Incos Catalogue 2024

About So

So . . .? Escapes

Body Mist By So

So . . .? Unique

Miss So

Glow by So

So . . .? You

So .

So

So

.? Smooch

. .? The Collection

.? Iconic

So . . .? Sorry Not Sorry

So

.? Oud

So . . ? Giftsets . . .

Bespoke London

Bespoke London Woman

Aoura London

Scentology

Escentuals

Heaven Scent

Giftsets

Trays

Incos designs, manufactures, and distributes: So…? - the #1 best-selling self-select fragrance brand in the UK (Mintel, May 2022) -, Bespoke

London, Scentology, Aoura

London and Escentuals

brands Specialising in offering high-quality fragrance at affordable prices, the company is boasting a wide range of multi-award-winning eau de parfums, eau de toilettes, body fragrances, body mists, and cosmetic gift sets that are available in more

than 40 countries, over five continents . So…?, as one of the most successful brands for Incos, has sold over 100 million units worldwide since 2010 and the brand now has 10 ranges with over 200 registered trademarks worldwide INCOS has opened over 35,000 doors around the world with over 25 years of experience in the perfume market, has become a global leader in the category of youth mass fragrance and toiletries .

1994

Launched by Yardley

1999

Acquired from The Yardley Group

2001

Named No 1 best-selling fashion self-select fragrance brand in the UK

2004

So…? Sinful launched

2006

Rapid range extension with multiple launches per year, such as Superstar, Exciting, Eternal, Exclusive, Brit, Rock and Roll

2012

Body Mist by So…? launched in South East Asia

2016

Body Mist by So…? rolled out in the UK

www.sofragrance.com @sofragrance @sofragrance

2019

Grown into a powerful fragrance house, boasting 7 different fragrance lines and launch of Miss So…?

2020

Developed highquality hand gels to aid during the pandemic, which have won awards Additionally, expanded into bath & body products

2022

Takes over Impulse brand as the No 1 Body Spray/ Body Mist brand in the UK (Mintel report)

OUR STORY

We are a global fragrance brand that’s become something of a cult beauty favourite amongst trendy females worldwide . Our mission is to offer high quality fragrances that suit all tastes and budgets, as we believe that beauty should be inclusive and available to all! By working with some of the best names in the perfumery industry, we’re able to offer fragrances produced by some of the finest fragrance houses, but at prices that won’t break the bank .

OUR SCENTS

With over 100 irresistible scents to choose from, ranging from the rich and bold, to the sweet, fruity and floral, there is a scent to fit every style, mood and occasion . For inspiration and new ideas, our talented London based in-house design team draws inspiration from a wide range of influences, including catwalk trends and high-street fashion, travel, blogs and social media . We pride ourselves on bringing our customers unique perfumes that are designed to empower the wearer

BODY MISTS

Discover new travel destinations with So…? Escapes . Uncover the body mists influenced by the feel of the sun on your skin, the ocean air in your hair and sand between your toes . These scents will tap into your wanderlust and take you around the world .

#SoEscapes

Ibiza Dreams Bali Breeze

Mykonos Nights

Miami Vibes

Barcelona Babe

Cali Night

Aurora Nights

Seychelle Sands Palm Beach

Caribbean Soul

Majorca Love

Paris Romance Bondi Beauty

Venice Kiss Sopot Party

Hawaiian Honey

NEW BATH AND BODY

Get ready to pamper yourself with So…? Escapes Bath and Body collection . Relax and feel the warmth of a dreamy holiday with the sun kissed notes of sweet red apple, raspberry and pear . Enjoy the collection for a decadent, spa like experience and soak in the feeling of summer

Miami Vibes

Body Scrub 450g

Body Butter 200ml

Shower Gel 250ml

Body Lotion 200ml

Bath Bomb 160g

Ibiza Dreams

Hand Cream 75ml

Shea Butter 200ml

Bath Cubes 8 x 25g

Shower Cream 250ml

Body Scrub 450g

EAU DE TOILETTE

NEW

Available in:

25ml Eau de Toilette

Discover the So…? Escapes Eau de Toilette 25ml .

Elevate your scent game with the perfect fragrance companion to carry wherever you go .

#SoEscapes

Ibiza Dreams

Mykonos Nights

Maui Waves

Bali Breeze

BODY MISTS

Available in: 100ml and 50ml Body Mist

Looking for an easy to wear scent? Look no further than our Body Mist By So . ? . A perfect scent for that quick fragrance refresh for an all day fix, to make you feel beautiful

#SoMistHave

Vanilla

Milkshake

Candy Floss

Cotton Candy

Rainbow Sorbet

Vanilla

Strawberry & Cream

Raspberry Frappé

Strawberry Cupcake

Candied Berries

Lollipop

Galore

Birthday Cake

Red Velvet

Musk Fresh Floral Sweet Floral Sweet Pea Peony Petals Cherry Blossom Flower Bloom

Pink Grapefruit

Watermelon

Pink Lemonade

Piña Colada

Wild Berries Coconut Sundae

How To Layer

BODY MISTS

Why settle for one when you could #LayerLikeAPlayer . The personalisation is up to you with So…? Unique Body Mist . Uncover the fun, freedom and originality of wearing each scent on their own, or blending multiple scents together for your own unique aroma .

