Samurai main book issue

SPECIAL EXHIBITION BOOK

Oct 15-23, 2013 www.asianart.org

SPECIAL EXHIBITION BOOK

ŠCopyright by Samurai Exhibition Printed by Stanley Santoso at Asian Art Museum in San Francisco, CA

Table of Content Introduction

01

Identity

Logo White

Promotion

Poster 1

Catalog

Catalog 1

Exhibition

Exhibition 1

Gift Store

Gift Store 1

Logo Black

Unappropriate Usages

Identity Image Background Color Typefaces

Poster

Poster 2 Billboard

iPad App Website

Hanging Poster

Crew Shirt Postcard Ticket Brochure

Catalog 2 Catalog 3

Exhibition 2 Map

Exhibition 3

Exhibition 4

Timeline 1

Timeline 2

Exhibition 5

Exhibition Catalog Book Gift Shirt Shopping Bag

02-13

04 05 06-07 08-09 10-11 12 13

14-35

16-17 18-19 20-21 22-23 24-25 26-27 28-29 30-31 32-33 34-35 36-37

38-45 40-41 42-43 44-45

46-63 48-49 50-51 52-53 54-55 56-57 58-59 60-61 62-63

64-73 66-67 68-69 70-71 72-73

Introduction The main exhibition is about the life of Samurai during the war in Japan. It will inform people of how Samurai was created, How Samurai was taught and trained.

Also Indlude Samurai Weapons and armory. There will also be infographics and timeline of people who ruled areas of Japan including the war.

Shows artforms that other people who are not Samurai (women) created. May also show the short dagger that Samurai use to end themselves in respect of their land and ancestors.

Identity Images in this chapter are images of the identity of Samurai Special Exhibition. This chapter includes the logo designed for the exhibition, user guide, and color.

4

Samurai Special Exhibiton

Logo Size

Logo

Text

Background

8” x 8”

White

White

Black

The logo says “Samurai” at the top and “Blood, Blade Honor” at the bottom. Two different alphabets and language are used to merge the japanese culture into Asian Art Museum that is located in San Francisco.

Identity

Size

Logo

Text

Background

8” x 8”

White

White

Black

5

6

Samurai Special Exhibiton

Unappropriate Usages

1.

2.

3.

4.

5.

6.

7.

8.

9.

DO DO DO DO DO DO DO DO DO

NOT NOT NOT NOT NOT NOT NOT NOT NOT

give more space between Samurai and Kanji words. give less space between Samurai and Kanji words. move the alignment of the logo. squeeze the logo vertically. switch the position of Samurai and Kanji words. rotate the Kanji words and placed on the left. flip Samurai and put under Kanji words. mirror logo vertically. mirror logo horizontally.

Identity

10.

11.

12.

13.

14.

15.

16.

17.

18.

DO DO DO DO DO DO DO DO DO

NOT NOT NOT NOT NOT NOT NOT NOT NOT

stretch logo horizontally. rotate the logo. only use kanji words vertically. flip the logo randomly. flip the logo not randomly. rotate any part of the logo. put Samurai below Kanji words. use only Samurai for the logo use only Kanji words for the logo.

7

10 Samurai Special Exhibiton

Background Front Side

This texture paper is used to give the feeling of old vintage paper during the Samurai era. During that time, most paper are dark colored and textured.

Identity

Back Side

11

12 Samurai Special Exhibiton

Color Texture Paper

Black C:0 M:0

Y:0 K:100

Black C:15 M:100

Y:100 K:15

Identity

Typeface Helvetica Neue Bold

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm

Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

Helvetica Neue Regular

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

13

Promotion Images in this chapter are images of promotion pieces that will be used to promote Samurai Special Exhibition. The promotional pieces that have been designed include a serie of posters, brochure, ticket, postcards, and a billboard.

24 Samurai Special Exhibiton

Promotion Pieces

25

18 Samurai Special Exhibiton

Poster Size

Logo

Text

Background

24� x 36�

Black

Black

Texture Paper

A serie of posters using the textured paper, Samurai illustrations and a big red circle that says Japan, Blood and Honor.

28 Samurai Special Exhibiton

Promotion Pieces

29

22 Samurai Special Exhibiton

Promotion

23

Billboard

Size

Logo

Text

Background

15’ x 6’

White

White

Black

The billboard is not designed with the texture paper. To create variation, the billboard uses black colored background with a red circle on the top.

