M AY 2 0 1 4 B R A N D E D I T O R I A L
PRESS CONTACT: Cassie Abel cassie@smithoptics.com | 208.727.6593
total seen monthly circulation: + 5 6 , 6 8 1 , 2 9 8 total seen circulation year to date: + 1 0 6 , 1 7 5 , 9 5 0 SELECT SEEN BRAND C O V E R A G E / C I R C U L AT I O N
TOP PITCHES OF THE MONTH*
1. Self.com - PivLock V2 - 4,238,164
2. Saltwater Sportsman - ChramaPop
2. Men’s Journal - Nomad - 3,646,000 3. National Geographic Adventure - Forefront - 4,445,000 4. Blister Gear Review - Forefront - 965,000 5. Men’s Journal - ChromaPop - 3,646,000 6. RunnersWorld.com - Lowdown w ChromaPop - 2,144,735 7. Fox News - Forefront - 9,000,000 8. Forbes.com - Forefront, PivLock V90 - 2,630,000 9. Fox News - ChromaPop - 9,000,000 10. MadeMan.com - Cornice - 1,231,220 11. Powder.com - Heyburn Backpack - 339,753 12. Decline - Forefront - 40,000 13. Bicycling - Forefront - 438,675 14. Angling Trade - Great Days - 19,452 15. Florida Sport Fishing - Great Days - 60,000 16. Gear Caster - Chamber RX - 40,000 17. Backpacker - PivLock Overdrive - 345,627 18. Eyecare Business - Quinlan, Darby - 44,239 19. Eyecessorize - 59,589 - Etta 20.SnowboardMag.com - Cornice - 165,004 21. Ski.com - Mt. Shasta, Lowdown - 368,606
1. Climbing Magazine - ChromaPop, Touchstone/Frontman 3. Saltwater Sportsman - Dockside 4. Cabela’s Journal - ChromaPop, Dover 5. Velo - Marvine 6. Decline - Photochromic, PivLock V2, Frontman 7. InStyle - Clayton 8. SBC Women - I/OS Neon Archive, I/O 7, Allure 9. Bike Magazine - Forefront 10. WIRED - Forefront 11. Mountain Bike Action - Overdrive RX 12. Fish Alaska - Chief Low Light Ignitor 13. Q Blog (Equinox) - Overdrive, ChromaPop 14. Envision - Turnkey 15. Gear Junkie - ChromaPop, Chief 16. Mt Baker Experience - Cheetah 17. Runner’s World - Pivlock Overdrive, PivLock V90 18. BoatingLAB - Audible 19. Gear Genius - Forefront 20. Carrie Underwood Video Shoot - Various 21. Eyecessorize - Chief, Lochsa, FlyBy
ABOUT SMITH: Based in Sun Valley, Idaho, Smith Optics, Inc. was founded in 1965 with the creation of the first goggle featuring a sealed thermal lens and breathable vent foam. Today, Smith is known for its diverse line of sunglasses, snow, and motorsports goggles, snow helmets, prescription eyewear, and ballistic eye protection. Smith’s devotion to authenticity, innovation, performance and style has made Smith the choice of outdoor athletes and enthusiasts worldwide. For more information, check out www.smithoptics.com *Please note that a pitch does not guarantee that the above mentioned product will appear in print.