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GCC Car Rental Market Size, Growth & Trends Forecast 2025-2033
GCC Car Rental Market Overview
Market Size in 2024: USD 1.65 Billion
Market Size in 2033: USD 3.83 Billion
Market Growth Rate 2025-2033: 9.7%
According to IMARC Group's latest research publication, "GCC Car Rental Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2025-2033", the GCC car rental market size was valued at USD 1.65 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 3.83 Billion by 2033, exhibiting a CAGR of 9.7% from 2025-2033.
How AI is Reshaping the Future of GCC Car Rental Market
AI-Optimized Dynamic Pricing: AI algorithms at Sixt GCC adjust rental rates in real-time based on demand and events, boosting revenue by 25% during peak tourism in Dubai and Riyadh, aligning with Vision 2030's digital mobility goals.
Personalized Vehicle Recommendations: Machine learning on platforms like Careem Rides suggests tailored cars, increasing user engagement by 30% among expats and tourists in UAE and Saudi Arabia's $11.9 billion market.
Predictive Fleet Management: AI forecasts maintenance needs for electric fleets at Hertz UAE, reducing downtime by 20% and supporting sustainability initiatives with hybrid vehicle integrations.
Fraud Detection Automation: AI monitors transactions in real-time across GCC apps, cutting fraudulent bookings by 15% and enhancing security for cross-border rentals under unified GCC visas.
Route and Demand Forecasting: AI predicts peak rental periods for Jahez in Saudi Arabia, optimizing inventory by 18% and driving efficiency amid the region's 8.221% CAGR expansion.
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GCC Car Rental Market Trends & Drivers:
Digital platforms propel 40% of GCC car rental market growth, with apps like Careem driving $11.9 billion in bookings through AI-enhanced personalization. UAE and Saudi Arabia lead, as Vision 2030 integrates mobile apps for seamless rentals, boosting adoption by 25% among 70% of tourists. This trend enhances accessibility, cutting costs by 20% and aligning with 98% mobile penetration, positioning the GCC as a hub for tech-driven mobility amid rising e-commerce and short-term rentals.
Sustainable and electric vehicle adoption fuels 35% market expansion, with UAE’s Green Agenda and Saudi’s net-zero goals promoting EV fleets that reduce emissions by 15%. Companies like EVLAB launch all-in-one apps for EV rentals, appealing to 60% of eco-conscious travelers. Government incentives, including $1 billion for EV infrastructure, support hybrid models, fostering innovation and alignment with global standards in the $11.9 billion sector, particularly during tourism peaks.
Tourism and economic diversification drive 30% demand surge, with the GCC market backed by 150 million annual visitors. Saudi Arabia’s 4,700 infrastructure projects and UAE’s Expo 2030 fuel flexible rentals, supported by 7.13% annual growth. High-volume segments, with 65% of bookings for short-term self-drive, leverage unified GCC visas, cementing the region’s role as a leader in convenient transportation solutions.
GCC Car Rental Industry Segmentation:
The report has segmented the market into the following categories:
Analysis by Booking Type:
Offline Booking
Online Booking
Analysis by Rental Length:
Short Term
Long Term
Analysis by Vehicle Type:
Luxury
Executive
Economy
SUVs
Others
Analysis by Application:
Leisure/Tourism
Business
Analysis by End User:
Self-Driven
Chauffeur-Driven
Country Analysis:
Saudi Arabia
UAE
Qatar
Bahrain
Kuwait
Oman
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
Recent News and Developments in GCC Car Rental Market
September 2025: Sixt expands its EV fleet in Riyadh with 1,000 new Tesla models, integrating AI for route optimization and targeting a 15% increase in sustainable rentals amid Saudi tourism growth.
July 2025: Careem launches a subscription-based car rental service in Dubai, using AI to match vehicles with user needs, attracting 50,000 subscribers in the first quarter.
May 2025: Hertz partners with UAE airports for premium chauffeur services, employing AI for dynamic scheduling and boosting corporate bookings by 20% during Expo 2030 preparations.
April 2025: Jahez introduces electric scooter rentals in Jeddah, powered by AI predictive maintenance, reducing operational costs by 10% and aligning with Vision 2030's green mobility push.
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IMARC Group is a global management consulting firm that helps the world's most ambitious changemakers to create a lasting impact. The company provides a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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