My Curly Adventures
Jessica Serna TRAVEL BLOGGER Specialty | I’m the creative mind, blogger, writer, photographer, and face of My Curly Adventures—a Texas-based travel brand that has been inspiring people to find magic in the everyday and encouraging people to live a travel lifestyle even with a 9-5 through looking for local getaways. While my focus has been Texas, I love finding fun and unique destinations near and far. Through social platforms, along with bringing amazing travel destinations, I’ve been able to support, inspire and encourage women—especially Latinas and women of color, to go after their dreams of travel. Working in collaboration with others shows strength and unity and builds some great friendships along the way. Defining Success | Success has come at several stages of my life. The biggest was finding the courage to quit my job to fully pursue the travel career that I had dreamed of. From there—with determination and persistence—I spent all my
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time learning and piecing together the necessary skills including things like SEO, pitching to brands, enhancing my writing and photography skills, and overall business management. Every piece of knowledge, and every positive message or testimonial from a follower, is a success in my book. I believe it is important to stop and acknowledge your accomplishments along the way. Work-Home-Life Balance | Work-life balance is always a struggle. You would think that since I travel most of the time that I would be able to relax and enjoy all of the places I visit. However, when I am traveling, I’m planning, writing, capturing photos, exploring the details of each location, along with many other aspects of my business. It can be a bit chaotic, so my husband and I try to plan one or two days in between trips to stay home and just relax, or spend time with family. Putting down the phone and stepping away from technology is the key. Challenges | One of the challenges I have experienced is showing how we are valuable— establishing the fact that while we get to travel, it
is still a lot of work to provide high quality content and run it as a legitimate business. We have built a strong brand with multi-media outputs and diverse products, as well as built a team who get to work remotely and complete work on their own schedule—while getting to travel as well. Giving Back | Some of my favorite charities are Vickery Meadows and their Eagle Scholars program which helps youth in Dallas go to college. Bonton Farms is another favorite. They do a lot of community outreach providing food and homes for people experiencing homelessness. Dream Vacation | My dream vacation would be anywhere by the water where we can relax— staying at hotels with spas and fun activities. I love to travel to Mexico and South America, learning the cultures and expanding my Spanishspeaking ability.
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