Smith North American Brand Editorial Coverage - December 2018

Brand Editorial Coverage December 2018 North America

December 2018 Brand Editorial Coverage

Press Contact: Kate Gaeir kate@akimbopr.com I 206.334.0863

Total seen monthly circulation: + 86,725,813 Total seen circulation to date: + 496,897,317 SNOW Bend Lifestyle Magazine – Camber Helmet – 20,000 Luxury Magazine – I/O MAG Goggles – 120,000 Outside Bozeman – Quantum Helmet – 50,000 Transworld Snowboarding– I/O MAG Goggles – 87,658 Transworld Snowboarding– Code Helmet – 87,658 Powder Magazine – Quantum Helmet – 47,313 Powder Magazine Online – Quantum + Code Helmets – 605,514 Powder Magazine – I/O MAG Goggles – 47,313 Powder Magazine Online – I/O MAG Goggles – 605,514 Backcountry Skiing Canada – Squad XL Goggles – 135,000 Backcountry Skiing Canada – Scout Helmet – 135,000 C-Net – I/O MAG Goggles, Code Helmet, Wildcat Sunglasses – 29,705,622 CT Style – I/O MAG + Skyline Goggles – 322,374 + 18,568 TV Viewers Gear Patrol – I/O MAG Goggles – 3,786,526 King Snow – Smith Optics Presents Bernie – 24,000 Mountain Express Magazine – I/O MAG Goggles – 45,000 One Two Ski – I/O MAG Goggles – unavailable Outdoor Gear Lab – I/O MAG, I/OX + Squad Goggles – 1,279,921 Outdoor Gear Lab – I/O MAG Goggles – 1,279,921 Outside Online - I/O MAG Goggles – 3,746,814 Snowboarder Magazine Online – Quantum + Code Helmets – 99,999 Switch Back Travel – Vantage MIPS + Variance – 118,057 Teton Gravity – I/O MAG Goggles – 1,567,261 Unofficial Networks – I/O MAG Goggles – 186,187 Kit Grid Instagram– I/O MAG Goggles, Quantum Helmet – 75,500 BIKE / PERFORMANCE Forbes – Forefront 2 Helmet – 29,759,863 FreeHub – Forefront 2 Helmet – 450,000 MTBR – Wildcat Sunglasses – 2,500,000 Off Road – Forefront 2 MIPS Helmet – unavailable Outdoor Gear Lab – Session MIPS + Forefront 2 MIPS – 1,279,921

BIKE / PERFORMANCE (Continued) Outdoor Gear Lab – Forefront 2 MIPS Helmet – 1,279,921 Sacred Rides – Forefront Helmet– unavailable Singletracks – Wildcat Sunglasses – 439,794 PEZ Cycling News – Wildcat Sunglasses – 185,184 VeloNews – Ruckus Sunglasses – 860,017 iRunFar.com – Attack Sunglasses – 156,948 The Red Bulletin – Forefront 2 Helmet - 564,941 SUNGLASS West of 105 – Lowdown 2 Sunglasses – unavailable Dirt Rag – Guide’s Choice Sunglasses – 230,000 The Loam Wolf – Lowdown XL 2 Sunglasses – unavailable Gear Patrol – Lowdown 2 ChromaPop Sunglasses – 3,786,526 Dakota Country– Tempo Sunglasses – 13,644 FISH DUN Magazine – Runaround Sunglasses – 6,823 The Fiberglass Manifesto – Smith x Howler Bros Collection – 8,179 The Fisherman Magazine – Guide’s Choice with ChromaPop Glass – 69,219 The Fisherman Magazine – Guides Choice – 69,219 Fly Fusion Magazine – Guides Choice – 30,000 On The Water – Transfer Sunglasses – 50,390 Dakota Country– Transfer Sunglasses – 13,644 OPTICAL Invision Magazine – I/O MAG Goggles – 30,034 Invision Online – I/O MAG Goggles – 135,674 Eyecare Business – I/O MAG Goggles – 40,011 CORPORATE NEWS Going Places, Far & Near – ChromaPop Technology – 98,000 Shop-Eat-Surf – Eric Carlson Interview – 471,141

