, we all have to explore. We look at varying professions to choose what will be a good fit for us.

The Common Steps to Become an Entrepreneur

You want to start listening to successful entrepreneurs, reading their books, watching interviews with them, and taking the courses that will develop the entrepreneurial skills that you need.

Once you have some clarity with your business plan, it’s good to get feedback or help developing a solid startup plan. You can get feedback on your business plan thru one-on-one consulting, group consulting, or even some mastermind groups.

Once you start learning, it improves your creativity. You’ll see how others have been successful before, what business models exist, and you can find fragments of business ideas you may like to explore.

With any profession, there’s education required.

If you want to become a teacher, firefighter, banker, child development specialist, or entrepreneur, there’s a development process. Regardless of what you want to do, there will be a training period. Some positions will have more on-the-job training, and other`s won`t. For entrepreneurs, there’s a big stereotype about whether its a feasible goal since there are so few people who do it successfully full-time, so the steps can be unclear. These are the steps I recommend and have found work.

1. Commit to Learning

For entrepreneurs, there are many training options. There are university training options and private training options. While it’s not vital that entrepreneurs choose a university program or spend thousands on education prior to starting their business, It is important for us to be very disciplined with our reading and developing new skills.

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2. Find a Problem in the Market

With your continuing education under your belt, you’ll start to think like an entrepreneur. Overall, the position of an entrepreneur is a “Professional Problem Solver” position. In order to begin creating a business concept, you have to identify pain points for those around you or those you plan to be of service to.

To find some good concept direction, you can ask: - What target audience do I feel passionate about?

- What are their pain points?

- What are things they struggle with?

- How can I use my skills and resources to alleviate their pain points?

3. Identify a Solution

Brainstorm things that could alleviate the pain points for the target audience.

-Would a product solve the problem?

- If so, what kind?

- Would a service solve the problem?

- If so, what kind?

- Can information solve the problem?

- If so, how will you compile it?

4. Have a Dream and Desired Outcome to Eradicate the Problem

Ray Kroc, the visionary behind the international McDonald’s food chain had a desired outcome that kept him motivated. From the point that he saw the McDonald’s restaurant, he had a vision for it. He said: “When I saw it working that day in 1954, I felt like some latter-day Newton who’d just had an Idaho potato caromed off his skull. That night in my motel room I did a lot of heavy thinking about what I’d seen during the day. Visions of McDonald’s restaurants dotting crossroads all over the country paraded through my brain.” (Source: TheBalance) As entrepreneurs, we have to have a desired outcome that is bigger than dollar signs. The desired outcome will keep us motivated and working to reach higher and higher to achieve new ISSUE NO. 7

JULY 2019

and steeper goals that impact more people.

Other visionaries like Dr. Martin Luther King had dreams of racism being eradicated, obesity eradicated, small businesses able to scale, or other problems eradicated. Make big bold statements and release your creativity to envision big change.

5. Share the Vision with others and Rally Allies (Employees, Vendors, and Customers)

You can only grow an organization so big with your own personal labor. In an interview called How To Turn a Small Business into a Big Business, Verne Harnish said “The hardest person to hire is your replacement”.

Most entrepreneurs struggle with hiring, and usually the first hire is the hardest. We try to hire cheap or hire as a means to give back. When we keep bad hiring practices, rather than being able to scale, we add more work: continual training and normal work duties.

When we hire, we need to be mindful that the people we’re hiring are our replacements. They should have a skill level sufficient that they can briefly be trained, then work independently in a way they take something “off of our plates”.

Prototyping jobs is something we have to be good at. In my article, How To Create a Training Manual, I give instructions for how you can make a training manual that helps with delegation.

Having a training manual can expedite the training process, create more independent training opportunities, and show you whether the new hire is a self-starter, if they are resourceful, or if they will require alot of “babysitting”.

Remember, you are inventing a system that makes money in your absence–not a job!

To invent the system, you’ll have to continue building training, prototyping positions, and creating new profitable positions that increase the value and efficiency of the company.

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6. Keep Learning and Testing to Scale

Most companies don’t scale. According to the SBA, there are almost 28 million small businesses in the US and over 22 million are self employed with no additional payroll or employees (these are called nonemployers).

There’s a big pain point between startup and scaling up. Be mindful that once you want to grow past being a solopreneur, there will be more learning. Books like Scaling Up by Verne Harnish can be extremely useful for advising you about how to approach hiring, prototyping jobs, scaling execution, ramping up marketing, and all other things you’ll need to ramp up.

7. Train the Business to be Independent

JULY 2019

kids. It won’t automatically be independent which is why majority of the entrepreneurs work more than 40 hours per week.

On the contrary,there must be intention in training the business to be independent.

If you regularly take strategy time, you can analyze which portions of the business are consuming most of your time, and decide whether you need to be more efficient, or if you can create a list of tasks that can create a profitable work position. You can begin prototyping the new position, so it can be filled, and more time is freed up.

The goal of this article was to show you 7 steps to become an Entrepreneur. Entrepreneurship is a vital component of the world economy, and I hope this article empowered you to fuel our economy in powerful ways!

Business owners are parents to an entity. The business requires ongoing training like raising

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JULY 2019

4 Lessons That Most Successful

Entrepreneurs Had to Learn the Hard Way To help mitigate the impact of those speed bumps, here are four lessons that most successful entrepreneurs have learned the hard way, but maybe you don't have to.

The path to building a successful business is rarely a simple one.

But in the beginning, it seems simple enough: you’ll build an amazing product, market it and watch as people pull out their credit cards. Then you’ll hire people to take over menial tasks and you’ll move into the role of CEO, eventually delegating that as well and living on the beach in Bora Bora, sipping on a martini.

Of course, anyone who’s spent more than three months trying to build a business knows that isn’t the common story arc for a thriving startup. The truth is, building a business brings lots of unexpected twists -- people quit, products fail, you burn out.

To help mitigate the impact of those speed bumps, here are four lessons that most successful entrepreneurs have learned the hard way, but maybe you don’t have to.

1. Your first idea is rarely your best idea.

When you launch, your product is a bit like a newborn baby. It’s delicate, fragile and the last thing you want to hear is that it’s ugly -- or worse yet, to hear nothing at all. Unfortunately, the latter is often the case when an ambitious entrepreneur launches a product they love. Since your market doesn’t want to outright tell you that your product is terrible, they don’t say anything at all -they don’t interact with your content, they don’t click on your CTAs and they are quick to unsubscribe from your email list.

And that’s OK. More often than not, your first idea isn’t your best idea, but can segway into a profitable idea if you do everything in your power to understand your market and what they really need. It’s not about getting it right the first time, ISSUE NO. 7

Andrew Medal

Contributor Serial Entrepreneur, Digital Strategist ,Web Designer, Author, Volunteer

but about getting it right eventually. In the words of Eric Ries, which easily sums up what a lean startup is, “The only way to win is to learn faster than anyone else.” By the way, if you haven’t read The Lean Startup yet, it’s a must for first-time entrepreneurs.

Lesson: Don’t get married to your ideas. Focus on the metrics that matter. Test everything before and during your building process.

2. Hiring the wrong person is more expensive than waiting for the right person.

When an amateur entrepreneur hires their first employee, it usually has more to do with how much they like the person and how cheap it costs to employ them than it does with how good that person is at their job.

It doesn’t seem like such a bad idea at first. But it only takes doing this a few times to find out that hiring people because they're cheap or because you like them is a terrible idea. You’re better off hiring someone who’s good at the work they do even if they’re more expensive -- over the long run, the higher performer will actually save you money. Red Adair put it best when he said, “If you think it’s expensive to hire a professional to do the job, wait until you hire an amateur.”

Lesson: Take your time when hiring. You may have heard this before, “hire slow and fire fast.”

It’s applicable to this point. Only hire when you PAGE 12

WWW.STARTUPSKW.COM absolutely must, initially. If there are things you can do early on, do them. But also, if it’s best to hire and delegate to focus on cash-generating activities, do that too. This is when you’ll have to trust your gut.

3. Your mental health directly impacts your business’s success.

Entrepreneurship has a dark side -- a side that’s riddled with mental health ailments. Statistically, entrepreneurs are twice as likely to struggle with depression and five times more likely to struggle with ADHD than their less ambitious counterparts.

You could make an argument, of course, that the entrepreneurial lifestyle has a tendency to attract those of us with chemical imbalances, but I think it’s equally likely that building a business creates (or at least aggravates) symptoms associated with depression, ADHD and even bipolar disorder.

And the more that you struggle, the more your business will struggle. I hit a workout recently with Austin Paulsen, the founder of AP Performance, and he explained, “It doesn’t take long to figure out that your own mental fortitude directly influences how quickly your business grows. I coach lots of people on their health and if there’s one thing I’ve learned along the way, it’s that a person’s health directly impacts their daily performance, at home and behind the desk.”

JULY 2019

ground up takes time and work. Sometimes it will be a perfect storm and things will move faster, but be focused on the long term too.

Sometimes, the reality is far more boring, but also far more likely. A gradual slope upward that’s riddled with relatively uninteresting spikes and plummets. That’s how it’s supposed to be. If there’s one thing I’ve learned about entrepreneurship, it’s that you have to enjoy the journey. If you love it, then you’ll succeed.

Lesson: Be patient in your journey. Don’t compare yourself or company to others. And, focus on the things you can control. Entrepreneurship is the greatest thing I’ve ever experienced, but it can also be the most volatile. Embrace your journey.

You’ll have lots of unexpected twists and turns along your entrepreneurial journey. You may be subjected to lawsuits from partners or customers, you may raise money and lose it all in the same day, you may grow sales or go bankrupt.

Fortunately, you can learn from people who’ve already been there and done that. Successful entrepreneurs will act as your guiding light to help get you where you want to go. Find mentors, read books and network with your peers. By remembering the above four points, you’ll streamline your path to success and bypass a few of the lessons that most successful entrepreneurs had to learn the hard way.

Lesson: Your mental and physical health is everything, and it’s not worth the cost of your success.

Don’t fall into that trap. Be an entrepreneur focused on longevity and sustainability, which means you need to focus on your physical and mental health too. Eat healthily, exercise often and disconnect multiple times per week.

4. The road to success can be a long one.

When you launch your business, dreams abound.

You don’t just dream at night, either. During the day, you find yourself wondering distractedly what it might be like to make millions of dollars or to lead a team of genius-level employees.

And sure, for some businesses, that dream is a reality. But don’t get sucked into the media frenzy highlight reels. Building a company from the PAGE 13

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‫ﻋﺎﻟــﻢ اﻟـــ " ‪ "Tech startups‬ﻣﻠــﻲء ﺑﺎﻟﺘﺠــﺎرب اﻟﻨﺎﺟﺤــﺔ اﻟﺘــﻲ ﺑﺎﺗــﺖ ﻋﻼﻣــﺎت راﺳــﺨﺔ ﻓــﻲ ﻣﺠــﺎل اﻷﻋﻤــﺎل‪ ،‬وﺣﻘــﻖ‬ ‫أﺻﺤﺎﺑﻬــﺎ ﺛــﺮوات ﻫﺎﺋﻠــﺔ‪ ،‬ﻟﻜــﻦ ﻓــﻲ اﻟﻮﻗــﺖ ذاﺗﻪ اﻟﻨﺠﺎح ﻓﻲ ﻫﺬا اﻟﻌﺎﻟــﻢ ﻏﻴﺮ ﻣﻀﻤﻮن‪ ،‬وﻗﺪ ﺗﺘﺤﻮل ﺑﻌﺾ ﻣﺤﺎوﻻﺗﻚ‬ ‫إﻟﻰ ﺗﺠﺎرب ﻓﺎﺷــﻠﺔ‪ ،‬ﻓﺈذا ﻛﻨﺖ ﺗﺮﻏﺐ ﻓﻲ ﺗﺠﻨﺐ ﻛﻠﻤﺔ اﻟﻔﺸــﻞ ﻋﻠﻴﻚ ﺑﺎﻟﺘﻌﻠﻢ ﻣﻦ ﺟﺎك دورﺳــﻲ واﻳﻠﻮن ﻣﺎﺳــﻚ‪،‬‬ ‫‪.‬اﻟﺮﺟــﻼن اﻟﻠــﺬان أﺣﺪﺛﺎ ﺛﻮرة ﻓﻲ ﻋﺎﻟﻢ اﻟﺒﺸــﺮ‬ ‫اﻷول ﻫــﻮ ﺟــﺎك دورﺳــﻲ ﻣﺆﺳــﺲ ﻣﻮﻗــﻊ ﺗﻮﻳﺘــﺮ‪ ،‬واﺣــﺪ ﻣــﻦ أﻛﺒﺮ ﺷــﺒﻜﺎت اﻟﺘﻮاﺻــﻞ اﻻﺟﺘﻤﺎﻋﻲ ﺑﺎﻟﻌﺎﻟــﻢ وأﻛﺜﺮﻫﺎ‬ ‫أﻫﻤﻴﺔ‪ ،‬واﻟﺜﺎﻧﻲ ﻫﻮ اﻟﻤﻠﻴﺎردﻳﺮ إﻳﻠﻮن ﻣﺎﺳــﻚ‪ ،‬ﻣﺆﺳــﺲ ﺷــﺮﻛﺔ ﺗﺴــﻼ ﻟﻠﺴــﻴﺎرات اﻟﻜﻬﺮﺑﺎﺋﻴﺔ وﺷــﺮﻛﺔ ﺳــﺒﻴﺲ إﻛﺲ‬ ‫ﺗﺄﺛﻴﺮا ﻓﻲ اﻟﻌﺼﺮ اﻟﺤﺪﻳﺚ ﺗﻤﻜﻨﺎ ﻣﻦ اﻟﻨﺠﺎح واﻟﺘﻐﻠﺐ ﻋﻠﻰ ﻣﺤﻄﺎت اﻟﻔﺸــﻞ‬ ‫ﻟﻠﺼﻮارﻳﺦ‪ ،‬اﺛﻨﺎن ﻣﻦ أﻛﺜﺮ اﻟﺸــﺨﺼﻴﺎت‬ ‫ً‬ ‫ﺑﺤﻴﺎﺗﻬﻤــﺎ ﻋﺒﺮ ﻫﺬه اﻟﻘﻮاﻋﺪ‬

‫‪-١‬ﺿﻊ اﻟﻔﺸــﻞ ﺿﻤﻦ اﺣﺘﻤﺎﻻﺗﻚ‬

‫اﻟﺴــﺒﺐ اﻟﺮﺋﻴﺴــﻲ وراء اﻟﻔﺸــﻞ ﻫــﻮ ﺗﺠﻨﺒــﻪ أو اﻟﺨــﻮف‬ ‫ﻣــﻦ اﻟﻮﻗــﻮع ﻓﻴــﻪ‪ ،‬واﻟﺤــﻞ اﻟﻤﺜﺎﻟــﻲ ﻫــﻮ اﻟﺘﻌﺎﻣــﻞ ﻣﻌــﻪ‬ ‫واﻗﻌــﺎ‪ ،‬ﻋﻠﻴــﻚ ﻣﻮاﺟﻬﺘــﻪ ﻋــﻦ ﻃﺮﻳــﻖ وﺿــﻊ‬ ‫ﺑﺎﻋﺘﺒــﺎره‬ ‫ً‬ ‫ﺧﻄــﺔ ﺑﺪﻳﻠــﺔ ﻓــﻲ ﺣــﺎل ﻓﺸــﻠﺖ ﻓــﻲ ﺗﺠﺮﺑﺘــﻚ‪ ،‬ﻛﻤــﺎ ﻓﻌــﻞ‬ ‫أﻳﻠــﻮن ﻣﺎﺳــﻚ ﻋﻨﺪﻣــﺎ أﻧﺸــﺄ ﺷــﺮﻛﺔ ﺳﺒﻴـــﺲ إﻛـــﺲ‬ ‫" ‪ " spacex‬اﻟﺘﻲ ﺗﺨﺘﺺ ﺑﺼﻨﺎﻋﺎت ﺗﻜﻨﻮﻟﻮﺟﻴﺎ اﻟﻔﻀﺎء‬ ‫واﻟﺮﺣﻼت اﻟﻔﻀﺎﺋﻴﺔ ‪.‬‬ ‫وﻗــﺪ ﺑــﺪأت ﺗﻠــﻚ اﻟﺸــﺮﻛﺔ وﺧﺼــﺺ ﻟﻬــﺎ "ﻣﺎﺳــﻚ" ‪١٠٠‬‬ ‫ﻣﻠﻴــﻮن دوﻻر ﻹﻃــﻼق ﻣﺮﻛﺒــﺎت اﻟﻔﻀــﺎء‪ ،‬ورﻏــﻢ ﻋــﺪم‬ ‫ﻧﺠﺎﺣﻪ ﻓﻲ أول ﻣﺤﺎوﻟﺘﻴﻦ وﺧﺴﺎرﺗﻪ ‪ ٩٠‬ﻣﻠﻴﻮن دوﻻر‪ ،‬أﺻﺮ‬ ‫ﻣﺎﺳــﻚ ﻋﻠــﻰ ﻋــﺪم اﻟﺨــﻮف ﻣــﻦ اﻟﻔﺸــﻞ‪ ،‬وﻋﻤــﻞ ﻋﻠــﻰ‬ ‫إدارة اﻷﻣــﻮر ﺑﺤﻜﻤــﺔ‪ ،‬ووﺿــﻊ ﺧﻄــﺔ ﺑﺪﻳﻠــﺔ ﺣﺘــﻰ اﻧﺘﻬــﻰ‬ ‫اﻷﻣــﺮ ﺑﻨﺠﺎﺣــﻪ ﻓــﻲ اﻟﻤﺤﺎوﻟﺔ اﻟﺜﺎﻟﺜــﺔ ﻣﻊ ‪ ١٠‬ﻣﻠﻴﻮن دوﻻر‬ ‫ﻓﻘﻂ اﻟﻤﺘﺒﻘﻴﺔ ﻣﻦ اﻟﻤﻴﺰاﻧﻴﺔ ‪.‬‬

