2020 Sportsman's News Media Kit

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Official Publication of Sportsman’s Warehouse

2020 Media Kit

Sportsman’s News Mission The mission of Sportsman’s News is to educate the consumers who shop at Sportsman’s Warehouse about the products available at the Sportsman’s Warehouse stores. With over 350,000 copies printed and distributed at the entry and exit of 103 plus stores located around the country we are the best resource to provide a thorough knowledge of your product to the end user.

YOUR SUCCESS IS OUR SUCCESS

We not only educate the consumers, but the employees of Sportsman’s Warehouse about your products. We spend over 1,000 man-days a year in the field and have over 100 years of outdoor experience under one roof. We have the ability to test, endorse, write about, video, and share to millions, the benefits of your product or products. There is a very good chance that a copy of Sportsman’s News will be in the hands of a consumer at a camp fire or deer camp without the interruptions of electronics devices as well. Our vast media sources provide a multi-faceted approach to getting your product known by many at a very affordable price.

Michael Deming

President/Sportsman’s News

Video Product Review Program •

Professionally Produced Video

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Half Page Editorial In One Issue Of Sportsman’s News

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E-mailed To Over 1 million Sprortsmans Warehouse customers

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Posts On Sportsman’s News and Sportsman’s Warehouse YouTube

Channels, as well as your own

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Product page on Sportsman’s Warehouse website

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Posted on social media such as Facebook

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Over 1.5 Million Impressions For $5,000

The next step in consumer marketing, editorial and video product review

$5,000 Includes video production

Sportsman’s News Premium Front Page Advertorial The Premium Sponsorship Package combines the best of Sportsman’s News print, video, and internet services to reach our massive outdoors market. It includes everything below for one great price.

• 2.0” x 9.75” Banner on the cover of Sportsman’s News Magazine • 1,500 word advertorial with photos provided by manufacturers • Full page 4 color ad to run with advertorial • Posting on Sportsman’s News website home page for 1 full month • Priced at $6,000.

Cover Banner Ad

Advertorial

The Premium Sponsorship Package combines the best of all the Sportsman’s News services

$6,000 Includes three hours of ad design

2020 Print Schedule & Deadlines Month

Article/Ad Deadline

January | February March | April May | June July | August September | October November | December January | February 2020

11/27/19 1/27/20 3/27/20 5/27/20 7/27/20 9/27/20 11/27/20

Ad deadlines are for Camera Ready art.

Ads are to be paid on a net 15 schedule unless otherwise approved in your contract.

A 3% late fee will be assessed after 30 days

Ad Examples

Ad Size, Specifications & 2020 Advertising Rates Size Full Page 3/4 Horizontal 3/4 Vertical 1/2 Horizontal 1/2 Vertical 1/3 Horizontal 1/3 Vertical 1/4 Horizontal 1/4 Vertical 1/4 Square 1/12 Square Banner

Width 9.75” 7.3625” 9.75” 9.75” 4.775” 9.75” 3.14” 9.75” 2.3” 4.775” 4.5” 9.75”

Height 11” 10.7” 8.5” 5.55” 10.68” 3.5” 10.68” 2.75” 10.68” 5.555” 1.575” 1.5”

PRODUCTION RATES: Sportsman’s News can help design your Ad. Production rates are $50.00 per hour. Please provide photos and logos in high resolution format, (300 dpi, actual size). Photos and logo development are available at an additional fee. Sportsman’s News will provide a .PDF proof for all ads we produce. E-mail all ad elements to: info@sportsmansnews.com or call (435) 865-1680 if you have any questions regarding production.

Six Issues Annually

ACCEPTED MEDIA: Files under 10 MB can be e-mailed to; info@sportsmansnews. com Files larger than 10 MB may be uploaded to; ftp.kiddercom. com user: general@kiddercom.com password: user. Files burned to CD with a hard copy proof may be mailed. CD’s will NOT be returned.

ACCEPTED FILE FORMATS: .PDF, .TIFF , must be 300 dpi, actual size with the fonts embedded or converted to outlines and in CMYK Color Mode.

Per Issue

Full Page $3,850 Three Quarter - 3/4 $3,175 Half Page - 1/2 $2,310 Third Page - 1/3 $1,540 Quarter Page - 1/4 $1,200 Banner $1,200 Twelfth Page - 1/12 (Annually) $4,000 PLEASE NOTE: The above pricing is for each individual insertion / issue.

There are six issues annually.

NON-PROFIT: Fifteen percent (15%) off rate to Not for profit 501(C)3 tax ID number required.

AGENCIES: These figures are NET pricing to Sportsman’s News.

Distributed To All Sportsman’s Warehouse Locations

Now in 103 Locations Digital Media Sportsman’s News is not only a printed hard copy, but a digital E-Mag which is e-mailed to over 1 million consumers each and every month. It has a 9-11% open rate with trackable clicks for ads as well as hot links in articles.

The entire print edition is included in the digital with the addition of digital edition only extra content. It is approximately 25 to 30% larger allowing for digital edition only advertising.

Size Double Truck Full Page 3/4 Horizontal 3/4 Vertical 1/2 Horizontal 1/2 Vertical 1/3 Horizontal 1/3 Vertical 1/4 Horizontal 1/4 Vertical 1/4 Square

Width 19.5” 9.75” 7.3625” 9.75” 9.75” 4.775” 9.75” 3.14” 9.75” 2.3” 4.775”

Height 11” 11” 10.7” 8.5” 5.555” 10.68” 3.5” 10.68” 2.75” 10.68” 5.555”

Price $3,000 $1,650 $1,400 $1,400 $975 $975 $675 $675 $550 $550 $550

PLEASE NOTE: The above pricing is for each individual insertion / issue