Outlet: Bend Lifestyle Magazine Issue: December 2018 Product: Camber Helmet Circulation: 20,000

Brand Editorial Coverage – December 2018

Outlet: Luxury Magazine Issue: Winter 2018 Product: I/O MAG Goggles Circulation: 120,000

Brand Editorial Coverage – December 2018

Outlet: Outside Bozeman Magazine Issue: Winter 18/19 Product: Quantum Helmet Circulation: 50,000

Brand Editorial Coverage – December 2018

Outlet: Transworld Snowboarding Issue: December 2018 Product: I/O MAG Goggle Circulation: 87,658

Brand Editorial Coverage – December 2018

Outlet: Transworld Snowboarding Issue: December 2018 Product: Code Helmet Circulation: 87,658

Brand Editorial Coverage – December 2018

Outlet: Powder Magazine Issue: December 2018 Product: Quantum Helmet Circulation: 47,313

Brand Editorial Coverage – December 2018

Outlet: Powder Magazine Online Product: Quantum & Code Helmets Unique Visitors Per Month: 605,514 Link: https://www.powder.com/gear-guide/accessories/the-best-helmets-of-2019/

Brand Editorial Coverage – December 2018

Outlet: Powder Magazine Issue: December 2018 Product: I/O MAG Goggles Circulation: 47,313

Brand Editorial Coverage – December 2018

Outlet: Powder Magazine Online Product: I/O MAG Goggles Unique Visitors Per Month: 605,514 Link: https://www.powder.com/gear-guide/the-best-goggles-of-2019/

Brand Editorial Coverage – December 2018

Outlet: Backcountry Skiing Canada Product: Squad XL Goggles Unique Visitors Per Month: 135,000 Link: https://backcountryskiingcanada.com/forum/bcs/category/gear-talk/topic/Holiday-Gift-Guide-3

Brand Editorial Coverage – December 2018

Outlet: Backcountry Skiing Canada Product: Scout Helmet Unique Visitors Per Month: 135,000 Link: https://backcountryskiingcanada.com/forum/bcs/category/gear-talk/topic/Holiday-Gift-Guide-2018-100-200

Brand Editorial Coverage – December 2018

Outlet: C-Net Product: I/O MAG Goggles Unique Visitors Per Month: 29,705,622 Link: https://www.cnet.com/pictures/best-high-tech-ski-gear-pictures/5/

Brand Editorial Coverage – December 2018

Outlet: C-Net Product: Code Helmet Unique Visitors Per Month: 29,705,622 Link: https://www.cnet.com/pictures/best-high-tech-ski-gear-pictures/9/

Brand Editorial Coverage – December 2018

Outlet: C-Net Product: Wildcat Sunglasses Unique Visitors Per Month: 29,705,622 Link: https://www.cnet.com/pictures/best-high-tech-ski-gear-pictures/29/

Brand Editorial Coverage – December 2018

Outlet: CT Style Product: I/O MAG & Skyline Goggles Unique Visitors Per Month: 322,374 + 18,568 TV Viewers Link: https://www.wtnh.com/ct-style/the-vision-council-shows-us-how-you-can-incorporate-eyewearinto-your-holiday-wardrobes/1664866919

Brand Editorial Coverage – December 2018

Outlet: Gear Patrol Product: I/O MAG Goggles Unique Visitors Per Month: 3,786,526 Link: https://gearpatrol.com/2018/12/15/best-gifts-for-skiers/

Brand Editorial Coverage – December 2018

Outlet: King Snow Product: Smith Optics Presents Bernie Unique Visitors Per Month: 24,000 Link: https://kingsnowmag.com/smith-optics-presents-bernie/