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‫ﻓــﻲ ﻋﺎﻟــﻢ ﻳﺘﻐﻴــﺮ ﻛﻞ ﻳــﻮم‪ ،‬ﺑــﺎت ﻣــﻦ اﻟﻄﺒﻴﻌــﻲ أن ﺗﻨﻈــﺮ‬ ‫إﻟــﻰ اﻟﻐــﺪ‪ ،‬ﻟﻜــﻦ ﺣﺘــﻰ ﺗﺘﺠﻨــﺐ اﻟﻔﺸــﻞ اﻟﻴــﻮم وﻏـ ًـﺪا‪ ،‬ﻋﻠﻴــﻚ‬ ‫أن ﺗﺴــﺒﻖ اﻟﺠﻤﻴــﻊ‪ ،‬وﺗﻨﻈــﺮ أﺑﻌــﺪ ﻣــﻦ ﺣــﺪود اﻟﺤﺎﺿــﺮ‪ ،‬ﻛﻤــﺎ‬ ‫ﻓﻌــﻞ أﻳﻠــﻮن ﻣﺎﺳــﻚ ﻋﻨﺪﻣــﺎ أﺣــﺪث ﺛــﻮرة ﻓــﻲ ﻋﺎﻟــﻢ اﻟﻨﻘــﻞ‬ ‫واﻟﻔﻀــﺎء‪ ،‬ﻓﺄﺳــﺲ ﺷــﺮﻛﺔ ﺗﺴــﻼ وأﻫــﺪى اﻟﻌﺎﻟــﻢ أول‬ ‫ﺳــﻴﺎرة ﻛﻬﺮﺑﺎﺋﻴــﺔ‪ ،‬ﺛــﻢ ﻓﻜــﺮ ﻓــﻲ ﺗﺤﻘﻴــﻖ ﺣﻠــﻢ اﻟﺒﺸــﺮﻳﺔ‬ ‫اﻟﻘﺪﻳــﻢ ﺑﺎﻟﻮﺻــﻮل إﻟــﻰ اﻟﻔﻀــﺎء‪ ،‬وﺑــﺪأ رﺟــﻞ اﻷﻋﻤــﺎل‬ ‫اﻟﻄﻤــﻮح ﻓــﻲ اﻟﺒﺤــﺚ ﻋــﻦ ﻃﺮﻳﻘــﺔ ﺗﺼﻨﻴــﻊ اﻟﺼﻮارﻳــﺦ ﺣﺘــﻰ‬ ‫ﺗﺤﻘــﻖ ﻣــﺎ أراده وﺑﺎﺗــﺖ ﺳــﺒﻴﺲ إﻛــﺲ أﻛﺒــﺮ ﺷــﺮﻛﺔ ﺧﺎﺻــﺔ‬ ‫ﻣﻨﺘﺠﺔ ﻟﻤﺤﺮﻛﺎت اﻟﺼﻮارﻳﺦ ﺑﺎﻟﻌﺎﻟﻢ ‪.‬‬

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‫‪-٣‬اﺑﺤــﺚ ﻋﻦ اﻟﻠﺤﻈﺔ اﻟﻤﻨﺎﺳــﺒﺔ‬

‫ﻫــﺬه ﻫــﻲ اﻟﺠﻤﻠــﺔ اﻟﺘــﻲ رددﻫــﺎ ﺟــﺎك دورﺳــﻲ ﻓــﻲ‬ ‫ﻣﺆﺗﻤﺮ ﺑﺠﺎﻣﻌﺔ ﻧﻴﻮﻳﻮرك ﻋﺎم ‪ ،٢٠١٠‬ﻋﻨﺪﻣﺎ ﺗﺤﺪث ﻋﻦ‬ ‫ﺗﺠﺮﺑﺘــﻪ‪ ،‬واﻟﺘــﻲ ﺗﺆﻛــﺪ أن ﻗﻴﻤــﺔ اﻟﻔﻜــﺮة ﻻ ﺗﻘــﻞ أﺑـ ًـﺪا‬ ‫ﻋــﻦ أﻫﻤﻴــﺔ اﻟﺘﻮﻗﻴــــﺖ‪ ،‬ﻷن اﺧﺘﻴــــﺎر اﻟﻠﺤﻈﺔ اﻟﻤﻨﺎﺳــﺒﺔ‬ ‫ﻟﻄــﺮح ﻓﻜﺮﺗــﻚ ﻓــﻲ اﻟﺴــﻮق ﻫﻲ اﻟﺴــﺮ وراء ﻧﺠﺎﺣﻬــــﺎ‪،‬‬ ‫ﺗﻤﺎﻣــﺎ ﻋــﻦ ﻛﻠﻤــﺔ اﻟﻔﺸــﻞ‪ ،‬ورﺑﻤــﺎ‬ ‫وﺑﺎﻟﺘـــﺎﻟﻲ اﻟﺒﻌــﺪ‬ ‫ً‬ ‫ذﻟــﻚ ﻛﺎن أﺣــﺪ اﻷﺳــﺒﺎب اﻟﺘــﻲ ﺣﻮﻟــﺖ ﺗﻮﻳﺘــﺮ إﻟــﻰ أداة‬ ‫ﻋﺎﻟﻤﻴــﺔ‪ ،‬ﺣﻴــﺚ ﺗﻼﺋــﻢ وﻗــﺖ ﻇﻬــﻮره ﻛﻤﻮﻗــﻊ‬ ‫ﻟﻠﺮﺳـــﺎﺋﻞ اﻟﻘﺼﻴــﺮة ﻣــﻊ ﺗﻄــــﻮر اﻟﻬﺎﺗــﻒ اﻟﺨﻠــﻮي ﻓــﻲ‬ ‫ﺑﺪاﻳــﺔ اﻷﻟﻔﻴــﺔ اﻟﺜﺎﻟﺜــﺔ‪ ،‬واﺣﺘﻴــﺎج اﻟﻌﺎﻟــﻢ إﻟــﻰ ﺗﺪوﻳﻨــﺎت‬ ‫ﻣﻘﺘﻀﺒــﺔ ﻟﻠﺘﻮاﺻــﻞ‪ ،‬وﻛﺎﻧــﺖ ﻫــﺬه اﻟﻠﺤﻈــﺔ‬ ‫اﻟﻤﻨﺎﺳﺒﺔ‬

‫‪-٤‬ﺷﺎرك أﻓﻜﺎرك‬

‫دوﻧﻬــﺎ‪ ،‬ﺛــﻢ ﺷــﺎرﻛﻬﺎ‬ ‫ﻋﻨﺪﻣــﺎ ﺗﺄﺗــﻲ ﻓﻜــﺮة إﻟــﻰ رأﺳــﻚ ّ‬ ‫ﻣــﻊ أﺻﺪﻗﺎﺋــﻚ‪ ،‬وﻗــﺪ ﺗﺒــﺪو ﻧﺼﻴﺤــﺔ ﻋﺎدﻳــﺔ‪ ،‬ﻟﻜــﻦ ﺟــﺎك‬ ‫داﺋﻤــﺎ ﻓــﻲ ﺗﻮﺻﻴﺎﺗــﻪ ﻟﺘﺤﻮﻳــﻞ‬ ‫دورﺳــﻲ ﻛﺎن ﻳﺆﻛــﺪ‬ ‫ً‬ ‫اﻷﻓﻜــــﺎر إﻟــﻰ واﻗــﻊ راﺋــﻊ ﺑﻌﻴـــﺪ ﻋــﻦ اﻟﻔﺸــﻞ ﻫــﻮ‬ ‫ﻣﺸــﺎرﻛﺔ اﻷﻓــﻜﺎر ﻣــﻊ اﻵﺧﺮﻳــﻦ وﺗﺒــﺎدل اﻟﺨﺒــﺮات‪،‬‬ ‫وﺑﺎﻟﺘﺎﻟــﻲ ﺗﺼﻮﻳــﺐ اﻷﺧﻄــﺎء وﺗﺤﺴــﻴﻦ اﻟﻔﻜــﺮة‪ ،‬ﻷن‬ ‫ﻣﺒﺪﻋــﺎ ﻟــﻦ ﻳﻔﻜــﺮ ﻣﺜــﻞ ﺛــﻼث‬ ‫ﻋﻘــﻞ واﺣــﺪ ﻣﻬﻤــﺎ ﻛﺎن‬ ‫ً‬ ‫ﻋﻘــﻮل‪ ،‬وﻫــﺬا ﻫــﻮ اﻟﺴــﺒﺐ وراء اﻟﻨﺠـــﺎح اﻟﺴــﺮﻳﻊ‬ ‫ﻟﻤﻨﺼــﺔ ﺗﻮﻳﺘــﺮ‪ ،‬اﻟﺸــﺮاﻛﺔ ﺑﻴــﻦ ﺟــﺎك دورﺳــﻲ اﻟــﺬي‬ ‫اﻗﺘــﺮح ﻓﻜﺮﺗــﻪ ﻋﻠــﻰ إﻳﻔــﺎن وﻳﻠﻴﺎﻣــﺰ وﻛﺮﻳﺴــﺘﻮﻓﺮ ﺑﻴــﺰ‬ ‫ﺳــﺘﻮن‪ ،‬ﻓﺘﺤﻮﻟــﺖ ﺑﺘﻌــﺎون اﻟﺜﻼﺛــﻲ اﻟﻤﺒﺘﻜــﺮ إﻟــﻰ‬ ‫اﻟﻤﻨﺼــﺔ اﻷﺑــﺮز ﻟﺘﺼﺮﻳﺤــﺎت اﻟﻤﺸــﺎﻫﻴﺮ واﻟﺮؤﺳــﺎء‬ ‫ﺣﻮل اﻟﻌﺎﻟﻢ‬

‫ﺻﻐﻴﺮا‬ ‫‪-٥‬اﺑﺪأ‬ ‫ً‬

‫إذا ﻗــﺮرت دﺧــﻮل ﻋﺎﻟــﻢ اﻟﺘﻘﻨﻴــﺔ‪ ،‬ﻋﻠﻴــﻚ ﺑﺒــﺪء ﺣﻴﺎﺗــﻚ‬ ‫اﻟﻤﻬﻨﻴــﺔ ﻓــﻲ ﺳــﻦ ﺻﻐﻴــﺮ ﺣﺘــﻰ ﺗﻤﺘﻠــﻚ ﺧﺒــﺮة ﺟﻴــﺪة‬ ‫ﺗﺆﻫﻠــﻚ ﻟﻠﺘﻌﺎﻣــﻞ ﻣــﻊ اﻟﻔﺸــﻞ ﺑﺎﻋﺘﺒــﺎره ﻣﺤﻄــﺎت ﻓــﻲ‬ ‫ﺣﻴﺎﺗــﻚ‪ ،‬وﺟــﺰء ﻣــﻦ ﺧﻄــﺔ اﻟﻨﺠــﺎح ﻃﻮﻳــﻞ اﻷﻣــﺪ‪،‬‬ ‫وﻋﻠﻴــﻚ أن ﺗﻨﺨــﺮط ﻓــﻲ ﻋــﺪة ﻣﺸــﺎرﻳﻊ ﻣﺜــﻞ أﻳﻠــﻮن‬ ‫اﻟــﺬي ﺑــﺪأ ﺑﺎﻟﺘﻌــﺎون ﻣــﻊ أﺧﻴــﻪ ﻛﻴﻤﺒــﺎل وأﻧﺸــﺄ ﺷــﺮﻛﺔ‬ ‫ﻋﺎﻣــﺎ‪ ،‬ﺑﻴﻨﻤــﺎ ﺟــﺎك دورﺳــﻲ‬ ‫زﻳــﺐ ‪ ،٢‬وﻫــﻮ ﻳﺒﻠــﻎ ‪ً ٢٤‬‬ ‫ﻋﻤــﻞ ﻓــﻲ ﻋــﺪة ﺷــﺮﻛﺎت ﻓــﻲ اﻟﻌﺸــﺮﻳﻨﺎت ﻣــﻦ ﻋﻤــﺮه‬ ‫ﺣﺘﻰ ﻗﺎم ﺗﺄﺳﻴﺲ ﺗﻮﻳﺘﺮ ﻓﻲ ﻋﺎﻣﻪ اﻟﺜﻼﺛﻴﻦ‬ ‫اﻳﻤــﺎن اﻟﻌﺒﺪاﻟﻐﻨﻲ‬ ‫ﻣﺆﺳــﺲ ﻣﻨﺼﺔ وﻣﺠﻠﺔ ﺳــﺘﺎرت اب‬ ‫‪estartupsmag@gmail.com‬‬

‫‪PAGE 17‬‬

‫‪ISSUE NO. 7‬‬

‫‪JULY 2019‬‬

‫‪WWW.STARTUPSKW.COM‬‬

‫أﺑﺮز ‪ ١٠‬ﺷﺮﻛﺎت ﻋﺮﺑﻴﺔ ﻧﺎﺷﺌﺔ ﻓﻲ ﻣﺠﺎل اﻟﺘﻌﻠﻴﻢ‬ ‫ﻳﻮﻣــﺎ ﺑﻌــﺪ ﻳــﻮم ﻣــﻊ اﻟﺘﻄــﻮر‬ ‫اﻟﺤﻴــﺔ واﻟﺘــﻲ ﺗﺰﻳــﺪ اﻟﺤﺎﺟــﺔ ﻟﻬــﺎ ً‬ ‫ﻳﺴــﻌﻰ رواد اﻷﻋﻤــﺎل اﻟﺸــﺒﺎب ﻟﻼﺳــﺘﺜﻤﺎر ﻓــﻲ اﻟﻤﺠــﺎﻻت ّ‬ ‫اﻟﺘﻜﻨﻮﻟﻮﺟــﻲ‪ ،‬وﻣــﻊ ﻧﻤــﻮ اﻟﺤﺎﺟــﺔ ﻟﻼﺳــﺘﺜﻤﺎر ﻓــﻲ ﻣﺠــﺎل اﻟﺘﻌﻠﻴــﻢ‪ ،‬ﻇﻬــﺮت اﻟﻌﺪﻳــﺪ ﻣــﻦ اﻷﻓــﻜﺎر اﻟﻤﻨﻴــﺮة اﻟﺘــﻲ ﺗﻌــﺰز‬ ‫اﻟﺨﺪﻣﺎت اﻟﺘﻌﻠﻴﻤﻴﺔ وﺗﺴﻬﻞ أدواﺗﻬﺎ‪ ،‬وإﻟﻴﻚ أﺑﺮز ‪ ١٠‬ﺷﺮﻛﺎت ﻧﺎﺷﺌﺔ واﻋﺪة ﻓﻲ اﻟﻌﺎﻟﻢ اﻟﻌﺮﺑﻲ ﻓﻲ ﻫﺬا اﻟﻤﺠﺎل‪.‬‬

‫‪ ..Evocraft.٢‬ﻣﺸــﺮوع ﺗﻜﻨﻮﻟﻮﺟــﻲ ﻳﻬــﺪف‬ ‫إﻟﻰ ﺗﻮﺳﻴﻊ اﻟﻤﻌﺮﻓﺔ ﺑﺎﻟﺘﻜﻨﻮﻟﻮﺟﻴﺎ‬ ‫ﻫــﺬه اﻟﻔﻜــﺮة ﻣﺴــﺘﻮﺣﺎة ﻣــﻦ ﻣﻨﻬﺠﻴــﺔ اﻟﺘﻌﻠﻴــﻢ ‪STEM‬‬ ‫اﻟﻨﺎﺷــﺌﺔ‪ ،‬ﻟﺬﻟــﻚ ﺻﻤﻤــﺖ ‪ Evocraft‬ﻟﺘﻮﻓــﺮ ﻣﻔﺎﻫﻴــﻢ‬ ‫وﻣﻨﺘﺠــﺎت ﺳــﻬﻠﺔ اﻻﺳــﺘﺨﺪام ﺗﺴــﺎﻋﺪ اﻷﻃﻔــﺎل ﻋﻠــﻰ‬ ‫ﺗﻌﻠــﻢ ﺻﻨﺎﻋــﺔ اﻟﺮوﺑﻮﺗــﺎت وﺑﺮﻣﺠــﺔ اﻟﺒﺮاﻣــﺞ ﻓــﻲ ﺳــﻦ‬ ‫ﻣﺒﻜــﺮة‪ ،‬وذﻟــﻚ ﻣــﻦ ﺧــﻼل ﻣﻨﺎﻫــﺞ اﻟﺘﻌﻠــﻢ ﺑﺎﻟﻤﻤﺎرﺳــﺔ‬ ‫اﻟﺘﻲ ﺗﺮﻛﺰ ﻋﻠﻰ اﻟﺘﺠﺮﺑﺔ واﻟﺨﻄﺄ‪.‬‬ ‫وﻳﻬــﺪف اﻟﻤﺸــﺮوع ﻓــﻲ اﻷﺳــﺎس إﻟــﻰ ﺗﻮﺳــﻴﻊ ﻣﻌﺮﻓــﺔ‬ ‫اﻟﺸــﺒﺎب ﻟﻠﺘﻜﻨﻮﻟﻮﺟﻴــﺎ وﻣﺸــﺎرﻛﺘﻬﻢ ﻓــﻲ ﺧﻠــﻖ إﻧﺠــﺎزات‬ ‫ﻋﻠﻤﻴﺔ ﻓﻲ اﻟﻤﺴﺘﻘﺒﻞ‪.‬‬ ‫ﻓــﻲ ‪ ،Evocraft‬ﻳﺘــﻢ ﺗﻄﻮﻳــﺮ ﻣﺠﻤﻮﻋــﺎت روﺑــﻮت‪ ،‬وﻫــﻲ‬ ‫ﻋﺒــﺎرة ﻋــﻦ ﻣﺠﻤﻮﻋــﺔ ﻣــﻦ اﻟﻘﻄــﻊ اﻟﻤﻴﻜﺎﻧﻴﻜﻴــﺔ‬ ‫واﻹﻟﻜﺘﺮوﻧﻴــﺔ‪ ،‬اﻟﺘــﻲ ﻋﻨــﺪ ﺗﺠﻤﻴﻌﻬــﺎ ﺛــﻢ ﺑﺮﻣﺠﺘﻬــﺎ ﻳﻤﻜــﻦ أن‬ ‫ﺗُ ﻌﻠﻢ اﻷﻃﻔﺎل‪ -‬اﺑﺘﺪاء ﻣﻦ ‪ ٨‬ﺳﻨﻮات‪ ،-‬اﻟﺘﻘﻨﻴﺎت اﻟﺠﺪﻳﺪة‪،‬‬ ‫ﺑﻄﺮﻳﻘﺔ ﺗﻌﻠﻴﻤﻴﺔ ﻣﻀﺤﻜﺔ ﻣﻦ ﺧﻼل اﻟﻤﻤﺎرﺳﺔ‪.‬‬

