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STUDENT AWARDS

w/c 17 April

Semi Finals Judging (Curriculum)

Thursday 20 / Friday 21 April

Semi-Final Awards

Tool Kit Delivered w/c 24 April

Semi-Finals Awards (Curriculum)

Final Winners Judging (Exec)

Thursday 18 May

Student Awards Final

Holiday Inn, Peterborough, 6.30pm

RACHEL NICHOLLS, CEO OF INSPIRE EDUCATION GROUP (IEG) AND CHAIR OF PETERBOROUGH CITIZENS, HOSTED THE PETERBOROUGH CITIZENS DELEGATES ASSEMBLY AT NENE PARK ACADEMY

The panel met to identify the biggest challenges facing the Peterborough community, sharing testimonies and voting to choose which issues to build the next round of campaigns upon. Heloise Evans, Group Manager for Personal Development, Careers and Community Engagement,

University Centre Peterborough Students Pitch Campaign To Giant And Nene Park Trust

alongside students Charlotte Berry, Rooney Kerridge and Liam Cudlipp, presented on IEG’s top three causes for action within the community.

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Our Level 5 Digital Arts students have spent the semester working on an integrated campaign around Giant’s women’s bike brand, Liv. This live brief, part of their Integrated Advertising module, tasked the students to develop creative aimed at women aged 18-55, encouraging them to adopt a healthy lifestyle through cycling.

The students were tasked with researching the best form of media to use, as well as developing the creative plan. In groups, they created pre-roll videos, which can also be displayed on the screens in the shop, and radio adverts. Representatives from both Giant and Nene Park Trust were invited into the University to hear the students’ pitches, they commented, “The students’ commitment to the project shone in their varied creative approaches, demonstrating their teamwork, presentation, marketing and design skills.”

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Inspiring the next generation

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