Smith Global Brand Editorial Coverage - June 2022

Global Brand Editorial Coverage June 2022

June 2022 Brand Editorial Coverage

Press Contact: Kate Gaeir kate@akimbopr.com I 206.334.0863

Total seen monthly circulation: + 22,972,555 Total seen circulation to date: + 1,140,332,655 BIKE/PERFORMANCE Bike Biz Online – Wilder Jr – 34,711 Bike Rumor - Jetstream TT Helmet – 494,020 Bike Radar – Jetstream TT Helmet – 2,500,000 Off-Piste – Trace Helmet & Attack MTB – 9,119 220 Triathlon – Trace Helmet – 242,586 The Sweet Cyclists – Ignite Helmet – 13,875 The Sweet Cyclists YouTube – Ignite Helmet – 13,875 Bike Biz Online – Mainline – 34,711 Bike Biz – Mainline – 4,000 Avant Ski – Wildcat & Draplin Helmet – unavailable Bike Radar – Bobcat – 2,500,000 Bike Rumor – Bobcat – 494,020 Gear Junkie – Bobcat – 1,572,755 Adventure Cycling – Bobcat – 117,088 Bike Biz Online – Bobcat – 34,711 Bike Biz – Bobcat – 4,000

SUNGLASS Ski Mag - Ruckus and Lowdown 2 – 176,302 Surfer’s Fix – Eastbank & Lowdown Split – 1,500 Miami Kid’s Magazine – Lowdown Metal – 60,000 The World Pursuit - Lowdown 2 - 300,000 Matador Network – Lowdown Split – 1,382,586 Backcountry Skiing Canada – Bobcat – 31,821 Trail Runner – Bobcat – 151,830 Outside Online – Shift MAG - 2,866,035 Gear Junkie – Wander – 1,572,755 The Local Freshies – Attack MTB & Wildcat – unavailable Another Mother Runner – Pinpoint & Boomtown – 7,116 The Sweet Cyclists – Boomtown – 13,875 The Sweet Cyclists YouTube – Boomtown – 13,875

FISHING Heavy – Dockside & Dover - 8,325,389

Outlet: Bike Biz Product: Wilder Jr. Unique Visitors Per Month: 34,711 Link: https://bikebiz.com/bikebizs-guide-to-the-latest-childrens-bikes-and-accessories/

Brand Editorial Coverage – June 2022

Outlet: Bike Rumor Product: Jetstream TT Helmet Unique Visitors Per Month: 494,020 Link: https://bikerumor.com/smith-announces-jetstream-tt-aero-helmet/

Brand Editorial Coverage – June 2022

Outlet: Bike Radar Product: Jetstream TT Helmet Unique Visitors Per Month: 2,500,000 Link: https://www.bikeradar.com/features/first-look-friday/specialized-prime-cycling-kit/

Brand Editorial Coverage – June 2022

Outlet: Off-Piste Product: Trace Helmet and Attack MTB Sunglasses Unique Visitors Per Month: 9,119 Link: https://offpistemag.com/choosing-a-bike-helmet-smith-trace-review/

Brand Editorial Coverage – June 2022

Outlet: 220 Triathlon Product: Trace Helmet Unique Visitors Per Month: 242,586 Link: https://www.220triathlon.com/gear/bike/helmets/best-aero-road-helmets-reviewed/

Brand Editorial Coverage – June 2022

Outlet: The Sweet Cyclists - YouTube Product: Ignite Helmet Unique Visitors Per Month: 13,875 Link: https://youtu.be/vOi383gcbFk

Brand Editorial Coverage – June 2022

Outlet: The Sweet Cyclists Product: Ignite Helmet Unique Visitors Per Month: 13,875 Link: https://thesweetcyclists.com/smith-ignite-mips-koroyd-aero-cycling-helmet-review/

Brand Editorial Coverage – June 2022

Outlet: Bike Biz Online Unique Visitors Per Month: 34,711 Link: https://bikebiz.com/bikebizs-guide-to-the-latest-helmets-3/

Brand Editorial Coverage – June 2022

Outlet: Bike Biz Issue: June 22 Product: Mainline Circulation: 4,000

Brand Editorial Coverage – June 2022

Outlet: Avant Ski Product: Wildcat and Draplin Helmet Unique Visitors Per Month: unavailable Link: https://www.theavantski.com/post/father-s-day-gift-guide-for-the-ski-dad

Brand Editorial Coverage – June 2022

Outlet: Bike Radar Product: Bobcat Unique Visitors Per Month: 2,500,000 Link: https://www.bikeradar.com/reviews/clothing/sunglasses-and-goggles/sunglasses/smith-bobcat-glasses-review/