‫‪ ..Coded.١‬أﻛﺎدﻳﻤﻴــﺔ ﺗﺮﻣﻴــﺰ ﻟﻠﺘﺪرﻳــﺐ‬ ‫واﻟﺘﻘﻴﻒ‬ ‫ﻫــﻲ أول أﻛﺎدﻳﻤﻴــﺔ ﺗﺮﻣﻴــﺰ ﻓــﻲ ﻣﺠﻠــﺲ اﻟﺘﻌــﺎون اﻟﺨﻠﻴﺠــﻲ‬ ‫)‪ ،(GCC‬ﺗﻬــﺪف إﻟــﻰ ﺗﺪرﻳــﺐ وﺗﺜﻘﻴــﻒ اﻟﻤﺸــﺎرﻛﻴﻦ ﻓــﻲ‬ ‫ﻣﺠــﺎل ﺗﻄﻮﻳــﺮ اﻟﺒﺮﻣﺠﻴــﺎت واﻟﺒﺮﻣﺠــﺔ ﻹﻋﺪادﻫــﻢ ﻟﺴــﻮق‬ ‫اﻟﻌﻤﻞ اﻟﺘﻨﺎﻓﺴﻲ‪.‬‬ ‫ﺗﺄﺳﺴــﺖ ﺷــﺮﻛﺔ ‪ Coded‬ﻓــﻲ ﻋــﺎم ‪ ٢٠١٥‬ﻛﺄول ﺷــﺮﻛﺔ‬ ‫ﺗﻌﻠﻴــﻢ ﺗﺮﻣﻴــﺰ ﻓــﻲ ﻣﻨﻄﻘــﺔ اﻟﺸــﺮق اﻷوﺳــﻂ وﺷــﻤﺎل‬ ‫إﻓﺮﻳﻘﻴــﺎ‪ ،‬وﺗﻀــﻢ أﻛﺜــﺮ ﻣــﻦ ‪ ٢٠٠‬ﻣــﻦ ﺧﺮﻳﺠــﻲ اﻟﺘﺮﻣﻴــﺰ وﺗﺪﻳــﺮ‬ ‫أﻳﻀــﺎ ‪ ،Coded Juniors‬وﻫــﻮ ﺑﺮﻧﺎﻣــﺞ ﻣﺪﺗــﻪ أرﺑﻌــﺔ أﺳــﺎﺑﻴﻊ‬ ‫ً‬ ‫ﺑﻌﺪ اﻟﻤﺪرﺳﺔ ﻟﻤﺴﺎﻋﺪة اﻟﺠﻴﻞ اﻟﻘﺎدم ﻣﻦ اﻟﻤﺒﺮﻣﺠﻴﻦ‪.‬‬ ‫وﺗﻌﺘﺒــﺮ ‪ Coded‬ﻣﻌﺴــﻜﺮ ﺗﺪرﻳﺒــﻲ ﻷﺻﺤــﺎب اﻟﻤﺸــﺎرﻳﻊ‬ ‫اﻟﺬﻳــﻦ ﻳﺘﻄﻠﻌــﻮن إﻟــﻰ ﺗﺄﺳــﻴﺲ ﺷــﺮﻛﺎت ﻧﺎﺷــﺌﺔ ﻓــﻲ‬ ‫أﺳﺒﻮﻋﺎ ﻓﻘﻂ‪ ،‬ﻳﻜﺘﺴﺐ‬ ‫ﻣﺠﺎل اﻟﺘﻜﻨﻮﻟﻮﺟﻴﺎ‪ ،‬وﻋﻠﻰ ﻣﺪار ‪١٤‬‬ ‫ً‬ ‫اﻟﻤﺸــﺎرﻛﻮن اﻟﻤﻬــﺎرات اﻟﺘــﻲ ﻳﺤﺘﺎﺟــﻮن إﻟﻴﻬــﺎ ﻟﻴﺼﺒﺤــﻮا‬ ‫ُﻣﺒﺮﻣﺠﻴﻦ ﻣﺤﺘﺮﻓﻴﻦ‪.‬‬

‫‪ ..Hello World Kids .٣‬ﻣﻨﻬــﺞ ﻣﺪرﺳــﻲ‬ ‫ﺗــﻢ ﺗﻄﻮﻳــﺮه ﻟﺘﻌﻠﻴــﻢ اﻟﺒﺮﻣﺠــﺔ اﻷﺻﻠﻴــﺔ‬ ‫ﻟﻸﻃﻔﺎل‬ ‫ﺑﻌــﺪ ﺳــﻔﺮ ﺣﻨــﺎن ﺧﻀــﺮ إﻟــﻰ اﻟﻮﻻﻳــﺎت اﻟﻤﺘﺤــﺪة‪ ،‬ﻓــﻲ ﻋــﺎم‬ ‫‪ ،٢٠١٣‬ﻋــﺎدت وﻫــﻲ ﻋﺎزﻣــﺔ ﻋﻠــﻰ اﻟﺨــﻮض ﻓــﻲ ﻣﺴــﻌﻰ‬ ‫أﻛﺒــﺮ‪ ،‬ﺣﻴــﺚ ﺗﻘــﻮل‪" :‬ﻓــﻲ اﻟﻐــﺮب‪ ،‬ﻳﺘﻌﻠــﻢ اﻷﻃﻔــﺎل ﻛﻴﻔﻴــﺔ‬ ‫إﻧﺘــﺎج اﻟﺘﻜﻨﻮﻟﻮﺟﻴــﺎ‪ ،‬ﺑﻴﻨﻤــﺎ ﻧﻌﻠﻤﻬــﻢ ﻛﻴﻔﻴــﺔ اﺳــﺘﻬﻼﻛﻬﺎ"‪،‬‬ ‫ودﻓــﻊ اﻟﻨﻘــﺺ اﻟﺘﻜﻨﻮﻟﻮﺟــﻲ ﻓــﻲ اﻟﺸــﺮق اﻷوﺳــﻂ‬ ‫وﺷــﻤﺎل إﻓﺮﻳﻘﻴــﺎ ﻓــﻲ اﻟﻤﺠــﺎل اﻷﻛﺎدﻳﻤﻲ‪،‬ﺳــﻴﺪة‬ ‫اﻷﻋﻤﺎل اﻟﺸﺎﺑﺔ إﻟﻰ ﺗﺄﺳﻴﺲ)‪،(Hello World Kids HWK‬‬ ‫وﻫﻮ ﻣﻨﻬﺞ ﻣﺤﻠﻲ ﻟﻠﺘﺮﻣﻴﺰ اﻟﻤﺤﻠﻲ ﻟﻸﻃﻔﺎل‪.‬‬ ‫اﺑﺘﻜــﺮت ﺣﻨــﺎن ﺧﻀــﺮ ﻣﺸــﺮوﻋﻬﺎ ﺑﻬــﺪف ﺗﻌﻠﻴــﻢ ﻣﻬــﺎرات‬ ‫وﺗﺤﻘﻴﻘــﺎ ﻟﻬﺬه‬ ‫ً‬ ‫اﻟﺒﺮﻣﺠــﺔ ﻟﻤﻠﻴــﻮن ﻃﻔــﻞ ﺑﺤﻠــﻮل ﻋــﺎم ‪،٢٠٢٠‬‬ ‫ﻓﺮﻳــﺪا ﻟﺘﻌﻠﻴــﻢ‬ ‫ﻣﺪرﺳــﻴﺎ‬ ‫ﻣﻨﻬﺠــﺎ‬ ‫اﻟﻐﺎﻳــﺔ‪ ،‬ﻃــﻮرت اﻟﺸــﺮﻛﺔ‬ ‫ً‬ ‫ً‬ ‫ً‬ ‫ﻋﺎﻣﺎ‪ -‬ﻛﻴﻔﻴﺔ‬ ‫اﻷﻃﻔﺎل‪ -‬اﻟﺬﻳﻦ ﺗﺘﺮاوح أﻋﻤﺎرﻫﻢ ﺑﻴﻦ ‪ ٨‬و ‪ً ١٢‬‬ ‫ﺑﺮاﻣــﺞ اﻟﻜﻤﺒﻴﻮﺗــﺮ وﺗﻄﺒﻴﻘــﺎت اﻟﻬﺎﺗــﻒ اﻟﻤﺤﻤــﻮل‪ ،‬وﻫــﻮ‬ ‫ﻣﻮﺿﻮع ﻣﺨﺼﺺ ﻋﺎدة ﻟﻠﺘﻌﻠﻴﻢ اﻟﻌﺎﻟﻲ‪.‬‬ ‫و أﻋﻠﻨــﺖ ﺷــﺮﻛﺔ ‪ ،HelloWorldKids‬ﻓــﻲ ﻓﺒﺮاﻳــﺮ ﻣــﻦ‬ ‫ﻫﺬا اﻟﻌﺎم‪ ،‬ﻋﻦ إﻃﻼﻗﻬﺎ "‪ ، "HelloCode.me‬وﻫﻮ ﻧﻈﺎم‬ ‫ﺗﺮﻣﻴــﺰ ﻟﻸﻃﻔــﺎل ﻟﻠﺘﻌﻠــﻢ ﻋﺒــﺮ اﻹﻧﺘﺮﻧــﺖ ﺑﺎﺳــﺘﺨﺪام ﻃﺮﻳﻘــﺔ‬ ‫ﺳﺮد اﻟﻘﺼﺺ اﻟﺘﻔﺎﻋﻠﻴﺔ‪.‬‬

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‫‪JULY 2019‬‬

‫ﻟﺘﻮﻓﻴــﺮ‬

‫وﻓــﻲ اﻟﺴــﻨﻮات اﻷﺧﻴــﺮة‪ ،‬وﺳــﻌﺖ اﻟﺸــﺮﻛﺔ ﻋﺮوﺿﻬــﺎ‬ ‫اﻟﺘﻌﻠﻴﻤﻴــﺔ ﻟﺘﺸــﻤﻞ ﻣﻨﺼــﺎت ﻣﺤــﻮ اﻷﻣﻴــﺔ اﻟﻌﺮﺑﻴــﺔ ﻋﺒــﺮ‬ ‫اﻹﻧﺘﺮﻧــﺖ ﻟﻠﻤــﺪارس واﻟﻤﻌﻠﻤﻴــﻦ واﻟﻄــﻼب اﻟﻤﻮﺟﻬﻴــﻦ‬ ‫ﻧﺤــﻮ ﺗﺤﺴــﻴﻦ ﻧﺘﺎﺋــﺞ اﻟﺘﻌﻠــﻢ‪ ،‬وﺗﺴــﺘﺨﺪم ﻫــﺬه اﻟﻤﻨﺼــﺎت‬ ‫وﻓﻘــﺎ ﻟﺒﻴــﺎن ﺻــﺎدر ﻋــﻦ ‪ ،Little Thinking Minds‬ﻓــﻲ‬ ‫ً‬ ‫أﻛﺜﺮ ﻣﻦ ‪ ٢٠٠‬ﻣﺪرﺳــﺔ ﺑﻮاﺳــﻄﺔ ﻧﺤﻮ ‪ ١٠٠‬أﻟﻒ ﻃﺎﻟﺐ ﻓﻲ‬ ‫ﺟﻤﻴــﻊ أﻧﺤــﺎء اﻟﻤﻨﻄﻘــﺔ ﻓــﻲ اﻟﻤــﺪارس اﻟﻌﺎﻣــﺔ واﻟﺨﺎﺻــﺔ‪،‬‬ ‫ﻛﻤــﺎ ﺣﺼﻠــﺖ اﻟﺸــﺮﻛﺔ اﻟﻨﺎﺷــﺌﺔ ﻋﻠــﻰ ﺟﺎﺋــﺰة اﻟﻤﻠﻜــﺔ راﻧﻴــﺎ‬ ‫ﻟﺮﻳﺎدة اﻷﻋﻤﺎل اﻟﺘﻌﻠﻴﻤﻴﺔ‪.‬‬

‫‪ ..Lamsa.٤‬ﻣﻨﺼــﺔ‬ ‫اﻟﻤﻌﺮﻓﺔ وﻣﺤﻮ اﻷﻣﻴﺔ‬

‫رﻗﻤﻴــﺔ‬

‫وﺗﻘــﺪم ‪ Lamsa‬اﻟﻤﺤﺘــﻮى اﻟﺘﻔﺎﻋﻠــﻲ اﻟــﺬي ﻳﺤﺘــﻮي ﻋﻠــﻰ‬ ‫إﻃــﺎر ﻓﻨﻠﻨــﺪي ﻓــﻲ ﻣﺠــﺎﻻت اﻟﺘﻌﻠﻴــﻢ ﻓــﻲ ﻣﺮﺣﻠــﺔ‬ ‫اﻟﻄﻔﻮﻟــﺔ اﻟﻤﺒﻜــﺮة‪ ،‬وﻳﻬــﺪف إﻟــﻰ ﻧﺸــﺮ ﺣــﺐ اﻟﺘﻌﻠــﻢ ﻣــﻦ‬ ‫ﺧــﻼل اﻟﻘﺼــﺺ واﻷﻟﻌــﺎب وﻣﻘﺎﻃــﻊ اﻟﻔﻴﺪﻳــﻮ اﻟﺠﺬاﺑــﺔ‬ ‫ﻣﺤﻠﻴــﺎ‬ ‫واﻟﻤﺘﻌــﺔ واﻟﺘﻔﺎﻋﻠﻴــﺔ‪ ،‬وﻳﻮﻓــﺮ اﻟﺘﻄﺒﻴــﻖ ﻣﺤﺘــﻮى‬ ‫ً‬ ‫ودوﻟﻴــﺎ ﻳﺴــﺘﻬﺪف اﻷﻃﻔــﺎل اﻟﺬﻳــﻦ ﺗﺘــﺮاوح أﻋﻤﺎرﻫــﻢ ﺑﻴــﻦ‬ ‫ً‬ ‫‪ ٣‬و ‪ ٨‬ﺳﻨﻮات‪.‬‬

‫‪ ...Noon Academy .٧‬ﻣﻨﺼــﺔ ﻟﻠﺘﻌﻠــﻢ‬ ‫اﻻﺟﺘﻤﺎﻋﻲ‬

‫‪ ،Lamsa World‬ﻫــﻲ ﻣﻨﺼــﺔ رﻗﻤﻴــﺔ ﺗﻌﻠﻴﻤﻴــﺔ وﺗﺮﻓﻴﻬﻴــﺔ‬ ‫ﺣﺪﻳﺜــﺔ‪ ،‬ﻣﺘﺨﺼﺼــﺔ ﻓــﻲ ﺗﻄﺒﻴﻘــﺎت اﻷﻃﻔــﺎل ﻓــﻲ اﻟﻌﺎﻟــﻢ‬ ‫اﻟﻌﺮﺑــﻲ‪ ،‬وﺗﻬــﺪف إﻟــﻰ ﺗﻮﻓﻴــﺮ اﻟﻤﻌﺮﻓــﺔ وﻣﺤــﻮ‬ ‫اﻷﻣﻴﺔ‪،‬ﻛﻤــﺎ ﺗﺴــﻤﺢ ﺑﻨﻤــﻮ اﻟﻄﻔــﻞ ﺑﻄﺮﻳﻘــﺔ ﺗﻔﺎﻋﻠﻴــﺔ‬ ‫وإدراﻛﻴــﺔ وﻣﺜﻴــﺮة‪ ،‬وﻫــﻲ ﻣﻮﺟﻬــﺔ ﻟﻸﻃﻔــﺎل اﻟﻨﺎﻃﻘﻴــﻦ‬ ‫ﺑﺎﻟﻌﺮﺑﻴﺔ ﻃﻮال رﺣﻠﺔ ﻃﻔﻮﻟﺘﻬﻢ‪.‬‬