Brand Editorial Coverage – December 2018

Outlet: Mountain Express Magazine Product: I/O MAG Goggles Unique Visitors Per Month: 45,000 Link: https://mountainexpressmagazine.com/2018-19-winter-gear-guide-park-city-ski-gear/

Brand Editorial Coverage – December 2018

Outlet: One Two Ski Product: I/O MAG Goggles Unique Visitors Per Month: unavailable Link: https://onetwoski.blogspot.com/2018/12/xmas-ski-gift-guide-2018.html

Brand Editorial Coverage – December 2018

Outlet: Outdoor Gear Lab Product: I/O MAG, I/OX & Squad Goggles Unique Visitors Per Month: 1,279,921 Link: https://www.outdoorgearlab.com/topics/snow-sports/best-ski-goggles

Brand Editorial Coverage – December 2018

Outlet: Outdoor Gear Lab Product: I/O MAG Goggle Unique Visitors Per Month: 1,279,921 Link: https://www.outdoorgearlab.com/reviews/snow-sports/ski-goggles/smith-i-o-mag

Brand Editorial Coverage – December 2018

Outlet: Outside Online Product: I/O MAG Goggle Unique Visitors Per Month: 3,746,814 Link: https://www.outsideonline.com/2370446/save-20-percent-smith-i/o-mag-chromapop-goggles

Brand Editorial Coverage – December 2018

Outlet: Snowboarder Magazine Online Product: I/O Mag Goggle Unique Visitors Per Month: 99,999 Link: https://www.snowboarder.com/snowboarders-goggle-exam-2019-the-best-snowboardinggoggles-in-the-elements/

Brand Editorial Coverage – December 2018

Outlet: Switch Back Travel Product: Vantage MIPS & Variance Helmets Unique Visitors Per Month: 118,057 Link: https://www.switchbacktravel.com/best-ski-helmets

Brand Editorial Coverage – December 2018

Outlet: Teton Gravity Research Product: I/O MAG Goggle Unique Visitors Per Month: 1,567,261 Link: https://www.tetongravity.com/story/gear-tech/tgrs-2018-gift-guide-14-must-haves-for-the-snowboarders

Brand Editorial Coverage – December 2018

Outlet: Unofficial Networks Product: I/O MAG Goggle Unique Visitors Per Month: 186,187 Link: https://unofficialnetworks.com/2018/11/23/ski-wishlist-holiday-gift-guide-2018/

Brand Editorial Coverage – December 2018

Outlet: Kit Grid Instagram Product: I/O MAG Goggle, Quantum Helmet Followers: 75,500 Link: https://www.instagram.com/kitgrid/

Brand Editorial Coverage – December 2018

Outlet: Forbes Online Product: Forefront 2 Helmet Unique Visitors Per Month: 29,759,863 Link: https://www.forbes.com/sites/robreed/2018/12/03/4-reasons-to-replace-your-bike-helmet-butyou-only-need-1/#166b85d37e34

Brand Editorial Coverage – December 2018

Outlet: FreeHub Online Product: Forefront 2 Helmet Unique Visitors Per Month: 450,000 Link: https://freehubmag.com/reviews/smith-forefront-2

Brand Editorial Coverage – December 2018

Outlet: MTBR.com Product: Wildcat Sunglasses Unique Visitors Per Month: 2,500,000 Link: https://reviews.mtbr.com/stocking-stuers-for-mountain-bikers

Brand Editorial Coverage – December 2018

Outlet: Off Road Product: Forefront 2 Helmet Unique Visitors Per Month: unavailable Link: https://off.road.cc/content/review/helmets/smith-optics-forefront-2-mips-helmet-review-3036

Brand Editorial Coverage – December 2018

Outlet: Outdoor Gear Lab Product: Session MIPS + Forefront 2 MIPS Unique Visitors Per Month: 1,279,921 Link: https://www.outdoorgearlab.com/topics/biking/best-mountain-bike-helmet