24 Samurai Special Exhibiton

iPad App Size

Logo

Text

Background

iPad size

White

White

Texture Paper/ Red

An App for users that are already inside the exhbition and for those who are interested to go to the exhibition

Promotion

25

Website

Size

Logo

Text

Background

Any Size

White

White

Texture Paper/ Red

Similar to the iPad app, but it has more space.

30 Samurai Special Exhibiton

Crew Shirt Size

Logo

Text

Background

S, M, L, XL

None

White

Black

Using the back color from the brand of Samurai Exhibition, the shirt for the crew will be using the same color pallete with white logo on it.

Promotion Pieces

39

32 Samurai Special Exhibiton

Postcard Size

Logo

Text

Background

5� x 8�

Black/White

Black/White

Texture Paper/ Red

To create a family, the postcard uses both styles from the billboard and the posters. Some of the postcards has red background some others have texture paper background.

Promotion

33

34 Samurai Special Exhibiton

Ticket Size

Logo

Text

Background

6� x 2�

Black

Black

Texture Paper

Designed with the following information: exhibition name, time, museum name, price, and code numbers. The ticket has a sticker that can be peeled off at the right side. the part of the sticker is illustrated with samurai images and can be a collectible.

Promotion

35

36 Samurai Special Exhibiton

Brochure Size

Logo

Text

Background

Black/White

White

Texture Paper/ Red/White

The brochure is in square format and is a gate fold.

Promotion

37

Catalog Images in this chapter are images of the catalog book that sold in the gift store where this exhibition is beig held.

40 Samurai Special Exhibiton

Catalog

41

44 Samurai Special Exhibiton

Catalog

45

Exhibition Images in this chapter are images of the exhibition. The images are taken at the previous Samurai exhibitiion that has taken place at different museums in the past.

50 Samurai Special Exhibiton

Exhibition

51

52 Samurai Special Exhibiton

Floor Plan Size

Area

Restroom

Entrances

100’ x 50’

8 Restrooms

6 Areas

1 Entrances

This is the floorplan of the Samurai Special Exhibition

Exhibition

53

56 Samurai Special Exhibiton

Exibition

57

58 Samurai Special Exhibiton

Timeline (each) Size

Logo

Text

Background

A3

Black

Black

Peach

The timeline shows how Japan survived as a country with a lot of important people involved over hundreds of years. Japan has been attacked and yet they still stood.

Exhibition

59

60 Samurai Special Exhibiton

Timeline (all) Size

Logo

Text

Background

65� x 17�

Black

Black

Peach

The timeline shows how Japan survived as a country with a lot of important people involved over hundreds of years. Japan has been attacked and yet they still stood.

Exhibition

61

Gift Store Images in this chapter are images of items sold in the gift store specially for this exhibitions. Items from the museum will not be found in the chapter.

Items in this chapter can be purchased online or at participating museums and they only last for a limited time ony.

68 Samurai Special Exhibiton

Catalog Book Size

Logo

The catalog book has a red cover designed to create interest to all ages and all genders.

Text

Background

Images in this chapter are images of the catalog book that is handed to customers by the time they get inside the exhibition after handing in the ticket.

8� x 10�

White

White

Red

Gift Store

69

70 Samurai Special Exhibiton

Shirts Size

Logo

Text

Background

S, M, L, XL

none

none

old color

The gift shirts are printed samurai photoshoots taken straight. They are printed in the middle and only showing the body part. This way people who wear the will look like they’re wearing armors.

Gift Store

71

72 Samurai Special Exhibiton

Shopping Bag Size

Logo

Text

Background

___

White

White

Black

The shopping bad has a black background and red spine

Gift Store

73

Future Schedule London

Global Musem,

05 Jan - 20 Jan 2014

Spain

25 Jan - 15 Feb 2014

1230 Bryant Street, London

Happy Place, 950 Amigos Rd, Spain

Los Angeles

Hollywood Junction,

20 Feb - 10 Mar 2014

New York

The Big Building,

15 Mar - 05 Apr 2014

Brazil

10 Apr - 30 Jan 2014

657 Holywood, Los Angeles

999 Big Street, New York

Go Go, 1249 Goroad, Brazil