‫‪ ..ibTECHar .٥‬ﺷــﺮﻛﺔ راﺋــﺪة ﻓــﻲ ﻣﺠــﺎل‬ ‫ﺗﻜﻨﻮﻟﻮﺟﻴﺎ اﻟﺘﻌﻠﻴﻢ‬ ‫‪ ibTECHar Digital Solutions‬ﻫــﻲ ﺷــﺮﻛﺔ راﺋــﺪة ﻓــﻲ‬ ‫ﻣﺠــﺎل ﺗﻜﻨﻮﻟﻮﺟﻴــﺎ اﻟﺘﻌﻠﻴــﻢ‪ ،‬ﺗﺄﺳﺴــﺖ ﻋــﺎم ‪٢٠١٢‬؛ ﻟﺘﻘﺪﻳــﻢ‬ ‫اﻟﺨﺪﻣــﺎت اﻟﺘﻌﻠﻴﻤﻴــﺔ واﻟﺤﻠــﻮل اﻟﻤﺘﻜﺎﻣﻠــﺔ ﻟﻠﺤﻜﻮﻣــﺎت‬ ‫واﻟﻤــﺪارس واﻟﻤﺆﺳﺴــﺎت واﻟﻤﺮﺑﻴــﻦ واﻷﻓــﺮاد‪ ،‬وذﻟــﻚ‬ ‫ﺑﻬــﺪف ﺧﻠــﻖ ﺑﻴﺌــﺔ ﺗﻌﻠﻴﻤﻴــﺔ ﻓﻌﺎﻟــﺔ ﺗﺘﻜﻴــﻒ ﺑﺎﺳــﺘﻤﺮار ﻣــﻊ‬ ‫اﻟﺘﻄﻮرات اﻟﺘﻜﻨﻮﻟﻮﺟﻴﺔ اﻟﻌﺎﻟﻤﻴﺔ‪.‬‬ ‫ﻓﺮﻳــﺪا ﻣــﻦ ﻧﻮﻋــﻪ‪ ،‬ﺗــﻢ‬ ‫ﻣﻮﻗﻌــﺎ‬ ‫وﺗﻤﺘﻠــﻚ ‪ibTECHar‬‬ ‫ً‬ ‫ً‬ ‫ﺗﺄﺳﻴﺴــﻪ ﻣــﻦ ﺧــﻼل اﻟﻔﻬــﻢ اﻟﻌﻤﻴــﻖ ﻟﻠﻮﺿــﻊ اﻟﻤﺤﻠــﻲ‬ ‫ﻓــﻲ ﻗﻄــﺮ‪ ،‬ﻳﺘﻤﻴــﺰ ﻣﺆﺳﺴــﻮه ﺑﻔﻬــﻢ واﺿــﺢ ﻟﻠﻄﺮﻳﻘــﺔ‬ ‫اﻟﺼﺤﻴﺤــﺔ ﻟﺘﻨﻔﻴــﺬ ودﻣــﺞ ﻣﺠــﺎﻻت اﻟﺘﻜﻨﻮﻟﻮﺟﻴــﺎ واﻟﺘﻌﻠﻴــﻢ‪،‬‬ ‫وﺑﺎﻟﺘﺎﻟــﻲ ﻳﻘﺪﻣــﻮن ﺗﺠﺮﺑــﺔ ﺗﻌﻠﻴﻤﻴــﺔ ﻣﺼﻤﻤــﺔ ﻟﻴﺘــﻢ دﻣــﺞ‬ ‫ﺟﻮاﻧــﺐ اﻟﺘﻜﻨﻮﻟﻮﺟﻴــﺎ واﻟﺘﻌﻠﻴــﻢ ﺑﺸــﻜﻞ ﻓﻌــﺎل‪ .‬ﺗﻤﻜﻨــﺖ‬ ‫‪ ibTECHar‬ﻣــﻦ ﺑﻨــﺎء ﺷــﺒﻜﺔ ﻣﺤﻠﻴــﺔ وﻋﺎﻟﻤﻴــﺔ ﻣــﻦ اﻟﺨﺒــﺮاء‬ ‫واﻟﻤﻮردﻳــﻦ‪ ،‬وﺗﺘﻤﺘــﻊ ﺑﻤﻴــﺰة ﺗﻨﺎﻓﺴــﻴﺔ ﻟﺘﻜــﻮن ﻗــﺎدرة ﻋﻠــﻰ‬ ‫ﻣﻮاﺟﻬﺔ اﻟﺘﺤﺪﻳﺎت واﺑﺘﻜﺎر اﻟﺤﻠﻮل‪.‬‬

‫‪ ..Little Thinking Minds .٦‬ﻣﻨﺼــﺔ‬ ‫ﻹﻧﺘــﺎج ﻣﺤﺘــﻮى ﺗﻌﻠﻴﻤــﻲ رﻗﻤــﻲ ﺑﺎﻟﻠﻐــﺔ‬ ‫اﻟﻌﺮﺑﻴﺔ ﻟﻸﻃﻔﺎل‬ ‫ﻫــﻲ إﺣــﺪى ﺷــﺮﻛﺎت ﺗﻜﻨﻮﻟﻮﺟﻴــﺎ اﻟﺘﻌﻠﻴــﻢ اﻟﺮاﺋــﺪة واﻟﺤﺎﺋــﺰة‬ ‫ﻋﻠــﻰ اﻟﺠﻮاﺋــﺰ واﻟﺘــﻲ ﺗﻌﻤــﻞ ﻋﻠــﻰ إﻧﺸــﺎء ﺣﻠــﻮل‬ ‫وﻣﻨﺼــﺎت رﻗﻤﻴــﺔ ﻣﺘﻘﺪﻣــﺔ‪ ،‬ﺗﻬــﺪف إﻟــﻰ ﺗﺤﺴــﻴﻦ ﻧﺘﺎﺋــﺞ‬ ‫اﻟﺘﻌﻠــﻢ ﻟﻸﻃﻔــﺎل ﻓــﻲ ﺳــﻦ اﻟﻤﺪرﺳــﺔ ﻓــﻲ ﻣﻨﻄﻘــﺔ‬ ‫اﻟﺸﺮق اﻷوﺳﻂ وﺷﻤﺎل أﻓﺮﻳﻘﻴﺎ وﺧﺎرﺟﻬﺎ‪.‬‬ ‫ﺗﺄﺳﺴــﺖ اﻟﻤﻨﺼــﺔ ﻓــﻲ ﻋــﺎم ‪ ٢٠٠٤‬ﻣــﻦ ﻗﺒــﻞ راﻣــﺎ ﻛﻴﺎﻟــﻲ‬ ‫وﻟﻤﻴــﺎء ﻃﺒــﺎع‪ ،‬وﻛﺎﻧــﺖ ﺗﺴــﺘﺨﺪم ﻹﻧﺸــﺎء ﻣﺤﺘــﻮى‬ ‫ﺗﻌﻠﻴﻤــﻲ ﻓــﻲ ﺷــﻜﻞ ﻣﻘﺎﻃــﻊ ﻓﻴﺪﻳــﻮ وأﺷــﻴﺎء أﺧــﺮى‬ ‫ﻟﻸﻃﻔــﺎل‪ ،‬ﻗﺒــﻞ أن ﺗﺘﺤــﻮل ﻣﺆﺧـ ًـﺮا إﻟــﻰ ﻣــﺰود ﺗﻜﻨﻮﻟﻮﺟــﻲ‬ ‫ﻟﻤﻨﺘﺠــﺎت ﺗﻌﻠﻴﻤﻴــﺔ‪ .‬اﻧﻀﻤــﺖ ﺳــﻠﻤﺎن ﻛﺎﺗﺨــﻮدا إﻟــﻰ‬ ‫اﻟﻤﺆﺳﺴــﻴﻦ اﻟﻤﺸــﺎرﻛﻴﻦ ﻓــﻲ ﻋــﺎم ‪ ،٢٠١٤‬ﺣﻴــﺚ ﺑــﺪأت‬ ‫اﺳﺘﺮاﺗﻴﺠﻴﺔ اﻟﺸﺮﻛﺔ وﻧﻤﻮﻫﺎ‪.‬‬

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‫ﺗــﻢ إﻃــﻼق أﻛﺎدﻳﻤﻴــﺔ ﻧــﻮن ﻓــﻲ ﻋــﺎم ‪ ٢٠١٣‬ﻣــﻊ اﺛﻨﻴﻦ ﻓﻘﻂ‬ ‫ﻃﺎﻟﺒــﺎ‪ ،‬ﻣــﻦ ﻗﺒــﻞ اﺛﻨﻴــﻦ ﻣــﻦ‬ ‫ﻣــﻦ اﻟﻤﻌﻠﻤﻴــﻦ وأﻗــﻞ ﻣــﻦ ‪٣٠‬‬ ‫ً‬ ‫رواد اﻷﻋﻤــﺎل اﻟﺴــﻌﻮدﻳﻴﻦ‪ ،‬ﻣﺤﻤــﺪ اﻟﻀﻠﻌــﺎن واﻟﺪﻛﺘــﻮر‬ ‫ﻋﺒــﺪ اﻟﻌﺰﻳــﺰ اﻟﺴــﻌﻴﺪ‪ ،‬واﻵن‪ ،‬ﺗُ ﻌــﺪ أﻛﺎدﻳﻤﻴــﺔ ﻧــﻮن واﺣــﺪة‬ ‫ﻣــﻦ أﺳــﺮع اﻟﺸــﺮﻛﺎت اﻟﻨﺎﺷــﺌﺔ ﻧﻤـ ًـﻮا ﻓــﻲ ﻣﺠــﺎل اﻟﺘﻘﻨﻴــﺎت‬ ‫اﻟﺤﺪﻳﺜــﺔ ﻓــﻲ اﻟﺸــﺮق اﻷوﺳــﻂ‪ ،‬ﺣﻴــﺚ ﺗﻀــﻢ أﻛﺜــﺮ ﻣــﻦ ‪١٫٦‬‬ ‫ﻣﻠﻴــﻮن ﻃﺎﻟــﺐ ﻣﺴــﺠﻞ و‪ ١٥٠٠‬ﻣﻌﻠــﻢ ﻣﻌﺘﻤــﺪ ﻓــﻲ‬ ‫اﻟﻤﻤﻠﻜــﺔ اﻟﻌﺮﺑﻴــﺔ اﻟﺴــﻌﻮدﻳﺔ وﺣﺪﻫــﺎ‪ ،‬وﻫــﻲ ﺗﺨﻄــﻂ‬ ‫ﻟﺘﺴﺠﻴﻞ ‪ ٥٠‬ﻣﻠﻴﻮن ﻃﺎﻟﺐ ﻣﻦ ﺧﻼل اﻟﺘﻮﺳﻊ ﻓﻲ اﻷﺳﻮاق‬ ‫اﻟﻨﺎﺷﺌﺔ اﻷﺧﺮى‪.‬‬ ‫وﺗﺴــﺘﺜﻤﺮ اﻟﺸــﺮﻛﺔ اﻟﻮﻗــﺖ واﻟﻄﺎﻗــﺔ ﻓــﻲ ﺗﻐﻴﻴــﺮ ﻛﻴﻔﻴــﺔ‬ ‫ً‬ ‫وﻓﻌــﺎﻻ‪،‬‬ ‫ﻣﻤﺘﻌــﺎ‬ ‫ﺗﻌﻠــﻢ اﻟﻨــﺎس وﻓــﻲ ﺟﻌــﻞ اﻟﺘﻌﻠﻴــﻢ‬ ‫ً‬ ‫وﺗﻘــﻮم ﺑﺒﻨــﺎء أﻛﺒــﺮ ﻣﻨﺼــﺔ ﻟﻠﺘﻌﻠــﻢ اﻻﺟﺘﻤﺎﻋــﻲ ﺗﺠﻌــﻞ‬ ‫ﺗﺠﺮﺑــﺔ اﻟﺪراﺳــﺔ ﻣﻤﺘﻌــﺔ وﺗﻔﺎﻋﻠﻴــﺔ‪ ،‬وﻳﻤﻜــﻦ ﻟﻠﻄــﻼب‬ ‫اﻟﺘﻌﻠــﻢ ﻣــﻦ أﻗﺮاﻧﻬــﻢ‪ ،‬واﻟﺘﻨﺎﻓــﺲ ﻣﻌﻬــﻢ‪ ،‬واﻟﺸــﺮوع ﻓــﻲ‬ ‫ﻣﻌــﺎ ﻓــﻲ ﻣﺠﻤﻮﻋــﺎت‬ ‫اﻟﺘﺪرﻳــﺲ اﻟﻤﺒﺎﺷــﺮ ﻋﻨــﺪ اﻟﻄﻠــﺐ ً‬ ‫اﻟﺪراﺳﺔ اﻟﺨﺎﺻﺔ ﺑﻬﻢ‪.‬‬

‫‪ ..Synkers .٨‬ﺷــﺮﻛﺔ ﻣﺘﺨﺼﺼــﺔ ﻓــﻲ‬ ‫اﻟﺘﺪرﻳــﺲ ﻣــﻦ ﻧﻈﻴــﺮ إﻟــﻰ ﻧﻈﻴــﺮ ﻓــﻲ‬ ‫ﺑﻴﺮوت‬

‫ﻫــﻲ ﺷــﺮﻛﺔ ﻧﺎﺷــﺌﺔ ﻣﺘﺨﺼﺼــﺔ ﻓــﻲ اﻟﺘﺪرﻳــﺲ ﻣــﻦ ﻧﻈﻴــﺮ‬ ‫إﻟــﻰ ﻧﻈﻴــﺮ ﻓــﻲ ﺑﻴــﺮوت‪ ،‬ﻓﻬــﻲ ﺗﺮﺑــﻂ اﻟﻄــﻼب اﻟﺬﻳــﻦ‬ ‫ﻳﺒﺤﺜــﻮن ﻋــﻦ اﻟﻤﺴــﺎﻋﺪة ﻓــﻲ ﻣﻮﺿــﻮع ﻣﻌﻴــﻦ ﻣــﻊ‬ ‫اﻟﻤﻌﻠﻤﻴــﻦ اﻟﺨﺎﺻﻴــﻦ اﻟﻤﻨﺎﺳــﺒﻴﻦ‪ ،‬ﻳﻤﻜــﻦ ﻷوﻟﻴــﺎء اﻷﻣــﻮر‬ ‫وﻃــﻼب اﻟﻤــﺪارس اﻟﺜﺎﻧﻮﻳــﺔ واﻟﺠﺎﻣﻌــﺎت اﻟﻌﺜــﻮر ﻋﻠــﻰ‬ ‫ﺑﻨــﺎء‬ ‫ﻣﻌﻠــﻢ ﻣﺆﻫــﻞ وﺣﺠــﺰه ﻓــﻲ أﻗــﻞ ﻣــﻦ ‪ ٣٠‬ﺛﺎﻧﻴــﺔ‬ ‫ً‬ ‫ﻋﻠــﻰ ﺗﻔﻀﻴﻼﺗﻬــﻢ "اﻟﺴــﻌﺮ‪ ،‬اﻟﺘﻘﻴﻴــﻢ‪ ،‬اﻟﻤﻮﻗــﻊ‪ ...‬وﻣــﺎ‬ ‫إﻟﻰ ذﻟﻚ"‬ ‫ﺗﺄﺳﺴــﺖ ‪ Synkers‬ﻓــﻲ ﻋــﺎم ‪ ٢٠١٦‬ﻣــﻦ ﻗﺒــﻞ زﻳﻨــﺔ‬ ‫ﺳــﻠﻄﺎﻧﻲ‪ ،‬أودري ﻧﻜــﺪ وﺳــﻴﺒﻞ ﻧــﺎﻛﺎد‪ ،‬وﺑــﺪأت ﻣــﻦ ﺧــﻼل‬ ‫دورات اﻟﺠﺎﻣﻌــﺔ اﻷﻣﺮﻳﻜﻴــﺔ ﻓــﻲ ﺑﻴــﺮوت ﻓﻘــﻂ‪ ،‬واﻵن‬ ‫ﻟﺪﻳﻬــﺎ ﺟﻤﻴــﻊ اﻟﺠﺎﻣﻌــﺎت اﻟﻠﺒﻨﺎﻧﻴــﺔ اﻟﻜﺒــﺮى ﺑﻤــﺎ ﻓــﻲ ذﻟــﻚ‬ ‫ﺟﺎﻣﻌــﺔ ﺑﻴــﺮوت اﻟﻌﺮﺑﻴــﺔ واﻟﺠﺎﻣﻌــﺔ اﻟﻠﺒﻨﺎﻧﻴــﺔ اﻷﻣﺮﻳﻜﻴــﺔ‬ ‫وﺟﺎﻣﻌﺔ ﻧﻮﺗﺮدام‪.‬‬

‫‪ISSUE NO. 7‬‬

‫‪JULY 2019‬‬

‫ﺗﻘــﻮم اﻟﺸــﺮﻛﺔ ﻣــﻦ ﺧــﻼل ﺗﻄﺒﻴﻘﺎﺗﻬــﺎ اﻟﻤﺤﻤﻮﻟــﺔ ﻷﺟﻬــﺰة‬ ‫‪ Android‬و ‪ ،iOS‬ﺑﺘﻮﺻﻴــﻞ اﻟﻄــﻼب ﺑﺎﻟﻤﻌﻠﻤﻴــﻦ‬ ‫اﻟﻤﺆﻫﻠﻴــﻦ‪ .‬ﻳﻤﻜــﻦ ﻟﻠﻄــﻼب اﻟﺒﺤــﺚ ﻋــﻦ اﻟــﺪورات‬ ‫اﻟﺘﺪرﻳﺒﻴــﺔ اﻟﻤﺘﺎﺣــﺔ ﻓــﻲ اﻟﺘﻄﺒﻴــﻖ ﻟﻠﺒﺤــﺚ ﻋــﻦ اﻟﻤﻌﻠﻤﻴــﻦ‬ ‫اﻟﻤﺘﺎﺣﻴــﻦ‪ .‬ﺑﻤﺠــﺮد اﻟﻌﺜــﻮر ﻋﻠــﻰ اﻟﻤﻌﻠــﻢ اﻟﻤﻨﺎﺳــﺐ‪،‬‬ ‫ﻳﻤﻜﻨﻬــﻢ ﺣﺠــﺰ ﺟﻠﺴــﺔ ﻋﺒــﺮ اﻹﻧﺘﺮﻧــﺖ أو وﺟﻬـ ًـﺎ ﻟﻮﺟــﻪ ﻣﻌﻬــﻢ‪.‬‬ ‫أﻳﻀﺎ ‪ Synkers‬ﻟﻠﻌﺜﻮر ﻋﻠﻰ ﻣﺤﺘﺮﻓﻴﻦ‬ ‫وﻳﺴﺘﺨﺪم اﻟﻄﻼب ً‬ ‫ﻳﻤﻜﻨﻬــﻢ ﻣﺴــﺎﻋﺪﺗﻬﻢ ﻓــﻲ ﺗﻌﻠــﻢ ‪ Excel‬أو ﻛﺘﺎﺑــﺔ ﺳــﻴﺮﺗﻬﻢ‬ ‫اﻟﺬاﺗﻴــﺔ أو ﺗﺤﺴــﻴﻦ ﻣﻬــﺎرات اﻟﺘﺤــﺪث أﻣﺎﻣﻬــﻢ أو‬ ‫إﻋﺪادﻫﻢ ﻟﻠﻤﻘﺎﺑﻼت‪.‬‬

