February 2015 brand editorial:
Total seen monthly circulation: + 43,007,597 Total seen circulation year to date: + 75,648,159
Press Contact: Cassie Abel cassie@smithoptics.com | 208.727.6593 Press Contact: Kate Gaeir kate@kategaeir.com | 206.334.0863
Select seen brand coverage/circulation
Top pitches of the month*
1. Playboy.com - Smith x Woolrich Vantage Helmet - 9,722,106 2. StyleBistro.com - I/OS Goggle - 4,800,000 3. Maxim.com - Clayton - 3,937,522 4. Nat’l Geographic Adventure - Lowdown XL - 4,445,000 5. US Weekly - Scope Goggle - 1,959,784 6. Bike Radar - Pivlock Arena - 2,500,000 7. FishTrack.com - Outlier XL - 2,100,000 8. Shape - Allure Helmet - 1,638, 925 9. NorthJersey.com - Point, Pivot, Pivot Jr - 3,748,202 10. Triathlete Magazine.com - Overdrive, Arena - 664,756 11. Triathlete Magazine - Overdrive, Arena - 63,014 12. Triathlete Magazine.com - Overtake, Arena - 664,756 13. Examiner.com - Asana - 1,255,121 14. RadCollector.com - new logo - 109,936 15. SnowboardMag.com - Vice, I/O 7 - 722,432 16. SKI (Skinet.com) - Zoom, Gage - 96,157 17. Marlin Magazine - Dockside - 107,484 18. Midcurrent / Angling Trade - Dockside - 158,690 19. Organic Spa Magazine.com - Evolve Collection - 75,817 20. Eyecare Business - Lyla / Elise - 44,239 21. Outdoor Sports Guide - I/0 7 Goggle - 40,000
1. AskMen.com - Overtake, Arena Max 2. Shape - Asana, Arena 3. Muscle + Fitness Hers - Asana, Arena, Colette, Rebel 4. Examiner.com - Asana 5. Men’s Journal.com - ChromaPop 6. Health Magazine, Asana 7. Transworld Snowboarding - I/O 7 Goggle 8. Blister Gear Review - Vantage Helmet with MIPS, Pivot 9. Invision - Outlier XL, Lowdown XL 10. Active Gear Review.com - Wayward, Discord 11. Optical Prism Magazine - Asana, Arena Max 12. Vision Care Product News - Elite ChromaPop 13. Active.com - Arena, Asana 14. Loadoutroom.com - Frontman Elite ChromaPop 15. GrindTV - Snow Lens Article / Joe Snyder Interview 16. Eyecessorize - Questa, Rebel, Tioga 17. Vision Monday - Kevin Hyland Hire 18. REI.com Blog - Asana, Arena 19. Style of Sport - Overtake 20. SGB - Sunglasses Feature: Evolve, ChromaPop, ODS-3 21. Paste Magazine - Audible
ABOUT SMITH: Originating from Sun Valley, Idaho, SMITH was founded in 1965 with the invention of the first snow goggle featuring a sealed thermal lens and breathable vent foam. With 50 years of innovation and design experience, SMITH is widely known today as an industry leader that pioneers advanced eyewear and helmets that incorporate dynamic technologies, optimized performance and clean styling to fuel fun beyond walls. SMITH seeks to power thrilling experiences in snow, surf, bike, fish and peak performance outdoor adventures with a comprehensive collection that exudes modern style and vibrant personality. To SMITH, the experience is everything. Smith is part of Safilo Group. *Please note that a pitch does not guarantee that the above mentioned product will appear in print.