Smith Brand Editorial Coverage September 2016

September 2016 brand editorial:

Press Contact: Kate Gaeir kate@akimbopr.com | 206.334.0863

Total seen monthly circulation: + 34,067,154 Total seen circulation year to date: + 206,039,393 Bike / Performance

Aerogeeks - ChromaPop Perfromance, Podium TT - 39,032 Bicycle Times - Route Helmet - 30,000 BikeMag.com - Squad MTB with ChromaPop - 366,000 Blister Gear Review - Forefront - 120,382 Cycling Tips - Route Helmet - 1,500,000 Engearment - Asana - 6,682 Fit RV - Overtake, Route Helmets - 40,000 Interbike Show Daily - Route Helmet - 20,000 Men’s Journal.com - Rover Helmet - 4,558,097 MTBR.com - Rover Helmet - 381,459 Outside Buyer’s Guide - Squad MTB - 687,384 Peloton - Pivlock V2 - 40,000 Pinkbike - Squad MTB, Bicicleta Sem Freio - 3,821,688 Road Bike Action - Route Helmet - 40,000 The Manual - Route Helmet - 151,225 The Radavist - Overtake, Route Helmets - 135,318

Fish

Bassin ‘ - Redmond, Wolcott - 151,151 DUN Magazine - Wayward - 2,500 Pacific Coast Sportfishing - Redmond, Wolcott, Challis, Colson - 22,375

Optical

Envision - ChromaPop RX - 12,384 Invision - Lowdown - 30,000 Vision Care Product News - Comstock - 37,100 Vision Care Product News - ChromaPop - 37,100

Snow

Elle - Holt, I/OS, Maze - 1,112,242 Freeskier.com - I/O7 - 1,500,000 Freeskier.com - Vantage - 1,500,000 Freeskier - I/O7 with Vantage Helmet - 70,000 Gear Junkie - ChromaPop Snow - 469,969 Invision - I/O with ChromaPop Snow - 30,000 Malakye - ChromaPop Snow - 150,000 Outside Winter Buyer’s Guide - I/O with ChromaPop - 687,384 Powder - I/O with ChromaPop - 345,000 SKI Magazine - Pivot Jr - 365,546 SKI Magazine - I/O 7 High Fives Collab- 365,546 Transworld Snowboarding Gear Guide - Riot, Pivot - 515,000 Transworld Snowboarding.com - Riot - 238,000 Transworld Snowboarding.com - Pivot - 238,000

Sunglasses

Bl!ss - Highwire - 50,000 KSL.com - Envoy Max - 5,000,000 Outside Winter Buyer’s Guide - Howler Bros Collab - 687,384 Outside Winter Buyer’s Guide - Guide’s Choice - 687,384 Outside Online - Frontman Elite - 3,000,000 Shape - Bridgetown - 2,521,203

Corporate

Unofficial Networks - Smith Limo - 186,078

ABOUT SMITH: Originating from Sun Valley, Idaho, SMITH was founded in 1965 with the invention of the first snow goggle featuring a sealed thermal lens and breathable vent foam. With 50 years of innovation and design experience, SMITH is widely known today as an industry leader that pioneers advanced eyewear and helmets that incorporate dynamic technologies, optimized performance and clean styling to fuel fun beyond walls. SMITH seeks to power thrilling experiences in snow, surf, bike, fish and peak performance outdoor adventures with a comprehensive collection that exudes modern style and vibrant personality. To SMITH, the experience is everything. Smith is part of Safilo Group.

FOR FULL REVIEW, CLICK HERE

FOR FULL REVIEW, CLICK HERE

FOR FULL REVIEW, CLICK HERE

FOR FULL REVIEW, CLICK HERE

#kegelstrong: toasting a ‘class act’ rei ditches novara for co-op cycles overhead too high? buy a van presented by: Wrenching Blind: Mechanic Ernest Lee of REI in Arcadia, California, had to change a flat blindfolded to duke it out for top tech honors at the Park Tool Mechanics Challenge on the show’s first day.

TOPLINE 2016 - ITS ALL NEW - CHECK IT OUT AT BOOTH#21042!

BC 5.16

BC 7.16

BC 9.16

BC 14.16

BC 16.16

BC 23.16

September 21– 23 Booth# 21042

www.sigmasport.com

Day 2

PROdUCT PICkS FROM THE SHOW

SWAGMAN Booth 11051

SPANK INDUSTRIES

The Sitkka hitch rack is built with performance and value in mind. It grips front wheels with its ratcheting hooks and secures back wheels with ratcheting straps, and is carbon-friendly and compatible with fat bikes. The threeposition rack also tilts back to access the rear of vehicles.

Suggested retail: $299 (two-bike rack, pictured), $425 (three-bike version)

Booth 8033 The OOZY Trail 395+ wheelset features an ultra-wide alloy rim with trail weight and true all-mountain strength. Combining Spank’s proprietary Dynamal alloy, patented Oohbah profile, and Bead Bite tubeless rim hooks, the OOZY Trail 395+ offers the perfect blend of strength and stiffness with unparalleled tubeless performance (tape and valves are included).

The rim’s 35-millimeter internal width is the perfect solution for riders seeking an ultra-wide aggressive trail rim model. Rims are available in black, blue, red and green with shot-peen anodized finishes, in 27.5-inch (2,080 grams) and 29-inch (2,170 grams) sizes.

Suggested retail: $649

NALINI Booth 16044 (Albabici booth, Italian Pavilion) Nalini’s new 2017 Red Label Summer Collection offers an attractive array of breakthrough pieces, including the San Zeno seamless, medium-weight mesh jersey. Features include Nalini’s own Hot Moa Medium fabric, made from thermo-cool yarn; 3D construction at the sides and back for better compression; mesh construction at the back and under-sleeves for improved ventilation; full-length zip with camlock puller; and three back pockets.

Suggested retail: $119.95

OSPREY Booth 9044 Osprey’s Talon 11 (men’s) and Tempest 9 (women’s, pictured) mountain biking packs feature the brand’s updated AirScape back panel, which delivers ventilation as well as a consistent contact surface while utilizing 30 to 40 percent less material. In addition, the new lumbar-tohipbelt wrap design improves comfort, while close-fitting suspension stabilizes loads. Other features include an external hydration sleeve, dual zippered panel access to main compartment, LidLock helmet attachment, side stretch mesh pockets and two zippered hip-belt pockets.

Suggested retail: $100

SMITH Booth 14160

YUBA BICYCLES Booth CIR7 (The Circuit test track) The Yuba Curry cargo bike now comes in two flavors: Spicy and Sweet. The Sweet Curry is a pedal-powered version of its electrified brother the Spicy Curry. Sure to be an instant crowd favorite, the Sweet Curry boasts the same aluminum frame of oversized tubing, 20-inch rear wheel and extra-long rear deck for maximum hauling capacity — ready to haul up to 300 pounds.

Suggested retail: $2,199

Made with lightweight in-mold Aerocore construction featuring Koroyd technology, the Route road helmet has zonal ventilated protection in targeted impact areas to offer coverage where it matters most.

It offers AirEvac ventilation through 18 vents and channels for heat dispersion, and is also available in a MIPS version that reduces rotational forces the brain is vulnerable to during impacts to the head.

Suggested retail: $150, $180 (with MIPS liner)

3

FOR FULL REVIEW, CLICK HERE

FOR FULL REVIEW, CLICK HERE

CLICK HERE TO WATC H THE VIDEO