‫‪Searchie .٩‬‬ ‫‪ Searchie‬ﻫــﻲ أول ﺷــﺮﻛﺔ ﻓــﻲ ﻣﻨﻄﻘــﺔ اﻟﺸــﺮق‬ ‫اﻷوﺳــﻂ وﺷــﻤﺎل إﻓﺮﻳﻘﻴــﺎ ﺗﺴــﺘﺨﺪم اﻟﺘﻌﻠــﻢ اﻵﻟــﻲ‬ ‫واﻟﻔﻴﺪﻳــﻮ ﻟﻠﺘﻨﺒــﺆ ﺑﺸــﺨﺼﻴﺔ اﻟﻨــﺎس وﻣﻄﺎﺑﻘــﺔ ﻛﻞ ﻣﺮﺷــﺢ‬ ‫ﺑﻨــﺎء ﻋﻠــﻰ اﻟﻜﻔــﺎءة واﻟﺴــﻠﻮك واﻟﻘﻴــﻢ‬ ‫ﻟﺸــﺮﻛﺔ‬ ‫ً‬ ‫واﻻﺣﺘﻴﺎﺟــﺎت‪ ،‬ﻓﻬــﻲ ﻋﺒــﺎرة ﻋــﻦ ﻣﻨﺼــﺔ ﻗﺎﺋﻤــﺔ ﻋﻠــﻰ‬ ‫اﻟﻤﻮاﻫــﺐ‪ ،‬ﻣــﻦ ﺷــﺄﻧﻬﺎ أن ﺗﻘﻠــﻞ ﻣــﻦ اﻟﻮﻗــﺖ واﻟﺘﻜﻠﻔــﺔ‬ ‫ﻓﻲ اﻟﺘﻮﻇﻴﻒ ﺑﻨﺴﺒﺔ ‪ ٪٥٠‬إﻟﻰ ‪.٪٨٠‬‬ ‫ُوﻟــﺪت اﻟﻔﻜــﺮة ﻓــﻲ دﺑــﻲ ﻓــﻲ ﻋﺎم ‪ ،٢٠١٦‬ﺑﻌــﺪ ﻋﺎﻣﻴﻦ ﻣﻦ‬

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‫‪WWW.STARTUPSKW.COM‬‬ ‫ﺗﺠﺎرﻳــﺎ‬ ‫اﻟﺒﺤــﺚ وﺗﻄﻮﻳــﺮ اﻟﻤﻨﺘﺠــﺎت‪ ،‬وﺗــﻢ إﻃــﻼق اﻟﻤﻨﺼــﺔ‬ ‫ً‬ ‫ﻓﻲ اﻟﺴﻮق ﻓﻲ ﻣﺎرس ‪ ،٢٠١٨‬وﻗﺪ ﺗﺤﻮﻟﺖ ‪ Searchie‬ﻣﻦ‬ ‫ﻛﻮﻧﻬــﺎ وﻛﺎﻟــﺔ ﺗﻮﻇﻴــﻒ إﻟــﻰ ﻣﻨﺼــﺔ ﺗﻘﻨﻴــﺔ ﺗﺴــﺘﺨﺪم اﻟــﺬﻛﺎء‬ ‫اﻻﺻﻄﻨﺎﻋﻲ ﻟﻤﺴﺎﻋﺪة اﻟﺸﺮﻛﺎت ﻋﻠﻰ اﻟﺘﻮﻇﻴﻒ‪.‬‬

‫‪ ..Experience Accelerator .١٠‬ﻣﻨﺼــﺔ‬ ‫ﺗﻌﻠﻴﻤﻴﺔ اﻓﺘﺮاﺿﻴﺔ‬ ‫ﻫــﻲ ﻋﺒــﺎرة ﻋــﻦ ﻣﻨﺼــﺔ ﺗﻌﻠﻴﻤﻴــﺔ اﻓﺘﺮاﺿﻴــﺔ ﺗﻌﻤــﻞ ﻋﻠــﻰ‬ ‫ﺗﺤﺴــﻴﻦ اﻟﻤﻬــﺎرات اﻟﺴــﻠﻮﻛﻴﺔ واﻟﻨﺎﻋﻤــﺔ ﻓــﻲ اﻟﻌﺎﻟــﻢ‪،‬‬ ‫ﻣﺰﻳﺠــﺎ ﻣــﻦ اﻟﺘﺼــﻮر واﻟﻤﻤﺎرﺳــﺔ إﻟــﻰ ﺟﺎﻧــﺐ‬ ‫وﺗﺴــﺘﺨﺪم‬ ‫ً‬ ‫اﻟﻤﻌــﺰزة ﻟﻤﻨﻈﻤــﺔ اﻟﻌﻔــﻮ‬ ‫اﻟﻤﻼﺣﻈــﺎت اﻟﺸــﺨﺼﻴﺔ‬ ‫ُ‬ ‫اﻟﺪوﻟﻴــﺔ؛ ﻟﻤﺴــﺎﻋﺪة اﻟﻤﺘﻌﻠﻤﻴــﻦ ﻋﻠــﻰ ﺗﺒﻨــﻲ اﻟﻤﻬــﺎرات‬ ‫ﺑﺸﻜﻞ أﺳﺮع وأﻛﺜﺮ ﻓﻌﺎﻟﻴﺔ‪.‬‬ ‫ﺗﻌــﺮض‪ ،Experience Accelerator‬أﻓﻀــﻞ ﺳــﻠﻮﻛﻴﺎت‬ ‫اﻟﻘﻴــﺎدة ﻓــﻲ اﻟﻌﺎﻟــﻢ وﺗﺴــﺘﺨﺪم اﻟﺼــﻮر اﻟﺮﻣﺰﻳــﺔ‬ ‫اﻟﻤﺨﺼﺼــﺔ ﻟﻠﻤﺴــﺎﻋﺪة ﻋﻠــﻰ ﺗﻌﻠــﻢ ﺗﻠــﻚ اﻟﺴــﻠﻮﻛﻴﺎت‬ ‫ﺑﺸــﻜﻞ أﺳــﺮع‪ ،‬إﻟــﻰ ﺟﺎﻧــﺐ اﻟﻤﻤﺎرﺳــﺔ اﻟﻮاﻗﻌﻴــﺔ‬ ‫واﻟﺘﺪرﻳــﺐ اﻟﺨﺒﻴــﺮ‪ ،‬ﺗﺴــﺘﻌﺪ اﻟﻘــﺎدة وﻓﺮﻗﻬــﻢ‪ ،‬ﻋﻠــﻰ‬ ‫ﺗﺤﻘﻴــﻖ إﻣﻜﺎﻧﺎﺗﻬــﻢ اﻟﻜﺎﻣﻠــﺔ ﺑﺘﻜﻠﻔــﺔ ﺑﺴــﻴﻄﺔ ﻣــﻦ اﻟﻔﺼــﻮل‬ ‫اﻟﺪراﺳﻴﺔ اﻟﺘﻘﻠﻴﺪﻳﺔ أو أﺳﺎﻟﻴﺐ اﻟﺘﺪرﻳﺐ اﻟﻔﺮدﻳﺔ‪.‬‬

‫‪PAGE 20‬‬

‫‪JULY 2019‬‬

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‫أﻓﻀــﻞ ‪ ١٠‬ﻣﻨﺼــﺎت ﻧﺎﺷــﺌﺔ ﻓــﻲ ﻣﺠــﺎل اﻟﻤﻴﺪﻳــﺎ‬ ‫واﻟﺘﺮﻓﻴﻪ ﻓﻲ اﻟﻮﻃﻦ اﻟﻌﺮﺑﻲ‬ ‫ﻳﺸــﻬﺪ ﻣﺠــﺎل رﻳــﺎدة اﻷﻋﻤــﺎل واﻟﻤﺸــﺮوﻋﺎت اﻟﺼﻐﻴــﺮة‪ ،‬ﻣﻮﺟــﺔ ازدﻫــﺎر ﻛﺒﻴــﺮة‪ ،‬ﺗﺮﺗﻔــﻊ ﻣﻌﻬــﺎ ﻟﺘﺒــﺮز‬ ‫ـﺎء‪ -‬ﻓــﻲ ﻛﺎﻓــﺔ اﻟﻤﺠــﺎﻻت‪،‬‬ ‫ﻓــﻲ ﻣﺠــﺎل اﻟﺮؤﻳــﺔ‪ ،‬اﻟﻜﺜﻴــﺮ ﻣــﻦ اﻟﺸــﺮﻛﺎت اﻟﻨﺎﺷــﺌﺔ ورواد اﻷﻋﻤــﺎل‪ -‬رﺟـ ً‬ ‫ـﺎﻻ وﻧﺴـ ً‬ ‫وﻋﻠﻰ رأﺳﻬﺎ ﺻﻨﺎﻋﺔ اﻹﻋﻼم واﻟﺘﺮﻓﻴﻪ ‪.‬‬ ‫ـﺮورا ﺑﺎﻷﻟﻌــﺎب اﻟﺮﻳﺎﺿﻴــﺔ وأﻟﻌــﺎب اﻟﻤﺤﻤــﻮل‪ ،‬وﺣﺘــﻰ‬ ‫ـ‬ ‫ﻣ‬ ‫ـﺪ‪،‬‬ ‫ﻣــﻦ ﻣﻨﺼــﺎت اﻷﺧﺒــﺎر‪ ،‬واﻟﻤﺤﺘــﻮى اﻟﺠﻴـ‬ ‫ً‬ ‫ﺗﻮﻓﻴــﺮ ﻣﺴــﺎرات اﻟﺴــﻔﺮ‪ ،‬ﻫﻨــﺎك اﻟﻜﺜﻴــﺮ ﻣــﻦ اﻟﺸــﺮﻛﺎت واﻟﻤﻨﺼــﺎت اﻟﻨﺎﺷــﺌﺔ اﻟﺘــﻲ ﺗﺴــﺘﺤﻖ أن ﻧﺮﻓــﻊ ﻟﻬــﺎ‬ ‫اﻟﻘﺒﻌﺔ‪ ،‬وإﻟﻴﻜﻢ أﺑﺮز ‪ 10‬ﻣﺸﺮوﻋﺎت ﻋﺮﺑﻴﺔ ﻧﺎﺷﺌﺔ ﻓﻲ ﻣﺠﺎل اﻹﻋﻼم واﻟﺘﺮﻓﻴﻪ ‪.‬‬

‫أول ﺳــﻮق ﻟــﻪ ﺧــﺎرج اﻟﺒﺤﺮﻳــﻦ‪ ،‬وﻛﺬﻟــﻚ اﻟﻤﻤﻠﻜــﺔ اﻟﻌﺮﺑﻴــﺔ‬ ‫اﻟﺴــﻌﻮدﻳﺔ‪ ،‬ودﺑــﻲ‪ ،‬ﺑﺎﻹﺿﺎﻓــﺔ إﻟــﻰ ﺗﻮاﺟــﺪ ﺻﻐﻴــﺮ ﻓــﻲ‬ ‫ﻋﻤﺎن‪.‬‬

‫‪ .. GoEjaza.٢‬ﻣﻨﺼــﺔ اﺟﺘﻤﺎﻋﻴــﺔ ﻟﺘﺨﻄﻴــﻂ‬ ‫اﻟﺴﻔﺮ‬ ‫ﻓــﻲ ﺧﺮﻳــﻒ ﻋــﺎم ‪ ،٢٠١٢‬ﺗﺨﺮﺟــﺖ ‪ GoEjaza‬ﻣــﻦ ﺑﺮﻧﺎﻣــﺞ‬ ‫ﺣﺎﺿﻨــﺔ ‪ Flat٦Labs‬ﻓــﻲ دورﺗﻬــﺎ اﻟﺜﺎﻟﺜــﺔ‪ ،‬وﺧــﻼل ﻓﺘــﺮة‬ ‫اﻹﻃــﻼق اﻷوﻟﻴــﺔ‪ ،‬ﺳــﻌﻰ اﻟﻔﺮﻳــﻖ إﻟــﻰ اﺳــﺘﻌﺮاض اﻟــﺰوار‬ ‫ودرس ﺗﻔﺎﻋﻞ اﻟﻤﺴﺘﺨﺪم ﺑﻌﻨﺎﻳﺔ‪.‬‬ ‫اﻟﻬــﺪف اﻟﺮﺋﻴﺴــﻲ ﻟﺒــﺪء ﺗﺸــﻐﻴﻞ ﻫــﺬه اﻟﻤﻨﺼــﺔ‪ ،‬ﻫــﻮ‬ ‫وﻓﻘــﺎ ﻟﻤﺆﺳﺴــﻴﻬﺎ‪ ،‬ﻻ ﻳﻮﺟــﺪ‬ ‫ً‬ ‫اﻟﻌﻤــﻞ ﻛﻤﺮﺟــﻊ‪ ،‬ﻷﻧــﻪ‬ ‫ﻣﺼــﺪر إﻟﻜﺘﺮوﻧــﻲ ﻣﻨﻈــﻢ واﺣــﺪ ﻳﻘــﺪم اﻟﻤﻌﻠﻮﻣــﺎت‬ ‫واﻟﺘﻌﻠﻴﻘﺎت‪.‬‬

‫‪ ..Malaeb .١‬ﺗﻄﺒﻴــﻖ ﻣﺠﺘﻤﻌــﻲ ﻟﻼﻋﺒــﻲ‬ ‫ﻛﺮة اﻟﻘﺪم‬ ‫ﺑﺎﻟﻨﺴــﺒﺔ ﻟﻴﺎﺳــﺮ ﻋﺒــﺪ اﻟﻌﺰﻳــﺰ‪،‬ﻛﺎن ﺗﻨﻈﻴــﻢ ﻣﺒﺎرﻳــﺎت‬ ‫ﻣﺤﺒﻄــﺎ‪ ،‬ﺧﺎﺻــﺔ‬ ‫أﺳــﺒﻮﻋﻴﺔ ﻟﻜــﺮة اﻟﻘــﺪم ﻓــﻲ اﻟﺒﺤﺮﻳــﻦ‪ ،‬أﻣـ ًـﺮا‬ ‫ً‬ ‫ﻓﻴﻤــﺎ ﻳﺘﻌﻠــﻖ ﺑﺤﺠــﺰ اﻟﻤــﻜﺎن‪ ،‬واﻟﺘﺤــﺪث ﻣــﻊ اﻷﺷــﺨﺎص‪،‬‬ ‫ﻧﺘﻴﺠــﺔ ﻷﺣــﺪ ﺗﺠﺎرﺑــﻪ‪ ،‬اﻟﺘــﻲ ﻗﻀــﻰ ﻓﻴﻬــﺎ ﺳــﺎﻋﺎت ﻟﺤﺠــﺰ‬ ‫ﻣــﻜﺎن ﻟﻠﻌــﺐ ﻣــﻊ أﺻﺪﻗﺎﺋــﻪ‪ ،‬ﻓﻘــﺮر ﻣــﻊ ﺻﺪﻳــﻖ ﺷــﻘﻴﻘﻪ‪،‬‬ ‫أﺣﻤــﺪ اﻟــﺮاوي‪ ،‬وﺿــﻊ ﻧﻬﺎﻳــﺔ ﻟﻬــﺬه اﻟﻤﺸــﻜﻠﺔ اﻟﻤﺘﻜــﺮرة‪،‬‬ ‫واﻹﻋﻼن ﻋﻦ وﻻدة ﺗﻄﺒﻴﻖ ﺟﺪﻳﺪ‪.‬‬ ‫أﻧﺸــﺄ اﻟﺼﺪﻳﻘــﺎن‪ ،‬ﻣﻨﺼــﺔ ﻋﻠــﻰ اﻹﻧﺘﺮﻧــﺖ‪ ،‬ﻣــﻦ ﺷــﺄﻧﻬﺎ‬ ‫ﺗﺒﺴــﻴﻂ ﻋﻤﻠﻴــﺔ اﻟﺒﺤــﺚ وﺗﻘﻠﻴــﻞ اﻟﻮﻗــﺖ اﻟــﺬي ﻳﺴــﺘﻐﺮﻗﻪ‬ ‫ﻫــﻮاة ﻛــﺮة اﻟﻘــﺪم ﻓــﻲ اﻟﺘﺨﻄﻴــﻂ وﺗﻨﻈﻴــﻢ ﻣﺒــﺎراة ﻓــﻲ أي‬ ‫وﻗﺖ ﻣﻦ اﻷﺳﺒﻮع‪.‬‬ ‫ﺗﻄﺒﻴــﻖ ‪" Malaeb‬ﻣﻼﻋــﺐ"‪ ،‬اﻟــﺬي ﻳﺘﺨــﺬ ﻣــﻦ اﻟﺒﺤﺮﻳــﻦ‬ ‫ﻣﻘـ ًـﺮا ﻟــﻪ‪ ،‬ﻫــﻮ ﺗﻄﺒﻴــﻖ ﻳﺴــﺎﻋﺪك ﻓــﻲ اﻟﺒﺤــﺚ ﻋــﻦ أﻣﺎﻛــﻦ‬ ‫اﻟﻠﻌــﺐ ﺑﺎﻟﻘــﺮب ﻣــﻦ ﻣﻮاﻗﻌــﻚ‪ ،‬وﺗﺤــﺪي اﻟﻤﺴــﺘﺨﺪﻣﻴﻦ‬ ‫ﻣﻌــﺎ‪ ،‬وﻳﻨﻤــﻮ "ﻣﻼﻋــﺐ" ﻋﺒــﺮ اﻟﺨﻠﻴــﺞ‬ ‫اﻵﺧﺮﻳــﻦ ﻟﻠﻌــﺐ ً‬ ‫ﻣﻮﻗﻌــﺎ ﻟــﻪ ﻓــﻲ اﻟﻜﻮﻳــﺖ‪،‬‬ ‫اﻟﻌﺮﺑــﻲ‪ ،‬ﺣﻴــﺚ ﺗﻮﺳــﻊ ﻟﻴﺠــﺪ‬ ‫ً‬ ‫‪PAGE 22‬‬