#DiscoverYourScent

Step 1

Pick two or more scents

Step 2

Spritz them on the same patch of your skin

Step 3

Try different mixes to find the one that is unique to you

Highly recommend e d

True Romance Combo

x1 spritz x2 spritz x1 spritz

Cashmere

Peony Blush

Berry

Bliss

White Blossom Sweet Pea

Floral Night

Sweet Orchid

Candy Love

Coco Loco Vanilla Latte

Cherry Blossom Rose Berry

Look no further than Miss So…? for your new signature scent Embrace the desire, indulge in the romance and fall in love with these perfect scents for your everyday enchantment

You are sweet, you are passionate, you are Miss So ?

#LiveAndLove

Available in:

50ml Eau de Parfum

BATH AND BODY

Carry on your love of Miss So…? with the new Bath and Body collection for your new everyday scent . Embrace the desire, indulge in the romance and fall in love with this perfect range that will take your self care routine to the next level . Explore the new body lotion, shower cream and body butter for your everyday enchantment . You are sweet, you are passionate, you are Miss So…? . #MissSoBathAndBody

Love Potion Starlet

Available in:

140ml Perfume Mist

MEDITERRANEAN RANGE NEW

The Miss So…? Mediterranean range are fragrances inspired by the warm and colourful woman who seizes every opportunity in life with passion . She strives for success and glamour, she loves and lives by her own rules . She is Miss So…? #LiveAndLove

Coral Sunset Dolce Vita

Amore Rosa

Love

Affair

Eternal Desire

Enchanted

BODY FRAGRANCE

Available in:

150ml Body Fragrance

Let your inner shine be unleashed with Glow By So…? Enhance what you already have and be unstoppable, with a glow to rival the stars . The perfect range for a quick and easy radiant look and a long lasting fresh scent .

#ShowMeYourGlow

Available in:

Illuminating Highlighting Kit

3x 4 5 g

Available in:

140ml Shimmer Mist

Cosmic Queen

Pro. Pearl Glow Getter Bronze Babe Stardust

140ml Shimmer Mist

100ml Intense Shimmer Spray

Glow Getter Pro. Pearl

Bronze Babe Champagne Blush Champagne Blush

Glow Getter Pro. Pearl

BODY MISTS

Available in:

150ml Body Mist

Show your individuality with So . .? You Body Mist and get ready to make your mark The perfect range to show who you are in a bold and fun way while being authentically yourself!

#ReflectionOfYou

Shower

Shower Cream

EAU DE PARFUM

Embrace your inner goddess with Smooch By So…? The perfect range to liberate yourself with the sweet, spicy and woody scents, that will leave you feeling irresistible . This will be your new best friend .

#SoSmoochMe

Nude Vixen

Hot Pink Cupid

Embrace your style with So…? The Collection, a fragrance inspired by fashion trends and fashion lovers . Uncover the fresh, floral and rich scents that are designed to complete every outfit . #UnleashYourStyle

So...? Dark Romance I am... So...?

So...? Floral Crush

So...? Sheer Illusion

So...? Sorbet Dream

Reclaim your youth with So…? Iconic .

This classic and timeless So…? range was designed to invoke a bold and fearless attitude in your day-to-day life #FragranceWithAttitude

Available in:

150ml Body Mist

75ml & 150ml Body Fragrance

Take your self care routine to the next level with So…? Sorry Not Sorry and make no excuses for putting yourself first . Indulge in the Bath Milks, Body Mists, Shower Yoghurts, Body Scrubs, Body Lotions, Body Butters and so much more Embrace your inner beauty while being unapologetically yourself

#SoSns

Available in:

Hair Mask 200ml

Shower Yoghurt 200ml

Body Buffer 450g

Body Butter 250ml

Lip Balm 12g

Lip Scrub 15g

Body Mist 200ml

Bath Milk 500ml

Shower Jelly 345 ml

Body Lotion 345ml

Available in: 150ml Body Mist

The So…? Oud collection combines facets of luxurious resinous oud notes with a twist using elegant florals, spiced gourmands, rich woods and amber . Our combinations are designed to delight lovers of oud . In body mist format, they are perfect for refreshing your scent day to night for any festival or event .

#SoOud

White Floral Vanilla Silk Rose

4x100ml Body Mists

3x100ml Body Mists

4x50ml Body Mists

Body Mist By So...?

