Media Kit M&T Magazine Sobratema 2018

M&T

manutenção & tecnologia

magazine

media kit printed edition website newsletter

Version 07/2018

o v o N

Printed and Digital Media

REVISTA M&T - MANUTENÇÃO & TECNOLOGIA

M&T Magazine + FLIP Version Technical features Format: 21x28 cm closed

M&T Manutenção & Tecnologia Magazine

Cover paper: Couché 180g

is specialized in technical information that

Inside page paper: 80g

interest to equipment users, buyers, rental

Circulation: 13,000 copies

N º 2 1 8 - N O V E M B R O - 2 0 1 7 - W W W . R E V I S T A M T. C O M . B R

companies, manufacturers and service Reader’s Line of Business

It has been printed since 1989, with

Construction and Engineering 41%

circulation of 13 thousand copies per edition.

Mining 12%

MINERAÇÃO - PORTE ELEVA PRODUÇÃO DE AREIA

renders in Brazil and Latin America.

Equipment dealers and rental 23% companies Manufacturers 8%

11 editions per year, printed, distributed and audited!

Service renders

9%

Parts and Components

5%

Other

2%

M&T Magazine is the sole Brazilian

CEOs and Presidents 12%

publication with specialized content

Directors 21%

in technology and innovation, focused on construction and mining equipment.

Nº 218 - NOVEMBRO - 2017

Reader’s positions

MINERAÇÃO PORTE ELEVA PRODUÇÃO DE AREIA

Co-owners 14,80% Managers 26,80%

DISPONÍVEL PARA DOWNLOAD

Geographic Distribution

Engineers 22,40% Other 3%

Average readers per copy

3,8

South

14.42%

Southeast

67.02%

North

2.81%

Northeast

9.74%

Center - West

6.01%

Revista M&T

Advertising formats (cm)

Double page 42x28

Full page 21x28

Half page 21x14 (H)

Half page 10,5x28 (V)

WARNING

Advertising in determined places, special formats and graphic ads such as belts, inserts and differentiated finishing will be budgeted upon request.

2/3 page 14x28 (V)

1/3 page 21x9 (H)

FLIP VersION

1/3 page 7x28 (V)

1/4 page 21x7 (H)

1/4 page 9x12

New

The FLIP version is the digital presentation of the printed version of the magazine, friendly with all Internet platforms and with possible interaction with the reader.

All ads of the printed version are included as a courtesy in the FLIP version.

Ask our commercial conditions to explore at maximum interaction features such as: links for videos, photo galleries, redirecting to websites or shortcuts to send e-mails.

TECHNICAL SPECIFICATIONS • Dimensions: check the dimensions indicated in each format. Closed files and files with embedded fonts, when necessary; • Type of file: PDF-x, tiff, jpg; • Resolution: 300 DPI; • Color pattern: CMYK; • Total weight: No restrictions.

NOTES

Materials have to be sent a week before the printing date to check its quality and compliance.

Files referred to a campaign have to be sent compressed (zipped) for publication.

Request a quotation

NEW

Digital Media

M&T Magazine Website

Responsive website 1250 px wide

Monthly statistics Single visitors: 16,000 Visits: 38,000 Visualizations: 54,000

Equipment

Length of stay: 6 min Fleet management

Readers’ Line of Business Construction and Engineering 41% Mining 12% Equipment dealers and rental companies 23% Manufacturers 8%

Maintenance

Service renders

9%

Parts and Components

5%

Other 2%

Market

Agenda of M&T Magazine Technology

Sustainability

Geographic Distribution South 14.42% Southeast 67.02% North 2.81% Northeast 9.74% Center - West 6.01%

www.revistamt.com.br

CEOs and Presidents

12%

Directors

21%

Co-owners

14.80%

Managers

26.80%

Engineers

22.40%

Other

Qualification Other

Reader’s positions

3%

M&T Magazine Website

Formats (in pixels)