‫وﺑــﺪأ اﻟﻔﺮﻳــﻖ اﻟﺤﺎﻟــﻲ اﻟﻤﻜــﻮن ﻣــﻦ ﺛﻼﺛــﺔ أﻋﻀــﺎء‪ ،‬ﺣﺴــﻴﻦ‬ ‫ﺳــﻜﺎف‪ ،‬وزﻳــﺎد ﺷــﺮﻳﻒ‪ ،‬وأﺣﻤــﺪ اﻟﺠﻨــﺪي‪ ،‬اﻟﻌﻤــﻞ ﻓــﻲ‬ ‫ﺷــﺮﻛﺔ ﺻﻐﻴــﺮة ﻟﺨﺪﻣــﺎت اﻟﻮﻳــﺐ ﻓــﻲ ﻋــﺎم ‪ ،٢٠٠٣‬وﺑﺬﻟــﻮا‬ ‫ﻗﺼــﺎرى ﺟﻬﺪﻫــﻢ ﻹﻃــﻼق ﻫــﺬه اﻟﻤﻨﺼــﺔ وﺗﻮﻓﻴــﺮ‬ ‫اﻟﻤﻌﻠﻮﻣﺎت اﻟﻼزﻣﺔ‪.‬‬ ‫وﺗﺮﻛــﺰ ‪ GoEjaza‬ﻋﻠــﻰ ﺗﻘﺪﻳــﻢ ﺗﺠﺮﺑــﺔ ﺳــﻔﺮ ﻣﺘﻜﺎﻣﻠــﺔ‪ ،‬ﺑﻌــﺪ‬ ‫أن ﻳﺘﻨﻘــﻞ اﻟﻤﺴــﺘﺨﺪم ﻣــﻦ ﺧــﻼل ﻣﺮاﺟﻌــﺎت اﻟﻤﺴــﺎﻓﺮﻳﻦ‪،‬‬ ‫ﻳﻘﺪﻣــﻮن ﻓﻜــﺮة وﻳﻌﻤــﻞ ﻓﺮﻳــﻖ ‪ GoEjaza‬ﻋﻠــﻰ ﺗﻨﻈﻴــﻢ‬ ‫اﻟﺮﺣﻠــﺔ‪ ،‬ﻣﻤــﺎ ﻳﺴــﻤﺢ ﻟﻠﻤﺴــﺘﺨﺪﻣﻴﻦ ﺑﺈﺿﺎﻓــﺔ أﻧﺸــﻄﺔ‬ ‫ﻣــﻦ ﺛــﻼث ﻗﻮاﺋــﻢ‪ :‬اﻟﻤﻄﺎﻋــﻢ وﻣﻮاﻗــﻊ ﻣﺸــﺎﻫﺪة اﻟﻤﻌﺎﻟــﻢ‬ ‫ﺑﻨــﺎء ﻋﻠــﻰ ﻣﺘﻄﻠﺒــﺎت‬ ‫واﻟﻤﻌﺎﻟــﻢ اﻟﺴــﻴﺎﺣﻴﺔ واﻟﺘﺴــﻮق‪،‬‬ ‫ً‬ ‫رﺣﻠــﺔ اﻟﻤﺴــﺎﻓﺮ‪ ،‬ﺗﻘــﺪم اﻟﻘﻮاﺋــﻢ اﻗﺘﺮاﺣــﺎت وﺗﻮﺻﻴــﺎت‬ ‫ﻷﻓﻀــﻞ اﻷﻧﺸــﻄﺔ اﻟﺘــﻲ ﻋﺎﺷــﻬﺎ اﻟﻤﺴــﺎﻓﺮون اﻟﻌــﺮب‬ ‫اﻵﺧﺮون أﺛﻨﺎء زﻳﺎرة اﻟﻤﻮﻗﻊ ﻧﻔﺴﻪ‪.‬‬

‫‪ ...Nabd .٣‬ﻣﻨﺼــﺔ ﻣﺤﺘــﻮى ﻋﺮﺑﻴــﺔ‬ ‫ﻣﺨﺼﺼﺔ‬ ‫ﺗــﻢ إﻃــﻼق ‪ Nabd‬ﻓــﻲ ﻋــﺎم ‪ ٢٠١٣‬ﻣــﻦ اﻟﻜﻮﻳــﺖ‪ ،‬ﻟﺘﻬﺘــﻢ‬ ‫ﺑﻤﺼﺎﻟــﺢ اﻟﻤﺴــﺘﺨﺪﻣﻴﻦ ﻣــﻦ ﺧــﻼل ﺟﻤــﻊ اﻷﺧﺒــﺎر‬ ‫واﻟﻤﻌﻠﻮﻣــﺎت اﻟﺘــﻲ ﺗﻬﻤﻬــﻢ ﻣــﻦ أﻛﺜــﺮ ﻣــﻦ ‪ ١٥٠٠‬ﻣﺼــﺪر‬ ‫إﺧﺒﺎري ﻋﺮﺑﻲ‪ ،‬ﺑﻤﺎ ﻓﻲ ذﻟﻚ اﻟﻘﻨﻮات اﻟﺘﻠﻔﺰﻳﻮﻧﻴﺔ‪،‬‬ ‫‪ISSUE NO. 7‬‬

‫‪JULY 2019‬‬

‫واﻟﻤﻮاﻗــﻊ اﻹﻟﻜﺘﺮوﻧﻴــﺔ‪ ،‬واﻟﻨــﻮادي اﻟﺮﻳﺎﺿﻴــﺔ‪ ،‬وﻣﺮاﻛــﺰ‬ ‫اﻟﺘﻜﻨﻮﻟﻮﺟﻴــﺎ‪ ،‬واﻟﻤﺪوﻧــﺎت‪ ،‬وﺗــﻢ إﻃﻼﻗﻬــﺎ ﻷول ﻣــﺮة ﻣــﻦ‬ ‫ﻗﺒــﻞ اﻟﺸــﺮﻛﺔ اﻟﻜﻮﻳﺘﻴــﺔ ﻟﺘﻄﻮﻳــﺮ ﺗﻄﺒﻴﻘــﺎت اﻟﻬﻮاﺗــﻒ‬ ‫الﻣﺤﻤﻮ ﻟــﺔ ‪ W a v e l i n e M e d i a‬ﻓــﻲ ﻋﺎ م ‪،٢ ٠ ١ ٣‬‬ ‫و ﻓــﻲ ﻏﻀــﻮ ن ‪ ٣‬ﺳــﻨﻮات ﻓﻘــﻂ‪ ،‬ﺑﻠــﻎ اﻟﺘﻄﺒﻴــﻖ أﻛﺜــﺮ‬ ‫ﻣﻦ ‪ ١٠‬ﻣﻼﻳﻴﻦ ﻋﻤﻠﻴﺔ ﺗﻨﺰﻳﻞ‪ ،‬وﺗﻤﻜﻨﺖ ‪ Nabd‬ﻣﻦ اﻛﺘﺴﺎب‬ ‫ﺷــﻌﺒﻴﺘﻬﺎ ﻛﻤﺼــﺪر رﺋﻴﺴــﻲ ﻟﻸﺧﺒــﺎر‪ ،‬ﺑﻤــﺎ ﻓــﻲ ذﻟــﻚ‬ ‫ﺗﺤﺪﻳﺜﺎت اﻷﺧﺒﺎر اﻟﻌﺎﺟﻠﺔ‪.‬‬

‫‪ ..Tamatem .٤‬ﻧﺎﺷــﺮ اﻷﻟﻌــﺎب اﻟﻤﺤﻤﻮﻟــﺔ‬ ‫اﻟﺮاﺋــﺪ ﻓــﻲ اﻟﺴــﻮق اﻟﻨﺎﻃﻘــﺔ ﺑﺎﻟﻠﻐــﺔ‬ ‫اﻟﻌﺮﺑﻴﺔ‬ ‫ﻋﻤــﺎن‪ ،‬وﻫــﻲ‬ ‫"ﻃﻤﺎﻃــﻢ"‪ ،‬ﻫــﻲ ﺷــﺮﻛﺔ ﻧﺎﺷــﺌﺔ ﻣﻘﺮﻫــﺎ ّ‬ ‫ﻧﺎﺷــﺮ أﻟﻌــﺎب اﻟﻬﺎﺗــﻒ اﻟﻤﺤﻤــﻮل اﻟﺮاﺋــﺪ ﻓــﻲ اﻟﺴــﻮق‬ ‫أﻟﻌﺎﺑــﺎ ﻧﺎﺟﺤــﺔ ﻣــﻦ ﺟﻤﻴــﻊ‬ ‫اﻟﻨﺎﻃــﻖ ﺑﺎﻟﻌﺮﺑﻴــﺔ‪ ،‬وﺗﺄﺧــﺬ اﻟﻤﻨﺼــﺔ‬ ‫ً‬ ‫أﻧﺤــﺎء اﻟﻌﺎﻟــﻢ‪ ،‬وﺗﻘــﻮم ﺑﺘﺮﺟﻤﺘﻬــﺎ وﺗﺠﻌﻠﻬــﺎ ذات ﺻﻠــﺔ‬ ‫ﺛﻘﺎﻓﻴﺎ‪.‬‬ ‫ً‬ ‫أﺳــﺲ ﻛﻞ ﻣــﻦ ﺣﺴــﺎم ﺣﻤــﻮ وإﻳــﺎد اﻟﺒﺸــﻴﺮ وﺻﺎﺣــﺐ‬ ‫ذﻳﺎب‪ ،‬ﻣﻨﺼﺔ "ﻃﻤﺎﻃﻢ" ﻋﺎم ‪،٢٠١٣‬ﺣﻴﺚ وﺟﺪوا أن ﺳﻮق‬ ‫اﻷﻟﻌــﺎب اﻟﻤﺤﻤﻮﻟــﺔ ﻓــﻲ ﻣﻨﻄﻘــﺔ اﻟﺸــﺮق اﻷوﺳــﻂ‬ ‫وﺷــﻤﺎل إﻓﺮﻳﻘﻴﺎ‪،‬ﻳﻌﺎﻧــﻲ ﻣــﻦ ﻧﻘــﺺ ﺷــﺪﻳﺪ ﻓــﻲ‬ ‫اﻟﺨﺪﻣــﺎت‪ ،‬ﻻ ﺗﻮﺟــﺪ ﺣﺘــﻰ ‪ ٪١‬ﻣــﻦ اﻷﻟﻌــﺎب ﻋﻠــﻰ ﻣﺘﺎﺟــﺮ‬ ‫اﻟﺘﻄﺒﻴﻘــﺎت ﺑﺎﻟﻠﻐــﺔ اﻟﻌﺮﺑﻴــﺔ‪ ،‬ﻓﻜﺎﻧــﺖ ﻫﻨــﺎ اﻟﻔﺮﺻــﺔ اﻟﺘــﻲ‬ ‫ﺗﺤﻮﻟــﺖ إﻟــﻰ ﻣﻨﺼــﺔ ﻧﺎﺷــﺌﺔ ﻟﺘﻘﺪﻳــﻢ أﻟﻌــﺎب ﻣﺤﻠﻴــﺔ ذات‬ ‫ﺻﻠﺔ ﺛﻘﺎﻓﻴﺔ‪.‬‬ ‫ً‬ ‫ﻧﻤﻮا ﺑﻨﺴﺒﺔ ‪ ٪ ١٥٠‬ﻋﻠﻰ أﺳﺎس‬ ‫ﻣﻨﺬ ﺗﺄﺳﻴﺴﻬﺎ‪ ،‬ﺷﻬﺪت‬ ‫ﺳــﻨﻮي‪ ،‬ﻣــﻊ ﻧﻤــﻮ ﻣﻠﺤــﻮظ ﺑﻨﺴــﺒﺔ ‪ ٪ ٢٠‬ﻋﻠــﻰ أﺳــﺎس‬ ‫ﺷــﻬﺮي ﻓﻲ ﻋﺎم ‪ ،٢٠١٧‬وﻗﺪ ﻧﺸــﺮت أﻛﺜﺮ ﻣﻦ ‪ ٤٠‬ﻟﻌﺒﺔ ﺗﻢ‬ ‫ﺗﻨﺰﻳﻠﻬــﺎ أﻛﺜــﺮ ﻣــﻦ ‪ ٥٠‬ﻣﻠﻴــﻮن ﻣــﺮة ﻓــﻲ اﻟﺸــﺮق اﻷوﺳــﻂ‬ ‫وﺷﻤﺎل إﻓﺮﻳﻘﻴﺎ‪.‬‬

‫‪ ..Grabingo .٥‬ﻣﻨﺼــﺔ ﻹﻧﺸــﺎء وﺗﺤﻮﻳــﻞ‬ ‫أرﻗﺎم ﺑﻄﺎﻗﺎت اﻟﻮﻻء‬ ‫ﻣــﻊ وﺟــﻮد ﺗﺤﻠﻴــﻞ وﻓﺤــﺺ ﻣﻌﺎﻛــﺲ ﻓــﻲ اﻟﺴــﻮق‪،‬‬ ‫أﻇﻬــﺮت اﻟﺪراﺳــﺎت أن اﻟﺒﺎﺋﻌﻴــﻦ ﻳﻮاﺟﻬــﻮن ﺻﻌﻮﺑــﺎت‬ ‫ﻓــﻲ اﻟﻮﺻــﻮل إﻟــﻰ اﻟﻌﻤــﻼء؛ وﻳﻮاﺟﻬــﻮن ﻣﺸــﻜﻠﺔ ﻓــﻲ‬ ‫أﻳﻀــﺎ ﻟﺰﻳــﺎدة‬ ‫ﺗﻘﺪﻳــﻢ أﻓﻀــﻞ ﺗﺠﺮﺑــﺔ ﻟﻠﻌﻤﻴــﻞ؛ وﻳﻜﺎﻓﺤــﻮن ً‬ ‫ﻣﻌــﺪل اﻻﺣﺘﻔــﺎظ ﺑﻬــﻢ‪ ،‬ﻣــﻊ اﻟﻌﻠــﻢ أن اﻻﺳــﺘﺒﻘﺎء ﻫــﻮ‬ ‫اﻟﻤﻔﺘﺎح ﻻﺳﺘﺪاﻣﺔ ﻛﻞ اﻷﻋﻤﺎل اﻟﺘﺠﺎرﻳﺔ‪.‬‬ ‫ﻣــﻦ ﻫﻨــﺎ ﺟــﺎءت ‪ Grabingo‬ﻟﺘﻘــﺪم اﻟﺤــﻞ‪ ،‬ﻓﻬــﻲ ﻣﻨﺼــﺔ‬ ‫اﻛﺘﺴــﺎب اﻟﻌﻤــﻼء واﻟﻤﺸــﺎرﻛﺔ واﻻﺣﺘﻔــﺎظ ﺑﻬــﻢ‪ ،‬وﺗﻘــﺪم‬ ‫اﻟﻤﻨﺼــﺔ ﺛﻼﺛــﺔ أﻧﻈﻤــﺔ وﻫــﻢ ﺑﺮﻧﺎﻣــﺞ اﻟــﻮﻻء‪ ،‬وأداة‬ ‫اﻟﺘﺴــﻮﻳﻖ اﻟﻤﺒﺎﺷــﺮ‪ ،‬وﻧﻈــﺎم إدارة اﻟﻤﻼﺣﻈــﺎت‪ ،‬ﻛﻤــﺎ أﻧﻬــﺎ‬ ‫ﺗُ ﻤ ّﻜــﻦ اﻟﺒﺎﺋﻌﻴــﻦ ﻣــﻦ إﻧﺸــﺎء ﻋــﺪد ﻛﺒﻴــﺮ ﻣــﻦ اﻟﺘﻔﺎﻋــﻼت ﻣــﻊ‬ ‫اﻟﻤﺴــﺘﻬﻠﻜﻴﻦ‪ ،‬وﻳــﺪور ﻫــﺬا ﻣــﻦ ﺧــﻼل أدوات ﻋﻤــﻞ‬ ‫ﺑﺴﻴﻄﺔ؛ ﺗﻄﺒﻴﻖ أﻋﻤﺎل وﻟﻮﺣﺔ ﻣﻌﻠﻮﻣﺎت‪.‬‬