Luscious Four

Body Mist By So...?

Luscious Trio

Body Mist By So...?

Mini Mist Set

Available in:

4x50ml Body Fragrance

3x30ml Eau de Parfum

Miss So...?

Mini’s Galore

Miss So...? Elegance Set

3x100ml Fragrance Mist

4x50ml Body Mist

Fresh Citrus and Vetiver

Gin and Citrus Woods

Sweet Spice and Sandalwood

Wild Herbs and Tonka Bean

Amber Spice and Vanilla

Soft Fougere and Wood Spice NEW NEW NEW NEW

Grapefruit, Vetiver and Cashmere

Aquatic Herbs and Driftwood

Available in: (Left to right)

50ml Eau De Toilette

100ml Eau De Toilette

150ml Natural Body Spray

150ml Body Spray

Oriental Woods and Amber

Caramel Amber and Cashmere

Black Suede and Fougere

Available in:

(Left) 100ml Eau De Parfum

(Right) 140ml Perfume Mist

Salted Caramel and Water Lilies

Spiced Pear and Warm Amber

Bergamot and Rose Musk

Mandarin Praline and White Flowers

Jasmine and Chocolate Berries

Spoil yourself in the luxury of high quality, and relish in the affordability of Aoura The incomparable scents from Aoura London will leave you mystified . Beauty inside and out and sophistication at it’s finest .

Midnight Passion

Pretty Woman

Love Rush

Hot Cherry Secret Envy

Paradise Bliss

Midnight Passion Love Rush

Pretty Woman Paradise Bliss

Free Spirit

Forever Love Sweet Dreams

Ruby Kiss

Secret

Envy

Luxury and minimalism come together in a single bottle of Scentology

The natural and clean fragrance notes allows the wearer to feel sophisticated and elegant all day long .

#Scentology @scentologyofficial

Pomelo & Neroli

Lychee & Floral Bouquet

Vanilla Latte & Velvet Woods

Floriental Mandarin Orchard Fruits & Freesia

The luxurious Scentology Body Mists range is designed to allow you to embrace elegance and minimalism . With a perfect blend of natural, simplistic and timeless fragrance notes, it is created to allow you to revive your energy all day long .

#Scentology

Pomelo & Neroli

Lychee & Floral Bouquet

Vanilla Latte & Velvet Woods

Floriental Mandarin

Orchard Fruits & Freesia

Mixing has never been more fun with your new range of Escentuals Whether you’re in the mood for something sweet, something floral or something completely different, the fusion of scents will allow you to have an infinite amount of options when it comes to your aroma .

Available In:

100ml Eau De Parfum

# Esce ntuals

@escentualsofficial

www.escentualsfragrance.com

Indulge in the exquisite range of Escentuals Body Mist . From sweet to floral, the blend of different aromas offers you an infinite range of options . With this fusion of scents, the possibilities are endless, and you can experiment with a variety of combinations to create your unique and captivating aroma . Wear them on their own or layer them up to have your own combinations!

Available In: (Left) 125ml Body Mist

(Right) 250ml Body Mist

#Escentuals

Available in: (Left to Right)

100ml Body Mist

125ml Body Mist

200ml Body Mist

Jump into joy with the new Heaven Scent Body Mist collection . The perfect range to escape to paradise with the sun on your face and ocean breeze on your hair .

#HeavenScent

Beach Party

Sunset Kiss Tropical Paradise

Ocean Breeze

GIFT SETS

Such delightful fragrances must be shared! These gift sets are the perfect treat for someone special or even for yourself From fresh scents to floral and sweet aromas, our gift sets offer something different and unique for everyone . Don’t keep these scents to yourself! Let others enjoy these fragrances as much as you do

4x50ml Body Spray

4x60ml Body Mist

4x50ml Body Fragrance

Bespoke London

Mini’s Galore

Aoura London Collection

Bespoke London Woman

Mini’s Galore

TRAYS

Explore our featured trays highlighting our top-selling products, latest arrivals, and exclusive promotional items

Available in: (Left to Right)

So...? Escapes 200ml Body Mists

Body Mist by So...? 100ml Body Mists

in:

Available

(Left to Right)

Miss So...? 140ml Perfume Mists

Glow by So...? 140ml Shimmer Mists (Bottom)

Smooch by So...? 30ml Eau de Parfum

Get in touch

For further information please contact:

UK SALES

sharon@incos co uk

syed@incos .co uk

INTERNATIONAL SALES

luis@incos .co .uk - Europe, Americas, Australasia

gul@incos co uk - Indian Subcontinent, Middle East, Africa

giulia@incos co .uk - Mediterranean Markets & South East Asia

simona@incos .co uk - Eastern Europe & Nordic Market

patrick@incos .co uk - Far East