Extensible rectangular

Extensible vertical

>

>

Extensible external*

> 1250x70

1250x600

340x660

180x800

>

> 900x800

340x400

300x800

>

Extensible Top

> 800x800

340x300

300x320

800x640

340x200

*Only visible on monitors larger than 1250 px

Horizontal Top

1250x250

340x100

Horizontal

1250x250

340x100

Double Square

300x450

340x100

TECHNICAL SPECIFICATIONS

Square

300x215

EXTERNAL ADTAGS

• Dimensions: check the dimensions indicated in each format;

Recommendations

• Type of file - Html / jpg / png / gif;

• All links have to be in https://;

• Resolution: 72 DPI (pixels per inch);

• Avoid clicktags or tracking inserted in files created with Google Webdesign;

• Color pattern: RGB;

• Send tracking-codes separately (txt) to the publishing house;

• Total weight: according to the artwork, consider readers with 3G connections. Better if up to 40kb;

• In case of external html, files have to be sent with no margins and no paddings;

• Animation, if available: Maximum time - 15s.

• Check if the files served by external tag match the specifications of the Publisher in terms of functionality, weight, actions and sizes;

Files related to the campaign have to be sent compressed (zipped) for publication, with their sources and other materials that may be necessary.

• All tags have to be sent separately from the file and shall not be embedded into them, allowing the publisher to count clicks this way.

Materials related to extensible banners have to be sent in three sizes: closed, extended and reduced for smartphones, according to the sizes in pixels indicated beside. Banners of fixed format have to be sent in two sizes.

Request a quotation

M&T Magazine Website

Clicks and gadgets Statistics Monthly statistics for clicks on banners

Extensible external

Extensible Top

Extensible rectangular

Extensible vertical

Double Square

Horizontal

Monthly percentage for clicks on banners

Square Horizontal

Extensible external

Double Square

Extensible vertical

Extensible Top Extensible rectangular

Daily statistics for clicks on banners

Square

Extensible external

Extensible Top

Extensible rectangular

Extensible vertical

Double Square

Clicks / gadgets

Horizontal

Square

NEW

Digital Media

M&T Magazine Newsletter

Responsive website 600 px wide

Mailing

Technical and relevant information every week within hand’s reach

Quantity of records

Reader’s Line of Business

70.000

Construction and Engineering

Edition Statistics

Mining Equipment dealers and rental companies

Visualizations

Manufacturers

8%

Service renders

9%

Parts and Components

5%

Other

2%

11 % Clicks

3%

41% 12% 100

23%

400

200

Geographic Distribution South 14.42% Southeast 67.02% North 2.81% Northeast 9.74% Center - West 6.01%

Reader’s positions CEOs and Presidents Directors Co-owners Managers Engineers Other

12% 21% 14.80% 26.80% 22.40% 3%

300

M&T Magazine Newsletter

Formats (pixels)

TECHNICAL SPECIFICATIONS • Dimensions: check the dimensions indicated in each format; • Type of file: Html / jpg / png / gif; • Resolution: 72 DPI (pixels per inch); • Color pattern: RGB;

600x400

Materials will be proportionally reduced to allow access for smartphones.

Therefore, we recommend to create the campaign considering already the reduced size to not harm the reading.

• Total weight: according to the artwork, consider readers with 3G connections. Better if up to 40kb; • Animation, if available: Maximum time - 15s.

Files related to the campaign have to be sent compressed (zipped) for publication, with their sources and other materials that may be necessary.

EXTERNAL ADTAGS Recommendations

• All links have to be in https://; 600x300

• Avoid clicktags or tracking inserted in files created with Google Webdesign; • Send tracking-codes separately (txt) to the publishing house; • In case of external html, files have to be sent with no margins and no paddings; • Check if the files served by external tag match the specifications of the Publisher in terms of functionality, weight, actions and sizes; • All tags have to be sent separately from the file and shall not be embedded into them, allowing the publisher to count clicks this way.

600x200

600x100

Request a quotation

Sobratema - Associação Brasileira de Tecnologia para Construção e Mineração Av. Francisco Matarazzo, 404 - Cj 401 - Água Branca - CEP 05001-000 - São Paulo/SP Tel. 11 3662-4159 / 11 3181-8610 sobratema@sobratema.org.br