Brand Editorial Coverage – December 2018

Outlet: Outdoor Gear Lab Product: Forefront 2 MIPS Unique Views Per Month: 1,279,921 Link: https://www.outdoorgearlab.com/reviews/biking/mountain-bike-helmet/smith-forefront-2-mips

Brand Editorial Coverage – December 2018

Outlet: Sacred Rides Product: Forefront Helmet Unique Visitors Per Month: unavailable Link: https://sacredrides.com/blog/gifts-for-mountain-bikers

Brand Editorial Coverage – December 2018

Outlet: Singletracks Product: Wildcat Sunglasses Unique Visitors Per Month: 439,794 Link: https://www.singletracks.com/blog/mtb-gear/two-pairs-of-sunglasses-that-look-like-gogglesfrom-smith-and-100/

Brand Editorial Coverage – December 2018

Outlet: PEZ Cycling News Product: Wildcat Sunglasses Unique Visitors Per Month: 185,184 Link: https://www.pezcyclingnews.com/technspec/pez-holiday-gift-guide18-3-cycling-gifts-cat-eye-quick-3t-socks-hoody-smith-windcatsunglasses-to-make-riders-faster-pirelli-cinturado-wahoo-kickr-smart-trainer-danny-shane-jerseys-spurcycle-saddlebag/

Brand Editorial Coverage – December 2018

Outlet: iRunFar.com Product: Attack Sunglasses Unique Visitors Per Month: 156,948 Link: https://www.irunfar.com/2018/11/smith-attack-sunglasses-review.html

Brand Editorial Coverage – December 2018

Outlet: The Red Bulletin Issue: December 2018 Product: Forefront 2 Helmet Circulation: 564,941

Brand Editorial Coverage – December 2018

Outlet: West of 105 Magazine Issue: Winter 18/19 Product: Lowdown 2 Circulation: unavailable

Brand Editorial Coverage – December 2018

Outlet: Dirt Rag Online Product: Guide’s Choice Bifocal Unique Visitors Per Month: 230,000 Link: https://dirtragmag.com/karls-recommendation-smith-guides-choice-bifocal/

Brand Editorial Coverage – December 2018

Outlet: The Loam Wolf Product: Lowdown XL 2 Unique Visitors Per Month: unavailable Link: http://theloamwolf.com/2018/11/26/tlws-2018-mountain-bikers-gift-guide/

Brand Editorial Coverage – December 2018

Outlet: Gear Patrol Product: Lowdown 2 ChromaPop Unique Visitors Per Month: 3,786,526 Link: https://gearpatrol.com/2018/12/15/best-holiday-gifts-100-250/

Brand Editorial Coverage – December 2018

Outlet: Dakota Country Magazine Issue: December 2018 Product: Tempo Sunglass Circulation: 13,644

Brand Editorial Coverage – December 2018

Outlet: DUN Magazine Issue: Holiday Edition Product: Runaround Sunglasses Circulation: 6,823

Brand Editorial Coverage – December 2018

Outlet: The Fiberglass Manifesto Product: Smith x Howler Bros Collection Unique Visitors Per Month: 8,179 Link: https://thefiberglassmanifesto.blogspot.com/2018/11/smith-x-howler-collection.html

Brand Editorial Coverage – December 2018

Outlet: The Fisherman Magazine Issue: December 2018 Product: Guide’s Choice ChromaPop Glass Circulation: 69,219

INSIDE

LOCAL FISHING REPORTS

WIN THIS BOAT!