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‫‪ .٦‬ﻣﻮﻗــﻊ ﻣﻮﺿــﻮع‪ ..‬أﻛﺒــﺮ ﻣﻮﻗــﻊ ﻓــﻲ‬ ‫اﻟﻌﺎﻟــﻢ ﻳﻘــﺪم ﻣﺤﺘــﻮى رﻗﻤــﻲ ﺑﺎﻟﻠﻐــﺔ‬ ‫اﻟﻌﺮﺑﻲ‬ ‫ﻣﺤﻤــﺪ ﺟﺎﺑــﺮ‪ ،‬ﻃﺎﻟــﺐ ﺑﻜﻠﻴــﺔ اﻟﻄــﺐ‪ ،‬وراﻣــﻲ اﻟﻘﻮاﺳــﻤﻲ‪،‬‬ ‫رﺟــﻞ أﻋﻤــﺎل‪ ،‬ﺷــﺎﺑﺎن أردﻧﻴــﺎن اﻟﺘﻘﻴــﺎ ﺑﺘﺠﺮﺑــﺔ ﻋﻤــﻞ ﺗﻄﻮﻋﻴــﺔ‬ ‫ﺑﻌﻀــﺎ ﻟﻤــﺪة ﻳﻮﻣﻴــﻦ ﻓﻘــﻂ‪،‬‬ ‫ً‬ ‫وﻛﺎﻧــﺎ ﻳﻌﺮﻓــﺎن ﺑﻌﻀﻬــﻢ‬ ‫ﻋﻨﺪﻣــﺎ أﺧﺒــﺮ ﺟﺎﺑــﺮ اﻟﻘﻮاﺳــﻤﻲ ﻓــﻲ أﺣــﺪ اﻷﻳــﺎم ﻓــﻲ أﺣــﺪ‬ ‫اﻟﻤﻘﺎﻫــﻲ ﺑﻔﻜــﺮة إﺛــﺮاء اﻟﻤﺤﺘــﻮى اﻟﻌﺮﺑــﻲ؛ وواﻓــﻖ‬ ‫اﻟﻘﻮاﺳــﻤﻲ ﻋﻠــﻰ ﻧﺤــﻮ ﻣﻔﺎﺟــﺊ ﻋﻠــﻰ اﻟﺼﻔﻘــﺔ ﺑﺼﻔﺘــﻪ‬ ‫ـﺰءا ﻣﻨﻬــﺎ‪ ،‬وﻗــﺪ ﺧــﺮج ﻣﻮﻗــﻊ ‪ com .mawdoo٣‬ﻓــﻲ‬ ‫ﺟـ ً‬ ‫ﻟﺤﻈﺘﻬــﺎ !‬ ‫ﻛﺎن اﻟﺴــﺒﺐ وراء ﻇﻬــﻮر ﻣﻮﺿــﻮع‪ ،‬ﻫــﻮ وﺟــﻮد ﻓﺠــﻮة‬ ‫ﻛﺒﻴــﺮة ﺑﻴــﻦ اﻟﻤﺤﺘــﻮى اﻟﻌﺮﺑــﻲ اﻟﻤﺘــﺎح ﻋﻠــﻰ اﻟﻌﺎﻟــﻢ‬ ‫اﻟﺮﻗﻤــﻲ وﻋــﺪد ﻛﺒﻴــﺮ ﻣــﻦ اﻟﻘــﺮاء ﻋﻠــﻰ اﻹﻧﺘﺮﻧــﺖ‪،‬‬ ‫اﻟﻤﺤﺘــﻮى اﻟﻤﺘــﺎح ﻋﻠــﻰ اﻹﻧﺘﺮﻧــﺖ ﻣﺤــﺪود‪ ،‬وﺿﻌﻴــﻒ ﺟـ ًـﺪا‪،‬‬ ‫وﻳﻔﺘﻘــﺮ إﻟــﻰ اﻟﻤﺼــﺎدر اﻟﻤﻮﺛﻮﻗــﺔ‪ ،‬ﻣﻤــﺎ دﻓﻌﻬﻤــﺎ ﻟﺘﻮﻟــﻰ‬ ‫اﻟﻘﻴــﺎدة وإﻧﺸــﺎء ﻣﻮﻗــﻊ ﻟﻤــﻞء اﻟﻮﻳــﺐ ﺑﻤﺤﺘــﻮى ﻓﺮﻳــﺪ‬ ‫ﺑﺠﻮدة ﻋﺎﻟﻴﺔ‪.‬‬ ‫وﻓــﻲ ﻋــﺎم ‪ ، ٢٠١٠‬ﺗــﻢ ﺗﺄﺳــﻴﺲ ‪ .Mawdoo٣‬ﺑﻌــﺪ ﻣــﺮور‬ ‫ﻋــﺎم واﺣــﺪ‪ ،‬ﺣﺼﻠــﺖ اﻟﺸــﺮﻛﺔ ﻋﻠــﻰ اﻟﺠﺎﺋــﺰة اﻷوﻟــﻰ‬ ‫ﻟﻤﺴﺎﺑﻘﺔ ﺧﻄﺔ اﻟﻤﻠﻜﺔ راﻧﻴﺎ ﻟﻸﻋﻤﺎل‪ ،‬وﻓﻲ ﻋﺎم ‪ ،٢٠١٢‬ﺗﻢ‬ ‫رﺳــﻤﻴﺎ‪ ،‬ووﺻــﻞ‬ ‫إﻃــﻼق ﻣﻮﻗــﻊ ‪com .Mawdoo٣‬‬ ‫ً‬ ‫ﻋــﺪد زواره إﻟــﻰ ﻣﻠﻴــﻮن زاﺋــﺮ ﻓــﻲ ﻋــﺎم ‪ ،٢٠١٣‬ﺛﻢ اﺳــﺘﻤﺮت‬ ‫اﻟﺰﻳــﺎدة اﻟﻜﺒﻴــﺮة ﻓــﻲ ﻋــﺪد اﻟﺰﻳــﺎرات واﻟﻘــﺮاء ﺣﺘــﻰ أﺻﺒــﺢ‬ ‫اﻟﻤﻮﻗﻊ اﻷول ﻓﻲ اﻟﻤﻨﻄﻘﺔ ﻓﻲ ﻋﺎم ‪.٢٠١٦‬‬ ‫اﻷﻣــﺮ اﻟــﺬي ﻳﺠﻌــﻞ ‪ Mawdoo٣‬ﻓﺮﻳـ ًـﺪ ا ﻣــﻦ ﻧﻮﻋــﻪ‪ ،‬ﻫــﻮ‬ ‫اﻟﻤﺼﺪاﻗﻴــﺔ واﻟﺘﻨــﻮع‪ ،‬ﺑﺎﻹﺿﺎﻓــﺔ إﻟــﻰ اﻟﺴــﺮﻋﺔ ﻓــﻲ إﻧﺘــﺎج‬ ‫ﻣﺤﺘﻮى ﺟﻴﺪ وﻣﻔﻴﺪ ﻣﻦ ﻣﺼﺎدر ﻣﻮﺛﻮﻗﺔ‪.‬‬

‫‪ ...ViaVii .٧‬ﻣﻨﺼﺔ ﻟﺘﻮﺻﻴﺎت اﻟﺴﻔﺮ‬ ‫ﻣــﻦ ﺧــﻼل ﻓﺮﻳــﻖ ﻣــﻦ ‪ ١٠‬أﻋﻀــﺎء‪ ،‬وﺧﺒــﺮة واﺳــﻌﺔ ﻓــﻲ‬ ‫اﻟﻀﻴﺎﻓــﺔ واﻟﺒﺮﻣﺠــﺔ واﻟﺸــﺮﻛﺎت اﻟﻨﺎﺷــﺌﺔ‪ ،‬ﺻﻤﻤــﺖ‬ ‫‪ ViaVii‬ﻛﻤﺤــﻮر ﻣﺤﻠــﻲ ﻟﻠﺨﺒــﺮات اﻟﺤﻘﻴﻘﻴــﺔ ﺣﻴــﺚ ﻳﻤﻜــﻦ‬ ‫ـﺘﻨﺎدا إﻟــﻰ اﻫﺘﻤﺎﻣﺎﺗﻬــﻢ وﺗﻔﻀﻴــﻼت اﻟﺴــﻔﺮ‬ ‫ﻟﻠﺰاﺋﺮﻳــﻦ‪ -‬اﺳـ ً‬ ‫اﻟﺴــﺎﺑﻘﺔ‪ -‬اﻟﺤﺼــﻮل ﻋﻠــﻰ ﻣﺴــﺎرات ﻣﺨﺼﺼــﺔ ﻟــﻜﻞ رﺣﻠــﺔ‬ ‫ﻳﻘﻮﻣــﻮن ﺑﻬــﺎ‪ ،‬ﻣﻤــﺎ ﻳﺴــﻤﺢ ﻟﻬــﻢ ﺑﺘﺠﻨــﺐ ﻣﺴــﺎرات‬ ‫اﻟﺴﻴﺎﺣﺔ اﻟﻌﺎﻣﺔ اﻟﻤﻌﺘﺎدة‪.‬‬ ‫وﻳﻘــﻮد اﻟﻔﺮﻳــﻖ ﻛﻞ ﻣــﻦ روﻻ ﻓﻴــﺎض وإﺑﺮاﻫﻴــﻢ أﺑــﻮ رﺟــﺐ‪،‬‬ ‫ﻟﺘﻄﻮﻳــﺮ ﻣﺤــﺮك ﺗﻮﺻﻴــﺎت اﻟﺴــﻔﺮ اﻟﻤﺪﻋــﻮم ﻣــﻦ ﻣﻨﻈﻤــﺔ‬ ‫اﻟﻌﻔــﻮ اﻟﺪوﻟﻴــﺔ ﻟﺘﻨﻈﻴــﻢ اﻟﺘﺠــﺎرب وﺟﻌﻠﻬــﺎ ﻗﺎﺑﻠــﺔ ﻟﻠﺤﺠــﺰ‬ ‫ﻋﻠﻰ ﻣﻨﺼﺔ ‪.ViaVii‬‬ ‫ﺑــﺪأت اﻟﻤﻨﺼــﺔ ﻋﻠــﻰ ﺷــﺒﻜﺔ اﻹﻧﺘﺮﻧــﺖ واﻟﻬﺎﺗــﻒ‬ ‫اﻟﻤﺤﻤــﻮل‪ ،‬ﺑﻬــﺪف ﻣﺴــﺎﻋﺪة اﻟﻤﺴــﺎﻓﺮﻳﻦ ﻟﻴﺤﺼﻠــﻮا ﻋﻠــﻰ‬ ‫أﻗﺼــﻰ اﺳــﺘﻔﺎدة ﻣــﻦ ﻋﻄﻠﺘﻬــﻢ دون أن ﻳﻔﻮﺗــﻮا أي‬ ‫ﺗﺠﺮﺑــﺔ ﻣﻤﺘﻌــﺔ ﻣــﻦ اﻟﺘﺠــﺎرب اﻟﻤﺤﻠﻴــﺔ اﻟﺤﻘﻴﻘﻴــﺔ‪ ،‬وﺗﻬــﺪف‬ ‫اﻟﻤﻨﺼــﺔ إﻟــﻰ ﺗﻮﻓﻴــﺮ ﻣﺼــﺪر ﻣﻮﺛــﻮق ﻓﻴﻤــﺎ ﻳﺘﻌﻠــﻖ‬ ‫ﺑﺎﻟﺘﺨﻄﻴــﻂ ﻟﻘﻀــﺎء إﺟــﺎزة‪ ،‬ﺣﻴــﺚ ﺗﺼﻤﻴــﻢ اﻟﻤﺴــﺎرات‬ ‫اﻟﻤﻨﺎﺳــﺒﺔ ﻟﺘﺸــﻤﻞ اﻟﺨﺒــﺮات واﻷدﻟــﺔ وﻣﻌﺎﻟــﻢ اﻟﺠــﺬب‬ ‫اﻟﺴﻴﺎﺣﻲ‪ ،‬وﺟﻌﻠﻬﺎ ﻗﺎﺑﻠﺔ ﻟﻠﺤﺠﺰ ﻋﻠﻰ اﻟﻔﻮر‪.‬‬

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‫‪JULY 2019‬‬

‫‪ .٨‬ﺗﻤــﺮن‪ ..‬ﻣﻮﻗــﻊ إﻟﻜﺘﺮوﻧــﻲ ﻟﻠﻌﺜــﻮر ﻋﻠــﻰ‬ ‫ﻣﺮاﻓﻖ وأﻧﺸﻄﺔ رﻳﺎﺿﻴﺔ ﻣﺬﻫﻠﺔ‬ ‫ﻣــﺎ ﺑــﺪا أﻧــﻪ ﻣﺸــﻜﻠﺔ ﺑﺎﻟﻨﺴــﺒﺔ ﻟـــﻌﻠﻲ زاﻳــﺮ وأﺻﺪﻗﺎﺋــﻪ‪،‬‬ ‫ﺗﺤــﻮل إﻟــﻰ ﺧﻄــﻮة ﻣﻬﻤــﺔ ﻓــﻲ ﺗﺸــﺠﻴﻊ اﻟﺮﻳﺎﺿــﺔ‬ ‫واﻟﺴــﻴﺎﺣﺔ ﻓــﻲ اﻟﺒﺤﺮﻳــﻦ‪ ،‬ﺣﻴــﺚ ﻳﻜﺎﻓــﺢ ﻋﺸــﺎق اﻟﺮﻳﺎﺿــﺔ‬ ‫ﺑﺎﺳــﺘﻤﺮار ﻹﻳﺠــﺎد وﺣﺠــﺰ اﻟﻤﻼﻋــﺐ اﻟﺮﻳﺎﺿﻴــﺔ أو اﻷﻧﺸــﻄﺔ‬ ‫اﻟﺘﺮﻓﻴﻬﻴــﺔ ﻓــﻲ اﻟﺒﺤﺮﻳــﻦ‪ ،‬وﻳﺠــﺪون ﺻﻌﻮﺑــﺔ ﻓــﻲ إﻳﺠــﺎد‬ ‫ﺷﺮﻛﺎء أو ﺗﺸﻜﻴﻞ ﻓﺮق ﻟﻠﻌﺐ ﻣﻌﻬﻢ‪.‬‬ ‫ﻳﺬﻛــﺮ "زاﻳــﺮ" أﻧــﻪ ﻃــﻮال ﺳــﻨﻮات ﻛﺜﻴــﺮة‪ ،‬ﻛﺎن ﻳﻌﺎﻧــﻲ ﻫــﻮ‬ ‫داﺋﻤــﺎ ﻹﻳﺠــﺎد أﻣﺎﻛــﻦ رﻳﺎﺿﻴــﺔ وأﻧﺸــﻄﺔ‬ ‫وأﺻﺪﻗﺎﺋــﻪ‬ ‫ً‬ ‫ﺟــﺪا ﻟﻠﻌﺜــﻮر ﻋﻠــﻰ‬ ‫ــﺎ‬ ‫ﻣﺰﻋﺠ‬ ‫اﻷﻣــﺮ‬ ‫وﻛﺎن‬ ‫ﺟﻴــﺪة‪،‬‬ ‫ﺗﺮﻓﻴﻬﻴــﺔ‬ ‫ً‬ ‫ً‬ ‫ﻣﻠﻌــﺐ ﻟﻜــﺮة اﻟﻘــﺪم أو رﻛــﻮب اﻟﺨﻴــﻞ‪ ،‬ﺣﻴــﺚ ﻳﺴــﺘﻐﺮق‬ ‫اﻷﻣﺮ ﺳﺎﻋﺎت ﻣﻦ اﻟﺒﺤﺚ واﻟﺴﺆال واﻟﺤﺠﺰ‪.‬‬ ‫ﻣﻦ ﻫﻨﺎ‪ ،‬ﻛﺎن ﻣﻮﻟﺪ "ﺗﻤﺮن"‪ ،‬اﻟﺬي ﻳﺖ‬ ‫ﻳــﺢ ﻟﻠﺴــﻜﺎن اﻟﻤﺤﻠﻴﻴــﻦ واﻟﻮاﻓﺪﻳــﻦ واﻟﺴــﻴﺎح ﻋﻠــﻰ ﺣــﺪ‬ ‫ﺳــﻮاء‪ ،‬اﻟﺒﺤــﺚ ﻋــﻦ أﺷــﻴﺎء ﻟﻠﻘﻴــﺎم ﺑﻬــﺎ ﻓــﻲ اﻟﺒﺤﺮﻳــﻦ‪،‬‬ ‫وﻛﺎن رﺟــﻞ اﻷﻋﻤــﺎل اﻟﻤﺪﻋــﻮم ﻣــﻦ ﻣﺒــﺎدرة اﻟــﺮواد‪ ،‬ﻋﻠــﻲ‬ ‫زاﻳــﺮ‪ ،‬ﻣــﻦ اﻟﺸــﻬﺎدات واﻟﺨﺒــﺮة‪ ،‬ﻣــﺎ أﻫﻠــﻪ ﻟﺘﺄﺳﻴﺴــﻤﻮﻗﻊ‬ ‫‪ Tamarran.com‬واﻟﻮﺻﻮل ﺑﻪ إﻟﻰ اﻟﻨﺠﺎح‪.‬‬ ‫ﻳﺘﻴــﺢ ﻣﻮﻗــﻊ اﻟﻮﻳــﺐ واﻟﺘﻄﺒﻴــﻖ‪ ،‬اﻟﻌﺪﻳــﺪ ﻣــﻦ اﻷﻣﺎﻛــﻦ‬ ‫اﻟﺮﻳﺎﺿﻴــﺔ واﻷﻧﺸــﻄﺔ اﻟﺘﺮﻓﻴﻬﻴــﺔ اﻟﻤﺘﺎﺣــﺔ ﻟﻠﺠﻤﻴــﻊ ﻣــﻦ‬ ‫ﻣﺨﺘﻠــﻒ اﻟﻔﺌــﺎت اﻟﻌﻤﺮﻳﺔ‪،‬ﻟﺘﺸــﺠﻴﻊ اﻷﻓــﺮاد ﻋﻠــﻰ‬ ‫ﻣﻤﺎرﺳــﺔ اﻟﺮﻳﺎﺿــﺔ واﻷﻧﺸــﻄﺔ اﻟﺠﺪﻳــﺪة‪ ،‬ﺑﺎﻹﺿﺎﻓــﺔ إﻟــﻰ‬ ‫ﺗﻤﻜﻴــﻦ اﻟﺴــﻴﺎح ﻣــﻦ إﻳﺠــﺎد وﺣﺠــﺰ اﻷﻧﺸــﻄﺔ اﻟﺘﺮﻓﻴﻬﻴــﺔ‬ ‫اﻟﺘﻲ ﻳﻤﻜﻨﻬﻢ اﻟﻘﻴﺎم ﺑﻬﺎ ﻋﻨﺪﻣﺎ ﻳﺼﻠﻮن إﻟﻰ اﻟﺒﺤﺮﻳﻦ‪.‬‬

