EVENT REPORT 2024 Flysnf.org
ATTENDANCE 3.7K VOLUNTEERS
EXHIBITORS
NEW EXHIBITORS EVENT DATA
MEDIA GUESTS 90 SPONSORS 43 FOOD VENDORS 35-65 AVERAGE AGE RANGE 60% FLA. RESIDENTS $150K AVERAGE INCOME TOP 10 COUNTRIES: Florida Georgia North Carolina Texas New York Pennsylvania Virginia South Carolina Tennessee Michigan TOP 10 COUNTRIES: Brazil Canada United Kingdom Germany Switzerland Columbia Argentina Mexico Austria Chile GUESTS CAME FROM ALL 50 STATES AND OVER 70 COUNTRIES! STATES: FLY-IN SUN n FUN 1975 2024 Lakeland FLORIDA April 9-14, 2024 �� MATT GELESKE
200K
560
130
456
EVENT DATA
RV/TENT/AIRCRAFT CAMPING GUESTS
10.5K
4K PREFERRED SEATING GUESTS
8K AIRCRAFT OPERATIONS
4K REGISTERED AIRCRAFT
55% CERTIFICATED PILOTS
3K 9/27 CLUB GUESTS
THANK YOU FOR FLYING IN! �� DAN FAENZA �� MATT GELESKE �� ANDREW ZABACK
EVENT DATA
YOUTH ENGAGEMENT
16K
Your support of the annual SUN ‘n FUN Aerospace Expo allows us to continue to ENGAGE, EDUCATE & ACCELERATE the next Generation of Aerospace Professionals.
OPENING DAY CONCERT ATTENDANCE
6K+
�� DAN FAENZA
�� STEVE FRANKENBERGER
�� STEVE FRANKENBERGER
�� LAURIE GOOSSENS
13.5K USERS
75%=
25%=
SUBSCRIBERS
86K PAGE VIEWS
25.4K SAVED SESSIONS
12.2K EXHIBITOR PROFILE INTERACTIONS
3.5K BANNER CLICKS
EMAIL MARKETING MOBILE
APP
Industry Standard: 37% Open Rate / 2% Click Rate SCAN for SnF Event News 95K
45% AVG. OPEN RATE 3% AVG. CLICK RATE
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ANDREW ZABACK
JEFF KRICH
LAURIE GOOSSENS
697K USERS
4.5M
SOCIAL MEDIA
FOLLOWERS
144K
68.9K (16K INCREASE!) 20.4K
WEBSITE
81% NEW VISITORS
IMPRESSIONS 461K SESSIONS
7.1M REACH 14.5M IMPRESSIONS 428K ENGAGEMENTS
287K PROFILE VIEWS 25.5M VIDEO VIEWS
�� DAN FAENZA
FLYSNF.ORG
AVIATION DIGEST
FLYING MAGAZINE
NATIONAL AVIATION PUBLICATIONS 37% SEARCH DISPLAY CTR GOOGLE CAMPAIGNS
$.32 CPC 20% VIDEO THRU RATE $.048 CPV META CAMPAIGNS
4.6% CTR
621K REACH
2.9M IMPRESSIONS CONNECTED TV 529K IMPRESSIONS
AERO-ERMO AIRNAV AOPA
AVI-NATION EAA
MARKETING EFFORTS