2018 DREAM BOAT CHALLENGE

SPRO POWER BUCKTAIL

TheFisherman.com DECEMBER 2018

Whether casting to big stripers in the surf, or three-waying for cow bass in a deep rip, the Spro Power bucktail is designed from front to back to exceed your needs and expectations in a bucktail. Built on a heavy duty hook, these jigs are tied with extra-thick bucktail for increased buoyancy and to present a largerr profile. Available in 1-, 1.5-, 2- and 3-ounce models as well as white and chartreuse euse (more colors to be added), they may well be the perfect bucktail for targeting coastal striped bass! Retailing for $8.99 to $10.99 apiece.

SEE DETAILS INSIDE

www.spro.com

EYEWARE SMITH OPTICS GUIDE’S CHOICE WITH CHROMAPOP LENSES Whether you’re on the road driving to the water, working the surf or heading out for a day on the boat, a pair of Smith Optics Guide’s Choice frames fitted with ChromaPop lenses are a must-have item!

The glass ChromaPop polarized lenses provide 12x the scratch-resistance than standard polymer lenses while weighing a full 20 percent lighter than traditional glass lenses. With unmatched clarity above and “into” the water, there is a polarized tint and frame perfect for your needs.

UNSINKABLE POLARIZED For the hunter/angler, check out the Vapor 3.0 frames from Unsinkable Polarized, a super comfortable wrap-around that’s great for shooting and fishing - best of all they float. Available at $139 for Colorblast lens (10 percent visual light transmission) in polarized brown or grey lenses. Plenty of other frame selections for both men and women starting at just $99 for the Core polarized (12 percent visual light transmission) and incredible return policy.

www.unsinkablepolarized.com

www.smithoptics.com/us

SALT LIFE POLARIZED SUNGLASSES A good pair of quality sunglasses makes a fine gift that can be appreciated all year long for any outdoorsman. Salt Life’s polarized lenses have a special filter that reduces reflective light providing excellent glare reduction and minimizing color distortions, especially when on the water.

Their anti-reflective five-layer coating reduces reflected glare, which reduces eye strain and allows you to see more clearly. Available in glass, polycarbonate and prescription lenses are available in a wide range of colors and styles.

Prices range from $169 to $229.

$

3.50

2018

HOLIDAY GIFT GUIDE

Brand Editorial Coverage – December 2018

COSTA MOSS Costa lenses are unparalleled, and their frames have been uniquely well-designed for sportsmen. In terms of frame color, Costa has always been quick to react to hunters/anglers (adding RealTree Xtra Camo in recent years) as well, which is why the new Costa Moss color should be well-received this season. Available in the most popular fishing favorite frames including Blackfin, Fantail, Half Moon, Reefton and Rincon, the polarized plastic lenses start at $179 while polarized glass is $259.

www.costadelmar.com

www.saltlife.com

26 6G

www.thefisherman.com « DECEMBER 2018

The Fisherman Magazine

Outlet: The Fisherman Magazine Issue: September 2018 Product: Guides Choice Circulation: 69,219

INSIDE

LOCAL FISHING REPORTS

WIN THIS BOAT!

BY JIM HUTCHINSON, JR. & TOBY LAPINSKI

2018 DREAM BOAT CHALLENGE

TheFish herrman.com

Hit the surf this fall and beyond with some of the hottest new gear to debut at ICAST 2018 in Orlando, Florida this summer.

SEE DETAILS INSIDE

L

ike two kids in a very large candy story, The Fisherman’s Toby Lapinski and Jim Hutchinson spent three full days out of the Orlando heat and humidity in July and inside on the convention floor at ICAST 2018 looking over new fishing gear.

Sure, we could look, and we could touch, but just like you we’re just eager to actually look and touch on the surf grounds when it matters most. And while some of the hottest new tackle that we played around with indoors won’t be available for outdoor use until early in 2019, there were several hot new offerings from the top manufacturers in the world that should be available in your local tackle shop just as the fall run is beginning to kick into gear along the Striper Coast.