Brand Editorial Coverage – June 2022

Outlet: Bike Rumor Product: Bobcat Unique Visitors Per Month: 494,020 Link: https://bikerumor.com/pro-bike-check-chelsey-magness-wins-24-hr-solo-world-champs-on-2022-ellsworth-truth/

Brand Editorial Coverage – June 2022

Outlet: Gear Junkie Product: Bobcat Unique Visitors Per Month: 1,178,732 Link: https://gearjunkie.com/biking/chelsey-magness-interview-24-hour-mountain-bike-champion

Brand Editorial Coverage – June 2022

Outlet: Adventure Cycling Product: Bobcat Unique Visitors Per Month: 117,088 Link: https://www.adventurecycling.org/blog/geared-up-summer-picks/

Brand Editorial Coverage – June 2022

Outlet: The Sweet Cyclists Product: Boomtown Unique Visitors Per Month: 13,875 Link: https://thesweetcyclists.com/smith-boomtown-polarized-sunglasses-chromapop-lens-review/

Brand Editorial Coverage – June 2022

Outlet: The Sweet Cyclists - YouTube Product: Boomtown Unique Visitors Per Month: 13,875 Link: https://www.youtube.com/watch?v=cqgFC3RpZzE&feature=youtu.be

Brand Editorial Coverage – June 2022

Outlet: Bike Biz Product: Bobcat Unique Visitors Per Month: 34,711 Link: https://bikebiz.com/the-hottest-new-products-in-the-bike-trade-this-june/

Brand Editorial Coverage – June 2022

Outlet: Bike Biz Issue: June 22 Product: Bobcat Circulation: 4,000

Brand Editorial Coverage – June 2022

Outlet: SKI Mag Product: Ruckus and Lowdown 2 Unique Visitors Per Month: 176,302 Link: https://www.skimag.com/gear/june-is-the-best-time-to-stock-up-on-quality-ski-accessories/

Brand Editorial Coverage – June 2022

Outlet: The World Pursuit Product: Lowdown 2 Unique Visitors Per Month: 300,000 Link: https://theworldpursuit.com/safari-outfit/

Brand Editorial Coverage – June 2022

Outlet: Miami Kid’s Magazine Issue: June/July 22 Product: Lowdown Steel Circulation: 60,000

Brand Editorial Coverage – June 2022

Outlet: Surfer’s Fix Issue: Summer 22 Gear Guide Product: Eastbank and Lowdown Split Circulation: 1,500

Brand Editorial Coverage – June 2022

Outlet: Backcountry Skiing Canada Product: Bobcat Unique Visitors Per Month: 31,821 Link: https://www.backcountryskiingcanada.com/forum/bcs/category/gear-talk/topic/Best-Accessories-Summer-2022

Brand Editorial Coverage – June 2022

Outlet: Trail Runner Product: Bobcat Unique Visitors Per Month: 151,830 Link: https://www.trailrunnermag.com/gear/heres-what-our-editors-loved-in-may/

Brand Editorial Coverage – June 2022

Outlet: Outside Online Product: Shift MAG Unique Visitors Per Month: 2,866,035 Link: https://shop.outsideonline.com/blogs/cairn-weekly-scout/fathers-day-gift-guide-the-adventure-loving-dad

Brand Editorial Coverage – June 2022

Outlet: Gear Junkie Product: Wander Unique Visitors Per Month: 1,572,755 Link: https://gearjunkie.com/sunglasses/best-sunglasses

Brand Editorial Coverage – June 2022

Outlet: Local Freshies Product: Attack MTB and Wildcat Unique Visitors Per Month: unavailable Link: https://localfreshies.com/smith-attack-mtb/

Brand Editorial Coverage – June 2022

Outlet: Matador Network Product: Lowdown Split Unique Visitors Per Month: 1,382,586 Link: https://matadornetwork.com/read/outdoor-sunglasses/

Brand Editorial Coverage – June 2022

Outlet: Another Mother Runner Product: Pinpoint and Boomtown Unique Visitors Per Month: 7,116 Link: https://anothermotherrunner.com/sunglasses/?inf_contact_key=7f81de2a3d4b48ba2ff251a121cf14121b0a3f0fd3ee5d

Brand Editorial Coverage – June 2022

Outlet: Heavy Product: Dockside and Dover Unique Visitors Per Month: 8,325,389 Link: https://heavy.com/outdoors/best-sunglasses-for-fishing/

Brand Editorial Coverage – June 2022