

Smith Coverage Report for April 16-30, 2025
UVM / CIRCULATION 508,125,701

COVERAGE REPORT
TOP HITS
Sports Illustrated Yahoo
SFGate.com
2025 YTD ARTICLES 212
2025 YTD AUDIENCE REACH 4,524,769,020 ARTICLES 26
ARTICLES
Tom's Guide Men's Journal
NSMB.com - More Fun Stuff From Sea Otter 2025
NSMB.com | By Deniz Merdano, Pete Roggeman | April 25, 2025
Hardline Helmet, Ultralite Sunglass, Smith x Wild Rye Collab
SIMILARWEB UVM
121,743
LOCATION North Vancouver, BC, Canada
CATEGORY Bike, Eyewear -Lifestyle
Test MTB-Helme: Smith Forefront 3 - Hig-End-Helm mit Waben-Struktur

BIKE Magazin | April 20, 2025
Forefront 3 Helmet
SIMILARWEB UVM
359,964
LOCATION Bielefeld, Germany
CATEGORY Bike
Sea Otter 2025 Helmets & Sunglasses - Julbo, Smith, 6D, Kali, and MET
The MTB Lab | By Brian Mullin | April 18, 2025
Hardline Helmet & Defy Sunglass
SIMILARWEB UVM 2,276

LOCATION Colorado
CATEGORY Bike, Eyewear -Performance
Fresh Produce | Smith Optics Bobcat and Ultralite Glasses
Flow Mountain Bike | April 29, 2025
Ultralite Sunglass
SIMILARWEB UVM
121,915
LOCATION Australia
The 14 Best Sunglasses of 2025
Outside Magazine | By Megan Michelson | April 25, 2025
XC Sunglass
SIMILARWEB UVM
3,055,978
LOCATION Boulder, CO
The Best Sunglasses | REI Expert Advice

REI COOP | By Heidi Wachter | April 10, 2025
Lowdown 2 & Wildcat Sunglasses
SIMILARWEB UVM
13,317,146
CATEGORY Eyewear - Lifestyle
CATEGORY Eyewear - Lifestyle
LOCATION New York, NY
CATEGORY Eyewear - Lifestyle, Eyewear - Performance
Best Trail Running And Hiking Sunglasses 2025
Outdoorsmagic.com | By Jordan Tiernan | April 21, 2025
Reverb Sunglass
SIMILARWEB UVM
112,555
LOCATION United Kingdom
CATEGORY Eyewear - Performance
Never Squint Again: The 13 Best Running Shades of 2025
OutdoorsNW Magazine | April 27, 2025
Shift Split MAG & Motive Sunglasses
SIMILARWEB UVM 493
LOCATION Seattle, WA

CATEGORY Eyewear - Performance
Post Sea Otter Roundup: New Apparel, Eyewear, Protection, and Bags for Bikepacking & Bike-Packing

Yahoo Life | By Zach Overholt | April 23, 2025
Defy Sunglass
SIMILARWEB UVM
407,552,631
LOCATION
New York, NY
10 Best Sunglasses of 2025

CATEGORY Eyewear - Performance
OutdoorGearLab | By Maggie Nichols, Jeremy Benson, Rob Gaedtke, Zach Wick | April 18, 2025
Wildcat Sunglass
SIMILARWEB UVM
3,056,782
LOCATION Cheyenne, WY
CATEGORY Eyewear - Performance
Smith Ultralite Semi Frameless Cycling Sunglasses Review
The Sweet Cyclists | April 30, 2025
Ultralite Sunglass
SIMILARWEB UVM
8,784
LOCATION United States
CATEGORY Eyewear - Performance
The best sunglasses for hiking that make every trail feel like a breeze

SFGate | By Hayley Helms | April 24, 2025
Seeker Sunglass
SIMILARWEB UVM
13,289,758 LOCATION San Francisco, CA
CATEGORY Eyewear - Performance
How to build the perfect running outfit on a budget
Canadian Running Magazine | By Gus Alexandropoulos | April 25, 2025
Bobcat Sunglass
SIMILARWEB UVM
258,466 LOCATION Toronto, ON, Canada

CATEGORY Eyewear - Performance