SEPTEMBER 2018

PROTECT YOUR EYES For folks who like to wear their heart - and commitment to the environment - on their sleeve, Costa Del Mar’s new Untangled Collection is right up your alley. According to Costa’s Todd Barker, Costa’s commitment to conservation and sustainability shines through on frames like the Baffin

NEW GEAR for ‘18 & beyond

new

SURF GEAR

offshore

$

3.50

FALL TRANSITION

and Pescador. “What’s really special about this collection is that the frames are made from recycled fishing nets from off the coast of Chile,” Barker said, explaining how even the Costa logo plate comes from recycled aluminum while the temple and nose pads are made from recycled rubber. “Glass lenses as well,” added Barker, the premium 580 polarized glass (Glass is, of course, favored in the surf.). At $269, the Pescador model also has side shields to keep out peripheral glare. www.costadelmar.com While a lot of surf fishing takes place at night, if you’re only fishing the dark then you are missing out on some great fishing opportunities! However, eye protection and the ability to cut glare and see “into” the water is no less important whether you’re fishing from shore or on a boat.

The brand-new ChromaPop Glass polarized lenses from

crankbait

Photo credit Mike DeMarco

PORGIES

fine tune your

SURF SKILLS

14G

www.thefisherman.com « SEPTEMBER 2018

Brand Editorial Coverage – December 2018

The Fisherman Magazine

Smith Optics provide 12x more scratchresistance than standard polymer lenses while weighing a full 20% lighter than traditional glass lenses.

ChromaPop glass is the most optically clear lens substrate available and it eliminates glare in all water depths for unrivaled vision. The lenses are available in three polarized tints and four of Smith’s most popular frames, and they retail for $249.00. www.smithoptics.com/us

REEL-IN A COW Casting distance isn’t something that surf fishermen really think about until that inevitable day when striped bass, bluefish, false albacore or whatever the quarry for the day remains just outside of casting range.

This is the type of scenario when the new Okuma Surf-8K really shines as it is built for ultra-long casts in a rigorous saltwater environment. The reel features a slow oscillation system, which gives an exceptional line lay upon retrieve, and is optimized for use with braided line resulting in even greater casting performance. Top off all the features with carbonite drag washers capable of dishing out 40 pounds of fishstopping power, and a price tag of just $99.99, and you will not only reach those far-off fish, you’ll be able to land them, too! www.okumafishing.com The highly anticipated PENN Spinfisher VI is the 6th generation in the Spinfisher series and incorporates PENN’s IPX5 sealing system.

“Whether the reel is in the gunnel of the boat or in the surf and you’re taking heavy waves you’re not going to get any water on the inside of the gear box or the drag system,” said PENN Brand Manager Ben Joyce. Redesigned from the ground up, the Spinfisher VI has been upgraded with CNC gear technology (similar to PENN Clash and Slammer), with the 2500 to 5500 models incorporating aluminum main gear, while the 6500 and up feature brass. The 4500 and 6500 will also be available bail-less for fall pluggers. Priced from $139.95 to $249.95. www.pennfishing.com Northeast surfcasters have been chomping at the stainless steel bit to get their hands on the new SaltX from Tsunami; you’ll have to wait a little longer, but at $375 this one could be well worth it. “What makes this reel unique are the insides,” said Director of Product Development at Bimini Bay, Cameron Hughes. “Everything in this reel is 6061 aluminum or stainless steel.” Hughes said drive gear, pinion gear and slider are all stainless; the shaft is titanium coated with an aluminum slider, and yes, fully sealed. “You can turn the handle underwater,” said Hughes of the 14 seals and 50 pounds of drag in the The Fisherman Magazine

6000 size Tsunami SaltX, which will be in stores by early 2019, in time for the spring run. www.biminibayoutfitters.com When the S-Series reels hit the market last year, surf fishermen were ecstatic to see a familiar platform brought into the 21st century. Now the reel is being taken one step further with the Limited Edition Greenie S7000 and S8000 reels from Star Fishing Tackle. Building on the popularity of the S-Series, the Greenies feature several upgrades geared directly at surf fishermen including an iconic green coloring, reduced weight, additional water drainage ports on the rotor, strengthened foot stem and additional side plate seals for improved waterproofness. Due out this fall with a very reasonable retail price of just $199.99, check them out at your local Star Fishing Tackle dealer. www.starfishingtackle.com

