

Global Brand Editorial Coverage Report
August 2024

Summary
Pieces of Coverage
Total number of online, o ine and social clips in this book 430M
Audience
Combined total of publication-wide audience gures for all outlets featuring coverage
4.307B
YTD Audience
A rolling sum for 2024 of audience gures for all outlets featuring coverage

BIKE
14 pieces


Hardline Helmet


Mainline Helmet


Mainline Helmet


Mainline Helmet





Bergstolz Freeride Magazin

bergstolz.de/aktuelle-ausgabe/122/8/
Forefront 2 Helmet, Motive Sunglass









Road Bike Rider
United

triad-mips
Triad Helmet in Aleck CS

Triad Helmet in Aleck CS


Triad Helmet in Aleck CS


quicicloturismo.it/2024/08/11/back-to-wor…
Dispatch Helmet, Motive Sunglass
SNOW
1 piece


skier.dk/bedste-skihjelm-brands/
Vantage Helmet, Mission Helmet
SUNGLASS: Bike / Run / Outdoor Performance
14 pieces




Bobcat in CP Photo Clear to Grey

United States 544K Unique Visits
Provided by August 28, 2024 ONLINE

bikerumor.com/smith-motive-wildcat-mtb
Motive & Wildcat Sunglasses



BIKEPACKING

Wildcat Sunglass



Low Budget Adventurer

Pursuit Sunglass







FireRescue1
United States
Unique Visits
Provided by August 30, 2024 ONLINE

7 investments worth every penny for EMT bike teams