‫‪ Wego .٩‬اﻟﺸــﺮق اﻷوﺳــﻂ‪...‬ﻣﻨﺼﺔ ﺳــﻔﺮ‬ ‫ﻣﺘﻜﺎﻣﻠــﺔ ﻟﻠﻤﻘﻴﻤﻴــﻦ ﻓــﻲ اﻹﻣــﺎرات‬ ‫اﻟﻌﺮﺑﻴﺔ‬ ‫ﺗﻘــﺪم ‪ Wego.ae‬ﻧﻈــﺮة ﺷــﺎﻣﻠﺔ ﻋﻠــﻰ أﻛﺜــﺮ ﻣﻦ ‪ ٥٠٠‬ﺷــﺮﻛﺔ‬ ‫ﻃﻴــﺮان ﻣﺘﻜﺎﻣﻠــﺔ اﻟﺨﺪﻣــﺎت وﻣﻨﺨﻔﻀــﺔ اﻟﺘﻜﻠﻔــﺔ‪،‬‬ ‫ﺑﺎﻹﺿﺎﻓــﺔ إﻟــﻰ ‪ ٣٥٠،٠٠٠‬ﺧﻴــﺎرات إﻗﺎﻣــﺔ ﻣــﻦ ﺟﻤﻴــﻊ‬ ‫اﻷﺻﻨــﺎف‪ ،‬ﻣــﻊ ﺗﺼﻨﻴــﻒ ﻧﺘﺎﺋــﺞ اﻟﺒﺤــﺚ ﺣﺴــﺐ ﺗﺮﺗﻴــﺐ‬ ‫اﻷﻛﺜــﺮ ﺗﻔﻀﻴـ ًـﻼ ﻣــﻦ ﻗﺒــﻞ اﻟﻤﻘﻴﻤﻴــﻦ اﻵﺧﺮﻳــﻦ ﻓــﻲ دول‬ ‫ﻣﺠﻠــﺲ اﻟﺘﻌــﺎون اﻟﺨﻠﻴﺠــﻲ‪ ،‬وﻳﻮﻓــﺮ اﻟﺘﻄﺒﻴــﻖ ﻓﻼﺗــﺮ ﻗﻮﻳــﺔ‬

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‫‪WWW.STARTUPSKW.COM‬‬ ‫ﻟﻜﻨﻬــﺎ ﺑﺴــﻴﻄﺔ ﻟﻤﻄﺎﺑﻘــﺔ ﻛﻞ ﻣﻌﺎﻳﻴــﺮ اﻟﺒﺤــﺚ واﻟﻤﻴﺰاﻧﻴــﺔ‪،‬‬ ‫وﺗﺮﺟﻤﺘﻬــﺎ إﻟــﻰ ﺗﻮﻓﻴــﺮ ﻛﺒﻴــﺮ ﻓــﻲ اﻟﻮﻗــﺖ وﺗﺤﻘﻴــﻖ ﻧﺘﺎﺋــﺞ‬ ‫ﺑﺤﺚ أﻛﺜﺮ ﺻﻠﺔ‪.‬‬ ‫أﺳﺴــﻬﺎ روس ﻓﻴﺘﺸــﻮﻛﺮﻳﺞ ﻫﻴﻮﻳــﺖ‪ ،‬ﻓــﻲ ﻋــﺎم ‪،٢٠٠٦‬‬ ‫ﻻﺣﻘــﺎ‪ ،‬ﻟﻴﺸــﻐﻞ ﻣﻨﺼــﺐ‬ ‫ً‬ ‫واﻧﻀــﻢ إﻟﻴﻬــﻢ ﻣﺎرﺗــﻦ ﺳــﺎﻳﻤﺰ‬ ‫اﻟﺮﺋﻴﺲ اﻟﺘﻨﻔﻴﺬي ﺣﺘﻰ ﻋﺎم ‪.٢٠١٣‬‬ ‫ﻋــﺎم ‪ ، ٢٠٠٦‬ﻋﻨﺪﻣــﺎ أدرك روس ﻓﻴﺘﻴﺘــﺶ‪ -‬ﻛﺒﻴــﺮ ﻣﺨﻄﻄــﻲ‬ ‫اﻟﺴــﻴﺎﺣﺔ اﻷﺳــﺘﺮاﻟﻴﺔ اﻟﺴــﺎﺑﻖ ورﺋﻴــﺲ ﺷــﺮﻛﺔ "ﻳﺎﻫــﻮ!"‬ ‫ﺟﻨــﻮب ﺷــﺮق آﺳــﻴﺎ وﺗﻄﻮﻳــﺮه‪ -‬أن ﺳــﻮق ﺣﺠــﺰ اﻟﺴــﻔﺮ ﻋﺒــﺮ‬ ‫اﻹﻧﺘﺮﻧــﺖ ﻳﺤﺘــﺎج إﻟــﻰ اﻟﺘﺒﺴــﻴﻂ‪ ،‬ﻗــﺮر إﻧﺸــﺎء ﺷــﺒﻜﺔ ﺷــﺎﻣﺔ‬ ‫ﻟﻠﺒﺤــﺚ وﺣﺠــﺰ اﻟﺴــﻔﺮ ﻋﺒــﺮ اﻹﻧﺘﺮﻧــﺖ‪ ،‬وﺗﺤﻤﻴــﻞ اﻟﻨﺘﺎﺋــﺞ‬ ‫ﻋﻠــﻰ ﻣﻨﺼــﺔ ﻣﺮﻳﺤــﺔ وﺳــﻬﻠﺔ اﻻﺳــﺘﺨﺪام ﻟﻠﻌﻤــﻼء ﻟﺤﺠــﺰ‬ ‫ﻣﺴﺎراﺗﻬﻢ‪.‬‬

‫‪ ..Webville .١٠‬ﻣﺘﺨﺼﺼــﺔ ﻓــﻲ ﺣﻠــﻮل‬ ‫اﻛﺘﺸﺎف اﻟﻤﺤﺘﻮى‬ ‫‪ Webville‬ﻫــﻲ ﺷــﺮﻛﺔ ﻧﺎﺷــﺌﺔ ﺗﻬــﺪف إﻟــﻰ ﺣــﻞ ﻣﺸــﻜﻠﺔ‬ ‫اﻛﺘﺸــﺎف اﻟﻤﺤﺘــﻮى‪ ،‬وﺳــﺪ اﻟﻔﺠــﻮة ﺑﻴــﻦ اﻹﻧﺴــﺎن واﻵﻟــﺔ‬ ‫ﻣــﻦ ﺧــﻼل ﻣﺤــﺮك اﻟﺘﻘﻴﻴــﻢ اﻻﺟﺘﻤﺎﻋــﻲ؛ ﻟﻤﺴــﺎﻋﺪة‬ ‫اﻟﻤﺴﺘﺨﺪﻣﻴﻦ ﻋﻠﻰ اﻛﺘﺸﺎف ﻣﺤﺘﻮى ﻋﺎﻟﻲ اﻟﺠﻮدة‪.‬‬ ‫ﺗﺄﺳﺴــﺖ ‪ Webville‬ﻓــﻲ ﻋــﺎم ‪ ٢٠١٥‬ﻓــﻲ اﻟﻘﺎﻫــﺮة‪-‬‬ ‫ﻣﺼــﺮ‪ ،‬ﻟﺘﺨــﺪم اﻟﺠﻤﻬــﻮر اﻟﻌﺎﻟﻤــﻲ ﻋﻠــﻰ ﺷــﺒﻜﺔ اﻹﻧﺘﺮﻧــﺖ‪،‬‬ ‫ﺣﻴــﺚ ﺗــﻢ ﺑﺒﻨــﺎء ﻣﺤــﺮك ذﻛﺎء اﺻﻄﻨﺎﻋــﻲ ﻳﻌﺎﻟــﺞ اﻟﻤﺤﺘــﻮى‬ ‫اﻟﻤﺘــﺎح ﻋﻠــﻰ اﻹﻧﺘﺮﻧــﺖ‪ ،‬وﻳﺤﻠــﻞ ﺗﺄﺛﻴــﺮه ﻋﻠــﻰ ﺟــﻮدة‬ ‫وﺳــﺎﺋﻞ اﻹﻋــﻼم اﻻﺟﺘﻤﺎﻋﻴــﺔ‪ ،‬وﻳﻘﺪﻣــﻪ ﻓــﻲ اﻟﻨﻬﺎﻳــﺔ‬ ‫ﻟﻠﻤﺴﺘﺨﺪﻣﻴﻦ اﻟﻨﻬﺎﺋﻴﻴﻦ‪.‬‬ ‫ﻳﻘﻴــﺲ ﻣﺤــﺮك ‪ Webville‬ﺟــﻮدة اﻟﻤﺤﺘــﻮى ﻋﺒــﺮ اﻹﻧﺘﺮﻧــﺖ‬ ‫ﻣــﻦ ﺧــﻼل ﺗﺤﻠﻴــﻞ ﻣﺌــﺎت اﻵﻻف ﻣــﻦ ﺗﺼﻨﻴﻔــﺎت اﻟﻤﺤﺘــﻮى‬ ‫ﻣــﻦ ﺟﻤﻴــﻊ أﻧﺤــﺎء اﻟﻮﻳــﺐ‪ .‬ﺛــﻢ ﻳﺘــﻢ ﺗﺮﺗﻴــﺐ اﻟﻨﺘﺎﺋــﺞ ﺣﺴــﺐ‬ ‫اﻟﺠــﻮدة وﻧﺸــﺮﻫﺎ ﻋﻠــﻰ اﻟﻤﻮﻗﻊ‪.‬ﻛﺬﻟــﻚ ﻳﻮﻓــﺮل‬ ‫إﺿﺎﻓﻴــﺎ ﻟﻠﻤﺘﺼﻔــﺢ ﻳﺘﻴــﺢ ﻟﻬــﻢ ﻣﻌﺎﻳﻨــﺔ‬ ‫ﻣﺴــﺘﺨﺪﻣﻴﻪ ﻣﻜﻮﻧً ــﺎ‬ ‫ً‬ ‫ﺟــﻮدة أي راﺑــﻂ ﻓــﻲ ﻟﻤﺤــﺔ وﺗﺘﻴــﺢ ﻟﻬــﻢ ﺗﻘﻴﻴــﻢ اﻟﻤﺤﺘــﻮى‬ ‫اﻟﺬي ﻳﺴﺘﻬﻠﻜﻮﻧﻪ أﺛﻨﺎء اﻟﺘﻨﻘﻞ‪.‬‬

‫‪ISSUE NO. 7‬‬

WWW.STARTUPSKW.COM

JULY 2019

Doing “Well” Is Not Enough: It’s Time to Start Dreaming Again

No matter where you are in life or the successes you have achieved in the past, there is always the potential to discover new dreams.

By: Dr. Areej Khataybih

The other day I had a conversation with a friend who felt that he had “done everything he wanted in life” and had “checked all the boxes on his bucket list”. He spent his free time aimlessly and felt as though he couldn’t complain because he had everything he had always wanted, and he was “doing well where he was at”.

I had to ask him if he felt as though he was settling. In his late 30s, could he have really accomplished everything he had ever wanted?

“Well, no… But I don’t know where to go from here.”

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What my friend was suffering from were not only mental blocks, but a complete lack of that spark that used to inspire him to dream of bigger and better things.

And he’s not alone. Many of my clients that I coach face the same problems and get stuck where they’re at.

The problem is that they have forgotten how to dream of new possibilities because they get so stuck in their day to day lives that they do not give themselves the chance to explore what could be.

STARTUPS MAGAZINE

WWW.STARTUPSKW.COM So how do you overcome this feeling of being “stuck” and start to dream again?

Start with a simple exercise.

- Take a core thought you have today— something that pops into your mind when you least expect it that would normally dismiss because it isn’t aligned with what you need to accomplish.

It could be as simple as something you would like to do when you have time, a vacation you would like to take, a project that sounds interesting, or something you never have had time to do.

- Write the thought down if you don’t have time to explore it in the present moment.

- Later, when you are done with everything you had to do for the day, give yourself time to play with the idea and give yourself PERMISSION to dream. It can be ten minutes or an hour, however long you want to give it.

- Build up that thought and think about the possibilities of that idea, as if nothing was holding you back from chasing it.

- Try to imagine what your life would look like if you followed that dream.

ISSUE NO. 7

JULY 2019

Your inner voice knows what you need, and leaders are naturally good at taking a small idea and turning it into something amazing that impacts the lives of everyone around them.

When you cut yourself off from dreaming, you’re limiting your own potential and allowing yourself to be stuck where you are.

This is one of the core ideas of the Spark Back method. It’s about overcoming those mental blocks you’ve put up and learning to give yourself permission to dream again.

To do this, you have to retrain your brain and allow yourself to play with possibilities for the future. By drawing on your inner voice and recognizing that “doing well” where you’re at isn’t enough, you allow yourself to move towards a deeper transformation.

If you or anyone you know feels stuck where they’re at, feel free to message me at Hello@thesparkback.com to find out more about the Spark Back method.

I’d love to hear from you about your own experiences with allowing yourself to dream big again, so if you have reconnected to your dreams and reignited a passion for your own potential, leave a comment below to share your story!

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Save The Date: 4th EU-GCC Oman Business Forum 2019 Mark your calendars for the 4th EU-GCC Business Forum happening on November 13th in Muscat, Oman. The central theme for this year’s forum ‘Technology as an enabler for future growth and prosperity’ – the forum will host an array of high-level speakers and experts on the topic from both the Gulf and the EU. The participating experts will address the role that both current and future technology will play in the education, logistics and manufacturing sectors. The forum will also highlight on the challenges and achievements of female entrepreneurs in the technology field. As with previous events, this forum offers an immense opportunity for cross cutting

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networking and the identification of commercial and other opportunities to participate in the ongoing diversification programs of GCC countries and a range of trade and investment projects in the highlighted sectors. The forum will feature speakers from both the EU and the GCC countries of Bahrain, Kuwait, Oman, Saudi Arabia, Qatar and the UAE giving you an unparalleled opportunity to meet with potential partners from across the Gulf and European region to explore potential project opportunities.

The link to the registration and full details of the agenda will be launched soon on the event's website – www.eugcc.net.

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Saudi Arabia: Brief History and Economic Overview EUGCC – Article

Saudi Arabia is the largest country in the Middle East and the 13th-largest nation in the world, with an area of approximately 2.15m sq km that accounts for 80% of the Arabian Peninsula. The Kingdom is covered by a series of interconnected deserts and scrubland. Saudi Arabia shares land borders with Jordan, Iraq and Kuwait in the north, Qatar and the UAE in the east, and Oman and Yemen in the south. It is also connected to Bahrain – off the east coast – by the King Fahd Causeway, a 25-km road bridge.

Since its establishment in September 1932, the Kingdom has poured its considerable financial resources into a series of large-scale economic development, diversification and modernization initiatives. In the last few years, Saudi Arabia has attracted international attention for the momentum of its socio-economic transformation taking place under the auspices of the Vision 2030 development blueprint.

ISSUE NO. 7

According to the IMF’s October 2018 “World Economic Outlook”, Saudi Arabia is categorized as an emerging market economy, a grouping that includes countries such as China, Turkey, Russia and India. The World Bank, for its part, classifies the Kingdom as a high-income, non-OECD country. According to the latest data from the World Bank, Saudi Arabia ranked as the 19th-largest economy in 2017, with GDP of $686.7bn, down from $756.4bn in 2014 due to a decline in oil revenue. The Kingdom also regularly participates in G20 meetings and will host the G20 in Riyadh in 2020. Hydrocarbons income has traditionally accounted for the vast majority of state revenue, however in April 2016 the government launched Vision 2030, a bold economic diversification plan with the central aim of transitioning the economy away from its dependency on oil. The plan calls for a multitude of developments, including greater localization of key sectors such as defense and value-added industrial production; an expansion of religious pilgrimage; and privatization of public services in key areas such as transport, utilities, education and health (see Economy chapter).

Announced in June 2016, the National Transformation Programme (NTP) 2020 provides targets and plans as a roadmap for the medium-term objectives of Vision 2030. While questions have been raised regarding the manner in which the plans will be implemented, both the international and local business communities expect there will be ample opportunity for increased investment in the private sector.

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STARTUPS UPDATES

We are dedicating this page to celebrate the achievements of Kuwaiti startups community and spotlight their big success stories .

Tabeeby Raises $770,000 Tabeeby is a Kuwaiti-based medical directory has successfully secured a US$770,000 from Ground One Ventures, a private investment company based out of United Kingdom. This investment will be used to enhance and develop Tabeeby’s platform and technical development which will serve their clients and potential users in the future.

By: Mubarak Alreshidi

Source: Arabian Business

Online Coffee Marketplace“COFE” raises $3.2 mil in Pre-Serie A Another success story comes from the Kuwait App … COFE. For those who are unawar]e of COFE, COFE is simple a marketplace for café that delivers your cofe to your doorsteps or office. The minds behind it have secured an investment of $3.2 Mil in Pre-Series A. The round was led by Kuwait’s KISP Ventures with Lebanon’s Cedar Mundi, Oman’s Towell Holding International, Takamul Capital and Dividend Capital from Bahrain, and Nizar AlNusif Sons Holding and Arab Investment Company from Kuwait.

Nalbes raises $2 million for its Series B Round Nalbes is an online fashion marketplace that is focusing on the GCC region has successfully secured a $2 million in its series B Round from undisclosed investors. Founded in early 2017 by Abdulaziz Alanzi & Bader Alanzi, Nalbes sells clothing, bags, shoes, and accessories for men, women, and kids, through its website and mobile apps.

ISSUE NO. 7

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App Reviews Tabeeby Tabeeby is a channel that connects patients with medical care providers. It has been established back in the 2012 with the idea of being the ďŹ rst destination for patients to gain and have more medical exposure and understanding. Now, Tabeeby is a sort of a social network that has the medical care providers with over 5,000 registered doctors and specialist from various. Recently, Tabeeby has been through a funding round with $770k which indicates the impact of its network in the medical care ďŹ led

Ghaseel app Ghaseel provides the users with a wide variety of vehicles wash providers. It is a marketplace for car wash providers in Kuwait that let the user pick the suitable service for his/her vehicle whether it was a car, motorcycle or even a boat. Ghaseel has shown a great potential with its partnership with many local service providers

Requeue App Restaurants and cafes in Kuwait have a long waiting queue. Requeue came to solve that issue with its waiting list feature. It allows the user to register his/her name in the partnered restaurants and cafes instead of waiting for a long period of time.

Requeue has been challenging itself to reach to larger audience and a larger segment choice of big restaurants as well as small business. The app is very simple to use and has a friendly user interface

Baims Educational App Baims has taken over the mission to end the private tutoring sessions in Kuwait.

With its online on-demand education videos, Baims has partnered with a number of tutors to provide online sessions for university courses from different colleges and majors. With 3 engineers on board, Baims has shown a great development over the years through updating the content and wining startups competitions. The application is very simple with a great and seamless user experience that is easy to use for all segments

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