SURF STICKS With 60 new models in the Lamiglas rod catalog, it is no surprise that they have some great new surf rods on the way. While the revamped GSB line-up is a great off-the-shelf option, surfcasters looking for a custom rod should check out the new Lamiglas GSB Raw Blanks. These bulletproof blanks feature an unsanded, uncoated finish that results in a slightly thicker blank wall to produce an insanely durable rod, perfect for the rigors of the surf! There will be four models available—108 1L, 120 1L, 132 1L and 132 1M-OS— which were chosen from the most popular of the GSB rods. The blanks retail between $140 and $170 and began shipping to tackle shops and custom rod builders this summer. www.lamiglas.com Hitting the market just in time for the fall run, the new ODM D.N.A. Surf Rods combine performance and value in a single package. The blanks are built with proprietary carbon nano technology and feature Fuji Alconite K-Frame guides built with NGC layout, a custom spiral nonslip fore grip and a split butt grip for maximum comfort and performance. The D.N.A. rods are built on moderatefast, 2-piece blanks with 60/40 splits designed to flex and perform like a 1-piece rod, but with the convenience a 2-piece rod offers. There are currently three models from 9 to 11 feet in length and they will retail from $249.00 to $299.99. www.odmrods.com Surfcasters plugging with St. Croix Mojo Surf sticks know the deal on these quality SCII graphite blanks. Light, yet strong, the Mojo series is great for all-day plugging, fish after fish. If you’re looking to get out past the bar and put the “pedal” to your metals, look for the new St. Croix SEPTEMBER 2018 » www.thefisherman.com

15G

Outlet: Fly Fusion Magazine Issue: Winter 2018 Product: Guide’s Choice Circulation: 30,000

Brand Editorial Coverage – December 2018

Outlet: On The Water Product: Transfer Sunglasses Unique Visitors Per Month: 50,390 Link: https://www.onthewater.com/2018-fishing-apparel-guide

Brand Editorial Coverage – December 2018

Outlet: Dakota Country Magazine Issue: September 2018 Product: Transfer Sunglass Circulation: 13,644

Brand Editorial Coverage – December 2018

Outlet: Invision Magazine Issue: November & December 2018 Product: I/O MAG Goggle Circulation: 30,034

Brand Editorial Coverage – December 2018

Outlet: Invision Online Product: I/O MAG Goggle Unique Visitors Per Month: 135,674 Link: https://invisionmag.com/winter-goggle-prescription-solutions-for-snowy-conditions/? ajs_uid=3792G0340467I9W&oly_enc_id=3792G0340467I9W&ajs_trait_oebid=3126C4693801B6M#

Brand Editorial Coverage – December 2018

Outlet: Eyecare Business Product: I/O MAG Goggle Unique Visitors Per Month: 40,011 Link: https://www.eyecarebusiness.com/the-newest-eyewear/2018/safilo,-smith,-i-o-mag-goggle

Brand Editorial Coverage – December 2018

Outlet: Going Places, Far & Near Product: ChromaPop Technology Unique Visitors Per Month: 98,000 Link: http://goingplacesfarandnear.com/whether-a-hard-core-adventurer-or-frequent-traveler-thesemake-great-holiday-gifts/

Brand Editorial Coverage – December 2018

Outlet: Shop-Eat-Surf Date: December 18, 2018 Story: Eric Carlson Interview: How Smith is Navigating Safilo Changes Unique Visitors Per Month: 471,141 Link: https://www.shop-eat-surf.com/2018/12/how-smith-is-navigating-safilo-changes/

Brand Editorial Coverage – December 2018